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ezSegment
Latvia
Приєднався 16 січ 2023
Tutorials & guides to Google Analytics, Google Tag Manager and Web analytics
Iframe tracking in Google Tag Manager without code access
In this video, I will show you how you can track iframe interactions on your website when you don't have access to edit iframe source code to add GTM or custom code. We will use a custom JavaScript template to detect when a visitor interacts with any element within the iframe itself.
Iframe interaction tracking code snippet - ezsegment.com/tracking-iframe-interactions-using-gtm/?
CSS selector guide for Google Tag Manager - ezsegment.com/css-selectors-in-google-tag-manager-a-practical-guide//?
Video timeline:
00:00 - Intro
00:23 - Set up iframe interaction tracking
08:38 - Testing your implementation
Iframe interaction tracking code snippet - ezsegment.com/tracking-iframe-interactions-using-gtm/?
CSS selector guide for Google Tag Manager - ezsegment.com/css-selectors-in-google-tag-manager-a-practical-guide//?
Video timeline:
00:00 - Intro
00:23 - Set up iframe interaction tracking
08:38 - Testing your implementation
Переглядів: 4 073
Відео
Creating Content Groups in Google Analytics 4 - Full tutorial
Переглядів 1,5 тис.Рік тому
In this video tutorial we will take a look at how to create content groups in Google Analytics 4 using four different methods in detail. Code snippets & blog article - ezsegment.com/content-grouping-in-google-analytics-4-ga4? Timeline: 00:00 - Intro 00:07 - What is content grouping in GA4 02:25 - Method 1 - RegEx table in Tag Manager 12:17 - Method 2 - Using data layer in Tag Manager 17:23 - Me...
Find Outbound Click report in Google Analytics 4
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Google Analytics 4 tracks outbound clicks automatically along with external link URL that was clicked. In this video we are looking at how to find this data in Google Analytics reports and how to adjust what domains are considered "external". If you prefer, you can also find this as an article on my blog - ezsegment.com/view-outbound-link-click-report-google-analytics-4? Timeline: 00:00 - Intro...
Scroll depth Tracking in Google Analytics and Tag Manager
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In this tutorial I will show you how to create custom scroll depth tracking in Google Analytics 4 and Google Tag Manager. We will use scroll depth triggers and go through configuration, testing events and creating reports after collecting first data. Let me know in the comments if you have any questions or issues! You can also find this as an article on my blog - ezsegment.com/scroll-depth-trac...
Full Google Analytics + BigQuery tutorial for beginners | GA4 + BigQuery with SQL examples
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Often underestimated feature of Google Analytics 4 is integration with BigQuery. This tutorial explains Why you should use BigQuery for Google Analytics, How to link it with GA4 and how to find exported data. I'm also showing SQL examples how to query your Google Analytics data in BigQuery. Let me know in the comments if you have any questions or suggestions for future tutorials! Subscribe to m...
How to Install Google Tag Manager on WordPress in 3 minutes
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In this video I will show you how to install Google Tag Manager in WordPress in 3 minutes and check if installation works correctly. For this we will use a 3rd party plugin called Header Footer Code Manager to avoid changing website code manually. 00:00 - Intro 00:07 - Create Google Tag Manager account 01:00 - Install Google Tag Manager on WordPress 03:11 - Test if Google Tag Manager is installed
Data Redaction in Google Analytics 4 - Remove personal information
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In October 2023 data redaction feature was added to Google Analytics 4. While you can use this feature to prevent some personal data from reaching Google Analytics still it won't cover all of the scenarios. In this video I will show you how to find and configure data redaction, how to test it and what to keep in mind. #googleanalyticstutorial #googleanalytics4 #googleanalyticstips Video outline...
Element visibility tracking with Google Tag Manager | Detailed GTM tutorial
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Learn how to set up and use element visibility tracking with Google Tag Manager in this detailed tutorial. I will cover it’s functionality and guide you through all available settings to enhance your website analytics setup. Perfect for all skill levels. #ElementVisibilityTracking #GoogleTagManager #WebAnalytics CSS selector documentation & examples - developer.mozilla.org/en-US/docs/Web/CSS/CS...
Extend limited date range in Google Analytics 4 exploration reports | GA4 data retention
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Quick tutorial on how to fix 2 month date range in Google Analytics 4 custom reports (explorations) using GA4 retention settings. 00:00 - Intro 00:19 - Changing data retention settings 01:30 - Other things to keep in mind & Summary
Access Streaming export data from Google Analytics 4 in BigQuery | GA4 BigQuery tutorial
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In this tutorial I will show you why you should consider using GA4 Streaming export, how much it will cost you, and how to access real-time data from BigQuery SQL. TIMESTAMPS 00:00 - Intro 00:18 - Streaming export setting 00:59 - Use case #1 explanation - Complementing daily export 02:34 - Use case #2 explanation - Extend real-time report & monitoring capabilities 03:44 - Costs of Streaming exp...
Google Analytics 4 Conversion counting method explained
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In this video I will show you the new conversion counting method in Google Analytics 4, we will take a look how it affects data and possible use cases for each option. 00:00 Introduction 00:14 Where to find conversion counting method in GA4 00:43 Once per event VS Once per sesson explained 03:10 How it affects data in GA4? 05:52 Does it matter which counting method to use?
Google Analytics 4: Quickest way to view conversion rate
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In this quick video I will show you possibly the quickest way how to view conversion rate in default Google Analytics 4 reports. 00:00 - Intro 00:15 - Adding conversion rate to default GA4 report This content is also available as an article on my blog - ezsegment.com/adding-conversion-rate-in-default-ga4-reports/?
Access local storage values using Google Tag Manager
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In this video we will learn how to find and extract local storage and session storage variables using Google Tag Manager. 00:00 - Intro 00:25 - Explore local storage values 01:13 - Create custom JavaScript variable 02:13 - Test in the preview mode 03:10 - Access session storage values 03:46 - Extract JSON objects from local storage USEFUL LINKS 🔧 Code snippets from video - github.com/ezsegment/...
Master Contact Link Tracking with Google Analytics 4 and GTM
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In this video you will learn how to track any contact link clicks (phone and email) on your website in Google Analytics 4 using Google Tag Manager. 00:00 - Intro 00:29 - What link are going to track 01:45 - Create GTM trigger 03:44 - Configure GA4 Event tag 06:38 - Preview and Test 09:41 - Custom report in GA4 12:09 - Summary CSS selector for the TRIGGER [href*="mailto:"], [href*="tel:"] USEFUL...
What is Page Path, URL, Hostname and Referrer in Google Tag Manager
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In this video we will learn what is the difference between 4 bult-in Page variables in Google Tag Manager and how we can use them. We will take a look at Page Path, Page URL, Hostname and Referrer variables. 00:00 Intro 0:49 - Enable Preview mode 2:36 - Page Hostname 3:25 - Page Path 4:43 - Page URL 6:40 - Referrer 8:30 - Trigger examples 10:48 - Lookup table example 12:50 - Summary USEFUL LINK...
It worked! Thank you so much!
This was a great walkthrough. Very easy to follow along. Thank you!
Well done! Thanks for a great explanation!
Great video, I have tried loads of things and even AI tools and everything has been out of date. This has fixed my scroll reporting.
You have done Good job , I haves seen many videos and they make it very Difficult. You are the best one of them.🎉🎉🎉🎉
This is simply lovely
If you do DataLayer code snippet, do you also have to have the RegEx table variable?
thank you
Great tutorial!
How to load historical data from API analytes .google to Big query database
Thank u
If you don't have a developer to implement the data layer. Can you do it yourself using a plugin or something similar?
Thank you for this video. Very useful especially explain the costing of BiG Query
Thanks a lot. Really great explanation. Congrats
You never explained how you created the GA4 - CAE - Map interaction tag. That is essential to making this work. Can you please share how that is done?
I found the fix that worked for me. Don't isolate the page view trigger. Keep the trigger open to All Pages and that worked.
Great tutorial! Many thanks!
you help me to solve this metric with the tutorial, thanks!!
How would I individually tag outbound links in an (Google sheets)? I followed these steps, but the other links i set up are not firing within the
Thank you so much!! very nice and detailed explanation of each step.
when I pate my measurement ID, I receive the warning: No Google tag found in the container. can you please help me with the fix?
Is there a way to go beyond those 14 months?
Wow I really appreciate the details that has been covered in this tutorial. Most other GA4 to BQ tutorials are on a high level and does not address the common issues which a first time user might face. This covers most of the aspects in details. Tbh I was facing some issues while creating a new BQ connection from GA4 as there was an existing BQ connection already present. This tutorial helped me address that. Thanks and Keep it up!
Exactly! I had the same problem and took a while to find this Pricing Estimation information! Thank you very much @ezSegment
that was great , i would love to see more example like this
there is no event- I believe your tutorial is missing a partg regarding implementing in the website of a listener
it does not work at all
Is it possible to know wich url the user interacted with the iFrame?
this is very helpful, I would like to know how can we get reports similar to ga4 explore and is there a mapping between event_* and dimensions and metrics
Thank you!
not working
how does this work with canva?
I am using NEXT JS in that any of above three method does not work. It only send whatever first value I am sending as a content group from data layer. Analytics override was working. Any possible solutions ?
@james_zestia Analytics override was working for me.
Great video, couple of question for you. 1. I have configured local storage the same exact way you are using it and have created a variable in GTM which i am using it as a configuration tag. The values show up on preview mode and debug mode correctly but does not show up on the GA4 reports. I am firing these values on Container loaded event on the same tag as the pageview event. Is there a reason why you have this configured on Windows loaded? Additionally, at 3:04 min of your video, you do mention that sometimes it does not get configured on the initial page load. How do we fix this?
I would like to know if we can identify the element clicked when you say: a custom JavaScript template to detect when a visitor interacts with any element. Is there a possibility to identify the element clicked?
No, unfortunately you can't do that without code access to that you want to track. You would need to have your GTM container installed in 3rd party in order to identify element and track more specific actions like button clicks or form submits. In this video I'm showing an alternative when you don't have such access and we can identify only focus on element.
perfectly clear. With one hotel partner we are using for booking but we have been able to ad a thank you page to redirect from them to us upon the end of the booking so we manage to track the sale in data driven@@ezsegment
But it inly oush the first click only on this , other event or form submit is not pushed in datalayer
You can't detect specific element within 3rd party without adding GTM inside. The same applies for the form tracking. This method is for cases when you don't have access/ability to edit 3rd party but you still would like to estimate how many users interact with that element
@@ezsegment ok
I love all video
It was really helpful 🥰
Hey, friend, can I import the exported data to my newly created Google Ads account for use?
Probably you'll need a different tutorial for that. Here we look at GA4 + BigQuery export only
Best tutorial on this topic, keep up the good work!
What a fantastic explanation! 👏🏻👏🏻 I've seen many UA-cam videos about this topic and none of them were as complete as this. New subcriber here 🙋🏻♀
I did what you did, in the percent controlled section, it's only showing 90! why?
Hey, I believe you might have missed some of the steps. First of all you should check if you see scroll events being fired for each threshold in Tag Assistant to make sure your trigger works fine. After that check if your container is actually published LIVE in GTM. And finally double-check if you are looking at the correct date range in GA since those events will start appearing not sooner than 24h after implemented.
Hi, I have the same problem - but in my case I think the source of problem is that I analyse Google Sites site (so I don't have tag hardcoded in the site header) - @ezsegment - how do you think, is it a possible cause?
Thank you
Omg, this is the best tutorial about scroll depth I have experienced so far. Thank you so much for your tutorial.
Glad it was helpful!
That was an excellent explanation. Thank you!!
excellent and comprehensive tutorial, thanks a lot. please continue sharing! It has a great value
Thanks a lot!
Thank you, it was very helpful!
so I tried it's asking for the paid version of WordPress to add a new plugin 🙄
Hey! Probably you are not using your own installation of WordPress but hosting that from a website builder like wordpress.com for free. In this case you would need to have an appropriate plan on that platform that allows you to add your own plugins
Thank you!!
Amazing bro
very helpful..
Thank you!