Nortera - A New Era and a New Brand

Bonduelle Americas is now Nortera.
NORTERA’s visual identity was developed by creative agency LG2 and is based on its logo. The distinctive letter N is made up of chopped and ready-to-cook vegetables. The colours and shapes are inspired by the variety of
vegetables the company produces. The brand platform and all its components reflect the freshness and bounty of the North American land.