Відео

This video here explains more: ua-cam.com/video/umIAj_X1Z1Q/v-deo.html In this case - the whole image, including the button, will be clickable.

Yea it's not the most robust integration ever. Are you trying to filter in a flow? Or in a segment? Or something else?

@ yeah in the flow

Unfortunately this one's more of an internal training!

On Imagecompressor.com? It should stay the same dimensions but the filesize will decrease by around 50%

Gotcha! What happens if you try to export it as a PNG with 2x or 3x quality?

Nope - as long as you understand what it's used for!

Got you man - just hit you up on Twitter!

Interesting to hear that! Do you export at 600px wide? What happens if you export at 2x quality - same issues?

Thank you! Great idea - will get on this

Thanks! Will do In the meantime this is what I send my team members help.klaviyo.com/hc/en-us/articles/115001396711

Thank you for the kind words!

Hey Zach please help to overcome from this problem how to create custom add to cart metric

Great to hear that! 🤝

my man 🤌🏻

For these types of emails, we just link the whole image slice

Yes! You can do that if each Canva page is 1 slice Although I find it easier to just get the free version of figma

This video here explains it pretty well 👍 ua-cam.com/video/umIAj_X1Z1Q/v-deo.html Yes, you'll have to slice the full template into smaller images. Then just add a link to the whole image

Of course! Let me know what videos to make next & I’ll make it happen

@@ZachSchieffer Thanks man, an idea would be how to increase LTV of a purchaser, so focus on post-purchase upsell flows plus specific campaigns that only focus on making existing customers buy again, stuff that you have seen yourself work (plus numbers if possible, i.e. that flow alone increased LTV by x%). I know from limited data that we currently increase LTV by 30% from first purchase just by people coming back organically over 12 months, with 0 emails. The goal is to double LTV from first purchase which I think should be possible with email, but difficult to forecast without any data. Also thanks for the call offer, let us get to a stable, breakeven $30k+ monthly revenue basis first (finishing October at $15k, second 'real' month only), right now we need to make stuff work ourselves first before we can afford any outside help. Thanks

Interesting! Perhaps meet in the middle with 270-day engaged. Or just keep it to 180-day engaged & also send to website engagers in the last X days. These are people who were active on site/viewed products/added to cart/started checkout. Happy to also take a look at the account on a call sometime as well!

Hi Chris - thank you! Right now it’s just an internal document but happy to run you through it if you wanna chat. just curious - are you running email marketing yourself?

@@ZachSchieffer Hi Zach, I understand. Yes, I am starting to do email marketing on my own for our company. I have implemented some campaigns and flows by watching videos from you and others.

Love to hear it man. Hopefully you’re able to crush it this Q4. Would be happy to talk thru how things are going at some point - just let me know

Great to hear, Mina! Let me know what types of videos you want me to make next

lets goo thanks Esteban!

Of course!

65% is awesome - congrats on the growth! Sounds like you have a good foundation in place, so you can spend more on acquisition. I appreciate the ideas! I'll definitely do a benchmark & more audit videos in the future 🤝

New video about benchmarks is up! Here's the link: ua-cam.com/video/3krflHwcUIc/v-deo.html

@@ZachSchieffer Thanks, already seen it. that was fast

Nice post. I will say from my experience you need to be a little cognizant of attribution with Klaviyo. Yes, 30-40% looks great as a vanity stat. But a lot of times those "assists" would happen regardless, depending on your flows. There are absolutely some campaign types that drive incremental revenue, but others that don't really just because they are a minor event on the customer journey but get credited anyways. Food for thought.

Yea 100% agreed - in reality it’s multiple touchpoints in combination that get the sale & every platform is incentivized to over-attribute

Great to hear that! 👍

I gotchu! Great idea, keep them comind Check my most recent video ua-cam.com/video/WXHJZujhI3c/v-deo.html

Thank you! right now, I only do the email templates for clients - but I’m working on releasing some free templates soon!

Thank you for the offer! Won't be needing it right now but appreciate you reaching out

Thank you Esteban! Let me know what other types of videos you want to see and I'll make it happen

Of course!

I appreciate that! Honestly it depends on where the brand is at, and what they're looking to scale to. Everything we do is 100% custom fit. Just curious - do you have a brand? Or more of a freelancer/agency?

@@ZachSchieffer I am a freelancer at a beginner level.i just want know that what should be the appropriate priceing range for beginners. And again I highly thankful and appreciate your work because I learned a lot from you🥰

@@viralshorts2974 awesome to hear! When I started out I got my first clients on Upwork. that helped me understand how to price everything

Thank you Stephen! Been iterating on these reports for a few years now

Thank you!

Hey Gabriella - I would set up a segment like this: www.awesomescreenshot.com/image/50984426?key=e0fd115c72b47f498b679cc9ce057794 And here's a more in-depth explanation: help.klaviyo.com/hc/en-us/articles/115005239028 If you need more help - feel free to book a call on my website & I can help 1-on-1

I gotchu 1. Alt text: Brief image descriptions for accessibility and when images don't load 2. HTML elements are non-image elements such as Buttons Colored/highlighted text Tables Navigation bars etc

@@ZachSchieffer Thanks....

Appreciate that! The advice in the video will still apply if you’re aiming to avoid the promotions folder. However, there’s one thing in particular that I’d recommend adding in your welcome series. I’ll definitely make a future video on it! Other than that, there’s a lot of other factors that can potentially be at play. If you want me to take a look at where you’re at and make some suggestions - feel free to find a time to chat on my website: zhs-ecom.com

Canva if you want to keep things simple Figma if you're a more seasoned designer who wants more customizability

Love to hear it!

Fire idea from you sir!

Great question! Yes - all the biggest brands send image-based emails If you follow all the steps that I mention at the end of the video, you should have no issue getting 40%+ open rates sending to engaged segments If you miss some of the steps and/or don't segment properly - you could definitely go to spam

I'll have to make a video on that soon!

Glad it was helpful!

Lets gooo

Check out this video! ua-cam.com/video/umIAj_X1Z1Q/v-deo.html

I hear you for sure. When we onboard a client we usually download 20-30 emails from top competitors so we have a huge swipe file Instead of trying to create things from scratch, we try to imitate elements that we like from all the different brands that we have in the swipe file. It definitely takes a lot of practice and consistency!

​@@ZachSchieffer Thanks for this

Hey for adding the shadow effect, I recommend this tutorial scribehow.com/shared/How_to_add_a_drop_shadow_to_a_design_in_Canva__Very7YqaThmWzAyJ1XfeHw For your question about adding too many photos, you'll need to make sure to optimize for deliverability by adding text into your footer I explain more in this video: x.com/ZachSchieff/status/1835359475043008685

Yea you can add a GIF to your email! That would look great

@@ZachSchieffer What about marquee animation? How to setup marquee can you show it ?

Yea - you can add GIFs to emails

@@ZachSchieffer how to setup countdown clock ? Can you show me that