The truck market in North America is just sad. Modern 1/2 ton trucks and larger have become lifestyle vehicles and are less practical than they were 30 years ago. The off-road look is for posers. You'd be crazy to take an $80k truck off-roading to its full potential. Also, nobody looks cool, needing the running boards climb in and out of their truck. Old trucks, with several inches less ground clearance, still traversed many a farmer's field. That lower ride height actually makes a lot of sense. It's way easier to load heavy stuff into a box that sits level with your waist than your chest. Smaller, unibody trucks would be more popular if we had more good options like the Maverick. Unfortunately, CAFE legislation is biased towards larger trucks to pad domestic manufacturers' profitability. CAFE is about protecting domestic manufacturing, not emissions. To the Maverick, I would have Ford add a mid-sized option based on the Explorer's platform. Something big enough to carry 4'x8' sheet goods and tow 5000lbs, but be safer, cheaper, and more accessible than a 1/2 ton or larger. That and the Maverick would cover most people's needs.
What are you talking about? I have a fleet of trucks I use to make a living and have been doing this for close to 45 years. This is a great time to own a pickup truck. Since when, in North America is a pickup truck an off road vehicle? For my lifetime, these were WORK trucks and comfortable rides for retired farmers. F150 XLs with 5.0 litre Coyotes and larger trucks get used daily in my quarry. Everything's just fine......
These trucks are what the new ranger should have been. Real work trucks aren't giant luxury barge compensation mobiles. Every construction worker i've met drives an early-mid 2000s pickup. Only people I know that have these crazy expensive trucks are the ones cutting you off in their v6 f150 they spent over 40 grand for on their way to yell at their employees at the jobsite
Has to be affordable to rock 10k to 20k upcharge market adjustment wrecks anything good about these things
Hybrid AWD is the perfect city truck. It's exactly what 90% of truck drivers need
That's a nice $15-20k truck I guess...
It's still the same size as a '90's mid-size truck.
The truck market in North America is just sad. Modern 1/2 ton trucks and larger have become lifestyle vehicles and are less practical than they were 30 years ago.
The off-road look is for posers. You'd be crazy to take an $80k truck off-roading to its full potential. Also, nobody looks cool, needing the running boards climb in and out of their truck.
Old trucks, with several inches less ground clearance, still traversed many a farmer's field. That lower ride height actually makes a lot of sense. It's way easier to load heavy stuff into a box that sits level with your waist than your chest.
Smaller, unibody trucks would be more popular if we had more good options like the Maverick. Unfortunately, CAFE legislation is biased towards larger trucks to pad domestic manufacturers' profitability. CAFE is about protecting domestic manufacturing, not emissions.
To the Maverick, I would have Ford add a mid-sized option based on the Explorer's platform. Something big enough to carry 4'x8' sheet goods and tow 5000lbs, but be safer, cheaper, and more accessible than a 1/2 ton or larger. That and the Maverick would cover most people's needs.
the Ranger?
@@patdud The Ranger sucks though. Same 'off-road' image problem and sh*t fuel economy of the bigger trucks.
What are you talking about? I have a fleet of trucks I use to make a living and have been doing this for close to 45 years. This is a great time to own a pickup truck. Since when, in North America is a pickup truck an off road vehicle? For my lifetime, these were WORK trucks and comfortable rides for retired farmers. F150 XLs with 5.0 litre Coyotes and larger trucks get used daily in my quarry. Everything's just fine......
These trucks are what the new ranger should have been. Real work trucks aren't giant luxury barge compensation mobiles. Every construction worker i've met drives an early-mid 2000s pickup. Only people I know that have these crazy expensive trucks are the ones cutting you off in their v6 f150 they spent over 40 grand for on their way to yell at their employees at the jobsite
I wish Toyota would bring the Hilux to the us.
Life's just not fair
I have driven them on & off for about 3yrs during my winter gig at a dealership. I am not a fan…
I just passed one on the road. Ugly little thing and nothng special except, I suspect, the price....
LOL! Found the insecure dude. That didn't take long.
@@AcktongueBaby Flushed out the unemployed young un living in mom's basement......
@@cwqrpportablefound the guy putting down the other guy who put down the first guy. See how dumb that sounds?