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Meet India's Biryani King: Vishal Jindal of Biryani By Kilo

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  • Опубліковано 13 сер 2024
  • In this episode, we chat with Vishal Jindal, the co-founder of Biryani By Kilo (BBK), a leading food delivery service revolutionizing how India enjoys biryani. Vishal, who ventured into entrepreneurship at 40, shares his journey of turning a passion for biryani into a thriving business.
    We explore why biryani is so beloved, the consumer trends driving its popularity, and the foundational principles behind BBK's success. Vishal discusses the challenges of maintaining quality while scaling, the importance of innovation, and BBK's unique marketing strategies. He also offers insights into managing a team, ensuring sustainability, and balancing quality with growth.
    Join us for an inspiring discussion packed with valuable lessons from Vishal's entrepreneurial journey and his vision for the future of food delivery
    Biryani By Kilo: biryanibykilo....
    Instagram of Jivraj - / jivrajsinghsachar
    00:00 - Preview
    00:33 - Introduction
    00:53 - Why is Biryani So Popular?
    04:09 - Consumer Trends in Biryani Consumption
    06:33 - Building a Food Company at 40
    10:42 - Importance of Passion in Building a Company
    13:51 - Meeting His Co-Founder
    15:01 - Foundational Principles of Biryani by Kilo
    19:41 - Maintaining Quality Across India
    22:47 - Scale of Biryani by Kilo
    27:56 - Thoughts on Dining and Offline Channels
    31:05 - Growth Rate of Food Delivery
    33:45 - Revenue Split of BBK
    34:29 - Behind the Scenes of BBK Operations
    39:41 - Balancing Quality and Growth
    41:16 - Learning the Food Business
    42:06 - Managing Team Attrition
    45:18 - BBK Marketing Strategy
    48:33 - Attracting Consumers
    51:40 - Healthy Food Branding
    53:42 - Sustainability Insights
    54:57 - Thoughts on Premium Pricing
    56:45 - Lessons from Large Food Businesses
    1:00:00 - Vishal’s Strengths
    1:01:47 - Vishal’s Fears
    1:02:14 - How Friends Describe Vishal
    1:03:11 - Message to Younger Self
    1:04:26 - Outro
    #indiansiliconvalley #isv #indiansiliconvalleypodcast #isvpodcast #jivrajsinghsachar

КОМЕНТАРІ • 13

  • @kartikeyagupta6430
    @kartikeyagupta6430 Місяць тому +2

    For the love of Biryani, by the best person! Amazinggggg

  • @navidjoarder7910
    @navidjoarder7910 Місяць тому +3

    Plz bring Sridhar vembu

  • @teamhexa06
    @teamhexa06 Місяць тому

    I think you should make it all english or all hindi don't mix the two.

  • @raunakagarwal8038
    @raunakagarwal8038 Місяць тому +5

    Good business model, bad taste.

    • @IndianSiliconValley
      @IndianSiliconValley  Місяць тому

      Ahh, really? We love BBK! :)

    • @raunakagarwal8038
      @raunakagarwal8038 Місяць тому +3

      @@IndianSiliconValley As a Hyderabadi I cannot digest biryani from any of these cloud kitchen brands, will always go with local players as they have much superior taste at the same price point.

    • @Moneymavenpraveen
      @Moneymavenpraveen Місяць тому

      Even business model is not proven yet, they are in huge losses.

    • @sukhananddudhbhate5997
      @sukhananddudhbhate5997 Місяць тому

      ​@@IndianSiliconValleyyou go along with him and taste his biryani. You both will say yak and you will say to him BC taste karke to bechana tha

    • @reecosmicatomsb8576
      @reecosmicatomsb8576 Місяць тому

      ​​@@IndianSiliconValleyyou are a blogger & shouldn't take sides. Let people say what they want. They're right/wrong doesn't matter.You are not responsible to get brownie points for your entrepreneur guests.

  • @Virajroydigitalskill
    @Virajroydigitalskill 29 днів тому

    It is easy to caption of 300cr business. But groung reality is total different sitting in podcast saying ki we very much scaleing .. we are expand... please tell them share their profil n loss account. Balance sheet standalone... income statement . Management ... what can teir 3 student learn from these kind of podcast.... please telll what is take away.. isv is now funded by zerodha... apko log sirf odinary people ... k r hooo