The Forgotten Story of Modulex: LEGO's Lost Cousin

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  • Опубліковано 13 чер 2024
  • In the wake of their global success in the 1960s, the LEGO Group developed a new system of plastic bricks… for adults? This documentary explores the full story of Modulex, an obscure product line designed specifically for business use.
    Chapters:
    0:00 - Intro
    1:16 - Chapter 1: A Strong Foundation
    6:08 - Chapter 2: Building From the Ground Up
    12:07 - Chapter 3: A Scale Modeling Tool
    16:02 - Chapter 4: A Layout Planning Tool
    18:57 - Chapter 5: A Project Management System
    22:39 - Chapter 6: A Signage Solution
    26:36 - Chapter 7: Coming Full Circle
    30:49 - Credits
    This video is for educational purposes and is distributed for non-commercial use. It is not monetized or sponsored. All video footage, images and audio recordings are the property of their original owners and are used in accordance with Fair Use principles.
    This production is not affiliated with the LEGO Group or Modulex A/S.
    ---------------------------
    Support my work by leaving a tip:
    ko-fi.com/peterdibble
    Further reading:
    MiniBricks Madness
    minibricksmadness.com/
    “Saving Modulex” by Barney Main
    minibricksmadness.com/wp-cont...
    “Old Bricks: What is Modulex?” by New Elementary
    www.newelementary.com/2017/11...
    ---------------------------
    Music:
    "Mr Handsome" by Ritchie Everett
    • Mr Handsome
    “Café de Manhã” by Martin Landstrom
    • Café de Manhã
    “Ridículo” by Martin Landstrom
    • Ridículo
    “Buenos Breeze” by Serge Quadrado
    open.spotify.com/track/7Dxeoc...
    “Você Não” by Clara Mendes
    • Você Não (Instrumental...
    “Sorvete de Limão” by Martin Landstrom
    • Sorvete de Limão
    “Crianças No Parque” by Clara Mendes
    • Crianças No Parque (I...
    “At the Campsite” by More Than Family
    • At the Campsite

КОМЕНТАРІ • 593

  • @MasterPenguinGuy
    @MasterPenguinGuy Рік тому +721

    Earlier this week, Phil Edwards published his video on how LEGO won over Kiddicraft and other competitors and now this. So much great LEGO content, I love this! Thanks Peter!!

    • @nicolassantiago5581
      @nicolassantiago5581 Рік тому +11

      The Wall Street Journal also published a video about Lego this weer or last week. I wonder if it's all a coincidence

    • @FinneasJedidiah
      @FinneasJedidiah Рік тому +2

      @@nicolassantiago5581 most likely- I'm sure all these videos were in development for well over a week

    • @herosstratos
      @herosstratos Рік тому

      Kiddicraft is going to be reanimated.
      ua-cam.com/video/dxl3x3_qC5M/v-deo.html

    • @antiview
      @antiview Рік тому +1

      LEGO has been hot in the algorithm lately and to improve SEO traffic to new channels and websites lots of new companies and channels are making LEGO related content where they can

    • @camelopardalis84
      @camelopardalis84 Рік тому

      Maybe you'd enjoy this video about "The Most Insane Lego UA-camr", or the described UA-camr's videos. It's a very complimentary video about him.
      www. youtube .com/watch?v=vMBw8ypCIqU
      Link with gaps so my comment doesn't get auto-deleted.

  • @valentinsn-ostalgiemodellbahn
    @valentinsn-ostalgiemodellbahn Рік тому +513

    My former school in Germany used the Modulex-System to coordinate, which class to use whih room, to show the shedule of each teacher/class, etc. Around 1.300 pupils attented this school around the year 2000, the Modulex board was put up on a walls of the dispatcher's room in the late 1970's, stretching at least 6 meter (or even more). The room was simply called "Lego Land". As a pupil I had been in the interesting cabinett several times - and always wondered about the small size of the "Lego" bricks. Thanks to this wonderful documentary a looming question of my youth has been answered.
    All the best,
    Valentin
    Add on: In the brutalist building of the Württembergische Landesbibliothek (State library of Wurttemberg), errected in the 1970's in Stuttgart, there still is a Modulex chart, showing where different book themes can be found). Western Germany was really into the Modulex stuff, as it seemes.

    • @Stiksie
      @Stiksie Рік тому +8

      That's such a cool and interesting story!

    • @andrewreynolds912
      @andrewreynolds912 Рік тому +3

      Woah that's amazing

    • @TheAweDude1
      @TheAweDude1 Рік тому +5

      You know what, I'm taking a library tech course and the idea of using Modulex (or even just normal Lego) bricks to show where books are is a great idea.

    • @valentinsn-ostalgiemodellbahn
      @valentinsn-ostalgiemodellbahn Рік тому

      @@TheAweDude1 Good attitude! This would be very stylish - make it so!

    • @Oldsmobile69
      @Oldsmobile69 Рік тому +3

      That's interesting, because I just realised my old high school's class schedule was also done with a system that was probably Modulex. I mean, I understood it was like Lego, but I didn't make the connection that it was the same company.

  • @PendragonDaGreat
    @PendragonDaGreat Рік тому +393

    I think one small detail that's fun: If you manage to get your hands on some pre-1958 LEGO bricks (those without the center posts) and they haven't gotten too brittle with age, you can actually link them directly into a brick manufactured today.

    • @mensen2462
      @mensen2462 Рік тому +61

      I mean… Lego never changed their standard brick dimensions. You could do the same thing with the old bricks without the cylinder supports from the 50s.

    • @daxhopkins7312
      @daxhopkins7312 Рік тому +52

      Having inherited multiple generations lego sets, I can confirm this. The connection isn't quite as secure, but definitely locks together

    • @JoBot__
      @JoBot__ Рік тому +28

      @@mensen2462 That's exactly what they said.

    • @thelemon5069
      @thelemon5069 Рік тому +1

      @CreatorJo no they said 1958 reply said 1950s 8 years prior

    • @JoBot__
      @JoBot__ Рік тому +13

      @@thelemon5069 "1950s" refers to the whole decade. 1950 through 1959.

  • @EliotHochberg
    @EliotHochberg Рік тому +133

    I discovered that modulex existed back in the 1990s. I was at UCLA, and I had proposed making an art installation of Royce hall for the student union. They would pay some amount of money plus cost and materials for proposals for various media of art. I’m not entirely sure exactly how I found them, the Internet wasn’t really that much of a thing at the time. My original proposal was going to use regular Lego bricks. They rejected it because I wanted to use the right color bricks, and they preferred the sort of odd colors that Legos come in. But I wanted to make something that looks right.
    A few years later, probably in 1993, is when I discovered modulex. There was a fellow in West LA named Irving who sold them. I talk with them about it, but they were quite expensive, and since I didn’t get the project at UCLA, I didn’t buy them.
    Several years later in 1999 I was in a position to be able to afford them, and so I called Irving. However, Irving was no longer in the business. He had sold his company to a fellow named Irwin. That’s right, a different guy named Irwin bought the company from Irving.
    I basically bought all of the bricks that he had in brown, rust, beige, I think some green, and a few other colors. I must’ve had 50 boxes of various size bricks.
    I eventually built my Royce hall model, it took me about 16 hours, I worked almost straight through. I still have the model today.
    The items that I bought included plates with the cushioned base. I didn’t have any of the special window bricks, but I do believe I had some of the angle bricks, and I used many of them in the Royce Hall model. The boxes were very cleanly design, about 4“ x 8“ by an inch and a half or so? Eventually, I sold what I had remaining I think on eBay. The bricks are very high quality, they were not compatible at all with regular Legos either by the size of their connectors, or their thickness. They were just scale down versions of Lego bricks. I also recall that the lot that I bought from Irwin had the catalog of all the different kinds of things you could get. I sold that along with everything else.

    • @peterdibble
      @peterdibble  Рік тому +20

      Very interesting, thanks for sharing!

  • @JamesTDG
    @JamesTDG Рік тому +66

    Just imagine if Modulex was resurrected, I would totally use it for the improved precision, plus they could introduce more unique compatability with modern bricks. Honestly, they could essentially introduce internal competition a bit

    • @1969barnabas
      @1969barnabas Рік тому

      There's this new invention called the 3D printer.

    • @PrograError
      @PrograError Рік тому +3

      well we could make a new "brand"/ system called *Modul3D01* (as in binary 10 and 3D printing) and make it similar to the ones from modulex

  • @KrahzduulTheObliterator
    @KrahzduulTheObliterator Рік тому +359

    I'm honestly hoping this comes back. The colors are great, it's professional, it's minimalist. I'd love to sit down with a bunch of these and make some post modern architecture.

    • @GerRoland1
      @GerRoland1 Рік тому +13

      Kjeld Kirk Kristiansen, LEGO owner, bought his nephew (Anders Kirk Johansson) out from restarting Modulex production. Anders mother (Gunhild) was Kjeld's older sister, whom he bought out her share of the LEGO company in 2007. It is very doubtful that Kjeld will ever allow Modulex production to be restarted, and be a competitor against LEGO.

    • @KrahzduulTheObliterator
      @KrahzduulTheObliterator Рік тому +33

      @@GerRoland1 Yeah. I know it'll never happen. I just like the notion of sitting down with a brutalist or mid-century-modern sandbox: just something intended for architecture. The Lego system is great but it's lacking in a certain form of elegance and design.

    • @HerbaMachina
      @HerbaMachina Рік тому +43

      @@GerRoland1 I don't understand why then they don't bring it back under the LEGO brand as LEGO Modulex or something like that, then it's not a competitor really, just a LEGO sub-brand.

    • @RADkate
      @RADkate Рік тому +1

      There are quite a lot of mNufacturers of micro bricks

    • @G0RSHK0V
      @G0RSHK0V Рік тому

      @@GerRoland1 Why? Anders Kirk had all rights for production, he bought it

  • @ShadowDrakken
    @ShadowDrakken Рік тому +128

    Seems like a product that would have been great for the LEGO Architecture line of models that's popular today. Also seems ripe for 3D printing.

    • @DustWolphy
      @DustWolphy Рік тому +1

      Anyone who tried that would get murdered by Lego corporate...

    • @andersgrassman6583
      @andersgrassman6583 Рік тому

      @@DustWolphy The patent has expired, but due to the very exacting manufacturing tollerances, the competition has not picked up. Of course also brand and distribution contribute. LEGO is simply a quality brand when it comes to building systems. Fischer Technic and the old metal Meccano systems are also quality systems that have endured.

    • @TheLadderman
      @TheLadderman 4 місяці тому

      Definitely not something that would 3D print well. The required tolerances are probably too tight for most printers.

    • @ShadowDrakken
      @ShadowDrakken 4 місяці тому

      @@TheLadderman you'd be surprised. The last two years has seen massive improvements in what these printers can do. Even my Prusa MINI+ can get down to 0.2mm tolerances, and resin printers get tolerances down to an accuracy close to their pixel density.

    • @TheLadderman
      @TheLadderman 4 місяці тому

      @@ShadowDrakken Yeah, I know resin printers of course are super accurate, there's a reason I said most printers, not all. And 0.2mm is still not very tight tolerances in the grand scheme of things. That's just under 8 thou, which is pretty abysmall for machining, and still not great even for injection molding. I can't find any super great source that says what the tolerances are on even just normal Legos, but sounds like it might be as small as 10 microns, or .01mm.

  • @TheCanterlonian
    @TheCanterlonian Рік тому +43

    i had a couple individual bricks i found over the years and they had "lego" on the studs and i wondered why they were tiny so i just started calling them "half-bricks" because i thought they were just rare half-sized bricks but i never held onto them and then i never found any in lots of official lego sets where they would have been useful and thought "why didn't they just use a 'half brick' here?" and it frustrated me to no end, i never realized that they wouldn't have fit because i never saw a modulex brick and a lego in the same room together

  • @SuperBuildsInMC
    @SuperBuildsInMC Рік тому +22

    I think its insane how something as big lego could have someone like this be completely forgotten. I've never heard of this until this video.

    • @ChiefWombatCuddler
      @ChiefWombatCuddler 26 днів тому

      When I was little I would hear adults overseeing my building and tinkering with the toys talking about how they're a great engineering and architecture tool, never understanding wtf they were talking about until right now. Because when I would look at regular Lego and then IRL stuff I tried to build with it, the proportions we're always f*ed up.

  • @billkeithchannel
    @billkeithchannel Рік тому +44

    Green was not a brick color until at least 90's. Green was only used for base plates for grass and for trees and flower stems. I have no sets from the 60's to 1983 that has a green brick. The only exception is a translucent green used with the lighting bricks.

  • @mabs9503
    @mabs9503 Рік тому +12

    i've never heard of these before a few minutes ago and now i want them more than anything else in this world

  • @chrisva4268
    @chrisva4268 Рік тому +63

    Fascinating, I didn't realize the company lasted so long and had its hand in so many fields. I had assumed it died out in the '70s. I remember meeting Karyn a few times as a kid going to lego conventions, and I'm glad you worked with her to tell the story of this fascinating company.

    • @jed-henrywitkowski6470
      @jed-henrywitkowski6470 Рік тому +6

      My dad was a 70s kid and told me that the sets were much simpler back then.
      Oh, one time when I was a kid, I was visiting my Cali cousins and was in my aunt's living room. I think I was touching a taxidermied animal that was on a coffee table. Anyway, she said why don't you go play Lego with your cousin.
      I thought "Legos" however, due to my upbringing, I did not correct her.
      It was not till sometime within the past few years, that I realized that the way Europeans, such as my aunt, say the plural for Lego is the right way! Lol. Io, Lego is plural and singular.

    • @thanoof
      @thanoof Рік тому +1

      @@jed-henrywitkowski6470 All proper nouns are defective

    • @PrograError
      @PrograError Рік тому

      @@thanoof just like Googled

  • @PeterWMeek
    @PeterWMeek Рік тому +13

    Another "lost cousin" was the American Bricks building sets. They were made of wood, also in the 2 x 4 stud format.Unlike Lego, they were in a (roughly) 4 x 8 x 1 proportion (and 4 x 4 x 1 half bricks). They were grooved on the lateral edges to imitate smaller bricks of normal-appearing proportions. They were a muted brick-red rather than the bright, saturated colors of Legos. The studs were formed by punching small cylinders of wood upward, leaving sockets on the underside and studs on top. I had a huge set (or maybe multiple sets) in the late 1940s or early 1950s. And like Legos, they were savage on bare feet.

  • @boelwerkr
    @boelwerkr Рік тому +24

    I had some summer jobs in a warehouse that used Modulex to organize the storage rack usage. Every tile had a number and and corresponding entry in an inventory book and storage bin/palette/box/tank/etc. Colors marked the "type" of stuff in it: loose/sealed/liquid and so on. The old man had a memory like a computer, knew exactly what and how much was where. I had to make a full inventory of all screws once because of a discrepancy between accounting and his memory.
    EDIT: screws not skews 😕

    • @scottlyttle5586
      @scottlyttle5586 Рік тому +3

      Assume you mean "SKU's" short for Stock Keeping Unit.

    • @pcarrierorange
      @pcarrierorange Рік тому +1

      Who was right in the end?

    • @boelwerkr
      @boelwerkr Рік тому +5

      @@pcarrierorange I think he was off 6 or so to much, definitely less that 10 over half a million screws (i counted most of them by weight). He reported a few thousand screws less than the accounting had in their books.

    • @pcarrierorange
      @pcarrierorange Рік тому +2

      @@boelwerkr Incredible!

  • @samuelskillern7365
    @samuelskillern7365 Рік тому +71

    Anything Peter Dibble is an instant like.

  • @beargreen1
    @beargreen1 Рік тому +11

    The Modulex bricks should still come back in full for it was fun and creative while professional.

    • @Ben31337l
      @Ben31337l Рік тому +2

      I would certainly buy it. If only there were technic stuff as well, so more technical stuff could be utilised. (engine components and such)

    • @beargreen1
      @beargreen1 Рік тому +2

      @@Ben31337l lol would help a lot to the world of imagination and animation

  • @ashleyhamman
    @ashleyhamman Рік тому +192

    The weird proportions and connections of Legos were always a little bit confusing and annoying when I was a kid. I didn't tend to freebuild with System parts for anything other than houses buildings, and other technical type stuff. (Perhaps having a parent with a history of industrial design is to blame for that and my preference for drawing on graph paper.) While I can see how Lego probably preferred the bricks that are still made today, I feel like Modulex would have solved my little frustrations, as well averted the need for all the weird tricks that experienced builders end up using today.

    • @jamesl8542
      @jamesl8542 Рік тому +15

      These bricks are better for Lego Minecraft builds

    • @vladls
      @vladls Рік тому +2

      ughrm akshauly itz Lego Bricks
      nut Legos 🤓🤓

    • @cuboembaralhado8294
      @cuboembaralhado8294 Рік тому +3

      @@jamesl8542 not really, you should make it shorter to fit a plate, so you can decide if it will be flat or studded.

    • @MontyPython12
      @MontyPython12 Рік тому +4

      Plural of Lego is Lego.

    • @MontyPython12
      @MontyPython12 Рік тому +1

      @EU cause that's what lego say it is, and it pisses me off hearing people say legos.

  • @MorristheMinor
    @MorristheMinor Рік тому +5

    For all the years I've loved Lego, I'd never heard of Modulex. This was a hugely interesting documentary and I was about to say how the easy listening music was so spot on for the 1960s modernist style, when I got a pop up message to say the Burt Bacharach has just passed away.

  • @santoast24
    @santoast24 Рік тому +13

    Whenever you least xpect it, whenever you most need it, a new Peter Dibble Documentary is right around the corner, and I couldnt be more enthralled by them

  • @theBoonarmies
    @theBoonarmies Рік тому +3

    the scale and unit dimension aspects of these alone give me a ravenous need for a set.

  • @jeremyandrews3292
    @jeremyandrews3292 Рік тому +12

    You know, I always wondered if LEGO bricks could have had commercial applications, for planning out interior spaces or visualizing data. It just seemed like a natural fit, but I assumed no one ever realized that potential. The moment you started talking about what Modulex bricks were primarily used for, though, I figured out that computerized spreadsheets probably replaced them for a lot of those applications. What really surprised me is that they hung on until the mid-2000s, right until the tail end of Internet adoption. That just shows how good they were as a sort of stopgap between early 20th century methods and late 20th century PCs.

    • @PrograError
      @PrograError Рік тому

      they could still bring it back if they wanted to... but i think the greed itself stopped them... there's still going to be market for it... just as niche as it had started...

  • @PetersPieces
    @PetersPieces Рік тому +41

    This video is AMAZING. I am about to leave the longest comment of all time because I have a lot to say! :)
    First, after meeting Karyn at Brickworld last summer, I actually wanted to make a documentary-style video like this too. Watching this has absolutely brightened my day because I don’t think I have the research or storytelling skills you do, so I’m very glad that this information has been packaged up nicely without losing the story. Another thing is that I’m so appreciative of the research that went into this. I knew just enough about Modulex that I could have spotted any egregious errors, but to see that you used and cited credible sources from the LEGO community is absolutely brilliant and I highly commend you for that. Fun fact that you didn’t include: did you know they sold two different types of glue? Glue A was for putting bricks together and Glue B was for attaching baseplates to other surfaces.
    I do have a couple questions, though. When I talked to Karyn last year, she made it seem as though the planning and signage products were new attempts to market a failing product, while your video made it seem like they were new SKUs for a brand that was doing very well (like reeses pieces vs cups). I hadn’t considered that before, and I had never done the research on that part of the story. Do you know which is closer to the truth? I know you consulted Karyn so perhaps she had new information or something.
    Last question: Was the LEGO group buyout of Modulex in 2015 a confirmed and public trade? From what I knew, they just kinda went silent and it became a sore point of conversation in the community that had gotten their hopes up. If you know anything else about that I’d love more info or some links where I can read about it.
    Again, this was a phenomenal video. Thank you so much for making this, and I will absolutely be sharing it on my own channel 😄

    • @peterdibble
      @peterdibble  Рік тому +24

      Thanks very much!
      1) I would say that both explanations are basically correct. Karyn was accurate in telling you that the company expanded into those other uses in an attempt to salvage the brand. This video essentially says the same thing, though I guess I phrased things in a more positive light. When doing research on this, I kept getting the sense that Modulex wasn't as much of a failure as people often make it out to be. So that was a theme I wanted to convey in the video.
      2) I don't know much about the whole 2015 buyout beyond what was mentioned in the video. I did some reading on it and got a sense of what fans were saying/feeling at the time. But the actual corporate details seemed very hush-hush.

    • @PetersPieces
      @PetersPieces Рік тому +6

      @@peterdibble That makes sense, and thank you for the reply!

    • @greggv8
      @greggv8 Рік тому

      @@peterdibble why couldn't he have simply used a different name and told LEGO to shove off, thanks to MEGA BLOKS and other companies who can use the same basic dimensions due to patent expiration? "Compatible with Modulex(TM)". How does Modulex compare to LEGO Microscale? I just spent a fruitless half hour attempting to discover the dimensions of those tiny bricks.

  • @illygah
    @illygah Рік тому +7

    This is going to be brought back. I just know it. I don't know when, but the demand for this will always exist. Very cool video. I wonder how these were to mass produce. I wonder what they *feel* like. Damn LEGO, damn.

    • @PrograError
      @PrograError Рік тому

      well... we have 3D printing these days... there's whole ecosystem of people doing similar (that's if they can avoid a C&D from Lego honcho anyways...)

  • @sillasbispo7518
    @sillasbispo7518 Рік тому +7

    I´m brazilian and have to say.. great music taste man! I'm a huge fan of bossa nova myself and it makes me happy that this classic genre made fans worldwide :)

  • @EannaButler
    @EannaButler Рік тому +48

    Always delighted to see a Peter Dibble vid drop. An excellent documentary maker 👍
    Many thanks from Ireland..

    • @martinsto8190
      @martinsto8190 Рік тому +1

      you can watch three of his videos in a row and not even get tired when compared to watching any live stream.

  • @peachenelle
    @peachenelle Рік тому +29

    Love how long and in depth this was, plus the visuals were perfect! Another incredible doc opening my eyes to a new subject!

  • @Chris_Cross
    @Chris_Cross Рік тому +4

    When I saw this video in my feed, I thought it was going to be some obscure off-shoot or a company rival that didn't last long.
    I can't believe Modulex was such a massive thing that lasted over 40 years and yet I have never even heard of it. Fantastic video.

    • @RipOffProductionsLLC
      @RipOffProductionsLLC Місяць тому

      Considering that it was marketed and sold to companies as a professional tool rather than to individuals as a craft hobby/toy, the lack of exposure makes sense

  • @marktownend8065
    @marktownend8065 Рік тому +4

    As an engineering trainee for British Rail in the early 1980s, I was assigned to a regional project management office for a while. A Modulex representative came to demonstrate the planning system and the senior manager invited me into the meeting so I met the charming rep and got my hands on a few bricks. I recall the feature of being abe to photocopy the specially sized plates in sections was being sold heavily. The company decided not to buy in the end; I think the high price was seen as a problem, although I, as a Lego enthusist, was rather impressed! That was my only contatct with Modulex and their product line, and I soon moved on to other placements in BR.

  • @NoPegs
    @NoPegs Рік тому +6

    Peter, your videos never cease to amaze me with both the depth of the dive you take us all on, as well as the production quality. May you live for exactly however long you wish to. I won't curse you with immortality, but please keep up the great work for many many more years to come before you punch your ticket, alright?

    • @peterdibble
      @peterdibble  Рік тому +2

      Ha! I'll try my best, thank you.

  • @mackpines
    @mackpines Рік тому +8

    Honestly, I’d never heard of these.
    Thought Lego was the only kind of building toy.
    Once again, another fantastic video Peter.

    • @greggv8
      @greggv8 Рік тому

      MEGA BLOKS is one of a few companies that make LEGO compatible bricks. They plug together, have the same basic dimensions, and they have near identical versions of LEGO bricks for which design patents have expired. MEGA BLOKS also has their own style of mini figures and their own parts designs. They also have the license to make Star Trek building kits, which is why any submission to LEGO Ideas for anything Star Trek gets removed.
      I always figured it was rather hypocritical of LEGO to sue other companies when Ole Kirk Kristiansen had exactly copied the dimensions of the bricks made by another company. He just added the slots on one side of the bricks to make them "different". LEGO's first actual new thing was the inside tubes that enabled connecting the bricks with offsets and they'd hold together. The hollow bricks could be offset but their grip would be weaker or non-existent.
      There are and have been some companies that make exact copies of LEGO bricks, including various licensed sets and bricks with current design patents. Their knockoffs often have poor dimensional accuracy and thus may have weak "clutch power" to hold together. Some use lower quality ABS or different plastics that can warp over time or may be warped right out of the box due to not taking the time to do proper pack and hold and cooling in the molding machines.

    • @LutraLovegood
      @LutraLovegood 7 днів тому

      @@greggv8 The quality of knocknoffs have gone up drastically in recent years. Gobricks in particular is very close to Lego in terms of parts quality.

  • @KeithOlson
    @KeithOlson Рік тому +7

    This was so interesting! Personally, I think that they could make a comeback in a big way if someone were to adapt LEGO Technic to the ModuleX form-factor. I can see makers going *nuts* over the new system.

  • @KingofCrusher
    @KingofCrusher Рік тому +2

    Dude your uploads are always so PBS quality, you're seriously one of the best channels on youtube by a huge margin.

  • @steinarjonsson_
    @steinarjonsson_ Рік тому +10

    Nice video mate!
    I'm not a major LEGO nerd or anything, but I appreciate your storytelling.

  • @normanbott
    @normanbott Рік тому +2

    I used Modulex in the 1960s in a layout for the company's stampings works producing laminations for electric motors solenoids, small transformers and similar products

  • @danielnewton2390
    @danielnewton2390 Рік тому +3

    This video makes me want to work in an office in the 1970s!

  • @BruceHurley
    @BruceHurley Рік тому +6

    That was an amazing mini documentary! I don't know how you can afford to create something with such scope and depth and production quality, but you nailed it! You've earned a subscriber!

  • @panampace
    @panampace Рік тому +2

    I learned about Modulex a few months ago when I decided to look up why Lego pieces weren’t cubic. Personally I’d love cubic pieces instead. Building sideways and integrating with Technic is very common and cubic pieces would help a ton with that.

  • @lukestarkiller1470
    @lukestarkiller1470 Рік тому +2

    I’m amazed at how unknown this system is given how successful it managed to be, I had never heard of it at all until I started using bricklink and saw it listed

  • @peteragopian386
    @peteragopian386 Рік тому +1

    I am in disbelief over the quality of this documentary

  • @lego48
    @lego48 Рік тому +4

    Wow! I can’t believe that I just watched a 30-minute UA-cam video from beginning to end… but this was absolutely FASCINATING! And very well done too - Thank you!

  • @billkeithchannel
    @billkeithchannel Рік тому +2

    Buff or Tan was introduced to the US market with the Castle System sets. Before those sets that color was not available.

  • @DSZI.ShyHunterBB
    @DSZI.ShyHunterBB Рік тому +4

    This was very intriguing to watch. Thank you for the great quality!

  • @brokenfoxproductions
    @brokenfoxproductions Рік тому +9

    I can't be sure without seeing the box these came in but I think I actually had some of these as a kid. I was born in the 90s but my grandmother is a hoarder, and she kept toys from whenever my aunts and my mom were kids in the 60s and 70s up until today to the point where I grew up playing with original Smurf toys and toys that were from Mork and Mindy, and I specifically remember having an old box of really small really thin blocks kind of like Legos whenever I was growing up that had windows and doors with them that were meant for building little models of buildings. They were a lot smaller than any other Lego kind of blocks I've had since and I don't remember much about them other than that the packaging was blue and red and white, and I think there was an o in the design that had an arrow coming out of it, possibly with a bullseye kind of shape? Either way looking back I definitely should not have been playing with them as a kid because they were definitely choking hazards.
    I apologize ahead of time for any typos, I use a voice typing system because of my disabilities and it doesn't always recognize my speech properly.

  • @-Jethro-
    @-Jethro- Рік тому +9

    This channel is like a secret little club that I’m privileged to belong to. I want to tell everyone about it, but I also want to keep it just for me!

  • @GerRoland1
    @GerRoland1 Рік тому +5

    I see that I am one of the contributors in the making of this video. Thank you! I would like to add this video to my digital Unofficial LEGO Sets/Parts Collectors Guide... (APPENDIX D - Modulex) which allows clickable links to UA-cam videos. Thanks for putting this together! ~ Gary Istok (LEGO Historian on Eurobricks, and Istokg on Brickset)

    • @peterdibble
      @peterdibble  Рік тому +3

      Oh yes, feel free - your write-up was a helpful resource. Thank you!

  • @tobormax
    @tobormax Рік тому +2

    This was so cool! I had no idea this ever existed! Hearing that Modulex was used to teach city planning in schools for a while made me think of Sim City. I wonder if Will Wright ever used Modulex when he was in school. Wouldn't that be cool if this was some kind of secret inspiration? This is so neat! Thanks for this video!

  • @BindMedia
    @BindMedia Рік тому +8

    This was a beautifully made video, informational, entertaining, and a fun little footnote in the history of toys. Deserves way more views!

  • @tavshedfjols
    @tavshedfjols Рік тому +4

    Just found your channel a couple weeks ago. Always nice to have another go-to as I watch UA-cam instead of TV. Great videos.

  • @gblargg
    @gblargg Рік тому +9

    I always wondered whether things would have been simpler if LEGO had gone with 1x1x1 proportions for everything as Modulex did. There are lots of hacks to make things line up with LEGO bricks, e.g. when one is vertical.

    • @absolutezerochill2700
      @absolutezerochill2700 Рік тому

      two plates on top of each other creates the same 1x1x1 proportion

    • @gblargg
      @gblargg Рік тому

      @@absolutezerochill2700 In Modulex? That's my understanding.

    • @absolutezerochill2700
      @absolutezerochill2700 Рік тому

      @@gblargg no, a single modulex 1x1 "brick" has a 1x1x1 proportion
      in lego 1x1 bricks are 1x1x1.5
      2 1x1 lego PLATES on top of each other create a 1x1x1 proportion
      for 2x2 plates, 5 plates on top create a 1x1x1 proportion

    • @absolutezerochill2700
      @absolutezerochill2700 Рік тому

      @@gblargg I don't want to be mean but I'm not entirely sure what made you think I was talking about modulex when i said it CREATES the SAME proportion

    • @gblargg
      @gblargg Рік тому +1

      @@absolutezerochill2700 A LEGO plate is 3.2mm thick. A 1x1 LEGO brick is nominally 8mm wide. 3.2*2=6.4mm. How do you get an 8mm height?
      It can be frustrating when you can't express yourself clearly. See the video at 6:31. A Modulex brick's width, height, and depth are all the same (5mm) thus it's a cube.

  • @douglasboyle6544
    @douglasboyle6544 Рік тому +2

    I never know what I'm going get from Peter Dibble but I know it's going to be good!

  • @Gutterrat69
    @Gutterrat69 Рік тому +2

    This is the best video on here

  • @notsillyone
    @notsillyone Рік тому +2

    What a great video so we’ll done! Was very excited to discover the name tags we used at our office desk was actually ModuleX. I still have mine, and all this time I thought it was just a lego knockoff brand. It’s pleasing to know its part of lego history

  • @manoflego123
    @manoflego123 4 місяці тому +1

    I met Karen Murphy a few times at past Brickfairs, and she is wonderful! I also have additional info about the signage from an inside source. A friend of mine, Kevin Hinkle, used to work in a community outreach position at the LEGO Group in the 2010s, and showed pictures of the offices he worked at. Most employees had office signs made with printed LEGO system tiles, but the executives were still using Modulex!

  • @hamishwhitehenderson5197
    @hamishwhitehenderson5197 Рік тому +1

    I love the 1960s waiting room Jazz soundtrack. Very appropriate for obvious reasons.

  • @MrToxiLex
    @MrToxiLex Рік тому +1

    This is unbelievably Underrated You deserve Hundreds of Millions of Subscribers,

  • @yukko_parra
    @yukko_parra Рік тому +2

    I swear I might’ve come across a Modulex signboard once, thought it was a lego signboard.
    Cool vid man

  • @MineJulRBX
    @MineJulRBX Рік тому +4

    Hey for anyone who would have loved to build Lego with a size of Modulex, there's actually an off brand Lego out there by the name Loz who have like a middle ground, their bricks are 25% smaller than regular Lego bricks, while Modulex was 37.5% smaller than regular Lego bricks. Adding to this, if you look and search hard enough there brands with a larger varity of bricks for nanoblocks which are 50% the size of Lego bricks.

    • @evanchismark3092
      @evanchismark3092 Рік тому

      I'm not sure if I've seen the loz sets that are 25% smaller than lego system bricks but I have seen their selection of nanoblock imitations.

    • @davidroddini1512
      @davidroddini1512 Рік тому

      Never heard of Loz before. (Truth be told, I didn’t know about Modulex). My question is it any less painful to step on barefoot? 🤔

  • @tugatomskanimation6370
    @tugatomskanimation6370 Рік тому +6

    What a great documentary. I have LEGO from since I was a kid and I never heard of Modulex.

  • @biggusb8281
    @biggusb8281 Рік тому +7

    This is incredibly well put together and thoroughly enjoyable. You're gonna be a success.

  • @andrewreynolds912
    @andrewreynolds912 Рік тому +1

    I hope this comes back it's such a genius design and tool that today could be more useful than ever could have a large impact even of we have 3D modeling and computers it's still important to preserve this historic piece of art.

  • @davidmills1639
    @davidmills1639 Рік тому +2

    I had no idea of the timeline of LEGO. All I knew was they were around in 1960, when I was 4. Thank you Peter for another great history lesson!

  • @Cacheingcants
    @Cacheingcants Рік тому +5

    Such an interesting story about a product that I have never heard of, but which is a cousin to a product which I am very familiar with! Can't wait for the next video!

  • @bos2pdx2yvr
    @bos2pdx2yvr Рік тому +2

    I never knew this existed, thanks for a great video!

  • @andersgrassman6583
    @andersgrassman6583 Рік тому +1

    I'm borne 1963, and was crazy about LEGO from 2-3 years of age. My mom sayed it was very practical that she could just place my large wooden basket of lego in front of me, and she could go about household chores, just hearing me show through the basket in search for the right brick or part. (I knew exactly how many of the more unusual parts I had.) When the sound of me showing the bricks in the basket seased, she knew I had fallen asleep on the floor carpet!😄
    I remember when the slanted rooftiles 2x6 knobs were introduced (so they were not exlusive to the Modulex system), a rotating disk assembly, and the first LEGO motor, that had a separate battery box, that you connected with electrical cords to the motor. A train system was also introduced. You had to assemble the rails and sleepers yourself.
    LEGO bricks were not only offered as kits, but rather more in white and black paper boxes containing a category of parts/bricks. Often when we travelled to town (every 1-2 weeks, by steam powered trains!), I would ask to buy a certain type of bricks. And I kept track of new types of bricks introduced.
    My daughter who has moved from home to university, specifically asked me to retain the wooden basket with the LEGO bricks and parts for her, when clearing amongst her toys. Who knows, perhaps my grandchildren will be playing with some of my old bricks mixed in with their new ones?😘
    There was actually an Italian rip-off brick system, that my mom bought when we had vacation in Italy, because I was very unhappy I didn't have my LEGO. However, when we came home, the 3year old me, got very upset whenever these "false bricks" didn't work with the genuine LEGO, so she sorted them out, and threw them away (without me knowing), which restored my peace of mind.😆
    Sadly gears where only introduced after I had learned to work even in metal for my projects.

  • @stevengeorge5605
    @stevengeorge5605 Рік тому +4

    Wow--another finely crafted documentary! Well done, and thank you! 🙂👍

  • @flp322
    @flp322 Рік тому +2

    This is an excellent documentary, and I just realized you're the same person who made the Kartrak documentary. You've earned a subscription from me.

  • @subraxas
    @subraxas Рік тому +2

    Thanks a LOT for this amazing video/documentary.

  • @matteohetzy7599
    @matteohetzy7599 Рік тому +2

    I don't know if you know this but when I visited European Space Agency's CDF (concurrent design faciity) at ESTEC that is a room with a layout similar to a control room but meant for designing future space missions, there are consoles for each of the subsystems, 3 wall-sized interactive videowhiteboards etc and there is a little table in the first row close to the central large interactive screen that is for "modelling" in the physical sense, and for this there is a flat suface and a number of boxes containing modular contructions with generic shapes and also more specific custom parts like pole, parabolic and SAR antennas, solar panels, rocket nozzles, spherical tanks etc. When we simulated the design of a new mission (very broadly as a first phase) I was the one putting my hands on those pieces.
    When I did this in early 2010s those were not something I would describe as "lego type" constructions because they were based on something similar to the holes and double pins used in LEGO technic, in many cases they looked like 3dprinted. But since then I have seen a few spacecraft concepts modelled with LEGO (or something very similar) in institutional models too. so I guess the set of tools available have been expanded.
    Some might downplay this approach as "toy like" in a time with computer 3d modeling and 3d printing, but CAD modeling and 3D printing are very slow process, snapping a few plastic pieces together is much much faster when the configuration is constantly being modified and revised. it's a kind of tool that is hard to beat

  • @stepheneyles2198
    @stepheneyles2198 Рік тому +1

    This was a great pleasure to watch! Having grown up with Lego, I had never heard of Modulex, but it looks fascinating, i might even try to get a few bricks 'just for the sake of it'!
    Thanks for this excellent production, I'll be keeping an eye on your channel ;-)

  • @smokey2daddy
    @smokey2daddy Рік тому +2

    Thank you for this video. Huge Modulex fan with a very tiny collection. Huge fan of Karyn.

  • @bentsprockettech
    @bentsprockettech Рік тому +1

    This was so amazing! Thank you for putting this one together for us. As a fan of LEGO from childhood to adulthood, I am very grateful for your work on this.

  • @patchworkdragon2588
    @patchworkdragon2588 Рік тому +1

    What a fascinating story and very well presented. Thank you for sharing this with us Peter 😊

  • @TheEDFLegacy
    @TheEDFLegacy Рік тому +6

    With the invention of 3D printers, I wonder if people are going to start creating their own MODULEX bricks? I also wonder if Architects may actually consider more nowadays and they did back then? Despite the introduction of CAD, as mentioned even back to the sixties, sometimes just having a physical model to make all the difference to being able to perceive a final design, and the simplicity to change the design is super important.

    • @thamessinclair2010
      @thamessinclair2010 Рік тому +5

      3D-printing bricks of the Modulex size would take quite some time and effort to produce in larger numbers as it would be required for the fields shown in the video. Injection molding is a much better approach for mass production and high precision.

    • @petergerdes1094
      @petergerdes1094 Рік тому

      Right, but why print bricks when you can just print the model directly and not everything is square?

  • @brandonmack111
    @brandonmack111 Рік тому +2

    Fascinating. Thanks for an awesome video!

  • @sclefranc
    @sclefranc Рік тому +1

    I work for Modulex in Billund, proud to see this video. 😊

  • @olddisneylandtickets
    @olddisneylandtickets Рік тому +3

    This was a fascinating documentary. Excellent research and presentation. Thank you.

  • @ArchOfWinter
    @ArchOfWinter Рік тому +8

    Now I want to find some of these bricks! I need to keep my eyes out on inspecting no-so LEGO bricks in thrift stores.
    I do hope LEGO would revitalize the M20 line with conversion bricks to make both systems compatible with each other. But I don't see how it would make business sense. Even with the signage and stationery route, LEGO is already producing similar product lines.

    • @chris18t
      @chris18t Рік тому +3

      Not going to happen unfortunately. There was an attempt to start production again i think in 2014? With the original molds. But Lego legal came in and bought back all of them and put a stop to it.

  • @503_adventures8
    @503_adventures8 Рік тому +2

    Another awesome well done video!! I always look forward to learning more.

  • @Zorro9129
    @Zorro9129 Рік тому +2

    Genuinely interesting video, thanks for making this! It also has excellent production quality.

  • @fltof2
    @fltof2 Рік тому +3

    Mind blown. How is it I’m just now hearing about this!

  • @wai0937
    @wai0937 Рік тому +1

    Incredible production and research. Thank you!

  • @RazingthenRaising
    @RazingthenRaising Рік тому +1

    This is an amazing bit of history! Thank you for putting it together!

  • @Srinathji_Das
    @Srinathji_Das Рік тому +1

    Thanks for making this wonderful video! 👍

  • @retepeyahaled2961
    @retepeyahaled2961 Рік тому +1

    I found this video a true joy to watch! My compliments!

  • @satorukuroshiro
    @satorukuroshiro Рік тому +11

    I feel that with the amount of Lego object scaling projects there are, it's a shame and a missed opportunity that these aren't around anymore.

    • @andrewreynolds912
      @andrewreynolds912 Рік тому

      I'm sure they might come back one day but wouldn't be used in some things like management probably and other things but still have use in architecture and planning

    • @Ben31337l
      @Ben31337l Рік тому

      @@andrewreynolds912 I have been having scale issues with traditional lego pieces for a long time, I am glad there were pieces with actual scale properties to use for layout planning purposes.
      Wouldn't mind the tool launched in the future for recreational, architectural and planning use.
      I can see many people in the public setting use something like this.

    • @andrewreynolds912
      @andrewreynolds912 Рік тому

      @@Ben31337l yea I'm hoping sp too it looks so cool and a useful tool I think k many businesses would still like to use

    • @Ben31337l
      @Ben31337l Рік тому +1

      @@andrewreynolds912 Lego is a toy, Modulex is a tool.
      There's a stark difference between a toy and a tool that I don't think that Lego itself realises.
      You get brightly coloured toy hammers (mostly in the theme of bob the builder), and you can get actual hammers which are tools.
      You have meccano, and then you have nut & bolt engineering construction found within many modern warehouses and factories.

    • @Ben31337l
      @Ben31337l Рік тому +3

      You know while we're at it, you could sell this produce in DIY stores, stores that sell practical tools like hammers, drills, lathes, paints etc...
      I've also been thinking, the large base boards could be wired up like breadboards, (you know, the stuff which you plug electronic components into) and simulate lighting effects to see shadows etc.
      It may be possible to set up actual dioramas using the blocks to visually investigate various crime scenes quickly.
      Have specific landscaping blocks to help with garden layout. This includes basic fencing, blocks to make flowers and various layouts.
      Also make the widest selection of colours possible, if you can get something using the RAL Classic colour palette, you should be able to get that respective block in RAL classic as well.

  • @Cerulium
    @Cerulium Рік тому +2

    I can just imagine architects and business execs buying Modulex for planning purposes but secretly buying it just because they wanted to play with it

  • @videojames290
    @videojames290 Рік тому +2

    The teal blue oddly enough does have an unintentional color match. A lot of old blue bricks will yellow to a similar hue due to the bromide, just like grey bricks if the same era

  • @RafaelHabegger
    @RafaelHabegger Рік тому +1

    Wow! Thanks for this documentary. Learned a new thing!

  • @csciacchitano
    @csciacchitano Рік тому +2

    Peter Dibble x Lego is the crossover I needed

  • @AK.__
    @AK.__ Рік тому +1

    Thank you for amazing story. Definitively, in their modular builds, Architecture line and Dots line , Lego took something from ModuleX.

  • @ianfrancis3605
    @ianfrancis3605 Рік тому +1

    This is what UA-cam does best educate and entertain. Thanks

  • @Qoonutz
    @Qoonutz Рік тому +1

    Thank you for this video!

  • @PatMcAbery
    @PatMcAbery Рік тому +2

    Fantastic as always...

  • @Automatik234
    @Automatik234 Рік тому +1

    Amazing video! I learnt more than I expected today.

  • @vaiyaktikasolarbeam1906
    @vaiyaktikasolarbeam1906 Рік тому +2

    NIce another great documentrary!!

  • @geologyjoerocks
    @geologyjoerocks Рік тому +1

    Wow, great documentary!!!

  • @Darksunbird
    @Darksunbird Рік тому +1

    that was a great video.. i think i cried a lil.. might sound dumb but i have fond memories that were brought back by this.. Thank you for this wonderful edutainment!

  • @Dr.K.Wette_BE
    @Dr.K.Wette_BE Рік тому +1

    Thanks for this really interesting part of Lego history !

  • @felixman9691
    @felixman9691 Рік тому +1

    This was so fantastic. Thanks for sharing this knowledge with me, and thanks to Karyn Murphy

  • @willadeefriesland5107
    @willadeefriesland5107 Рік тому +1

    Thank you for this very informative entertaining video. It gives one plenty of thoughts to build on...