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22:29

Selling the Marlin 1965

11:14

Selling Prestige 1965

11:43

Selling by Comparing - Rambler for 1961

15:43

Rambler for 1965

8:40

Rambler - Straight Edge of Value 1965

13:45

Selling the Shoppers - Rambler 1956

Interesting ways that the sales department can sell people who are just looking. Distributed to dealers and their sales departments.
Not originally meant for public consumption.
Sent to dealers on a 33-1/3 record. There was no accompanying filmstrip with this presentation, it was audio only.

Відео

22:29

Selling the Ramblers - 1956

Переглядів 9819 годин тому

1956 was pretty early for distributed sales materials, but Rambler was a leader, and sent out these albums to help train the staff. Not originally meant for public consumption. Sent to dealers on a 33-1/3 record. There was no accompanying filmstrip with this presentation, it was audio only.

11:14

Selling the Marlin 1965

Переглядів 84114 днів тому

1965 was a turning point for AMC, for a number of reasons, but one of them was that it was the introduction of the Marlin, the first sporty car AMC/Rambler had ever made. Selling it would be something brand new for the sales staff, and this video would show them how to do it. Not originally meant for public consumption. Sent to dealers on a 33-1/3 record, to be synchronized with a filmstrip. Al...

11:43

Selling Prestige 1965

Переглядів 3,8 тис.21 день тому

1965 was the turnaround year for AMC/Rambler, and this presentation helped the sales staff grasp a new concept - that of selling prestige, something that had previously not been associated with Rambler. Not originally meant for public consumption. Sent to dealers on a 33-1/3 record, to be synchronized with a filmstrip. All of the sync has been done for you!

15:43

Selling by Comparing - Rambler for 1961

Переглядів 9928 днів тому

Comparing the Rambler to other vehicles turned out to be the key for great sales. This presentation helped show Rambler sales teams how to do it effectively. Originally, this was a recorded presentation meant to synchronize with a filmstrip, but the filmstrip has never been found. Thus, we present the audio in its entirety. It's still just as effective.

8:40

Rambler for 1965

Переглядів 5 тис.Місяць тому

Outlining the turning point for AMC - the Ramblers for 1965, how they stack up, how to sell them, and what it will mean to the dealer. Not originally meant for public consumption. Sent to dealers on a 33-1/3 record, to be synchronized with a filmstrip. All of the sync has been done for you!

13:45

Rambler - Straight Edge of Value 1965

Переглядів 2,2 тис.Місяць тому

Using a ruler with the comprehensive X-Ray book, it becomes easy to show a prospective buyer how well Rambler compares with the competition. This video shows how to do it. Not originally meant for public consumption. Sent to dealers on a 33-1/3 record, to be synchronized with a filmstrip. All of the sync has been done for you!

11:12

Presenting the AMC Marlin 1965

Переглядів 3,4 тис.Місяць тому

Though this is a bit flashier than most of the other standard dealer fare, this was still designed specifically for the dealers - not the general public. Shows all the cool things about the new 1965 Marlin, along with a sexy girl oohing and aahing just enough to include sex in the product, Sent to dealers on a 33-1/3 record, to be synchronized with a filmstrip. All of the sync has been done for...

8:14

Rambler - Meeting More People 1964

Переглядів 278Місяць тому

Sales presentation intended for dealers only, showing how to meet more and better prospects. Contains a great deal of interesting information. Not originally meant for public consumption. Sent to dealers on a 33-1/3 record, to be synchronized with a filmstrip. All of the sync has been done for you!

Rambler - Locating Prospects by Telephone 1956

27:01

Rambler - Locating Prospects by Telephone 1956

Переглядів 382 місяці тому

Informative course distributed to dealer sales departments by Rambler, dealing with the recruitment of prospects by cold-calling from a list provided by Rambler. Not originally meant for public consumption. Sent to dealers on a 33-1/3 record, to be synchronized with a filmstrip. All of the sync has been done for you!

21:11

Rambler - Cleaning Up on Current Models

Переглядів 1542 місяці тому

From the late 1950's this course was sent to every dealer to help the sales force take advantage of various techniques to sell the cars currently on the lot. This wasn't originally meant for public consumption. Sent to dealers on a 33-1/3 record. There is no filmstrip with this course, it contained the audio record only.

11:45

Rambler Challenge for Sales 1965

Переглядів 1,1 тис.2 місяці тому

Sent from the factory to dealers to encourage more sales. Not meant for public consumption. Sent to dealers on a 33-1/3 record, to be synchronized with a filmstrip. All of the sync has been done for you!

7:41

Rambler Buyer Recognition 1964

Переглядів 7262 місяці тому

Presentation for dealers that shows how to notice which car people may be looking for, and how to sell them. Not meant for public consumption. Sent to dealers on a 33-1/3 record, to be synchronized with a filmstrip. All of the sync has been done for you!

12:40

Rambler - X Ray Marks the Spot

Переглядів 1033 місяці тому

More information about the super-secret "X-Ray Book," a tool used by Rambler dealers to learn as much information about competing makes as possible, and to relate that information to how Rambler would perform against them. This is a companion piece to another X-Ray video on this channel. Part of a series of training filmstrips, accompanied by phonograph records, and distributed to AMC/Rambler d...

19:13

AMC Warranty Claim Info

Переглядів 943 місяці тому

In the 1980s, AMC was experiencing a high number of incomplete or just incorrect submissions for warranty work. The answer was this presentation, showing everyone at the dealership exactly how to fill out the claim form, how to get the necessary information, and what to do with it afterwards, as well as how long it would take for a completed form to be addressed by the factory. This was obvious...