The ‘Gimmick Rapper’ Effect: Rappers Doomed to Fail

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  • Опубліковано 21 лис 2024

КОМЕНТАРІ • 600

  • @skylar5257
    @skylar5257 3 місяці тому +618

    “That’s gotta be racist” lol that’s about the whole conversation.

  • @inalaboyy
    @inalaboyy 3 місяці тому +509

    Alcohol poisoning speed run: take a shot everytime you hear the word ‘Gimmick’

    • @revearain7692
      @revearain7692 3 місяці тому +2

      💀💀

    • @senorsnout4417
      @senorsnout4417 3 місяці тому +14

      The word "gimmick" is said a lot in a video about gimmicks? You don't say! Perish the thought! 😱

    • @inalaboyy
      @inalaboyy 3 місяці тому

      @@senorsnout4417 yet you the same dude having a sook when black rappers say nigga 40X 🤡🤡💀

    • @NapplePine
      @NapplePine 3 місяці тому +2

      Or “ignorant”

    • @K37-h1z
      @K37-h1z 3 місяці тому

      Maybe I'll save this for after work if I'm playing that game

  • @pokealien
    @pokealien 3 місяці тому +368

    Mario Judah's gimmick overtaking his career is genuinely tragic, because "Endure" is such a phenomenal fucking album. I love this man's voice, his style, his rockstar energy, and his production, but he only has, like, ten songs in total because of how his gimmick's ballooned-that, and because of conflicts with managers he's spoken of.

    • @christophernear6990
      @christophernear6990 3 місяці тому +9

      Lived long enough to see himself and his career become a meme sadly

    • @kxdsh
      @kxdsh 2 дні тому

      I didn't even know he dropped an album. Kill All the Enemies has the hardest fucking beat I've ever heard checking it out like holy shit

  • @carlosharris2840
    @carlosharris2840 3 місяці тому +111

    Been saying it for years “rappers are like wwe wrestlers” only the right gimmick will “get over” with fans

    • @punklover99
      @punklover99 Місяць тому

      Gonna work themselves into shoots brother

  • @LILGHETTI
    @LILGHETTI 3 місяці тому +326

    BBNO$ used gimmicks to his advantage and success

    • @Fancyether
      @Fancyether 3 місяці тому +49

      And yung gravy

    • @Indi3R
      @Indi3R 3 місяці тому +36

      BBNO$ is dope

    • @kjl4983
      @kjl4983 3 місяці тому +29

      He also used his marketing degree

    • @rotaficionado666
      @rotaficionado666 3 місяці тому

      Nah he's still a$$. His gimmick is being the Kyle for white boys / american born east asians, which he is still knee-deep in.

    • @thunderbird4088
      @thunderbird4088 21 день тому +1

      Yeah cause he is passionate about it

  • @JayLang7
    @JayLang7 3 місяці тому +33

    Problem with hip-hop is every rapper tried to be gangster rappers when clearly most weren’t.

  • @keejay12
    @keejay12 3 місяці тому +583

    I knew Mabu wouldn't last long. He's what Slim Jesus was hoping to be but Mabu actually got a pass for some weird reason.

    • @j.moneyfilms
      @j.moneyfilms 3 місяці тому +89

      Pretty sure its just cuz he has money.

    • @kyotocat3275
      @kyotocat3275 3 місяці тому +64

      He’s very good at marketing and promoting his work

    • @jordansbf
      @jordansbf 3 місяці тому +23

      mannn slim jesus was actually good im so mad that people cancelled him 😭😭 if that song was released 5 years later he would have been on top of the world rn

    • @zzzzzzzzzzzzzza
      @zzzzzzzzzzzzzza 3 місяці тому

      His dad is a record executive and wants to put a white peg in a black hole

    • @zzzzzzzzzzzzzza
      @zzzzzzzzzzzzzza 3 місяці тому

      His dad is a record exec interested in marketing an extremely white peg in a black hole

  • @cedricgant8535
    @cedricgant8535 3 місяці тому +118

    No gimmicks needed for Matty just the best music UA-camr.

  • @mytruecrimelibrary
    @mytruecrimelibrary 3 місяці тому +251

    The worst gimmick rappers are the Maga rappers like Forgiato Blow. The absolute WORST.

    • @Jojoisyoboy8500
      @Jojoisyoboy8500 3 місяці тому +74

      Those are definitely the worst don't forget Tom macdonald and Adam Calhoun

    • @jasonv2323
      @jasonv2323 3 місяці тому +5

      Why is it a gimmick that they are rappers who are passionate about politics and the candidate they support! You ever think they just actually are rapping about something they feel is making a difference?? It would be a gimmick if they didn’t actually believe what they were talking about!

    • @jasonjean5333
      @jasonjean5333 3 місяці тому +9

      Good catch. Me and my friends listened to his stuff with vanilla ice one night in a group call omg that music was so ass. Kinda forgot he existed B4 this comment

    • @chdreturns
      @chdreturns 3 місяці тому

      ​@@jasonv2323L

    • @BozeDoesGodsWork
      @BozeDoesGodsWork 3 місяці тому +42

      Tbh most of them just come off as corny, bigoted, and almost like a looney tune caricature. The thing with Amber Rose was a prime example. Most of their shtick is just to say the most offensive things you can and flail around like a “alpha male”. In fact most of them are in the same musical lane and class as Sexxy Red. Saying a whole lot of nothing and portraying an outrageous stereotype.

  • @sxvxgx5891
    @sxvxgx5891 3 місяці тому +574

    Carti definitely mutilated his gimmick, the whole mysterious persona definitely doesn't work anymore

    • @cznbeatz
      @cznbeatz 3 місяці тому +74

      don’t say that about my mysterious king

    • @drunkenbugsuck
      @drunkenbugsuck 3 місяці тому

      @@cznbeatzunmysteruous

    • @mgiebus1869
      @mgiebus1869 3 місяці тому +69

      Not to mention his lyrics are trash. Him and Travis Scott didn't even know what to do on Fiend

    • @kendeadrick
      @kendeadrick 3 місяці тому +65

      Ong I can’t take him or his goons seriously he just piss me off now

    • @Anavrinxxm
      @Anavrinxxm 3 місяці тому +45

      @@mgiebus1869his lyrics never mattered they were always trash lol

  • @PrincessCarmel
    @PrincessCarmel 3 місяці тому +35

    Insane Clown Posse did their gimmick in a genius way in my opinion. Not only did they leverage the clown/carnival gimmick to stand out, but they would use it as a basis for their albums and various songs, making the entire thing very cohesive. Most of these failed gimmick rappers seem half hearted in their devotion, but ICP brought up the clown aesthetics regularly and mixed it with their trademark horror content well.
    Beyond that, they didnt let it overtake every single song they ever wrote. There were plenty of songs that didn't mention it at all, and were just devoted to really cool atmospheric horror stories. A lot of people hate them because they seem vapid and dumb but some of their songs are genuinely incredibly impressive and thought provoking, with songs like Mental Warp or Amy's in the Attic. They maintain the clown stuff perfectly to this day and while they seem a bit tired of it they also have personalities beyond it that make them engaging and fun.

    • @kerotomison9819
      @kerotomison9819 Місяць тому +1

      Forever is another good example of what you're talking about. I'll play it for people without even mentioning who it is and they're super surprised by the end of it

    • @PrincessCarmel
      @PrincessCarmel Місяць тому +1

      @kerotomison9819 True. They got a lot of shit for Miracles but they have some really great feel-good stuff throughout their career... they also can pull off super serious heartfelt stuff well too. Check out Gone if you want proof of that. All around they're just really well rounded and talented.

    • @orchid-ontop
      @orchid-ontop Місяць тому +4

      Whoop whoop so dope to see the clowns get some respect

    • @calamitynatalie8590
      @calamitynatalie8590 Місяць тому +5

      The sense of community they cultivated with the Juggalos can’t be understated. They shout out their disenfranchised fans constantly.

    • @themiasmastream
      @themiasmastream Місяць тому +2

      Ah yes, ICP and their incredibly intelligent lyrics asking about how magnets work 😂

  • @GGGZ777
    @GGGZ777 3 місяці тому +171

    why carti look like jack sparrow in the thumbnail

    • @mattyballz
      @mattyballz  3 місяці тому +34

      I figured pirate was next up after vampire

  • @slowdownex
    @slowdownex 3 місяці тому +30

    Gravy is actually talented, biggest difference here.

  • @zyxaqc
    @zyxaqc 3 місяці тому +59

    Gimmicks are not inherently bad. If the tunes are good, gimmicks can be a lot of fun. In metal, bands like Ghost, Sleep Token, and Sabaton pair gimmicks with killer songs in a way that enhances the experience of listening to their music.

    • @tiffanyeyoung1800
      @tiffanyeyoung1800 Місяць тому

      No but when that's all someone has got for them, then they won't last long.

    • @zantetsuken-zero
      @zantetsuken-zero 14 днів тому

      ion think gimmicks enhance sabaton at all i’m gonna be completely honest

  • @maxpennacchini3261
    @maxpennacchini3261 3 місяці тому +43

    Just realized I had watched like 20 of your videos before subscribing. My bad. Thank the algorithm

    • @mattyballz
      @mattyballz  3 місяці тому +3

      Haha i appreciate it

  • @gezza1739
    @gezza1739 17 днів тому +7

    Dont knw a single person who would say “yo put on that new yung gravy” 😂😂😂

  • @乂
    @乂 3 місяці тому +90

    This video is a masterclass on why substance matters more than style in the long run. Great analysis!

    • @c64116
      @c64116 3 місяці тому +4

      Except for the part where he says gimmick rappers dont make it, yet the one thats considered the greatest rapper, is also the gimmick...
      So, dont trust what this clown says...

    • @IDraw99
      @IDraw99 3 місяці тому +3

      ​@@c64116 bruh how can you miss the point he kept empahsizing in this video. He literally said many time that being a gimmick rapper isn't a prob and can be done right ONLY if the music is good.
      Em is a crazy lyricist, Carti and Uzi have amazing vibe songs, XXX was just a super talented megastar etc.
      Geez, is one of the goofies in the video your fav rapper for you to be so offended? 😂😂

  • @jacobleetaylor
    @jacobleetaylor 3 місяці тому +38

    Was just thinking ‘wait it’s Sunday, where my boy at’ refresh UA-cam and boom there he is top o the feed 👌🏻

  • @scorpionqueen11
    @scorpionqueen11 3 місяці тому +15

    I like FD Signifier's analysis on the authenticity of certain rappers' personalities as he argued it's kinda been a gimmick from jump, more specifically gangstas rapping. He's more elaborate than that but I love how this video kinda feeds into this point. Nothing wrong with gimmicks, but what happened to being yourself? 😭

  • @sleepingblue2605
    @sleepingblue2605 3 місяці тому +46

    It's not a gimmick problem, it's more of a trying to get people talking about you, and to get short time Fame. We don't just have rappers anymore, we have what we like to call part-time wrestlers. Lol. They're not good, but serviceable.

  • @specialbreedsb78
    @specialbreedsb78 9 днів тому +6

    1:33 Mario Judah look like somebody gay aunty!! 😂

  • @jonahman990
    @jonahman990 5 днів тому +1

    man you scared the hell out of me putting gravy in the thumbnail i was about to go off

  • @Elguapodelfuego
    @Elguapodelfuego 3 місяці тому +9

    everybody who said eminem was a gimick rapper got ate up. Eminems prime was the best rapper in any era. Nobody could rap like eminem

  • @E_blanknamehere
    @E_blanknamehere 3 місяці тому +16

    The biggest change from 1996 to now 2024 is where the money comes from.
    Music was once intended for an adult audience because they had to pay for music n stuff, but now the money comes from ad revenue.
    Kids are always gonna be the biggest money makers for a view based revenue system because they spend the most time watching.
    So now bright colored gimmick rappers like these dudes shoot off like a firework for a couple months And then the little kids who got them their get bored fast and move on.

  • @basedcommentor
    @basedcommentor 3 місяці тому +25

    Today's episode of Matty Ball Z dropped 🔥

  • @Dodong716
    @Dodong716 3 місяці тому +24

    Mattyballz and Louaista always dropping on the same day 🔥

  • @iseerashonal821
    @iseerashonal821 3 місяці тому +12

    I have no problem with gimmicks. I just want my artists to be actual artists.

    • @77Creation
      @77Creation Місяць тому

      Sounds like you don't know what you want. Because actual art isn't a gimmick.

    • @ROOM-13-
      @ROOM-13- Місяць тому

      @@77CreationAre you dumb? What he’s saying he doesn’t mind the gimmicks (which are needed even the greatest acts oat used them Mj, the Beatles, 2Pac) he just wants substance with that which I agree with because not many of these rappers or artists in general are prioritizing great music moreso a gimmick to keep them in the mainstream

    • @Linfindores
      @Linfindores Місяць тому +3

      @@77Creationexcept the greatest musical acts of all time used gimmicks to attract people at their shows…bruh what?

  • @GOODMuzikBoi
    @GOODMuzikBoi 3 місяці тому +112

    I don’t understand the Playboi Carti hype at all. He’s terrible to me.

    • @pissass.8675
      @pissass.8675 3 місяці тому

      I used to like him, then went to one of his concerts. It made me hate him 😂 like not only does he phone all his shit in and give more of a shit about hedonism than actually being a musician, like actual junkie behavior, he also just seems like a total cunt of a person. Acted like a total bar tard on stage and obsessed with his dumb check

    • @SurrealiamPrime
      @SurrealiamPrime 3 місяці тому +6

      no one cares

    • @GOODMuzikBoi
      @GOODMuzikBoi 3 місяці тому +53

      @@SurrealiamPrime you do care You responded

    • @eljefemoreno
      @eljefemoreno 3 місяці тому +19

      Pi’erre Bourne production carried him.

    • @pissinurmouth
      @pissinurmouth 3 місяці тому

      bro you understand but mfs here in NYC love to glaze him

  • @calebparker5005
    @calebparker5005 3 місяці тому +8

    Bruh I remember when you were at like 15k subs keep it up💯

    • @mattyballz
      @mattyballz  3 місяці тому +1

      🤝🤝🙂‍↔️

  • @RecklessHustleHard
    @RecklessHustleHard 3 місяці тому +23

    I’m tired of seeing Mario Juda on almost seemingly every video by hip hop commentary channels

    • @mattyballz
      @mattyballz  3 місяці тому +13

      Is that a thing? Figured he just fit my topic lmao

    • @RecklessHustleHard
      @RecklessHustleHard 3 місяці тому +8

      @@mattyballz lol it’s probably just me. Cause i follow you, louiasta and rishav fash1rand all three have a couple videos with him in it. Kinda getting burnt out of hearing his story. All yall drop great content regardless tho. I watch every video

    • @christophernear6990
      @christophernear6990 3 місяці тому +1

      I haven't seen Mario Judah since 2021

  • @MultitaskingGuy
    @MultitaskingGuy 6 днів тому +1

    4:38 I recently got to see Yung Gravy. He came to my small town of 13,000 people and did a show at the Old golf course. Never thought I would see that happen. It was awesome. He premiered his country music.

  • @mattyballz
    @mattyballz  3 місяці тому +684

    1 like for everytime i say gimmick

    • @Dicem
      @Dicem 3 місяці тому +9

      Your videos are genuinely dope! Keep it up bro!!

    • @xOnislayer
      @xOnislayer 3 місяці тому +1

      Challenge accepted

    • @tadashiwayne3909
      @tadashiwayne3909 3 місяці тому +4

      Bro, you said it twice in the first 10 seconds😂

    • @NestedVideoProductions
      @NestedVideoProductions 3 місяці тому +2

      Way to keep ahead of the comments 😂 👍

    • @markadams9335
      @markadams9335 3 місяці тому

      I’d rather make flagrant love to your girl while you wait for the likes 😈

  • @Leoprincess3038
    @Leoprincess3038 3 місяці тому +26

    11:10 I am CRYING 😂😂😂 "Little p!mp" 😂😂😂

  • @jeremyotaku2857
    @jeremyotaku2857 3 місяці тому +26

    Yung Gravy 2017-18 was nothing to me but absolutely legendary. Nowadays it’s like wtf happened. (His label, that’s what happened).

    • @elixir478
      @elixir478 3 місяці тому +3

      He still has some good songs but there's def a big change

    • @a.t.hustle1583
      @a.t.hustle1583 3 місяці тому +2

      Deadass! and he collabing with like Pouya and Shakewell and Ramirez etc. Gravy is ill

    • @lostvideosfrom2015
      @lostvideosfrom2015 Місяць тому +1

      MC Virgins had the same fate but worse

  • @crisistian_
    @crisistian_ 2 місяці тому +2

    Well, I have to say something good about Mario Judah's performance at Rolling Loud: it seems like he knows Candlemass and their biggest hit, Bewitched. He's literally dressed as Candlemass's singer in that song's videoclip

  • @DIBZ111
    @DIBZ111 3 місяці тому +20

    Glad u mentioned Yung gravy. He's parody rap but it's actually really good imo. He's had some lyrics so funny that I literally lol'd. He's got great beats to back it up. He's seriously one of my favorite rappers. So many great tracks.

  • @astralkaoru1025
    @astralkaoru1025 3 місяці тому +6

    I honestly thought Mabu's act was a great parody of suburban kids who want to be rappers, but like you said, he can't last an entire career being Ali G.

    • @ralphwiggum1982
      @ralphwiggum1982 3 дні тому

      I think Mabu act could have lasted longer or at the very least been more successful had he put out better music that appealed to a much broader demographic then just teenagers checking for him on TikTok

  • @louisinese
    @louisinese 3 місяці тому +5

    Tekashi shoulda did the the bait & switch and started taking his music serious after all the stunts

  • @prince_narancia999
    @prince_narancia999 3 місяці тому +6

    Man's looking amazing with that beard🙌

  • @Sparkiebc
    @Sparkiebc 3 місяці тому +1

    Love your videos Matty, never stop creating

    • @Sparkiebc
      @Sparkiebc 3 місяці тому

      Also I’m fucking with the beard, shit is coming in fantastic

    • @mattyballz
      @mattyballz  3 місяці тому

      haha preciate it bro, now i just gotta learn how to maintain it lol

  • @Arctic-void-z7f
    @Arctic-void-z7f 3 місяці тому +2

    Sorry late comment. I look forward to your videos every Sunday and sometimes I don’t know the artist you’re speaking about but I’m still intrigued to hear your thoughts and analysis and sometimes I check them out after.I’ve heard of some of the These yeah .not gonna be checking them out not for me

  • @DrownInLysergic
    @DrownInLysergic 5 днів тому

    Gravy in the thumbnail is crazy work

  • @aman773336
    @aman773336 3 місяці тому +1

    You are intelligent my guy! Those deep dives ain’t digging up themselves 🧠

  • @fxn09here
    @fxn09here 3 місяці тому +5

    Man I love Yung gravy, he is funny and actually hard.

    • @netyk
      @netyk 7 днів тому +1

      "Baby you got me down with the thickness" XD

  • @revelare_xvii6269
    @revelare_xvii6269 3 місяці тому +5

    Lil Mabu’s entire gimmick is literally DJ from Thugaboo.

  • @wortwortwort1686
    @wortwortwort1686 17 днів тому +7

    Don’t disrespect gravy like that

    • @ianfarmer3639
      @ianfarmer3639 15 днів тому

      Fr fr

    • @thatoneguy972
      @thatoneguy972 5 днів тому

      But he literally has a gimmick? Not disrespectful it’s just a fact

  • @The_BigB
    @The_BigB 3 місяці тому +4

    Even though it's not on the same level, looking at lil nas x really fit in the mold. With the going against the christian ideology to a whole extreme level, when he did it again with his upcoming album, no one was impressed by it and he even had to apologize for it.

  • @youngchieffrom7th
    @youngchieffrom7th 3 місяці тому +3

    Even tho Rick Ross was a correctional officer and lied about running a kingpen, I could be wrong, but I still feel like he’s from the hood and lived through the struggle and actually seen traumatic things unlike most of these gimmick rappers who were born rich and silver spoon fed

    • @honourlulu5562
      @honourlulu5562 3 місяці тому

      He’s also diddy f*ck buddy and diddy is a Fed informant . So it’s possible

    • @ROOM-13-
      @ROOM-13- Місяць тому

      You’re not wrong his entire gangster life is a gimmick but it didn’t really matter because people thought he had good consistent music simple as that

  • @hgbugalou
    @hgbugalou 2 місяці тому +2

    My old ass multiple times during this video:
    WHO?

  • @GameTheGalaxy
    @GameTheGalaxy 3 місяці тому +5

    really enjoy your videos bro, the quality is nuts and you deserve way more subs. road to 500k brodie

  • @Kodiak97x
    @Kodiak97x 3 дні тому +1

    Surprised Lil Dicky isn’t on this list

  • @coolyo2163798
    @coolyo2163798 3 місяці тому +2

    It'll be interesting to see how dave blunts career moves forward. It seems a lot of people are torn on whether to consider him as a gimmick artist or a genuine talent.

  • @twannifufu
    @twannifufu 3 місяці тому +3

    We really live in different worlds. Some consume media through traditional means. Then, there are the internet kids. I am the former. I have no idea who any of these people are.

  • @RNBRADAR
    @RNBRADAR 3 місяці тому +16

    4Batz is going to be the next guy with gimmick to fall off

  • @DarkBowserr
    @DarkBowserr 3 місяці тому +3

    I fr forgot about lil mabu

  • @Princessmisaofficial
    @Princessmisaofficial 3 місяці тому +4

    Ice spice should be on here she is the worse

  • @Ghostryda115
    @Ghostryda115 11 днів тому +1

    Yuno Miles is the greatest rapper to have ever lived.

  • @dbsuper2928
    @dbsuper2928 3 місяці тому +3

    Should do a video on rappers who died too early
    Big L
    Camouflage
    Young pappy

  • @rogueyoshi
    @rogueyoshi Місяць тому +3

    Mario Judah is legit extremely talented

    • @thewhitedread7572
      @thewhitedread7572 16 днів тому +1

      How exactly do you justify that statement?

    • @PrimeTime0
      @PrimeTime0 22 години тому

      Listen to his actual album he released​@@thewhitedread7572

  • @KieranCrown
    @KieranCrown 3 місяці тому +1

    I’ve really come to enjoy your uploads. Can’t believe you are sub 1m subscribers 😅

  • @randomstuff1932
    @randomstuff1932 3 місяці тому +2

    thank you mr ballz

  • @E_blanknamehere
    @E_blanknamehere 3 місяці тому +6

    Gimmick rappers are like gimmick youtubers

    • @P2k23P
      @P2k23P 3 місяці тому

      Spot on

  • @LilTuneki-111
    @LilTuneki-111 3 місяці тому

    This man is the goat , The Goaaat!!!!!

  • @TEFFTPATTERN
    @TEFFTPATTERN 3 місяці тому +1

    I think Rick Ross is good because his music is good. He’s always been on the earliest end of a new trend. For example, Blowin Money Fast almost predates the drill scene, coming out in 2010, a year before the huge drill boom around 2011 with Akademiks Chiraq and Young Chop/Chief Keefs rise in 2011.
    The key is to never attach yourself to any one gimmick. By the time Chief Keef was at the top, Rick Ross was already moved on to a more old fashioned style with Devil is a Lie and the other song he did with Jay Z, Fckwithmeyouknowigotit.
    It’s almost like you have to start your career on your own, if your career starts with you riding a trend, you’re forever attached and locked into that trend. You go away with the trend.
    Rappers like Rick Ross came from an era when they weren’t following trends as much. There were “sounds” that lasted for a few years and evolved into new sounds. Now there are trends that last for a few months or a year or 2. When a rapper is establishing themselves they need to be bigger than the current trend to have a long sustainable career.

  • @fxn09here
    @fxn09here 3 місяці тому +2

    12:00 nahh, a better compares is with xxxtentacion, he started with "idgaf" attitude but he evolved with his audience(btw thanks jivodraws for the idea)

  • @coolthings_1
    @coolthings_1 3 місяці тому +1

    Glam rock and glam metal were a thing back then, Soundcloud gimmick rap seemed like hip hop's version of that

    • @ROOM-13-
      @ROOM-13- Місяць тому +1

      I basically always equated it to that & also post grunge

  • @orchid-ontop
    @orchid-ontop Місяць тому

    Made me happy to see ICP mentioned lol

  • @ju1cyjon3s31
    @ju1cyjon3s31 27 днів тому +1

    Technically tyler the creator is a gimmick rapper, his gimmick being alter egos

  • @UTWREC4LL
    @UTWREC4LL Місяць тому +1

    Never been a gimmick, never will be

  • @dreislife
    @dreislife 3 місяці тому +3

    Eminem grow up and even “killed” off his controversial alter ego in his 2024 album

  • @Comedianjustdev
    @Comedianjustdev Місяць тому +1

    I was in highscool at the time and tbh Most people knew 69 from the song poles with trippie.

  • @jakegenocide
    @jakegenocide Місяць тому +1

    Lil Mabu did that Big Dog Sh*t song, that blew up pretty hard. Don't know anything about him beyond that. 🤣

  • @mr.5569
    @mr.5569 3 місяці тому +2

    0:22 seconds in im too rdy for this vid had to go get sum to eat

  • @TheSnoozeFox
    @TheSnoozeFox 3 місяці тому

    It can work sometimes, Tyler has had a different gimmick with each new album and that seems to be super successful. I mean he also makes great music so that helps.

  • @Juju-isnothere
    @Juju-isnothere 3 місяці тому

    Ngl Mabu will be decently successful for a while. He’s killing it rn

  • @TyroneDismuke
    @TyroneDismuke 13 днів тому

    Mario Judah should have never fell off. I think his ego got to him and he had to rely on gimmicks instead of his talent. Truly a sad world

  • @Pre_flightPanda
    @Pre_flightPanda 3 місяці тому

    Fornite? Anywho, glad to see you doing longer doc. Definitely more satisfying

  • @westlarper
    @westlarper 3 місяці тому

    crazy putting mario judah and lil mabu under the same umbrella

    • @mattyballz
      @mattyballz  3 місяці тому

      I mean i said i thought he was talented but the gimmicks he played into became the main focus rather than his music

  • @JacionBryant
    @JacionBryant 3 місяці тому +1

    Love this video

  • @HeavyDave997
    @HeavyDave997 3 місяці тому +2

    9:40
    Still one of the funniest videos from a rapper, "70 n****" followed by what sounds like physical pain from his homie 🤣

  • @IsaiahRowland-jg7sg
    @IsaiahRowland-jg7sg 7 днів тому

    Mario judah lyrics gonna get me shadow banned

  • @ExactusAtelier
    @ExactusAtelier Місяць тому

    lmao you completely missed the whole missed the rage era of mario judah but just goes to show just how quickly his antics came and went

  • @awkwardninja5738
    @awkwardninja5738 День тому

    Everyone has a gimmick. If you try to be someone without a gimmick, that’s your gimmick.

  • @WetbackNoSetback
    @WetbackNoSetback 3 місяці тому +1

    Nice video, i appreciate a white boy’s perspective on HipHop

  • @harlylarsen3065
    @harlylarsen3065 3 місяці тому +1

    Ian actually makes good music hella people listen too him not even knowing what he looks like he’s way dif then a lil mabu type of dude

  • @tjg121389
    @tjg121389 14 днів тому

    I was just wondering the other day what happened to Mario Judah, and then this popped up in my recommended. I first heard of him when Fantano covered his version of Whole Lotta Red, then I heard Die Very Rough. As soon as I realized people were liking those songs as a meme and not because of their actual quality, I figured he wouldn't stay relevant. I think Mario himself was trying to come to grips with Die Very Rough being a meme too, if I remember his reaction to it becoming one in the Genius Verified video. Like, he said he was happy people were enjoying the song, but I think he was wishing it was being taken more seriously instead of just being known as the song where he said the n-word menacingly. It was kind of a shame, cause it did seem like he has potential, it just didn't transfer to his later stuff.

  • @mudchumper9913
    @mudchumper9913 4 дні тому

    It’s a shame to see Mario Judah lumped in with this clique.

  • @ethanhyde6617
    @ethanhyde6617 3 місяці тому

    Next video should be, rappers who used a gimmick right or perfectly.

  • @echoharts123
    @echoharts123 9 днів тому +1

    Bro mabu🙏😭😭

  • @NobodyLikesMillhouse99
    @NobodyLikesMillhouse99 Місяць тому +1

    Mario Judah looks like a mushroom from Super Mario

  • @Drewify
    @Drewify 3 місяці тому

    ballz🥶

  • @TooChilly777
    @TooChilly777 21 день тому

    I think Mac Miller is the greatest example of an MC/rapper that grew up with his music and matured in his growth especially after his mixtape start up. RIP Mac Miller, always missed.

  • @baconsarny-geddon8298
    @baconsarny-geddon8298 3 місяці тому +3

    Gimmicks go back to the dawn of hiphop, some of the most respected artists ever were "gimmick rappers"
    Slick Rick, Busta Rhymes, NWA, Snoop, EVERY member of Wu Tang, Beastie Boys, Geto Boys, Gravediggaz, Pharcyde, Missy Elliott, Fugees

    • @warrenlewis3977
      @warrenlewis3977 3 місяці тому +1

      You ran down some names but failed to mention how they were gimmicks. For example, what's the gimmick with the Fugees??

    • @ROOM-13-
      @ROOM-13- Місяць тому +2

      @@warrenlewis3977Most of them he mentioned just used gangster life as a gimmick but weren’t always about it or didn’t start out that way (NWA/Dr. Dre are good examples) but it didn’t matter because they still had great music

    • @warrenlewis3977
      @warrenlewis3977 Місяць тому

      @@ROOM-13- What's the gimmick with the Fugees?

    • @warrenlewis3977
      @warrenlewis3977 Місяць тому

      @@ROOM-13- The commenter ran down some artists/groups but failed to mention the gimmick! He left out the point of the comment.

    • @ROOM-13-
      @ROOM-13- Місяць тому +2

      @@warrenlewis3977 I said most not all man 🙄

  • @andrewmaximo4485
    @andrewmaximo4485 3 місяці тому +1

    I thought lil pump was really rrying to tell us something important with "off white all right off white all right off white all right."

  • @GucciPucciMIH
    @GucciPucciMIH 3 місяці тому +1

    Yuno Miles is too goated to fall off

  • @electrified0
    @electrified0 11 днів тому

    Mario Judah's gimmick is being the one black guy without the pass to say that word

  • @thirdlegstalliano
    @thirdlegstalliano 3 місяці тому +2

    Excuse me, but Zev Love X aka MF Doom should not be labeled a gimmick rapper. RIP Zev Love and Subroc. KMD and 3rd Bass is just Ace in the Hole. All the rest of these queefs can get the gasface

  • @mitchsmix269
    @mitchsmix269 21 годину тому

    Eminem used controversy perfectly because while he was saying some messed up shit he was turning it back around on the critics and bringing their hypocrisy and double standards to light. Also you can tell all the controversy around his music legit pissed him off and motivated him on the first few studio releases. That well has long since dried up as he hasnt made a great album since the Eminem show but his body of work is still enough to cement him as top 5 all time

  • @Arakari
    @Arakari 2 дні тому

    imma be real... every rapper on this list, minus Yung Gravy, is actually *FIRE*

  • @bigsanrio
    @bigsanrio 3 місяці тому

    Finally a good video