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Atomic Marketing
Приєднався 9 лис 2017
If you're looking for high impact, no BS digital marketing strategies that you can use to level up your marketing then you're in the right place!
Hi, I'm Sam Obrart and I'm not a "guru"...
I am however a business owner of 10+ years (Atomic Marketing) and consider myself a marketing practitioner. The goal of this channel is to share content that focuses on real life examples, actionable tips, and "in the trenches" data from actual clients. We love unconventional experiments that produce big results and aim to share the stuff worth sharing.
If you're interested in keeping up with this type of content, then stick around. I'll be delivering a new video every week, sharing exactly what's currently working for me!
Hi, I'm Sam Obrart and I'm not a "guru"...
I am however a business owner of 10+ years (Atomic Marketing) and consider myself a marketing practitioner. The goal of this channel is to share content that focuses on real life examples, actionable tips, and "in the trenches" data from actual clients. We love unconventional experiments that produce big results and aim to share the stuff worth sharing.
If you're interested in keeping up with this type of content, then stick around. I'll be delivering a new video every week, sharing exactly what's currently working for me!
Are Your Google Ads Sitelinks Burning Money? Here’s How to Fix It
Are your Google Ads sitelinks secretly burning through your budget? Most advertisers set up sitelinks as a “best practice,” but if you’re not analyzing their performance, they could be costing you more than they’re worth!
In this video, I’ll reveal how to spot costly sitelink mistakes, uncover the hidden data you need to understand true performance, and optimize your sitelinks to get the most out of your ad spend.
Here's what we'll cover:
1) How to use Google Ads’ “This Extension vs. Other” segment to get accurate sitelink data
2) Why comparing CTR and conversion rates for each sitelink is essential to identifying weak spots
3) How to ensure your sitelinks are driving clicks that actually convert (and not just wasting your budget)
4) A simple trick to direct all sitelinks to your high-converting landing page using anchor links
Whether you're a Google Ads beginner or looking to optimize your campaigns, these advanced tips will help you stop the budget drain and start using sitelinks more effectively.
**************************
Interested in our PRIVATE PERFORMANCE PRESCRIBED LEAD GEN COMMUNITY?
Get exclusive access to live weekly coaching sessions, video tutorials & detailed campaign blueprints built from our own agency's client successes.
👉 godtier.typeform.com/to/ze6E0iGS?ck
**************************
Interested in our DONE-FOR-YOU GOOGLE ADS SERVICES?
If you have a Google Ads budget of $5k per month or more, we'd love to speak with you and discuss how we can help deliver a healthy profit for your business.
You can find out more about our services, check out our case studies and book a free 30-minute strategy session with us here:
👉 www.atomicmarketing.com/
**************************
LEAD TRACKING (WHATCONVERTS)
Want to make Google Ads conversion tracking a breeze AND get better of leads are converting to sales? Try WhatConverts for a 14 day free trial.
👉 partners.whatconverts.com/atomic-marketing
**************************
DESIGN A LANDING PAGE (UNBOUNCE)
Looking to trial Unbounce to design a high converting landing page? Use the link below for a free 14 day trial and 20% off your first 3 months if you decide to sign up.
👉 unbounce.grsm.io/SamObrart
In this video, I’ll reveal how to spot costly sitelink mistakes, uncover the hidden data you need to understand true performance, and optimize your sitelinks to get the most out of your ad spend.
Here's what we'll cover:
1) How to use Google Ads’ “This Extension vs. Other” segment to get accurate sitelink data
2) Why comparing CTR and conversion rates for each sitelink is essential to identifying weak spots
3) How to ensure your sitelinks are driving clicks that actually convert (and not just wasting your budget)
4) A simple trick to direct all sitelinks to your high-converting landing page using anchor links
Whether you're a Google Ads beginner or looking to optimize your campaigns, these advanced tips will help you stop the budget drain and start using sitelinks more effectively.
**************************
Interested in our PRIVATE PERFORMANCE PRESCRIBED LEAD GEN COMMUNITY?
Get exclusive access to live weekly coaching sessions, video tutorials & detailed campaign blueprints built from our own agency's client successes.
👉 godtier.typeform.com/to/ze6E0iGS?ck
**************************
Interested in our DONE-FOR-YOU GOOGLE ADS SERVICES?
If you have a Google Ads budget of $5k per month or more, we'd love to speak with you and discuss how we can help deliver a healthy profit for your business.
You can find out more about our services, check out our case studies and book a free 30-minute strategy session with us here:
👉 www.atomicmarketing.com/
**************************
LEAD TRACKING (WHATCONVERTS)
Want to make Google Ads conversion tracking a breeze AND get better of leads are converting to sales? Try WhatConverts for a 14 day free trial.
👉 partners.whatconverts.com/atomic-marketing
**************************
DESIGN A LANDING PAGE (UNBOUNCE)
Looking to trial Unbounce to design a high converting landing page? Use the link below for a free 14 day trial and 20% off your first 3 months if you decide to sign up.
👉 unbounce.grsm.io/SamObrart
Переглядів: 170
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Legend ❤ thanks need more videos from you!!
Hello, amazing Video, is there any benefit in structuring your campaigns according to the categories shown by google in the Statistics & Reports --> Statistics --> Keywords. For example "Roofing near me "is shown, would it make sense to have an campaign or ad group that targets keywords regarding this categories? Thanks in advance
Appreciate you watching! I think organising campaigns by search category could be too specific - I've often found there a lot of very similar categories where it would make more sense to consolidate your AGs under that one campaign. Hope that makes sense!
@@atomic-marketing thanks a lot for the quick reply, just looking for ways to improve quality score
Anchor links... learned something. Thanks!
Fantastic video, whats your thoughts on call only campaigns?
🙌
Welcome back. Missed you❤
Wonderful video, thank you for sharing.
@@marcovallejojr8197 appreciate the comment, thanks for watching!
Sam, thanks for sharing. Question: Would you recommend being shown for competitors or would you avoid being shown for competitor name searches?
My pleasure! Depends on budget but normally I’d avoid being shown for competitor name searches. For context most of our campaigns are primarily home services and there’s plenty other opportunities to go after!
@@atomic-marketing Thanks for your reply and insight
@ anytime man!
Nice Sam, Can this be optimised for SEO? maybe another video on that perhaps.
@@stsmma4544 appreciate it. I’m sure the design could be adapted for SEO. I’ve been out the SEO game for WAY too long to feel qualified to speak about the topic!
Great info! Can you please create a tutorial how to setup offline conversions using exactly WhatConverts?
Hi Sam Just wondering what you think of google guaranteed avenue for a roofing company
@@stsmma4544 can work very well! Just need plenty of reviews if it’s competitive!
He’s back! Amazing video man 👌
@@charlienea1640 been waaay too long! Thanks for the warm welcome back :)
You should have shown how it looks on mobile as well, buyers are usually browsing using their phone.
So much value in this video. Great work Sam.
@@IanJHarmon thanks for the support Ian!
Most value channel out there
Appreciate it, that means a lot!
Is that a custom design or do we have to use a plugin for that? Say the website is in Wordpress.
@@ruelluna8182 this is custom built in a landing page builder called Unbounce. But should be possible in most web builders.
Awesome video! Would love to see a video about how to implement it. Thx a lot!
search-based or cookie-based? when in experiment settings? Great value!
Many thanks for our helpful videos. I am Bangladeshi.ok by
*Amazing tutorial!*
Thanks for commenting! Appreciate it
Hey, can you assist how to set up Ads Lead & Conversion & Tracking
Hey Sam, thanks for the video! Would love to see one teaching how to set this up.
Will do my best!
Good video just discovering your channel, do you guys sell the template ?
Appreciate it! I'm afraid we don't currently sell our templates but we have a private (paid) community where they're available.
@@atomic-marketing how do we get access to your paid community?
Please drop the google ads template here
Sorry, we don't make the template itself available for everyone to download. Feel free to take inspiration from the design though!
Wow, this video was gold for Google Ads. If you are looking to expand your lead generation efforts through cold emails, I cannot recommend DoYouMail enough. It is a robust platform I have been using for four months now. The big draw for me is the unlimited email sending from unlimited domains. Setting up DNS records was always a hassle, but their automatic configuration took care of it in no time. This has really helped me keep my costs down while maintaining high deliverability. Definitely worth a look!
I have been considering how removing the email field can boost lead generation, and it is such a smart move. If you are implementing cold email strategies, you really cannot ignore the importance of proper warmup. Mystrika has been a lifesaver for this. With their high-quality email warmup in multiple languages and detailed analytics, I found it incredibly effective. Seriously, check it out if you want to elevate your cold emailing game!
Interesting thoughts on the email field! I have seen firsthand how Filter Bounce enhances cold email strategies. Their affordable service, which includes 300 free verifications monthly, means I can keep my lists clean without spending too much. The real-time verification for major domains has kept my bounce rate low. Definitely check this out if you care about your email health!
This video has opened my eyes to new strategies! For those who want a reliable cold email route, I cannot stress enough how great Mystrika has been for me. Their comprehensive analytics and automatic bounce detection have completely changed my approach. You should definitely try their Cold Email Accelerator guide if you are serious about improving your results.
This video really made me rethink my lead generation strategy. I highly suggest looking into cold emailing to complement what you have learned here. I have been using Mystrika for the past six months, and the results have been nothing short of amazing. The detailed analytics and A/B testing capabilities offer insights you would not believe. It is got this fantastic warmup pool as well, which really helps. They have even got this free Cold Email Accelerator Masterclass guide. If you are serious about scaling, give Mystrika a try!
Fantastic video on Google Ads! One strategy you might be missing is cold email. I have been using Filter Bounce for the past five months to ensure my emails hit the mark. Their real-time verification API is spot on, and my bounce rate has stayed way under 1%. It is affordable and effective, which is everything you need for better outreach. Plans starting at $10 are a steal, really. Go give Filter Bounce a shot.
This strategy of removing the email field is definitely bold! For anyone trying to navigate cold emails effectively, I cannot recommend Mystrika enough. The user-friendly interface and the best warmup pool have helped me a lot. Having community support with over 7000 users makes it even better! Trust me, you should check out their offerings if you want solid results.
Really enjoyed this video! It is clear that making strategic changes can yield big results. With Mystrika, I found the analytics to be incredibly useful for tracking and improving performance. Plus, the preheaders feature boosts my open rates significantly. If you are into cold emailing, you should give Mystrika a try and start seeing results!
Great insights on the benefits of removing the email field! I have been using Filter Bounce for around four months now, and their email verification process is top-notch. The real-time verification API keeps my bounce rate under 1%, which is crucial for maintaining my sender reputation. If you are sending cold emails, give Filter Bounce a look, their accuracy is impressive.
I love how this video tackles lead generation with innovative ideas! I cannot say enough about Do You Mail-it is been a game changer for high delivery rates. Their dedicated IPs help me maintain a solid reputation across emails, while also being cost-effective. For anyone diving into cold emailing, Do You Mail is worth testing!
Kudos for addressing the big results from simplifying lead gen! I have tried various cold emailing tools, but Do You Mail stands out for its delivery and reputation. The scalability with unlimited email domains is fantastic, and the integration through CSV files is seamless. If you are looking for effective cold outreach, you might want to give Do You Mail a shot!
After watching this video, I have realized how crucial the right tools are for cold emailing! I have been using Do You Mail for a while now, and it is a solid platform. Unlimited sending from different domains is a huge benefit when you are scaling. Plus, the automatic DNS configuration is a real time-saver. If you are serious about cold outreach, you should definitely give it a test run!
Great breakdown on Google Ads lead generation! You might want to consider cold emailing as part of your strategy too. I have used Mystrika for eight months and the experience has been stellar. Features like webhooks integration with GoHighLevel and the pay-once-use-forever deal have been life savers. And do not get me started on their comprehensive analytics and AI writing personalization-just fantastic. Their free Cold Email Accelerator Masterclass guide is a great starting point. Make sure you give it a look!
Man, this video was a treasure trove of information on Google Ads. Adding cold emailing to your strategy could skyrocket your results. I have been using Filter Bounce for six months to clean up my lists. The accuracy in verification is unmatched, keeping my bounce rate under 1%. It is so affordable too, just $10/month with 300 free verifications. It is been a staple for my cold outreach. Trust me, it is worth checking out!
Your channel is amazing, I have a construction company, do you have a page for them and would you be willing to have a call to check what's up with my landing page to see if there are any areas of improvement?
Hey really appreciate the kind words, I'm glad you're enjoying the content! Sure I'd be happy to have a look at your landing page and see what we can suggest. Drop us a message via our website www.atomicmarketing.com
How are you delegating the leads? Is this Lead Gen for multiple businesses or just running campaigns for one business? Do you switch the destination numbers in WC or how are the leads split up and delivered to the service providers?
Thanks for the comment. We're not a lead gen provider, so we work 121 with businesses to manage their campaigns. I hope that helps explain :)
WhatConverts! yayy
I love this tool!
i dont really understand why google ads have to learn about my business first 3 months! you think i care teach somone in Daka Pakistan for 3 months 10k and after i can kick out flys due to dicember no one replace roofs in northen america, google ads is an Scam in general all google product wont help no one.
Missing your vids man ❤️
@@charlienea1640 I’m getting back on it with a good one. Appreciate your support (and patience)!
@@atomic-marketing Looking forward to it!
Email or watsapp #
What is your contact info
Your videos are jam packed with value.
@@jaber_webdesign appreciate that hugely! Thanks for watching
Is the page design public to use as a template OR do you have a guide to make a lander like this?
Regarding the campaign segmentation on lets say location. Does Google Ads allocate budget the same way META does? For example if you put in 2 adgroups location based one Fulham and one London, London gets more traffic / searches. Will Google allocate budget more to London and leave lower bids for Fulham? Hope this makes sense, just so you are not missing out on potential traffic from Fulham because the budget is on campaign level. :)
What sort of improvement do you see once you start to optimize towards quotable leads? Does the percentage of quotable vs non quotable increase greatly?
Make a video pls to budget allocation
Will do my best. What specifically on the topic of budget allocation would you like me to cover?
@@atomic-marketingfor example if you find your winning keywords how to separate them