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How I Made $96,358.20 From ONE Video (Free Case Study)
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- Опубліковано 15 сер 2024
- Get direct 1-on-1 content coaching from me and my team (apply now) - www.mogulmaker....
Timestamps:
0:00 intro
2:50 Strategy
5:31 Ideas
11:40 Titles/Thumbnails
15:07 Keyword Research
22:50 Title Messaging
25:17 Writing Hooks
30:31 Retention
38:28 Performance on Camera
Wow, so in the time it has taken to watch this video, the thumbnail has changed! 😃
He practices what he preaches and I think this second thumbnail (with the subscriber count) is the stronger one for creators
im on thumbnal 3 out of 4 right now haha the first 2 were under 6% and now we are up to 6.6% with the goal to get over 7.5% by end of week!
My Agency did $4k this week directly from UA-cam alone and I have a small channel. Awesome stuff Brett!
Thanks for this Brett! I've just started my UA-cam account recently and really trying to make it work. Currently on 9 subs but that's okay, very early days ha I want to post my first 100 pieces of content and then ask for advice on what I can improve on. Good luck to everyone on their UA-cam journeys!
good luck with your channel
So much value Brett! Great tips.
My man Brett giving away the keys to the kingdom for FREE after earning it the hard way for the last decade. Much appreciated broseidon🤝
banger brett - saw u change thumbnails on this like 4 times 😂
Best video you’ve ever posted imo
its my lifes works so im really glad to hear that haha
🎯 Key points for quick navigation:
00:00 *🚀 Introduction & UA-cam Success*
- Discusses the creator's journey and success on UA-cam,
- Highlights the financial success of various content creators compared to professional athletes,
- Introduces the six essential skills for creating successful content.
01:50 *💡 Revenue Streams & Content Strategy*
- Describes the creator's revenue sources and their impact,
- Explains the importance of aligning video content with the product being sold,
- Breaks down UA-cam content categories: entertainment, informational, and technical.
04:07 *🎯 Audience Targeting & Content Types*
- Discusses audience density and how it affects content strategy,
- Explains the importance of balancing growth and conversions through content type,
- Provides an example of targeting newsletter writers with different types of videos.
07:48 *🧠 Ideation Process*
- Emphasizes the importance of having interesting video ideas,
- Details four methods for generating video ideas,
- Breaks down the stages of engagement for newsletter writers on UA-cam.
11:02 *🆕 New Opportunity Video Format*
- Explains the effectiveness of presenting content as a new opportunity,
- Gives examples of successful new opportunity formats on UA-cam,
- References Russell Brunson's book "Expert Secrets" and its concepts.
11:44 *📦 Packaging: Title & Thumbnail*
- Stresses the importance of a strong title and thumbnail,
- Illustrates the impact of a title and thumbnail change on video performance,
- Explains the "three element rule" for effective thumbnails.
15:00 *🔍 Keyword Research & Visual Words*
- Describes the process of using keyword research to develop titles and thumbnails,
- Highlights the concept of "visual words" that attract clicks,
- Provides examples of effective visual words in video titles.
18:16 *🛠️ Tools & Thumbnail Testing*
- Discusses using tools like views.com for inspiration and analysis,
- Emphasizes the importance of testing multiple thumbnails and titles,
- Provides an example of a thumbnail inspired by a high-performing video in a similar niche.
20:21 *🖼️ Importance of Title and Thumbnail*
- Discusses the impact of testing different titles and thumbnails,
- Highlights the significance of having an engaging thumbnail that shows action, broad context, and strong emotion,
- Compares successful and unsuccessful thumbnails to demonstrate key elements.
22:41 *🎯 Crafting Effective Titles*
- Emphasizes creating broad yet specific titles,
- Breaks down a successful title into five key points: curiosity, outcome, target audience, objection handling, and opportunity,
- Explains the psychological impact of words like "start," "today," and "with $0."
25:16 *📜 Writing for Retention*
- Stresses the importance of structuring videos like a story for better retention,
- Uses storytelling frameworks and psychological principles to keep viewers engaged,
- Provides examples of how successful creators use storytelling to maintain viewer interest.
30:25 *🕰️ Retention and View Duration*
- Explains the critical role of average view duration in UA-cam's algorithm,
- Discusses common mistakes that reduce retention, like prefacing, self-aggrandizing, and repeating oneself,
- Illustrates how to use retention curves to identify and correct drop-off points in videos.
37:35 *🎭 Performance on Camera*
- Highlights the importance of engaging on-camera performance,
- Mentions aspects like enthusiasm, voice inflection, facial expressions, and hand gestures,
- Encourages creators to elicit emotional reactions from viewers for better engagement.
38:59 *🎥 Enhancing Camera Presence*
- Importance of body movement, facial expressions, tonality, and hand gestures for effective on-camera performance,
- Voice inflection is enhanced through body movement, making speech more engaging,
- Facial expressions convey emotions and keep viewers engaged, even if overdone.
41:02 *🗣️ Memorizing Lines for Better Delivery*
- Memorizing lines one at a time to improve tonality and facial expressions,
- High-pitched tones at the end of sentences indicate questions, while low-pitched tones convey certainty,
- Emphasizing keywords and matching words with hand gestures enhance understanding.
42:50 *🤲 Mastering Hand Gestures*
- Hand gestures should match words for clearer communication,
- Physical separation of ideas using hand movements aids in comprehension,
- Subconscious communication through gestures makes the content more engaging and easier to grasp.
Made with HARPA AI
every content creator needs to see this...
This is the best video I have ever seen breaking down the science of UA-cam. Not even just saying that. Kudos to you from a fellow AI content creator!
Bro your the legend in my books!! 📚📚😊. Brunson hustles, its evident in his hype and snipe. You though, relatable, logical, accurate
I made some shitty Minecraft videos a few years back and got millions of views, first one took zero editing. Some of it is just luck. So even if you suck at least try because you can have luck if you suck 😂
I really enjoyed the manner in which you expressed your ideas and knowledge by combining those with direct UA-cam analytics coming from your channel.
For FREE?!?! Wow, we are indebted for this fr fr. I’ve got my notebook and coffee ready for this one !!
Holy are you ever so right? Wow that's just the incredible thing here. 85% of people that watch this are just going to be oh that's cool. So you 15% that are looking for this take it to stage two. He clearly knows what's going on
Every video on this channel is a master piece that always blows my mind
Brett. you need to keep going down this path. this is your calling mate
Wow if this was paid video it would be valued in multiple $k.. Amazing that you gave it for free here 💎
Yo Brett just getting around to seeing this video. Usually have a ton of questions when people explain things but this was crystal clear as usual - banger!
Big takeaways:
- Always knew you needed TOF MOF BOF content but didn't realize you could cadence it with week 1,2,3 with new "batches" of viewers. Mindblowing even though in hindsight it's so obvious!
- Super interesting how a good title mimics a good product offer. Need to make it sound easy, fast + add risk reversals/objection handlers.
- Realized i need to start actively practicing storytelling in daily life. I really suck at it, tell things in random order like u said lol.
- Crazy how what looks like a little blip in ur AVD means so much at the scale ur reaching viewers
- Saw a lot of focus on AVD/CTR: found this guy on twitter wonostrategy who generally hates this metrics and says they are uncorrelated to performance but what you showed in this is in complete contrast to this. Whats ur take on this?
- Dope how you just end on master these skills to keep ur AVD strong to the finish line. 📝
Pinned these notes and can't wait to implement
This is the best video on youtube i have ever seen. So concise and clear.
Using this video as the main framework for my future content. It’s just too good. Thanks Brett. 🤙🏼
Incredible work my man, this video alone is worth thousands!
I hope this is the last vid i watch...gotta consume less and create more now. time to apply this and finally launch my personal brand business!! the perfectionist trait of trying to know everything before starting is holding me back big time... dude thanks so much for the free course here. goated fr
Amazing video you genuinely give high-quality vids.
Thanks, Brett and your team! Concise, precise, and practical. Loved it!
Solid training! One of the best I’ve seen in a long time. 😊
This is one of the must valuable pieces of content I’ve watched this week (and I’ve watched A LOT) I’m gonna implement these concepts this week!
Thanks for Brett for this video. Values you’ve shared in this video is just out of this world.
Going to apply this to my UA-cam channel!
Thanks. Probably more value than other paid courses.
Thank you so much for this vid!
You can’t be giving this all away for free🔥
This was a really good video man. Thanks!
value packed
Greatest Drop on youtube tutorial !!!! loved it
I loved it. I just would’ve preferred if you shared the tools you’d use for each skills. If you’re just starting out and don’t have the budget to hire teams.
I never plan on making a UA-cam video
But I did take away some nuggets that I can apply in my business/for work.
Thanks 🙏
This is really valuable, thank you!
Here we go! Most awaited video! 🥰
Beast video! Loads of value 🔥
This video is great. I feel it’s taking to me directly, also happen to be the perfect ICP for the software that’s being launched 😂
alex hormozi style of presentation ;D ;D
🎯 Key points for quick navigation:
Make videos relevant to what you sell (high value for viewers).
Niche down for better conversions (target specific audience).
Brainstorm video ideas: Analyze competitors, trends, audience & keywords.
Content for all audience stages: Beginner to pro (video series is ideal).
Target high-intent viewers: Actively searching for your solution.
Highlight value for each audience segment (address their needs).
Strong visuals are key (A/B test thumbnails for best results).
Titles & thumbnails should be clear, concise & relevant (use keywords).
Use curiosity, outcome & target audience in titles to get clicks.
Structure videos with a clear emotional arc (start negative, end positive).
Use storytelling frameworks to keep viewers engaged.
Present information in a natural way (memorize lines, use gestures).
Made with HARPA AI
for some reason when I hover over the scroll bar I cant see the replayed thing you are seeing
I would be ashamed of myself, if I don't like and comment on this video. Outstanding value 👏
Love the sauce Brett 🔥
Hey Brent :) It's Nils. Good stuff my man.
34:52 had me dying lmao
❤ pure gold, thank you brother
Excellent content this video provided so much value it is amazing that it was free!
Best video you have ever made 🔥
Crazy Value! 💯
this is your best piece of content
Which tool did you use to get the information on how many people searched for specific topics? And btw very good and informative video thank you for that!!!
This Awesome! 💯
GREAT POWERPOINT!
Value. Thanks bro
Super useful thank you 🙏
Thanks 🙏🏾 Brett what software or site are you using for Keyword Research Tool
tubebuddy search explorer
@@TheBrettWay thank you
This is pure heat 🔥🔥🔥
00:48 seconds in and this vid is already a banger
I LOVE YOUR VIDEOS AND I WANNA MEET YOU SOMEDAY TO LEARN MORE.
Best video u ever made
does anyone know the website for the keyword research?
I’m gonna assume these last few videos are to promote a new creators course?
Brett there was a video that brought me here about personal brand, I can't seem to find it, did you delete it?
here it is - ua-cam.com/video/pSvFWHBOHbo/v-deo.html
Great "skillful" info. Thanks again Brett.
Glad you enjoyed it
Thank you
Thank you 👍
Lovely hon !
and the saas part?
manii mostro
Which software allows you to see other peoples retention curve on their videos?
social blade (website)
So far I’ve made about 35 from a video and I’m terrible at content. It wasn’t even a video on my channel
Mr beast does way more than sell chocolate bars. Horrible comparison imo. I completely disagree with a lot of what you are saying. But what do i know.
🤣 lol, the conversion numbers 🤣
haha, you changed the title after you published the video, curious what was the logic behind
haha its a must for every video! the click through rate was under 6% which is quite low i need to change it until its gets to 7.5% plus or its going to get killed by the algorithm
😊 Nice
26:40
Isn't this not the best thumbnail?
😄
Me watching playlists with ai
Can you go back to making crypto/nft content? just for this bull season.
i think you ve got shadowban, your vids are amazing but got less and less views
nah just a bad title/thumbnail but ill correct course and views should stack up over a week or so
Brett is shadow ban a really thing on UA-cam or is it just excuses for poor quality videos?
@@ausuleh i do not believe it is a real thing in 99.99999% of cases and is mostly used as an excuse
Lol me realising that is the only video I have watched from this channel!! Definitely the tumbnail got me lol 🫠🫠🫠🫠🫠