What is Happening to YouTube Right Now? My Response
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- Опубліковано 22 січ 2024
- A lot of creators have been leaving UA-cam recently, and we need to talk about why.
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#growonyoutube
BE RADICAL
Here's the video I created for this: ua-cam.com/video/eBuZ_erh5UU/v-deo.html
Think this will keep going, or are we going to see more content of the "raw, creativity" type in the future?
(also, totally missed asking to boop the like button!)
No boop. No like.
Sorry Nick. I don’t make the rules (Nate does).
Bud the monetization is too hard for too little
Interesting. I would say I have my dream job, and I definitely fall into the category of someone who already has an established business and wants to get started on UA-cam. My email list is the core of my business and UA-cam is a great way to give my audience weekly content. LOVE that your videos allow me to learn and improve without becoming a full-time UA-camr.
@NB, ALMOST' on pace for 100k in 1 year on the new channel ;))) 🤣
wild here, yaaa UA-cam dont like me im to untamed
A friend of mine runs a channel with about 200k subscribers. He teaches gold prospecting, so he has to be out in nature to create his videos. The amount of work he puts in to release a weekly video is stunning. Between travel to locations, filming, video editing, social media, scheduling, etc he is constantly working. Fortunately he loves it. For the vast majority of creators, UA-cam is a LOT of work. It looks easy when you watch the video, but the amount of effort to get that video uploaded to his channel ready for viewers to watch is unappreciated by the majority of his viewers. I have joined him on a number of his adventures, so I get an up-close understanding of the effort involved.
No kidding! I have a bike trail review channel and for the past year I posted a weekly long-form much like what you described about your friend. It's A LOT. It's not just sitting in a room, talking (not that there's anything wrong with that). It worked - I was monetized after 10 months and the subs continue to grow. But outside of my full-time job and UA-cam, I have no life. Cutting back this year to a long-form post every other week. I think that will allow me to continue without burnout.
Avoiding burnout is important
For sure. I just made 13m history video which took over 22h to make
Very true.
The channels I am starting have ease built in; little editing, fast thumbnails, and few requirements on my part. I'm not lazy, I just have seen lots of creators burn out or become jaded because they didn't consciously choose how to do their business, it just grew in different directions and they said "ok.". The goal is for the channel to be easy enough to pump out one video a day for one channel and one a week for the other, and I and the viewers still love it. Yes, I am using love as a metric to gauge the work load and quality. There are plenty of niches out there that don't require 8 hour editing sessions per day but rather one hour!
I have been thinking about this for years but this year it all clicked and came together and I am having fun with it.
With the big creators that quit, the simplest explanation is that they've made a bunch of money, enough that they don't need to keep grinding the difficult, repetitive thing any more. They can go and do something more fun.
I feel like there is a pendulum swing back of creators that want to be as authentic as possible. That's definitely what I'm drawn to anyway. Great video Nate!
100% this. You've probably seen this as I have with editing, talking on camera, and more. It's not everyone, but it's definitely showing up
@@ThatNateBlack for sure, it opens up a world where those of us who don’t want to conquer the whole world can still have a solid side income with a more intimate audience base.
For me this is true based upon the field I am in. I don't use editing at all simply because it takes away from the authenticity of what I'm trying to convey. My market is really one that's oversaturated with scams and get Rich quick rhetoric that undermines the entire market in general.
The second issue for my own clients is that it's an education channel I try to conduct my videos as if I was standing in front of them and they were sitting in my classroom. Is it different kind of mindset and really a different kind of process.
The downside though is that it is extremely slow growing. Painfully slow but I can say that my audience is going to experience a full educational environment with real meaningful value.
There will be a response to the idea that AI is springing up everywhere. They might generate a lot of videos with the tools, but 90% of them will be poop, which is why people will be looking for more authentic, genuine human beings in their videos.
That's good news for me! And it also seems to be the case where one of my most recent videos is concerned. Managed to film the entire video in one take! 😁 Still edit most of my videos but I'm trying to be less of a perfectionist and just be real!
I have edited countless videos and shorts over the years. The only way I will be able to continue with UA-cam without burning out is if I keep it simple. That's good for everyone! Too much chopping and changing is just increasing peoples low attention spans/addiction to dopamine hits. That's not for me and not what my channel is about 🙂
I decided, early on, to do videos I like to produce and be myself. Let the chips fall where they may. I’m trying to improve my videos consistently but I want make it not a burden. Something I can do for the next 20 years.
I like this attitude...good for you
I agree with @@janette99 .
Same! Let me repost a comment of mine from above:
The channels I am starting have ease built in; little editing, fast thumbnails, and few requirements on my part. I'm not lazy, I just have seen lots of creators burn out or become jaded because they didn't consciously choose how to do their business, it just grew in different directions and they said "ok.". The goal is for the channel to be easy enough to pump out one video a day for one channel and one a week for the other, and I and the viewers still love it. Yes, I am using love as a metric to gauge the work load and quality. There are plenty of niches out there that don't require 8 hour editing sessions per day but rather one hour!
I have been thinking about this for years but this year it all clicked and came together and I am having fun with it.
That sounds great and smart too@@cadenrolland5250 .
A friend of mine once remarked about trying to lose weight. " I noticed that if I try real hard and don't eat most everything...I can lose 15 pounds....but if I eat what I want but a little less...I lose 10 pounds".
My friend was way wrong....but the idea was solid.
Put in effort and pace yourself to go the whole marathon.
I started my channel with this exact same mindset. To improve my videos but only to do what I like and is fun for me.
While I am gobbling up all these "everyone is quitting" videos (I love them, and this was a great addition, Nate), I have to giggle a little bit. To me it is so simple. UA-cam is a job, and people leave jobs for other opportunities all the time! But this same thing happens in every work setting...I worked in a department once where a quarter of the staff found new opportunities within three months of each other. It was a complete coincidence (and I was one of the people who left). AND no matter where you work, people are ALWAYS shocked when someone leaves for another opportunity. Always! I'm not sure why! But this isn't unique to UA-cam. It's life. Still, I love this video!
It is hilarious how many people put out this video, but this version is better than all the others.
I loved the way you wrote "gobbling up",....Made me think of a sunny day, sitting in the shade eating apple pie and ice cream.
( yeah...outside....Peers of the realm, such as you and I , would never be seen to "gobble" while dining inside....The vice that is gobbling needs the freedom of wilderness outdoors ).
Honestly, I don't plan to quit at all, I had so much fun creating content for youtube in the past year, and I want to keep going! If people are quitting, that's good, less competition for me :) Like Hayao Miyazaki said: "if everyone is going to a certain direction, then we can go the opposite way, because there, the competition is less."
Very cool. Keep recording!
I like that mindset - and Miyazaki-sensei is 100% correct!
I'm doing this for fun and may never monetize but really enjoy sharing my ideas. As part of the journey of just learning to make a single video and the amount of effort it takes, I'm ok with the fact that while one video may take a week or two... Other long form that are ambitious may take longer. It's 100% about the journey I think.
That's exactly what I thought about the competition, haha. It's fun for me too. I just started taking my channel seriously after publishing a couple here and there, and having the channel sit there. Within the last year or so, I really got into it. I'm glad I did.
LOL he also said "I am a used-up old man", so, just know the illusions and you'll be fine.
Hahaha 😂😂😂 it's funny that am just starting my new journey,,,,,,, even if I don't win I will have documented my life and this will speak loud in my absence 😅😅😅😅 don't leave us most of small fishes"" are relying on you so much
The platform “seems” like it’s been around forever - but it’s actually very young. This means that there are channels on UA-cam that have run their course - they built a business, profited from it, and now are moving on. This isn’t always a bad thing.
UA-cam is also not one-thing. There are people that have literally become media companies with UA-cam as their distribution platform.
I’m not worried about Creators quitting UA-cam - I’m worried about VIEWERS quitting UA-cam. Even though many people think they are individuals - there is also a bit of a community aspect. If the platform becomes seen as low-value to viewers - then we all suffer.
@@CoconutPete I’m not sure about the global numbers for UA-cam. They have seen a decrease in views and revenue compared to previous years because people aren’t at home as much.
However, there are also many new channels - so I don’t see the turnover in Creators being an issue. It’s the reduction in viewers and revenue. There is still massive amounts of content.
From a personal standpoint - I do see a high percentage of sharing on my videos - so there are still many people sharing and embedding some content.
"More like a TV show" is so true. I make (& watch) craft tutorials. I am not a fan of the "over-produced" or over-edited video with constant flashing images. It seems these videos are geared toward junior high students.
I think the yearly planning template you created is something really special that people will be using for a long time. It’s made me not only lock down decisions, but feel energized about them.
There was always going to be a shift in the creators who are coming onto or leaving UA-cam. I just feel like this hit harder because so many larger creators did this in one go. However, wanting to take a break or moving onto something new is never a bad thing, and I wish them all the best in their journeys. When our priorities change, we grow, and that is the most important thing - whether or not we create content 💜
Hey hey Nate, been watching you for years. Here's my story. I've been restoring antique furniture full time in my own business for 44 years and have a following. I go on youtube and post a video and in a matter of an hour gets over a 1000 views. When I made vids of me playing guitar I'd get 3 views in 6 months. I found my audience. Show me the money heh heh heh, love your channel dude!😅❤🎉
Lol Ron I loved your comment. Congratulations
@@wolflover789 Thank you much!
Yeah, this is a lot more of a grind than I originally thought it was going to be. This video got me thinking about how I am so much more focused on chasing views now as opposed to just creating educational experiences with my son that I’m sharing with the world.
dood you have just 4k subs.. gtfo you dont know shit you barely have views and no specific content
I had a video flagged, I submitted it for a manual review and lost, it was branded as "not suitable for advertisers". The video was then slammed full of ads by UA-cam and the video in question was a MOVIE REVIEW of 30 Days of Night. I didn't use any clips or photos for thumbnail art, it was a simple discussion between myself and exclusive channel members. When you cannot review a movie without fear of being demonetized it is no longer "YOU" Tube and people will begin to seek other platforms. UA-cam is currently laying off for a reason.
I am very cautious about growth on UA-cam because of their free speech stance of the past few years. At any moment, your thoughts, ideas, and direction could be deemed wrong by the corporation and all your work could be thrown in the can.
I lost a lot of my passion for making asmr videos when it became just a job, and not also a passion and hobby. I was trying to follow the algorithm doing my popular content over and over, like ear cleaning and scalp check asmr.. but its sould draining omg. Recently I started doing more diverse asmr again, and even tho it might not do as well as my ear cleaning and scalp checks, it gives me so much more happiness and more fun and sweet comments from my viewers which I really love to read. I do rely on it for our income BUT I am also working on alternate money bringers so I dont have to depend on just youtube.
I have noticed a lot of big youtubers leaving (and making a video about it).
I have a plan for my youtube channel, and while I might outsource the editing at some point I do not plan to "build a team". I really like the philosophy of the book " The Power of One", I want my business to remain small and agile. And keep it mine. You can grow in different, better ways than the oldfashioned - just add more and more people, and you HAVE to grow bigger.
Also, for some reason it gives me immense pleasure that you also use the Elgato Wave 3!
I've noticed this as well. I'm in a bit of an opposite space. Life got busy and I ended up just ghosting on my channel for 18 months. Somehow I still grew while I was on that break. Now I'm back and getting the channel going again with a video every other week because that's what I can handle now.
(side note, I was really grateful to see you're still making videos because I rely on them! Took me some investigating to see what happened moving from the previous channel to your own. I'm loving the new channel! Thank you for the great video, as always!)
That's just such a valid and important tip: I knew from the very start that I never wanted to work with a team or do sponsored videos. These dependencies were the very reason why I quit the world of corporate jobs because I knew these are, emotionally, the most draining.
As someone from the business world currently building out the content base in my passion hobby (photography) to launch a channel I feel like many creators have no idea what operating a business operation is like. I’m going into it expecting 60+ hr weeks, hard negotiation, schmoozing, etc. Hopefully one day that will lead to having a team and a thriving business I can leave the corporate world for. I also fully understand if that dream comes to fruition it will likely lead to me having less creative freedom because others will be depending on me (my business, sponsors, employees, family, etc.). Honestly this transition makes me even more excited to launch a channel because I’m tailor made for this type of creator world!
As someone who has just ventured into youtube after YEARS of wanting it, thank you very much for this. It's refreshing, it's insightful and it eases the worries and frights I had.
You didn't necessarily make the case for it, but this video gave me the impression that growing as a one man team making your own content just might not be as realistic in 2024. I'm not disheartened by any means, I know there are exceptions, but what would you say is needed from those one man teams to grow and be competitive with the output of multi-person groups?
Also if you know of some, which youtube creators would you say are good examples of successful one man teams?
I have been really busy and haven't been on UA-cam for a while Your Howdy, Howdy, made me smile. So glad you kept it on this channel.
I just came back to see if a new video came out and just saw that you almost reached 50l subs already in 6 months! You are crushing it!!!
When UA-cam becomes a successful revenue building business then you have to decide if you are committed to the business as a priority or creativity? This is your fork in the road and will determine your direction in terms of content, operations and cost
I took my Hobby to UA-cam in 2017, in 2022 I went full time, quitting a 24yr (well paid) career in the Military. I enjoy the community I've built and seeing growth more than the money, and I think that's a big factor to longevity. Obviously I can't do it if I don't have money, but I don't chase it.
The things that grow my channel the fastest are not the same that bring me joy. I have learned to find peace with this. Good conversation. Thanks Nate.
Spot on. Selling out to grow or being ok with your own being and presence is what most small channels face
That's Crazy! We were just talking about this and concluded burn out is real, even (or especially) for large channels. Way to keep it real Nick!
I knew you would jump in on this and I have been so excited for your perspective!
Hey, Nate. So glad your new channel is doing well! You've given my countless tips over the last couple years for starting and growing my newish channel. Really appreciate it. FYI, I tried to keep watching your old home after you left. It's just not the same :)
I think one of the reasons why people is quitting is that we need to post videos even when we don't want it or even when its not about what we want to talk about just because if we don't do it our channel will receive less views, and the next videos will suffer because of that.
The stage of being creative is gone, unfortunatelly, so we need to keep posting even when the subject is already saturated and we have nothing to say.
One other thing in my opinion is that we need to be stuck in one subject, and life is more complex, human being are more complex and enjoy a lot of different things.
I miss the old youtube when people were free to speak about anything, anytime, they could express more creativity.
For me I think it helps to look at my feelings towards creators I’m subscribed to and their channel habits, and apply those things I prefer as a viewer to my channel for my own viewers. I think a lot of creators need to have that “out of body” view of their channel and how media consumption is changing
That means UA-cam has succeeded. The UA-camr has earned enough funds to start a real business. This UA-camr provides another opportunity to follow almost the same path
Good to hear your perspective as always, Nate. BTW, a subject I'd love to see you do a video on is when to hire that 1st person to help out with a channel. I currently do everything myself. I guess the first person most people hire is an editor or a thumbnail designer? Would be cool to hear your tips.
First video I watched about; "Creators Quitting YT" as there seems to be a lot of them out there right now. Thanks for the info.
Being that you mention big time UA-camrs and their cost of having a team work for them. Going to VidSummit the past 2 years I didn't realize how big of a "Support Crew" a lot of these big UA-camrs have and just how much they are spending just to have them helping their "Creativity Journey". It's almost a punch in the gut as a small creator to hear, "I put $100,000" into the creation process of such and such video and saying it like it's no big deal. Sitting there in the audience like.....ummmm, this is like hearing a multi-millionare about how hard it is to be them....okay maybe not that bad but one gets the gist.
Wow, I think I went super off topic here.
Your ideas and guidance have been huge for me. What I wanted from UA-cam when I started (nothing specific really) is much different than what I want now. My audience has become more focused, I found a way to take my audience to a profitable place for me (not from UA-cam). I have created something off of UA-cam that I would have never thought of without UA-cam and would not be able to do without the audience that found me here.
At the same time, it’s gone from making videos about things on my mind to trying to think of UA-cam topics and video ideas. Having even limited success on UA-cam becomes a challenge when I already have a full time job and a child - and now have this other thing that I accidentally turned into something important to me (and perhaps my audience). It can be exhausting
"I have created something off of UA-cam that I would have never thought of without UA-cam and would not be able to do without the audience that found me here." That is what UA-cam is now, a discovery or kind of 'loss leader' platform. You story is the same as mine. Maybe it's a music thing?
@@SimonMorelguitar I think there is probably more ways for musicians and music teachers to pivot their audience somewhere else for value and profit. If one working with gold panning, baking, or auto detailing it would be harder to do that. I love your consistency on youtube. I have never been able to manage that and I think it reflects in the (only) moderate growth of my channel
@@clarinetninja I'm lucky that I teach so there are always video ideas. I really make them for my private students and then share them here on YT. All the best, Simon
Awesome video! I just started my UA-cam channel a month ago and I am enjoying every minute of it. Creating a schedule has been great for content. I am viewing the whole process like a marathon not a sprint.
Your advice has helped me improve my content so fast, you illustrate the proper mindset in a way no one else does. Since I started listening I've literally 10x my normal views, and while I'm not breaking ~1k average yet, I know I will because I can consistently increase my quality using your techniques. It's a dream job but you've made it seem possible.
A really helpful perspective, Nate. I wasn’t aware of the existence of most of these big UA-cam channels until I saw the videos about why “everyone” is quitting.
Great points about the nature of business to move on from a given market or platform.
Thanks again for your wise and cheerful advice on this channel.
Awesome video, as always, Nate! So this makes me curious... How many people are on your team to create your awesome videos with the new cannel? It seems like you do it all yourself, which is a good thing, but can you pull back the curtain for us?
Yes! Would love to see your process!❤
This was actually very well put into words. Big thanks! This made me think about things from a completely different perspective. And definitely not in a bad way.
Stumbled on the channel a few days ago. You’re both entertaining and thought-provoking as we ponder growing our channel. Cheers!
I think of this as a good thing!
A) The OG UA-camrs need a break from their business/hobby/whatever they call it and have time for themselves
B) UA-cam has been acting the same. Everyone seems to be copying each other (thumbnails, editing, shouting the title/anything at the viewer) Not applying this to the ones who quit! Just noticing a pattern
C) This is a great time for smaller creators to rise up! Give UA-cam the You back. I've been watching JJJacksFilms and he's sharing the spotlight with smaller accounts and it's really cool! One account went from like 66 subscribers to 2K+ thanks to Jack.
😮
Nate I've Learned a lot from you And is Starting to see some Results ✨ (Have been following you even during your Old channel) Thanks for Everything Bro 💎
I think the whole "scaling up" thing is a double-edged sword. I've made every attempt to keep my operation small. I have a very small team of contractors and no full-time people who are counting on income from me. I use lots of services that streamline my day-to-day work, but those are all pay-as-you-go. I still teach college full-time. I believe the reason I still have so much energy for the channel is that I've kept it a boutique operation. I've always considered this a marathon instead of a sprint.
No one is quitting.
People like you are making quitting videos because it’s trending.
That should be the focus of your video today.
great discussion point again Nat, i think the grind is something that will probably be the biggest impact to most
Another great video Nate. I myself have had my channel for 16 years and always said that I don't want to be dependent on my videos for income because you never know what will happen with a platform in the future.
And I think it has been good for me both mentally and creatively to be able to keep up for this long and be able to take a break when I needed to without anyone else being affected.
I know, for example, that the winter period is more popular to film here in the north where we get snow and show the world in compared to other times of the year which are more normal.
So then during the summer I can tell the viewers that now it will be one video per month, for example insted of one per week .
And also being able to make the kind of content I want instead of someone else deciding it.
Of course I watch videos like Nates for tips on trimming videos but not to change the content of the videos
I've been around so long so I know some videos get 100 views and others 100,000. but the one with 100 can gain momentum in 5 years you never know.
Yes I have both taken help from others and been able to help friends with their videos or when they couldn't film for a certain time so that they would have the opportunity to keep their channel running
Of course, it has been a roller coaster ride and I don't always like all of UA-cam's changes So the day I would feel that I want to change platform then I can even do that when I own all my content myself without any music etc 😀 . If there would be someone better for my type of content
Take care
Alexander in North Sweden
👍🏽
This was very useful. I also shared on this on my channel recently and based on my experience so far, some vital advice for new creators who want to make it big on youtube I shared too.
Thank you Nate
Hey Nate, huge thanks for all of the help you provide to us for free. I really appreciate it. I would adore a channel roast however my biggest problem I need help with is how to make videos faster. I want to make IRL Rubik's cube videos but my current audience isn't likely to follow me there. I want to slowly transition into those videos from my current style, but because I don't have a lot of time I can't post as much as I'd like to and I can't transition as quickly as I'd like. Also, I'd appreciate it if for once you booped my like button on this comment
Might be a booming niche growing in reaction videos to all the "everyone's quitting UA-cam" videos. Maybe that's just the algorithm dumping them all into my Suggested feed since I watched a few but it seems there has been a real spike in these.
For the record I think you nailed it. And I think it holds true for a lot of creative folks who catch on big and lose control of the business side of becoming popular. Sort of like the young rock star who gets so wrapped up in the business that they burn out...or find they are good at it and become a brand and take over the world. (e.g. Jay-Z, Taylor Swift)
Always love your videos and sage advice! I have been at this for 10 months now, and slowly growing, staying within my niche cuz that's what I enjoy, no plans to worry about becoming super big, just want to keep enjoying what I do. I also had to slow my pace a bit to stop feeling pressured and now have a posting schedule 1 video a week that works for me and is easy. Looking forward to your channel plan video :)
Great watch as always 👊🏿. I think a lot of people are getting tired of the algorithm chasing and want to just go back to making what they love.
👍🏾
@@diginandpitchin 👊🏿
This was spot on timely! My channel IS evolving and so am I! It’s very scary but it will be worth it!! Thank you!
Thank you for your video. We stated our channel just over a year ago & it’s become a full time ‘hobby’. It is a lot of work but also a lot of fun. Things change (that’s life) but we’ll keep at it, as long as possible. Big cheers from Melbourne 🍷!
The barrier to entry seeing the production quality in my niche feels real. It adds a lot of pressure (for me) and I am finding myself trying to chase that, which is making it more of a grind and less of the extension of my hobby I wanted it to be. I mean Ive spent £2-3K on equipment with is a significant investment for most. Im still early days and finding my way. Hope i get there and it lightens up a bit. Btw, love your content Nate!
Thank you🎉so much for the info🌹
Hey Nate, this is a great perspective to keep in mind. By the way, how large have you evolved your team if any?
Thx for the shout of realism.
As a hobby content creator I sometimes wonder how channels manage to grow to the size they do.
I needed to be reminded that mostly these are not one-person productions as mine is.
Excellent! Thank you! It’s been a nagging thing for the last several weeks. Setting the limits is on of the most important things. ❤️
Nate this was an excellent video. I’ve always loved your on camera presence. I would love to know. In this video, are you reading word for word from a teleprompter or just using a bullet point script?
Nate this is a great question. Where is my limit?
I am a mover (full time) I have a moving company where I have employees working for me. This is not it a complaint. I carry heavy boxes & furniture up and down stairs to make money. I grind, and work very hard to make 💵. I find it much easier to speak to a camera than lift furniture personally. I’d personally rather grind on UA-cam for 6 or 7 hrs a day than lifting furniture. That’s me personally. So when I put time and effort into my channel it’s no different than when I serve a customer. Do I plan on retiring from work one day? Absolutely, will I retire from UA-cam? Absolutely. The real question is when?
I find it truly remarkable that certain content creators can retire through their success on UA-cam. It's a possible. Many people may underestimate the amount of effort required to create a video, especially for those who have gained significant popularity. Nate, I appreciate this video.
This was spot on. How far are you willing to go for "the algorithm" (i.e. everchanging watch trends) and is that even what you want to do to begin with?
excellent video, Nate. I've always been in favour of individual YT creators like yrself, I do not come to youtube for silly tv-like shows. Yt requires a lot of hard work and I think the remuneration could be a little fairer for small creators. still, i'm still motivated to reach the monetisation threshold (on my other channel) and am happy to see the big teams leave space for the genuine content creators such as yourself🙂
I’m a new UA-camr and I love creating content! The filming and editing is so meaningful to me. I only have a couple vids up but I put so much love and work into the editing it’s insane, literally HOURS, it’s so worth it tho. I feel if creators are quitting, that’s because it’s time for us new ones to roll in! The wind doesn’t always blow in the same direction!
Fantastic video, Nate! Great discussion. I really appreciate how you're looking out for us creators! Blessings, Brett
Well Said Nate! For a small channel like me, who just wants to reach those who share, I am keeping my videos raw, authentic, and not built to chase the numbers. Once I took my ego out of the creative process, I'm happier, having fun, and there is an audience for me.
Thanks for sharing your wisdom! Much appreciated!
The competitive arc necessary in social media is unhealthy and often counterproductive to the original creative idea.
I am making a lot of changes this year, I have noticed certain content does better than others, also with different hooks, and ways in which I edit videos. Going to go more niche, and concentrate on my long form content. have many changes in play, especially to be more consistent on uploading and improving my videos. One thing I don't understand, is if the shorts algorithm has changed, I was getting 1k-2.5k views on average, and then suddenly randomly Im getting a lot less. Since coming into 20024, I had to change strategy before, when i first started to see what works and what doesn't, but for a long time it was working well, but don't know why they suddenly dropped off
I just started and here to stay. To be honest It's so much more fun to have a team around you. People around me don't get why I do what I do. Being an artist is a lonely path in the beginning and can be boring at times to just hear your own thoughts and ideas.
On a more serious note, I have always said that conflict creates change, and one constant in your life is that there will be conflict! -Kelly’s wisdom at your service!!!!
Appreciate your comment that there is often more of a team behind the scenes than the average viewer might expect. Every now and then there are hints of this but it is rarely revealed by the channels.
You forgot to tell us to boop the like button!! 😭😭 I always love to see the point in the video where you say "like button" and the like button lights up. It's so fun hahaha.
Thank you for sharing this. I always enjoy your clear headed perspective on things.
Congratulations on 40K Nate. 😊
As I was watching the latest MrBeast video, a big thought on my mind is "why would someone want to make this video..." Your point about "how much would you want to change" is something I think about a lot. I really like the videos I make, and don't think I'd want to go to far into spectacle just for more views.
Great video, Nate! I'm excited to see how things play out over the course of this year.
This was really insightful! As a small channel, I see UA-cam as a journey and I’m open to where it takes me.
I’m a new subscriber. Enjoy your channel, especially since as a senior I’ve launched my own channel. I had a couple successful (good responses) videos and for the life of me I still can’t figure out why. I know about many of the techniques like thumbnail, titles, description, tags, keywords… etc. But my “Two Seniors Camping” didn’t have any of those things and yet it got a 96+K response. It was after that video that I started learning more about how to create and grow a channel. No matter… it’s all fun and interesting. I’m evolving. Thanks for the info… Cheers!
Nate. Is this a new channel? I believe you had a different channel with at least 100k subs the last time I saw your vids. Am I remembering correctly?
Thanks nate. But i have question, if i schedule upload my youtube video does it save me time and avoid burnout?
Of course it’s a grind. You create content for UA-cam, TikTok, Instagram, Facebook, all of that, and it does take up a lot of time. I would much rather be working for myself than someone else though. But burn out is very real. And sometimes you do have to take a step back for your own sanity.
I quiet quit UA-cam at the end of last year. After working hard, following the advice and driving myself nuts working with the algorithm... I just couldn't grow. I was happy with the idea of building slowly and evolving but after 16 months the channel paying for itself through various revenue streams was still too far away. I'm sure I'll record the odd video, but I'm finding Twitch a far easier system (no nightmare algorithm to navigate for example). It's far more friendly, less trolls, more progressive and open about mental health and the audience is super supportive of each other.
After 2 months I got more active viewers and chatters, I was monetised. After 3 months I'm close to more followers than I had subscribers here.
I'm still learning and evolving as my audience does.
I really wanted UA-cam to work for me. I love the longevity of the content.
Evolving with limits is great advice for any business not just UA-cam. Great video.
Yay. Great video, thank you. I don't think I ever want to get big enough to have a team. I enjoy the process of creating videos even if they are limited by my own skill and time.
I don’t watch any of the really big channels and am not looking at becoming huge. I want to produce a certain type of content and will continue to do so even if my channel grows very slowly. I think that is how I can continue to love YT and the creative process.
Seen quite a few video titles stating that the creator is “quitting” UA-cam.
Then they go on to say stuff like, “I’m quitting UA-cam… weekly uploads.”
That. Is. Not. “Quitting”.
If a creator goes from weekly videos to uploading videos every other week or once a month, that is not quitting.
Unless the definition of the word “quitting” has changed recently. It may have. I haven’t really been paying much attention to words lately.
It’s clickbait pure and simple
hahaha I've absolutely been seeing this as well
Love this vid Nate! I tell myself all the time. Don’t ever give up and stay focused. I wanna build my channel to the highest but it’s up to me to accomplish it. I think sometimes a lot of people don’t really realize how much work content creators put in. I can tell you this.. it’s a lot but it will pay off one day. Thanks Nate!!
I love your question about what is the limit you are willing to go. I am going to really think about that as a new creator. I do know that I have a limit. Not sure exactly what it is right now. Going to think about it. Thanks!
Thanks Nate, another great video. You have a great style. For me it definitely has become more of a grind. When I started I loved the videos and all of the editing, recently it's been hard to stay motivated. I have to keep reminding myself why I started. P.S. It took 4 or 5 tries to get this video to loaded.
I did it twice, am new in youtube and been uploading a minimum of 5 shorts a day, is there a disadvantage of posting more? please share your thoughts on this. . .
My channel has actually DEvolved because of video editing burnout, but it continues to grow at the same steady (slowish) rate as when I was producing things in a more polished (expensive) way. I had that moment you talked about where I had to ask myself "Is this what I really wanted to do?" My channel started when there wasn't much in my niche, and I was just posting for fun. Now my niche is oversaturated. So I'd rather create happily and be myself than burnout in the rat race. The right people find me! I do more live streams than video posts because it's easier and less time consuming, and my membership program and coaching is how I make most of my income from my channel.
Shorts has really ruined UA-cam. You get huge amounts of views and subscribers. But they don't watch long form content. It's crazy. Great Video!
I've been producing videos since 2012. I'm a music teacher. I was hoping to make more money than I am right now. I still create content for my students. It would be nice to make more money making videos but I don't want to advertise things I'm not interested in or that are not relevant to my channel. I do have some affiliate marketing in place.
I just want to say I think you are brilliant! I love what you creatively did with that Matt patt part of the story. Weldone
Imma be real, I've been bopping around the internet a lot lately thinking about how to leverage my real world skills and help folx online (Really fancy way of saying, I'm trying to start a UA-cam channel), and I keep coming back to your videos, so I hit that sub button for you. You just got a vibe that I relate too. Appreciate you!
My channel has always been a passion project of technology and i have no plans of changing that, maybe my editing gets a little better YoY but i never want to have a flashy Mr beast style editing, just a laid-back style that is representative of who I am. I think my viewers appreciate that. The one thing i have started doing is collaborating with other people/experts in the field which had been quite fun and rewarding. I think you are right Nate, setting your limitations early on is quite important 👌
Great video - personally if I ever do have the kind of growth I want with my channel I can't imagine giving up the creative aspects of being a creator. Otherwise what's the point? So I might outsource business aspects of the channel but not the fun stuff like writing and editing etc.
Hey Nate, love your stuff! I’d be curious about your opinions and observations about the music corner of YT? I’m in the early stages so it’s tough to say, but it seems to me a lot of these ideas may not apply to that subset of YT as directly as a lot of other genres. Thanks for your thoughts!
I did exactly what you said my for channel. I took my hobby (shopping/buying hot wheels) and brought them to my RC channel. Its helped my grow not only my audience but my collection as well. Its been win win for me. I realized that I could fill the gaps of content with RC stuff like my channel has always been. I have been given some products to advertise but I only use this with intentions of having some content provided to me. If my subs buy or don't it's whatever to me. But at the end if the day if they do choose to support I will continually reinvest the money into buying more hot wheels. So far its working. Somehow I've managed to uplosd everyday for a few months now without burnout. It definitely is a lot of work but these are things i was doing already anyways. Now i just record. Thanks for this video it helped put things in perspective. I can truthfully say I've never been happier, more productive or more proud of the work I've put in. It's a side hustle for me right now, but my full time work is aligned exactly with some of the content provided on my channel so it never feels like I'm losing time.