"It's the greatest responsibility" | David Bruce Appointed Chief Business Officer | Interview

Поділитися
Вставка
  • Опубліковано 23 тра 2024
  • We sat down with David Bruce following his appointment as Chief Business Officer to discuss his time at Sunderland so far, plans for the future and history with the club.
    Subscribe for free and never miss another video: / @sunderlandafc
    WEBSITE | safc.com/
    TWITTER | / sunderlandafc
    FACEBOOK | / sunderlandafc
    INSTAGRAM | / sunderlandafcofficial
    TIKTOK | / sunderlandafc
  • Спорт

КОМЕНТАРІ • 41

  • @camrogerz
    @camrogerz 28 днів тому +12

    Great interview. A really good hire for us! Already got us moving in a very good direction retail wise

  • @stevenlujian568
    @stevenlujian568 28 днів тому +11

    At long last, someone who actually knows and cares about the fans. Thank God.

  • @stephenbyers1543
    @stephenbyers1543 10 днів тому

    What a beautiful interview and as a 65 yr old Mackem this is honestly the best I have seen from my club in terms of creating a foundation for the future in terms of academy, style of play, ownership, and the team behind the scenes. Don't change the approach in any way or form because of our fickleness please.

  • @jaimeepperly7965
    @jaimeepperly7965 28 днів тому +4

    It’s like he just said what all of the fans needed to hear right now.

  • @HowardMcCain99
    @HowardMcCain99 26 днів тому

    Sounds like a great appointment. A true SAFC fan and a lad who has experienced top level innovative client service in the USA. Good luck David you have my backing.

  • @paulpearson5135
    @paulpearson5135 28 днів тому +1

    Like him! Speaks well.. onwards and upwards 🔴⚪️

  • @robertwalker1742
    @robertwalker1742 28 днів тому

    Great to have a supporter with feeling behind the scenes hope he bring the USA back home with him.

  • @Andyapple-lk7vc
    @Andyapple-lk7vc 27 днів тому +1

    I’m really happy with David Bruce, he Is Sunderland through and through. However, he can’t be the guy they are putting front and centre at the moment to deflect the concerns over the season that has just taken place on the pitch, and to run interference with the delay in appointing a new head coach. We need to hear ASAP from Speakman in this regard.

  • @kevinlance1813
    @kevinlance1813 27 днів тому

    Awesome! This hopefully will be the first step toward organizing a better club. Let's hope he will get the tools and support he needs to get it done on the pitch. Good luck sir.

  • @BillyGWMorgan
    @BillyGWMorgan 28 днів тому

    My Aunt and Uncle did same job as his parents in the 70's 1st team new signings stayed as well.

  • @1Arty
    @1Arty 25 днів тому +1

    Contact with the fans there is no contact have been trying to contact them since first of May no way to contact them.

  • @brandoncattermole9403
    @brandoncattermole9403 27 днів тому

    He will be good

  • @geoffwilkie6357
    @geoffwilkie6357 28 днів тому +1

    Thank God David Cares about us Fans at Sunderland because no one has ever cared before, Good luck David hope you succeed 😊

  • @malmes999
    @malmes999 28 днів тому

    Welcome Home

  • @user-sl8pk3hi8t
    @user-sl8pk3hi8t 28 днів тому +4

    Best of luck David, I hope you succeed 🫡

  • @birtlee2078
    @birtlee2078 27 днів тому +1

    Good to see he acknowledges the work of Speakman!

    • @birtlee2078
      @birtlee2078 27 днів тому +2

      @@ThaneME2 You’re selective with the truth. He has taken us from a mid table League 1 team full of old players with no value - to a young team worth millions - Clarke 20m Ballard 10m Hume 8m Ekwah 5m Roberts 5m Jobe 10m Paterson 10m Neal 5m. Neil and Mowbray were very good appointments - Beale was his blunder. Selling Stewartfor 12m was outstanding business. He brought in outstanding loan players - Amad (unbelievable loan) and even 2 very good strikers in Simms and Broadhead - who delivered goals aplenty last season - not Speakman fault the club couldn’t match their wages!
      Have you ever ran a business - that’s progress! You’d have to be blind not to see it. You need to think for yourself instead of listening to idiots who know zero about football and/or business!

    • @michaelbowers541
      @michaelbowers541 27 днів тому

      @@ThaneME2you’re right Thane. He’s done absolutely nothing good whatsoever & deserves every bit of criticism without actually bothering to look at the person above him or those around him. Aye, worst thing since sliced bread mate.

    • @ThaneME2
      @ThaneME2 27 днів тому

      @@michaelbowers541 yes Speakman had done well in the past but for me it's irrelevant now cos as a whole he's getting more things wrong now and he's gone into hiding like the owners, my issue is more with the owners than anything else and I'd wish they'd just bugger off if there not gonna show some ambition and change their ways but at the end of the day Speakman is the man they've instructed to run the club for them and right now the man is lucky to be in a job right now, whether it's his fault or not, after comments at the start of the season, 3 shocking transfer windows, not getting an experienced proven goal scorer, appointing Michael Beale saying he was his first choice all along and the Black Cats Bar, now yes everyone at the club has to take responsibility for that and they should hang there heads in shame, especially the owners but Speakman should know about all the day to day dealings and running of the club, if he doesn't well that's even worse, Speakman might be ok in term's of looking at youth cos at Birmingham wasn't he the head of youth development or something like that but at Sunderland he's the director of football and for me the job and club is far to big for him and that goes with the owners as well, IMO this lot have taken us far as they can and now it's time for them all to hand the club over to someone that can take us to that next level, I know u don't like it mate when People criticise Speakman and yes he did ok for a bit but it's hard to defend someone and give them praise for the past when they just keep getting it wrong now, if he was getting it right more often then I wouldn't say a word but ultimately all that good work in the past has been tarnished now as far as I'm concerned

  • @Westerhousen
    @Westerhousen 27 днів тому

    Couldn’t care less if he was born on the centre circle at Roker park. Any investment in the stadium is welcome, but superficial. The fans want to see a strong manager appointment, and the acquisition of 3/4 decent pros to get us over the line. This is the last year of your 5 year plan. Best you make it good.

  • @ixluke6931
    @ixluke6931 28 днів тому +1

    Haway

  • @woody140
    @woody140 28 днів тому

    Brilliant appointment , he will cement Sunderland as what they are , mid table championship club 👍

    • @peterreid
      @peterreid 28 днів тому

      with 6 top division titles

  • @Browny0375
    @Browny0375 28 днів тому

    He finally some news. Hopefully a new coach over the weekend?

  • @Adam-sd2ow
    @Adam-sd2ow 27 днів тому

    Better than his older Steve

  • @joevomurray2768
    @joevomurray2768 28 днів тому +2

    The mags balls up, i will never ever forgive,out of touch,Speakmans got to much control,talks the the talk,we will see.

    • @malcolmdonnison3987
      @malcolmdonnison3987 28 днів тому

      You haven't got a clue have you speakman had nothing to do with the black cats bar !!!😮

    • @joevomurray2768
      @joevomurray2768 26 днів тому

      Never said Speakman new about black cats bar said he had too much control in general.

  • @stud81
    @stud81 28 днів тому +1

    About time Speakman announced a new head coach

  • @TheBaron701
    @TheBaron701 28 днів тому

    Don't change the badge!

  • @peterfletcher8743
    @peterfletcher8743 27 днів тому +1

    Seeing is believing and at the moment it is just spiel from above a load of crap. What club takes three months or longer to appoint a manager, why do we the fans put up with this garbage, it's our hard earned money that they steal from us every week!

  • @user-lo8dm8cf9m
    @user-lo8dm8cf9m 28 днів тому +2

    He has been here 9 months and is banging on about ‘listening to’ and ‘connecting to’ the fans. Yet he is still trying to charge people for a physical season ticket. What a joke.

    • @malcolmdonnison3987
      @malcolmdonnison3987 28 днів тому

      Digital is the way forward get a class booked and into 21st century

    • @user-lo8dm8cf9m
      @user-lo8dm8cf9m 28 днів тому +2

      @@malcolmdonnison3987Opening with a personal insult? Reasoning that is not. The problem is the hypocrisy of using terms like ‘fancentricity’ (not a real word) and then alienating a significant section of the supporter base for the sake of a few pennies. Not good business.

  • @ryan_b_9382
    @ryan_b_9382 28 днів тому +1

    "We can't affect what happens on the pitch". Ya can do like if ya sign some decent experienced players and not a bunch of cheap kids from abroad... oh and get a good coach.

    • @peterreid
      @peterreid 28 днів тому +1

      david bruce is not in charge of football matters. that would be speakman

    • @malcolmdonnison3987
      @malcolmdonnison3987 28 днів тому

      He's got nothing to do with playing staff . Do your research before being critical 😮

    • @Chillgazza
      @Chillgazza 27 днів тому

      Dude read before going into keyboard warrior mode.

    • @ryan_b_9382
      @ryan_b_9382 24 дні тому

      That comment he was talking directly about the board. Not just his role. So yes the board can affect what goes on the pitch.

    • @peterreid
      @peterreid 23 дні тому

      @@ryan_b_9382 the owner can give speakman money to spend yes, but that is not david bruces call