The Lighthouse Talks: Make your market entry right! (Part I)

In this short three part series we discuss how to “Make your market entry right”. Episode 1 decodes “Key Considerations to enter the Indian Market”.
Expanding into India offers immense opportunities but requires strategic planning and a deep understanding of the local landscape.
The stepping stone to enter the Indian Market is: “Know Your Market”.
Various factors must be considered while taking this key decision, namely: market research, cultural sensitivity, legal and regulatory compliance, infrastructure, financial planning, digital strategies etc.
Watch our first episode, by Dipali Joshi (Principal Associate, Team Lead - Strategy Advisory) in conversation with Anushrii Bathla Oza (Host - Rödl & Partner) to know what should be your first steps to enter this diverse Indian market.
For further information Dipali Joshi can be contacted per e-mail or phone [phone]).
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