"What Makes You Think You're Designers?" | Dragons' Den

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  • @freezasama5802
    @freezasama5802 2 роки тому +149

    The thumbnail is soo perfect Duncan waering a jacket and asking them if they think they're designers pure brilliance

  • @techbaffle
    @techbaffle 2 роки тому +261

    With names like Chris Rea and Tom Carson they could create 'Reason' - clothing with a purpose?

    • @withgoddess
      @withgoddess 2 роки тому +13

      Brilliant!!!

    • @fastfoxblox
      @fastfoxblox 2 роки тому +7

      Reason is already a brand I think

    • @tanvirhussain8763
      @tanvirhussain8763 2 роки тому +3

      Which would have made it a great reason for investment

    • @rippawallet
      @rippawallet 2 роки тому +6

      Christopher Reason sounds like a designer brand tbh

    • @Legitti
      @Legitti 2 роки тому +8

      Don't give them any free ideas

  • @chris56269
    @chris56269 2 роки тому +50

    Debra talking about how they lose their hip and trendy identity with a Dragon on board.
    8:04 Fear not kids, it's the Professor of Dragonomics himself Big D Banna--Time!

  • @Devils-advocate78
    @Devils-advocate78 2 роки тому +80

    So he's selling these at £59.99 and claims that to be half the price of his competitors which means the next cheapest onesie on the market is £120. I have never, ever seen a onesie priced at over a hundred pounds so I would love to know where they are doing their market research. I'm so over idiots like this that think they can iron a logo onto the front of some pre made fruit of the loom crap and call themselves fashion designers. It's embarrassing

    • @4nni1233l
      @4nni1233l 2 роки тому +11

      I couldn't believe they said 60 quid either I was expecting about £12 maybe £20 max after their claims of been half the price of others.

    • @gamewithadam7235
      @gamewithadam7235 2 роки тому +4

      I love fruit of the loom for being cheap lol. Not expensive.

    • @kaj661
      @kaj661 2 роки тому

      A bit dramatic to say embarrassing. Maybe it's better quality, plus it's custom. You don't know

    • @jreverie7018
      @jreverie7018 2 роки тому

      Guys these episodes are decades old, yes current prices will be cheaper now

    • @roseedge5626
      @roseedge5626 2 роки тому +6

      £59.99 and then market it to uni students who notorious for having no money? They don't even know their target audience.

  • @ianlister7333
    @ianlister7333 2 роки тому +111

    I dont believe this brand ever hit the big time, like Superdry or Jack Willis, but I do fear the shelf life of university brands. Give them 4-5 years, and few fresh intake of students, and there be a hot new brand, looking to sell to the freshmen students.

    • @RealRushinRussian
      @RealRushinRussian 2 роки тому +24

      These are all very old videos (2013 in this case). From wikipedia:
      Deal Failed
      Young Ones declined the investment after filming, stating they felt Bannatyne did not share their creative direction for the business.

    • @kierandesouza7678
      @kierandesouza7678 2 роки тому +6

      it net worth minus 31 k

    • @TheManInBlueFlames
      @TheManInBlueFlames 2 роки тому +2

      There have been trends that have lasted for a long amount of time and in terms of brand, you only need it to hit once to get a big hit.

    • @TheManInBlueFlames
      @TheManInBlueFlames 2 роки тому +3

      Onsies are very popular even today.

    • @oliveryoung6845
      @oliveryoung6845 2 роки тому +1

      Make money and move on never hold on to a dying trend

  • @gmarz9611
    @gmarz9611 2 роки тому +108

    I was all onboard until they said the price. Onesies are super popular at Uni, but people buy them for like £20 max from Primark. They would have been better going cheap and cheerful and then lots of designs and colours and said students will want them all.

    • @johnt6022
      @johnt6022 2 роки тому

      agree

    • @TheManInBlueFlames
      @TheManInBlueFlames 2 роки тому +2

      But that's the price now. This is not 2022 in the episode.

    • @gmarz9611
      @gmarz9611 2 роки тому +6

      @@TheManInBlueFlames nope I went to Uni 10 years ago, that was the price then. This episode is probably 15 years old, so them being expensive makes it even worse

    • @dakshkapoor8028
      @dakshkapoor8028 2 роки тому +2

      The prices for buying fabric and shipping have increased. So, if they reduce the prices then how will the make profit??

    • @Sam-xq8xh
      @Sam-xq8xh 2 роки тому

      ​@@gmarz9611 Going by what they said "the 2011 onesie craze" I'd say this episode was at the earliest filmed 2012, so at most 10 years old

  • @colemachin1606
    @colemachin1606 Рік тому +7

    Update, they founded a field hockey equipment company, Y1 that seems to still be doing well. The holding company they formed to own it has like 600k in the bank in 22

  • @Redtruck162
    @Redtruck162 2 роки тому +12

    I know he did take 40 percent but Duncan is usually pretty fair, I read that by 2019 he had sold back all of his den investments back to the original companies. I hope those guys made it work with him

  • @elastronaute1198
    @elastronaute1198 2 роки тому +11

    They should have come back with the offer to be equal partners... 33.33% each - Duncan would have been happy to keep them incentivised but also it would have given them 10% more each. It's a fair deal and I believe he'd have compromised on that basis.

  • @HK_Musician
    @HK_Musician 2 роки тому +17

    So it's the past Dragon, Simon Woodroffe, who owns Yo Sushi and the trademark YO.

  • @Dopamine-87
    @Dopamine-87 2 роки тому +24

    Suprised i didnt hear them hustle Duncan down to 33.33%
    Equal ownership between the 3 of them would have made sense

    • @chazkdarwin3875
      @chazkdarwin3875 2 роки тому

      Logical idea, but unfortunately it didn’t come to mind under pressure.

  • @peterachilles9346
    @peterachilles9346 2 роки тому +72

    they shouldve countered with 33.3% so they all have equal share

    • @TheAazah
      @TheAazah 2 роки тому +11

      He wasn't going down to 30% he was clear he wanted 40. He wasn't budging

    • @TOM-C.
      @TOM-C. 2 роки тому +5

      I was thinking the same, equal partnerships. They should have tried at the least, but like Aaron said, highly unlikely he would have accepted less than 40%!

    • @keepingitwild5994
      @keepingitwild5994 2 роки тому +4

      That's exactly what I was thinking - a third each.

  • @HZEditsYT
    @HZEditsYT 2 роки тому +38

    Duncan's got drip

  • @edwardrawn8157
    @edwardrawn8157 2 роки тому +27

    Clear-headed, well-prepared young men. Great pitch! Wish them the best of luck.

  • @colmwhateveryoulike3240
    @colmwhateveryoulike3240 2 роки тому +8

    I'd suggest Y1s but that's a bummer. Shows how crucial it is to check all that beforehand.

  • @ahsanarifeen7827
    @ahsanarifeen7827 2 роки тому +20

    Seems like university companies have the most potential, mainly because the founders are more likely to be like minded individuals surrounded by people who they can naturally uptake ideas from, all you really need is to create a brand that appeals to those people ur surrounded by.

  • @b-dogs1038
    @b-dogs1038 2 роки тому +27

    I’ve never seen Kelly too interested in anything?

    • @Jack_Gretchen
      @Jack_Gretchen 2 роки тому +6

      She is so dull, her laughing at the start of the video really surprised me because I think it is the only time I have seen her smile

    • @sage6336
      @sage6336 2 роки тому

      Sol Campbell

  • @ashleybrooke2087
    @ashleybrooke2087 2 роки тому +33

    I miss cheeky Duncan sometimes.

  • @ameliashostak4764
    @ameliashostak4764 2 роки тому +10

    I don't even know what day it is, I started watching a few days ago and haven't moved since!! Def new sub here, and SO glad to be here.

  • @JAZIBKALEEM
    @JAZIBKALEEM 2 роки тому +17

    8:02 Most important part of the pitch.

  • @TheZerok666
    @TheZerok666 2 роки тому +31

    What happened to the Onesie Boys after the Den:
    They decided to decline the offer after the show. The YoungOnes company status shows that it's been dissolved on August 17th 2021.
    Interestingly, their website is still operational! Not only that, but it also has a "Copyright 2022" on it, and their Instagram account is still making posts.
    Through their website, I've found out that they have a company called "Y1 Sport" now, so it seems that they've just consolidated everything under it. Don't quote me on that, I just spent 10 minutes doing a google search.

    • @AshNikkosWife
      @AshNikkosWife 2 роки тому +5

      Someone else said something similar so I’m inclined to believe y’all.

  • @JeremiahEcks777
    @JeremiahEcks777 2 роки тому +12

    Kelly thought the Onesie would last...
    I actually like Kelly but she wasn't right there. Nobody wears Onesies now.

  • @matthewbromilow4550
    @matthewbromilow4550 2 роки тому +12

    Is it only me that hears the thuglife music when Duncan puts the sunglasses on

  • @76-UVB
    @76-UVB 2 роки тому +9

    3:57 the same question could be asked of Kelly Hoppen.

  • @peterreber7671
    @peterreber7671 2 роки тому +26

    There is something incongruent in the suits they wear and in that they wear suits to promote their anti-formal wear. The whole pitch has a disturbing and unreal quality about it.

    • @gaaraxnaru
      @gaaraxnaru 2 роки тому +2

      They had to or Peter would lambast them for not taking it seriously.

    • @hughm1383
      @hughm1383 2 роки тому +4

      The taller one has incorrectly fastened his buttons (bottom one should never be fastened), so the look was probably undone in the eyes of Peter, Deborah and Kelly.

    • @dtz1000
      @dtz1000 2 роки тому +2

      They look like they are there to take advantage of a short term trend. They are probably doing something completely different and unrelated now.

    • @Yamesy
      @Yamesy 5 місяців тому

      @@dtz1000 You were spot on

  • @frontman1977
    @frontman1977 2 роки тому +27

    Is that Liam Neeson and Hugh Grant?

  • @jaranarm
    @jaranarm 2 роки тому +14

    Duncan's Den

  • @georgiematthias1297
    @georgiematthias1297 2 роки тому +1

    i love that peirs and duncan just chilling in their onesies 😆

  • @vishk123
    @vishk123 2 роки тому +17

    They needed some Touker time…

    • @murtaza-6
      @murtaza-6 2 роки тому +5

      No one:
      Touker: OFFICE SPACE AND MARKS & SPENCERS

  • @CrewGonWild
    @CrewGonWild 2 роки тому +18

    Never knew Simon Woodruff owns YO Sushi, or that he has everything YO and YO! trademarked 😮

    • @evo5dave
      @evo5dave 2 роки тому +2

      Yep. He was a dragon in the very first series. Think he sold Yo! though

    • @montelvontaviouspore
      @montelvontaviouspore 2 роки тому +3

      Yeah he owns all of it... very wealthy and successful individual. He didn't make any deals in the first season so they got another dragon to replace him

    • @Hutchyy
      @Hutchyy 2 роки тому +2

      @@montelvontaviouspore He did make a deal, the truffle farm guy, but it fell through after the show

    • @cekojuna6930
      @cekojuna6930 2 роки тому +2

      @@montelvontaviouspore Thought he left because the Dragon’s Den turned into a battle of Egoes rather than helping entrepreneur with credible businesses.
      At least he is much better than Doug Jenkins. Also the track records I found out is that if they invest too little, they at best have 2 seasons.

    • @montelvontaviouspore
      @montelvontaviouspore 2 роки тому

      @@Hutchyy meaning he didn't make any deals in the end

  • @PJ-uc4ml
    @PJ-uc4ml 2 роки тому +24

    Duncan is a good carricter and is a very funny man when he wants to be!!

  • @treeoftrees7523
    @treeoftrees7523 2 роки тому +6

    I like these two ambitious young men

  • @mrgoodwrench8181
    @mrgoodwrench8181 2 роки тому +10

    "Fashion is abhorrent, because it must change continuesly."
    Albert Einstein.

  • @Rusmiester
    @Rusmiester 11 місяців тому +1

    Students wont worry on the whole about a dragon investor, the look, feel and price point will be more important

  • @raymac5235
    @raymac5235 2 роки тому +2

    Piers onesie was pretty cool.

  • @polymakegames
    @polymakegames 2 роки тому +1

    I would tell my homie that his dad isn't a dragon, so let's send it.

  • @BenjaminGoose
    @BenjaminGoose 2 роки тому +27

    That guy sure "feels" a lot of stuff.

  • @TheKING-il3dx
    @TheKING-il3dx 2 роки тому +6

    Has kelly ever invested in anything??

    • @Jack_Gretchen
      @Jack_Gretchen 2 роки тому +1

      She should really invest in a personality..

  • @danieltomkins2372
    @danieltomkins2372 2 роки тому +23

    I know these lads personally/ they still live at home with their mums

    • @samedz3966
      @samedz3966 2 роки тому +2

      Do you really?

    • @colmwhateveryoulike3240
      @colmwhateveryoulike3240 2 роки тому

      Pull the other one.

    • @stevesalt8003
      @stevesalt8003 2 роки тому

      🐂 💩

    • @colmwhateveryoulike3240
      @colmwhateveryoulike3240 2 роки тому

      @@legalcams Yeah I doubt they really know them but if so then you're right. I'd hate to think like that.

    • @hollyro4665
      @hollyro4665 2 роки тому +1

      Why doesn’t that surprise me
      Not in a cruel way just in a, they remind me of those guys their age I know that still live with their mums. Probably spend more on their weekends then they’ve put into savings

  • @Zola_6
    @Zola_6 2 роки тому +3

    I actually like the wood style sunglasss tbh

  • @BeastTheMadness
    @BeastTheMadness 2 роки тому +4

    Didn't know the dude owned the word "yo" 😱

  • @darryljones8369
    @darryljones8369 2 роки тому +2

    Their biggest mistake was not asking what universities the dragons went to

  • @Orochi_001
    @Orochi_001 2 роки тому +4

    What makes Kelly think she’s an investor?

    • @keithhodgson6489
      @keithhodgson6489 2 роки тому

      @Ministry Of Holiness Yes but she nees to get it out of the bank to invest!

  • @mauricetaylor209
    @mauricetaylor209 2 роки тому +5

    Debs rolling bogeys again.

  • @jakeplumber1373
    @jakeplumber1373 2 роки тому +2

    "High quality onezie" oh boy....

  • @johnt6022
    @johnt6022 2 роки тому +2

    They were attracted to the money and didn't think it through before accepting the offer. 40% ????????

  • @iranicus3393
    @iranicus3393 2 роки тому

    8:07 cool Duncan

  • @spacies8882
    @spacies8882 2 роки тому

    there is ''young ones'' clothing for sale now, but not selling onsies

  • @jochenheiden
    @jochenheiden Рік тому

    Does anyone know how this company faired? Asking for 2023.

    • @cianan7590
      @cianan7590 Рік тому

      The company rebranded into a very successful hockey company named "Y1" and are doing very well.

  • @ifwecouldvote
    @ifwecouldvote 2 роки тому +13

    Check out the snazzy suits on these young lads! Definitely a pair of high-class fashionistas.

  • @mustangsally5426
    @mustangsally5426 2 роки тому +24

    What is everyone eating this Sunday dinner time?

    • @dash9130
      @dash9130 2 роки тому +3

      pizza lmao perfect timing

    • @mv3380
      @mv3380 2 роки тому +2

      Pizza

    • @Ryanjoned163
      @Ryanjoned163 2 роки тому +6

      Nothing on a come down from fet

    • @RS-xq6je
      @RS-xq6je 2 роки тому +5

      F*ck all I'm skint two days til payday tho

    • @RockyDave
      @RockyDave 2 роки тому +3

      Steak pie and chips.

  • @Ken-P
    @Ken-P 2 роки тому +41

    According to their Facebook page the lads decided after the show that they did not want to give away 40% of the company and pulled out of the deal with Duncan Bannatyne.
    Although the company (YoungOnes Apparel Ltd) was dissolved in 2021 Chris Rea and Tom Carson together with other shareholders are still trading under the names of Y1Sport Ltd and Y1Group Ltd, they appear to have taken the advise of the dragons and changed the logo from YO to Y1 and Y|1.

    • @biggernworse300
      @biggernworse300 2 роки тому

      They could have just added an '' 's" to YO

  • @rinainlondon8
    @rinainlondon8 2 роки тому

    Well done for them

  • @Englishham
    @Englishham 10 місяців тому +1

    Chris Rea I heard he was driving home for Christmas

  • @LucianaGarcia85
    @LucianaGarcia85 2 роки тому +1

    Liam Neeson must have used a few bottles of Oil of Ulay before entering the Den. 🤔 😄

  • @stuffthings3728
    @stuffthings3728 2 роки тому +5

    The 2 lads are making a clothes brand . But they borrowed their dad's suits for the pitch.

  • @onlyme219
    @onlyme219 2 роки тому +13

    I don't need others to dictate what I wear, I can do that myself. It's called free will, very sad pitch in my humble opinion, and surprised they got a dragon

    • @anubusx
      @anubusx 2 роки тому +2

      Fight the system.

    • @CalopsitaVanderbilt1911
      @CalopsitaVanderbilt1911 2 роки тому +7

      @@anubusx with an onesie

    • @onlyme219
      @onlyme219 2 роки тому

      @@legalcams Really, What youtube comment was that then?

    • @saintjimmy456
      @saintjimmy456 Рік тому +1

      But you are being told what to wear, through advertising, fashion and availability, just like the rest of us. Unless you make your own clothes?

  • @horusreloaded6387
    @horusreloaded6387 2 роки тому +10

    So there is a thing called onesie.

    • @AshNikkosWife
      @AshNikkosWife 2 роки тому +1

      In the US they are quite common.

  • @oneheadlight8000
    @oneheadlight8000 2 роки тому +3

    Fits this generation well.

  • @Roisinblacm
    @Roisinblacm 10 місяців тому +1

    They ended up not taking duncans money

  • @MarceloVolcato
    @MarceloVolcato 6 місяців тому

    Smart guys.

  • @Porschession
    @Porschession 2 роки тому +2

    11:34 „I‘m out“ are actually three words

  • @treeoftrees7523
    @treeoftrees7523 2 роки тому

    What does overhead mean?

  • @S-rn6xn
    @S-rn6xn 2 роки тому

    So Duncan now owns more than each of they do. 33.3 max you should give away

  • @jamest3336
    @jamest3336 2 роки тому +4

    60£ isn’t affordable hahaha

  • @malabrinetica
    @malabrinetica 2 роки тому +10

    Great entrepreneurs, these guys are destined for something big!

    • @cl1cka
      @cl1cka 2 роки тому +3

      Or to become scam artist. You know the type "I am making millions on the internet - why aren't you. Buy my course and find out how!"

    • @gangsterpenguin1440
      @gangsterpenguin1440 Рік тому

      @@cl1cka they beomce Y1 hockey one of the biggest and major supplers worldwide

  • @Aarron-io3pm
    @Aarron-io3pm 2 роки тому

    The student models look like they're being held at gunpoint

  • @logangallagher7050
    @logangallagher7050 2 роки тому +3

    What does Kelly know about design and fashion, her hair style went out in the 70's.

  • @ThePrimeMinisterOfTheBlock
    @ThePrimeMinisterOfTheBlock 2 роки тому +1

    I'm fairly sure you're just a onesie company

  • @theflyingdutchman1301
    @theflyingdutchman1301 Рік тому

    "I feel, i feel, i feel and i feel" ur cocky and over confident but not experienced enough to understand they dont care about ur feelings when ur standing there, luckely you have a Duncan who can see passed ur flaws unlike the others.

  • @neteruhathor
    @neteruhathor 2 роки тому

    I knee that Yo was gonna be a problem.. 🤣🤣

  • @SolaScriptura-n-cats
    @SolaScriptura-n-cats 2 роки тому +1

    I could see Billie Eilish wearing one of these getups. 😂

  • @noahbawdy3395
    @noahbawdy3395 2 роки тому

    Is that guy wearing blush ?

  • @richardanthonygilbey
    @richardanthonygilbey 2 роки тому +2

    Let’s hope these lads make it on their quest for stardom

  • @rcl8793
    @rcl8793 Рік тому

    Surprise: Kelly isn't interested

  • @Conannnnn
    @Conannnnn 2 роки тому +4

    I feel like Kelly is all talk. Jenny 2.0.

  • @topherman420
    @topherman420 2 роки тому

    They are banking everything on some random reviews. Onesies are comfortable but its a niche area of clothing.

  • @clivepereira123
    @clivepereira123 2 роки тому

    Lunch time!

  • @jarednil69
    @jarednil69 2 роки тому +2

    Good looking guys

  • @Kantong5
    @Kantong5 2 роки тому

    I think they made a huge mistake by accepting that offer.

  • @mikemccormack8993
    @mikemccormack8993 6 місяців тому

    once in a lifetime comes a love like this.... I need you you need me.. oh my darling can't you see......

  • @TheManInBlueFlames
    @TheManInBlueFlames 2 роки тому +1

    _Another_ ANNOYING Piers and Kelly episode. You can see why they were axed after one or two seasons. They hardly invest and are more out than Jenny! Also, Onsies still continue to be INCREDIBLY popular.

  • @prinzbeutaux8169
    @prinzbeutaux8169 2 роки тому

    Pretty far reaching that companies can trademark just 2 English letters side by side 🤷🏼🤦🏻‍♂️

  • @N0RM0jn
    @N0RM0jn 2 роки тому

    the deal didn't go through

  • @Kris_Aalst
    @Kris_Aalst 2 роки тому +4

    Another deal made on camera that never happened in real life. Can't mention my source or my comment automatically gets deleted. But check their Facebook page and you'll find confirmation.

  • @cameronemmanuel2426
    @cameronemmanuel2426 2 роки тому +1

    I knew YO was gonna be an issue the second I saw it…

  • @SuperNuclearUnicorn
    @SuperNuclearUnicorn 2 роки тому

    Whoops, turns out onesies were just a fashion fad

  • @watchtellyinuk
    @watchtellyinuk 2 роки тому

    At 11:35 ... she says she's about to say those TWO words. I'm out. Which in reality is I AM OUT. 3 words.

  • @bobobahia
    @bobobahia 8 місяців тому

    Biggest secondhand embarrassment I’ve ever experienced

  • @iamlegend68
    @iamlegend68 2 роки тому +1

    Poor negotiation tbh. They could've said lets be equal partners and given away 33.3% instead of 40% which I'm sure Duncan would've accepted.

    • @dtz1000
      @dtz1000 2 роки тому

      They didn't accept the deal anyway.

  • @djfriskyd1857
    @djfriskyd1857 2 роки тому +2

    I like Peter Jones and Reggae Reggae sauce.

  • @carforumwanker
    @carforumwanker 2 роки тому +3

    what a pair of mugs..cheap suits/shirts and poorly knotted ties . Look like cheap end estate agents

  • @elizabethbower2168
    @elizabethbower2168 2 роки тому +1

    I’m obviously very naive but thought that people went to university to learn… And get a degree… Not to waste their time on so-called fashionable outfit

  • @royfr8136
    @royfr8136 2 роки тому +2

    NO STUDENT IS GOING TO PAY £59.99

    • @uriituw
      @uriituw 9 місяців тому

      Why are you shouting?

  • @getin3949
    @getin3949 2 роки тому

    WHITE zippers??? No way, the camo one should have a black or dark green zipper and so on. Besides, this was a fad and it's been over.

    • @Randomaccount9470
      @Randomaccount9470 Рік тому

      It's not a fad they sell like crazy in winter and autumn
      They even world widely selling well
      South Africa, China ,America and EU
      Also no one uses them for hunting the camo is aesthetic

  • @paullambert8701
    @paullambert8701 2 роки тому

    Can't use "YO"? How about "Y1s"?

  • @dozermox9785
    @dozermox9785 2 роки тому +2

    The company is now worth $1

    • @simonhool3073
      @simonhool3073 2 роки тому

      They changed the name and dissolved the old company

    • @jb-nn8sk
      @jb-nn8sk 2 роки тому

      They are now millionaires...I read that today.

    • @simonhool3073
      @simonhool3073 2 роки тому

      @@jb-nn8sk They aren’t

    • @hollyro4665
      @hollyro4665 2 роки тому

      @@jb-nn8sk if they are I have a feeling it’s on the back of their hockey careers

  • @stevesalt9005
    @stevesalt9005 Місяць тому

    Day light robbery.

  • @heroking
    @heroking 2 роки тому

    they gave too much

  • @Otw49.000
    @Otw49.000 2 роки тому +1

    Keren