What's happening in e-commerce
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- Опубліковано 6 чер 2024
- 🚀 Diving Deep into the Future of E-Commerce 🚀
📦 How are innovative models like Temu reshaping shopping globally?
Join us for an enlightening live session with Somesh Dwivedi, Global e-Commerce Director at Essity, as we explore new e-commerce strategies and what they mean for businesses and consumers alike. In this episode, you’ll gain insights into:
1. Innovative Business Models: Understand the mechanics behind models like Temu.
2. Marketing and Customer Experience: How are e-commerce platforms optimizing marketing spend. How do e-commerce companies handle the ballooning costs of returns?
3. Competitive Dynamics: A deep dive into the strategic differences between Shopify and Amazon, and the broader implications for global e-commerce players.
4. Role of AI in e-commerce
Whether you’re a business owner, a marketer, or simply curious about the future of shopping, this discussion will arm you with the knowledge to navigate the evolving landscape of e-commerce.
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🤔 *Have you experienced the impact of these new e-commerce strategies in your shopping habits or business? What’s your take on this trend? Join the conversation below!*
00:00 Introduction
01:18 Super-apps in e-commerce
04:31 Regional e-commerce giants
08:33 Temu's new model
20:10 Sustainability in e-commerce
21:55 AI and Metaverse
33:31 Digital Transformation