I was shocked when I saw such a low number of follwers - it means surly you'll get them very soon. The quality of the video and substantive content. Great job!
Very informative video, thank you very much for sharing. Question: Would you consider a prototype (for an app) that enables user-testing to gather feedback to be a MVP? I am currently developing one, not just to bring my idea to life, but to provide the target audience with the most important features/functions, and get their feedback to guide future development Thank you
Great, great question: think I need to plan a video on this very subject! For me, the key difference between a prototype and an MVP... is whether or not the customer thinks/knows it's a prototype. If you have to do any explaining ("this might not work properly" or "be careful not to click this button") then you're in prototype territory. What you describe - "provide the target audience with the most important features/function" - sounds to me like an MVP. It's okay to be minimal... but it's important to be "complete". Does that make sense?
A little late to the game but... how about doing a Kickstarter campaign as your MVP? Technically, you don't have to build anything, perhaps a short video of some ppt slides will do, and any backers have to put in real money to back your project. Looks pretty minimal (ppt animation video), viable (pay money to back the project) and pre-meditated (learn about if people are willing to spend money on your idea) to me. Thoughts?
Development That Pays any thoughts on this ? Curious to know if Kickstarter is a viable option and potential negatives ? Compared to just creating an mvp ecommerce site and offering 1 or two products as initial offerings. I feel like the Kickstarter might give you a bit of a buffer to work on inventory if there’s a huge influx of interest.
So cool. We create videos to introduce a feature to our internal users as part of 'change management'. What if we create the video first.. as our MVP, before even building the feature. then - we are at least partway to 'change management' before we start. Love this video. (Had heard the zappos story, but not the others. thanks for posting!
@@Developmentthatpays thank you for a video, it's so interesting. Although it's 5 minute length, I learned so much, your video helped me a much. Thank you! I would be really interested about Spotify, I will appreciate you if you make a video about it. Thank you so much:3
Great video! I have a question that makes me confused: Should I start with a survey and ask people if they like it, or start directly with something like the Dropbox video?
It's a great question. Personally, I would start with a survey. But I'd be careful about interpreting the result: what people SAY and what people DO can be very different things. That's a key strength on an MVP: it gets to actual behaviour. Does that make sense?
I'm not sure I'm right but it seems to me that the original iPad 1 was actually an MVP for introducing a brand new product category. When you compare its very sparse feature set with the iPad 2, it seems like the 1 was introduced just to gauge market reception.
Ah interesting. I'm not familiar with the story of the first iPad. I know there were plenty of prototypes... but I wonder if Apple did anything between "prototypes" and "iPad Launch" that could be considered an MVP.
All three MVPs here are different in the approach taken: BUFFER - They didn't build anything. All they did was see if people would like the idea enough to click on a "Buy" button. The MVP might be described as a FEATURE FAKE. ZAPPOS - A fully working - albeit non-automated - system. This type of MVP is often called a WIZARD OF OZ MVP DROPBOX - They had a working prototype (the team could share and synchronise the files between their own computers). So the MVP in this case was the DEMONSTRATION of the working prototype. Although people couldn't USE IT, the video demonstration was good enough for people to understand the VALUE of being able to synchronise files. Does that clarify it for you?
It's sometimes easier to understand the concept, if you explain what they did not do. As in; what was the point. :) In some examples, it's obvious in both ways, but in the more trickier ones like DropBox, looking at what they didn't do (at the time) is maybe simpler. BUFFER - Didn't build a product, but rather gave people a buy button to their "idea" and monitored if enough people wanted to buy. When they had seen the interest they'd like, they started building the product, since they now knew it was in demand. ZAPPOS - Didn't build a webshop framework, didn't have to look at warehousing, supplier contracts, negotiations, insurance, credit, etc. Instead, he piggybacked existing stores, verfied demand and then started setting up. As a bonus, he would be able to negotiate much better with suppliers since he had proven sales numbers. This could reduce his costs in storage, insurance and shipping, and even product purchase price and thus considerably increase his margins. DROPBOX - Didn't build a website, product information, marketing, but rather just showed what they had in a simple and effective way. Once their simple (cheap) demo showed proof of interest, the expense in website, marketing, etc. was much more justified, and like with ZAPPOS they could even use it to move quicker from early adopters to actual users; actual users are more likely to get onboard with established products that other people use. So the simple sentence "75,000 happy users so far" could have accellerated their growth in the mainstream market considerably, vs. "Hey, we're new but we think you'll like this". They would also have gained insights and data into which aspects of their service appealed the most, so that they could market these selling points specifically right from the get go, rather than risk a normal marketing campaign "missing the bullseye" as is so often the case when something is a whole new category of product, and noone really understands wherein the value lies yet.
Great comment, I would just add for Dropbox - the biggest expense they saved was the coding of the app. To code an app that works seamlessly from PC to Mac to phone in any direction is a multi-million dollar project, they proved with the demo that the full project was worth undertaking while still in the very early stages.
Thanks for noticing the sound quality (the sound editing takes an age!) And thanks for pointing out the typo: seems I ADDED letters to a word that's supposed to be MINIMAL :)
I have a lot of file, I have a friend that works with these file too. could we both works on these file together? Would she be able to see my correction also?
You mean in Dropbox? I don't think too people can work on the same file at the same time. This might be useful for you: www.dropbox.com/help/syncing-uploads/conflicted-copy
I guess that would a company that provided the customer what he/she wanted... but at a cost that put the company into liquidation. That does happen... but I doubt the failure is attributed to a Maximum Viable Product! What are your thoughts on this?
Am I not recognising the steps here but is this just trying to twist the actual term MVP to mean a step before a real MVP, to just be a proof of concept and learnings? Why twist MVP to mean something else?
I was shocked when I saw such a low number of follwers - it means surly you'll get them very soon. The quality of the video and substantive content. Great job!
That's very kind of you to say so. Many thanks!
I believe he speak a bit too fast...
This is a MVP
@@Developmentthatpays 5y later? 🎉🎉🎉
Wow. Time flies.
I apperciate your simple and clear explaination of topics , The video was really awesom ! thank you
Awesome - A Minimal Video Presentation! Very timely for an international group of mates at work at the moment.
"Minimum Video Presentation" Like it! :)
Many thanks for your comment - much appreciated!
simple and easy to understand video of how MVP works. Great job!!
Glad you liked it! Of the MVPs featured in the video, do you have a favourite?
Very nice choices of MVPs. I did not know how Zappos started.
Think Zappos is my favourite example.
nice video. I was wondering the whole day if the mvp had to be an actual product and you gave the answer in the first 50 seconds.
Thank you very much!
+vasto lordo - glad you liked it! Do you have a favourite MVP?
My favourite one gotta be the dropbox one it was so simple and genuine. :)
thanks for commenting back
Very informative video, thank you very much for sharing.
Question: Would you consider a prototype (for an app) that enables user-testing to gather feedback to be a MVP?
I am currently developing one, not just to bring my idea to life, but to provide the target audience with the most important features/functions, and get their feedback to guide future development
Thank you
Great, great question: think I need to plan a video on this very subject!
For me, the key difference between a prototype and an MVP... is whether or not the customer thinks/knows it's a prototype.
If you have to do any explaining ("this might not work properly" or "be careful not to click this button") then you're in prototype territory.
What you describe - "provide the target audience with the most important features/function" - sounds to me like an MVP. It's okay to be minimal... but it's important to be "complete". Does that make sense?
Yes yes yes! I understand what you're saying. Thank you very much for your input
You are most welcome. Would love to hear how your MVP works out. Good luck!
Hi, is MVP part of scrum?
No, it's not specific to Scrum. But it can certainly be used within Scrum.
Thanks a lot for the info! ;)
A little late to the game but... how about doing a Kickstarter campaign as your MVP? Technically, you don't have to build anything, perhaps a short video of some ppt slides will do, and any backers have to put in real money to back your project. Looks pretty minimal (ppt animation video), viable (pay money to back the project) and pre-meditated (learn about if people are willing to spend money on your idea) to me. Thoughts?
You're right! That's the PERFECT way to prove a concept. I'll need to give that some serious thought!
Development That Pays any thoughts on this ? Curious to know if Kickstarter is a viable option and potential negatives ? Compared to just creating an mvp ecommerce site and offering 1 or two products as initial offerings. I feel like the Kickstarter might give you a bit of a buffer to work on inventory if there’s a huge influx of interest.
I’m a fan of this and even advertising a product on eBay before you’ve even made it to see if anyone will even consider buying it.
So cool. We create videos to introduce a feature to our internal users as part of 'change management'. What if we create the video first.. as our MVP, before even building the feature. then - we are at least partway to 'change management' before we start. Love this video. (Had heard the zappos story, but not the others. thanks for posting!
Excelent video, there are 2 interesting MVP's in my perspective. Spotify and Minecraft that should be analyzed
Spotify is a great suggestion. Was Minecraft a true MVP? Was there the intent to "run an experiment"?
@@Developmentthatpays thank you for a video, it's so interesting. Although it's 5 minute length, I learned so much, your video helped me a much. Thank you! I would be really interested about Spotify, I will appreciate you if you make a video about it. Thank you so much:3
Great video! I have a question that makes me confused:
Should I start with a survey and ask people if they like it, or start directly with something like the Dropbox video?
It's a great question. Personally, I would start with a survey. But I'd be careful about interpreting the result: what people SAY and what people DO can be very different things. That's a key strength on an MVP: it gets to actual behaviour.
Does that make sense?
I'm not sure I'm right but it seems to me that the original iPad 1 was actually an MVP for introducing a brand new product category. When you compare its very sparse feature set with the iPad 2, it seems like the 1 was introduced just to gauge market reception.
Ah interesting. I'm not familiar with the story of the first iPad. I know there were plenty of prototypes... but I wonder if Apple did anything between "prototypes" and "iPad Launch" that could be considered an MVP.
Minimum viable "practise"? although someone before did say "proof", and that's pretty good too.
Great video thank you, but I didn't get the drop box part can you explain it what did drew do ?
All three MVPs here are different in the approach taken:
BUFFER - They didn't build anything. All they did was see if people would like the idea enough to click on a "Buy" button. The MVP might be described as a FEATURE FAKE.
ZAPPOS - A fully working - albeit non-automated - system. This type of MVP is often called a WIZARD OF OZ MVP
DROPBOX - They had a working prototype (the team could share and synchronise the files between their own computers). So the MVP in this case was the DEMONSTRATION of the working prototype. Although people couldn't USE IT, the video demonstration was good enough for people to understand the VALUE of being able to synchronise files.
Does that clarify it for you?
+Development That Pays yeah thanks a lot
It's sometimes easier to understand the concept, if you explain what they did not do. As in; what was the point. :) In some examples, it's obvious in both ways, but in the more trickier ones like DropBox, looking at what they didn't do (at the time) is maybe simpler.
BUFFER - Didn't build a product, but rather gave people a buy button to their "idea" and monitored if enough people wanted to buy. When they had seen the interest they'd like, they started building the product, since they now knew it was in demand.
ZAPPOS - Didn't build a webshop framework, didn't have to look at warehousing, supplier contracts, negotiations, insurance, credit, etc. Instead, he piggybacked existing stores, verfied demand and then started setting up. As a bonus, he would be able to negotiate much better with suppliers since he had proven sales numbers. This could reduce his costs in storage, insurance and shipping, and even product purchase price and thus considerably increase his margins.
DROPBOX - Didn't build a website, product information, marketing, but rather just showed what they had in a simple and effective way. Once their simple (cheap) demo showed proof of interest, the expense in website, marketing, etc. was much more justified, and like with ZAPPOS they could even use it to move quicker from early adopters to actual users; actual users are more likely to get onboard with established products that other people use. So the simple sentence "75,000 happy users so far" could have accellerated their growth in the mainstream market considerably, vs. "Hey, we're new but we think you'll like this". They would also have gained insights and data into which aspects of their service appealed the most, so that they could market these selling points specifically right from the get go, rather than risk a normal marketing campaign "missing the bullseye" as is so often the case when something is a whole new category of product, and noone really understands wherein the value lies yet.
Great comment, I would just add for Dropbox - the biggest expense they saved was the coding of the app. To code an app that works seamlessly from PC to Mac to phone in any direction is a multi-million dollar project, they proved with the demo that the full project was worth undertaking while still in the very early stages.
great video thank you soo much I learned a lot and I could use this for my documentation in school. Am I allowed? I hope so thanks :)
Sure - go ahead! Hope it's a great success. 👍
oh my god hahaha thanks for replying ASAP :D and thanks for letting me. Love your voice btw :D keep it up :)
👍
Great job at explaining MVP.
Anwar Jumabhoy - Thank you - glad you liked it!
How did they drive traffic to their mvp's?
Great video and great sound quality, too.
Sorry to point out there's a typo at 0:28 - "minimimal" should be "minimal".
Thanks for noticing the sound quality (the sound editing takes an age!)
And thanks for pointing out the typo: seems I ADDED letters to a word that's supposed to be MINIMAL :)
I have a lot of file, I have a friend that works with these file too. could we both works on these file together? Would she be able to see my correction also?
You mean in Dropbox? I don't think too people can work on the same file at the same time. This might be useful for you: www.dropbox.com/help/syncing-uploads/conflicted-copy
Is there a term called maximum viable products.?
I guess that would a company that provided the customer what he/she wanted... but at a cost that put the company into liquidation. That does happen... but I doubt the failure is attributed to a Maximum Viable Product!
What are your thoughts on this?
wow Thank you so much. that was so insightful
Glad it was helpful!
Great video. A "olé" for you from Spain.
Great video!Great commentator! Thank you for uploading!Will send you a link to my landpage as soon as it's out there. Haha
Glad you liked it!
Nice video. This is now featured on PencilTree
+Kambiz - Thank than you. And thanks for sharing!
Great vdo really help me understand more about MVP. Thank you so much!
Glad you liked it. Do you have a favourite MVP!
May I ask what program (edit) is it? Thank :)
Do you mean the program(s) to create end the video?
Development That Pays yes!
I record sound in Audacity, the "visuals" in Keynote - lots of Magic Move! - and it's edited together in Final Cut Pro.
Well done.
Fake it until you make it! great content! just discover
Absolutely!
Super interesting video. Thanks for generating this content. :)
really glad you liked it!
Am I not recognising the steps here but is this just trying to twist the actual term MVP to mean a step before a real MVP, to just be a proof of concept and learnings? Why twist MVP to mean something else?
Depends on which you're referring to. For Dropbox, I'd agree with you. For Buffer, it's arguable. But Zappos is... perfect. Isn't it?
Great video!
xwempin - Thank you!
This a very epic video. Very cool.
fantastic video
Thank you! Do you have a favourite Minimum Viable Product?
Really helpful.
Glad it was helpful!
Thanks you very much
+Tubitus you're welcome!
great video!
Thank you!
+Development That Pays no problem! keep it up and im sure youll gather a great following
great video
Thank you!
How to present the MVP to the investors?
That's a great question... and would make a great subject for a video.
Awesome examples!
Thank you!
Minimal Viable "Proof?"
I like it! Wonder if that could be trade-marked...
aye guc
Well Zappos wasn't really an experiment, they had already seen the success with Amazon and decided to do theirs
"Minimimal"
+Yeezer Mac - I knoow. Embarrassassing.
🔥Nice video! I have also done a video on MVP, happy to get your feedback! 🙏
Remove those distracting sounds...
+BIJAYA HUMAGAIN - you mean my voice? :)
No the background sounds when you say something.... But looks like you removed them. They were very distracting while listening. thanks.
BTW Great content! Look forward to hearing more from you...
Funny word "premeditated."
Not to be confused with _premedicated_ :)
Fake it until you make it! great content! just discover
Glad you liked it!