NIKE CEO talks about CAITLIN CLARK and her shoe release! BUT will they keep FUMBLING on the deal??

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  • Опубліковано 27 січ 2025

КОМЕНТАРІ • 95

  • @yrocksimpson5842
    @yrocksimpson5842 День тому +27

    You are so right! CC22 will only have 1 rookie year and Nike missed it completely. The stupidity they have displayed in marketing with CC22 is legendary.

    • @dwightcurrie8316
      @dwightcurrie8316 День тому +2

      Can You Say, "Criminal Negligence"?
      Just Imagine How Much Money Nike Cost Caitliin, and Themselves by Dragging Their Feet?
      If It's Not Criminal, It Sure Ought To Be

    • @GreatlinClarkFan-c5h
      @GreatlinClarkFan-c5h День тому +2

      Not that I'm defending Nike, but after the year she had, they knew that they had to renegotiate her deal and her team got her a massively bigger deal signed in October for a complete line of shoes (not just one shoe) and a clothing line and a golf line plus at least $10 million more dollars.
      So stupid is in the eye of the beholder.

    • @tabularasa9554
      @tabularasa9554 День тому

      @@yrocksimpson5842 their stock is waaay down for a reason

    • @gale826
      @gale826 День тому

      @@GreatlinClarkFan-c5h Really? how do you know this?

    • @GreatlinClarkFan-c5h
      @GreatlinClarkFan-c5h День тому

      @gale826 In October there was a press release from a sports marketing publication.

  • @GreatlinClarkFan-c5h
    @GreatlinClarkFan-c5h День тому +13

    What he didn't say;
    The signature shoe deal was done last year. In October, they renegotiated her deal, upped it by 7 zeros and offered her a complete show LINE + a clothing line + a golfing attire line so her deal is up to at the very least $38 million now (more likely than not a lot more than that) and just like predicted, they'd start leaking out information right after the new year. CC no longer has to chase a bag because she owns the bank.

    • @placeholdernamefornow2160
      @placeholdernamefornow2160 День тому +8

      I would like to see evidence of this instead of someone just saying stuff.

    • @GreatlinClarkFan-c5h
      @GreatlinClarkFan-c5h День тому

      @@placeholdernamefornow2160 Get your information from sports marketing articles instead of social media. It's where I saw it in October.

    • @gale826
      @gale826 День тому

      @@placeholdernamefornow2160 Me too

  • @kimoharris808
    @kimoharris808 День тому +3

    Having the integrity to say you can't speak to something is a significant reason why I subscribed. No click bait just thoughtful perspectives and solid analysis. The segment on Steph Curry is something that all CC fans will appreciate. I can stop knocking Nike for now lol.

  • @creepylavalamp
    @creepylavalamp День тому +5

    Loving the CC coverage! Subbed.

  • @VeraxMusic
    @VeraxMusic День тому +28

    In a nutshell, Nike was scared of the activist backlash, so they sat on it for a year.

    • @GreatlinClarkFan-c5h
      @GreatlinClarkFan-c5h День тому +5

      Doesn't matter what they do or don't do.
      There will always be an activist backlash and they don't even buy product or merch or attend games.

    • @TF-vb9us
      @TF-vb9us День тому +3

      What activists?
      The dudes who make their whole personality hating on women’s sports?

    • @ericMT
      @ericMT День тому +4

      @@TF-vb9us yeah the ones who never have or will spend money on this stuff so they don’t matter.

    • @rey31817
      @rey31817 День тому +3

      @@TF-vb9us bruh they wanted to release Aja's first to signal black women power, once those sales are in they roll out Caitlin.
      it's the garbage stance that Nike took wit this.

    • @cissazanardo7943
      @cissazanardo7943 День тому

      Activists make a lot of noise,but the ones who spend money on tickets and merchandise are Fevers fans .🏀🏀🏀🏀🏀🏀🏀🏀

  • @yrocksimpson5842
    @yrocksimpson5842 День тому +6

    Nike stock is less than 1/2 it was at its high, and is where it was in 2018. Their marketing is as bad as it gets. Great video.

  • @MrsTruthTeller
    @MrsTruthTeller День тому +2

    Nike is crazy!! I’m a black woman and I absolutely hate what’s happening to CC. But it doesn’t matter what they do, she will sell out! I can’t wait to get them ❤

  • @phillipmorris9847
    @phillipmorris9847 День тому +6

    thanks for letting us know, I was so hyped to get some CC kicks, but NIKE lost my business forever, too bad CC didn't get out of that deal.

    • @ericMT
      @ericMT День тому

      Aliyah Boston has some cool Adidas you could get

  • @CarolineMAdams
    @CarolineMAdams День тому

    Your videos are so well thought out and great! Thank you. I actually might watch unrivaled because of you

  • @jeffg1524
    @jeffg1524 День тому +7

    Love CC but I don't really care about whether she gets this million over that million contract. She's making more money than any of else will ever see in our lifetimes anyway. If companies want to pay her go for it. Even though she hasn't played a game in months her popularity shows no sign of weakening. She's still the face of women's basketball. As long as she backs it up on the court everyone's happy. Btw, here's a list of all her company endorsements.
    Wilson Sporting Goods Co.
    Nike
    Gatorade
    Bose
    State Farm
    Buick
    Hy-Vee
    H&R Block
    Topps
    Shoot-A-Way
    Goldman Sachs
    If she plays even better next season look for this list to explode.

  • @ckono5991
    @ckono5991 День тому +5

    Whatever shoe CC wears this coming season, she’s going to destroy everything on the court 🔥🏀🔥🏀

  • @MarkRichter-j2l
    @MarkRichter-j2l День тому +4

    PREDICTION: this channel will change countless lives for the better

  • @grafffuller3265
    @grafffuller3265 День тому +6

    100 percent...fumble. Yikes. Someone possibly lost their job...over this (I'd think).

  • @seamus6666
    @seamus6666 День тому +1

    8 YEARS IS CLARKS PRIME , SHES THE MOST POPULAR FEMALE SPORTS STAR ON THE PLANET, ITS A TERRIBLE DEAL , SHE SHOULD BE ON 20 MILLION A YEAR, I HOPE SHE HAS A PERCENTAGE OF SHOE SALES , OTHERWISE ITS A BAD CONTRACT ,MAYBE SHE HAS A GET OUT CLAUSE ,IT MAKES NO SENSE TO US , MAYBE WE’LL FIND OUT MORE DOWN THE ROAD

  • @douglasroff4131
    @douglasroff4131 День тому

    Amazing video. Women, and women's sports has been, and is, underestimated. So too the ability of women to do almost anything. This from a 73 year old male who has watched the rise of women in America from the ERA until now. It goes slowly, but that arc does bend toward justice.

  • @nianguyen5269
    @nianguyen5269 День тому +1

    You clearly don't know what it takes to design and develop a performance basketball shoe. On top of the fact that Clark would not greenlight a shoe she hasn't played in. She had been play for basically a full year nonstop, there was no time for her to wear test a shoe she would feel comfortable in. Y'all need to relax

  • @kersaw-i1v
    @kersaw-i1v День тому

    What is so weird is that they were clearly aware of her impact on the Hawkeyes with regard to the NCAAW

  • @jamesvandemark2086
    @jamesvandemark2086 3 години тому

    The folks back at Adidas in Bavaria are having a HUGE laugh over this! (Schadenfreude!) With them, her shoes would be worldwide by now!

  • @nr14989
    @nr14989 День тому

    I read an article about Nike struggling to compete with its outdated products. They wanted to release a new and innovative shoe for CC instead of just making minor updates. As a result, they delayed the release to ensure the new product would be truly fresh and competitive.

    • @Rosalina-Lee
      @Rosalina-Lee  День тому +1

      oh this is interesting. thanks for sharing!

  • @SoloCrimeWave
    @SoloCrimeWave День тому +3

    I don't believe one word that man said. The shoe means nothing to that man except a potential dollar, and he doesn't care about nothing else.

  • @formervocalist
    @formervocalist День тому +2

    This is BS on Nike's part. Kiki Rice already has a signature shoe. She started designing her shoe as a freshman at UCLA. I really wish the Clark team would have pushed for percentage comp like Jordan's team did 40 years ago. 28 million is a lot, but nothing compared to how much Nike is going to make off this shoe. In the end, that amount will only make up less than 3 percent of what they're paying out. This shoe will easily make 500 million globally in the first 4 years.

  • @Willard-l7t
    @Willard-l7t 2 дні тому +2

    This is neck and neck with the deal made by Caitlin's agent as the biggest miss.

    • @GreatlinClarkFan-c5h
      @GreatlinClarkFan-c5h День тому +1

      Her deal is not worth $38 million at least and will be including a shoe line, a clothing line and a golf line.

  • @paoloconforto5600
    @paoloconforto5600 День тому

    can't wait to see the shoes!😊

  • @Nerdlessly
    @Nerdlessly День тому +1

    The stock price didn't budge. Nike still can't burn its inventory.

  • @Darth_LordB2
    @Darth_LordB2 День тому +4

    Rosalina the main problem is CC fans don’t understand what a signature shoe deal is.
    1. The 28 million is just a yearly value over 8 yrs. Like a music contract the real money comes from actual sales because of royalty percentages.
    2. It’s important to remember you have two options with signature shoe deals. First, you take a higher yearly salary because you think or know you will not sell many shoes. Or second, you take a lower yearly salary with a higher royalty percentage because you know you are going sell a lot of shoes. But you can’t get both it’s either or negotiations.
    3. The typical royalty percentage for signature shoe deal is 5% but it’s negotiable.
    Now, knowing this with the low yearly value I’m sure CC negotiated a higher royalty percentage. Which is the correct thing for her to do because CC & her agent knows she is going to sell a lot of shoes. CC will easily make 100’s of millions a year once her shoes are released.
    The reason NBA players like LeBron, Zion, & KD etc… Get higher yearly value contracts is because they know they are not going to sell many shoes so they take a lower royalty percentage.
    There’s a dirty secret in the shoe business that most don’t know. NBA players don’t sell a lot of shoes. MJ is the only player that sells shoes which is why he is still the king to this day. Also, Nike has only paid MJ 1 million a year in salary but his royalty checks from sales are 200 million plus yearly. That how he became a billionaire 😂 But you will not hear MJ has the biggest signature shoe deal but his yearly earning dwarfs every player in the NBA nobody is close to MJ.
    I firmly believe CC will surpass MJ in yearly shoes sales. So, please stop looking at the 28 million contract value without royalties included thinking it’s a bad deal because it not CC & her agent are no fools. There’s a reason all those other companies dropped out of the running to sign her & it hasn’t because she wanted a higher yearly value. 😂 It’s because she wanted a bigger share of the sales. She will be the highest paid athlete yearly in the world once her shoes are released.
    All her fans need to chill & calm down. Nike knows what they are doing they need to produce 50 million shoes if they’re smart because CC is going to sell them and it takes time make that many shoes. Nike produces 50 million Jordan’s each year as a reference. Do you think CC will sell as many shoes as Jordan? I do. Nike signature shoes typically take 18 months on avg from development to market.
    Finally, LeBron’s 1st shoe was a limited release of just 10,000 shoes. And I’m sure it was the same for others who made it to market quickly. If Nike did that with CC there would have been all hell raised. 😂
    Even MJ waited until his 2nd season & Nike only produced 4 million shoes in ‘85. They will need helluva lot more than that for CC 😂, Nike is doing the right thing taking their time to make sure everything is right because billions are at stake.
    CC fans main concern should not be when the shoes are released but they should be worried about being able to purchase a pair when they are released. Pray 🙏 Nike produces enough to kill & stop the resellers from buying up all the inventory & then price gouging with markups.
    Just be patient the best things in life are worth waiting for.

    • @heinleinreader
      @heinleinreader День тому +1

      @@Darth_LordB2 And that release will be what, 3 months before the end of the 8 year contract? Meanwhile they string her along with crap t-shirts that have her number but not her name, but somehow have the Nike corporate logo prominently displayed. They offer not one assurance of any release. We keep getting tentative dates. Meanwhile, they keep adding to the list of people getting a shoe release before her. Who's next some McDonald's all-American from East LA?

  • @tellAPnJ
    @tellAPnJ 8 годин тому

    ill wait for CC shoes....whenever it comes out😉

  • @Kitishere12
    @Kitishere12 День тому +3

    there was no difference except for one...... political.... all the pressure they received from the black community being mad that aja didnt have a shoe they just pushed everything off. and yes they ripped her off so bad... yes it was a risk... no one knew if her popularity would translate to wnba and continue growing however most of us knew it would happen so at the same time that doesnt really make sense, i think they knew they could low ball and get her to sign by saying they arnt sure if it was gonna exceed expectations even if they actually did know.

  • @nickhix1521
    @nickhix1521 День тому

    My family wont buy new nikes until they put out cc's shoe and i had the first lebrons back in the day

  • @rey31817
    @rey31817 День тому

    bruh my little niece was waiting for her sneaker to drop, and her mom promised her for Christmas.
    she was sad this Christmas, we had to get her a jersey, which wasn't easy to get. Nike fumbled big.

  • @yamabo
    @yamabo День тому

    Yeah that’s the mind blowing thing. It’s not just the fact that they didn’t have a shoe ready for her rookie year, but nothing? A hoodie? Some headbands like she wears or something? More t-shirt variety. Idk fucking golf shoes?! There’s no excuse…

  • @heinleinreader
    @heinleinreader День тому +2

    For release when, Christmas 2027? We've danced this dance with Nike before. Two years. Meanwhile, A'ja Won'tson, Reese's Cup, Juju and Paige have all been moved ahead of her, even though not a single one had a Nike contract when Caitlin Clark signed hers. I know she wants to be with the Air Jordan people, but that company no longer exists. They have been replaced by the Tiffany Temu.

    • @Rosalina-Lee
      @Rosalina-Lee  День тому +2

      omg “Aja Wont’tson” 😂 i haven’t head that one… i’m not a hater of Aja’s game at all, but i DO love a good pun and you got me w that one

    • @heinleinreader
      @heinleinreader День тому +1

      @Rosalina-Lee Thanks. What do you think of Tiffany Temu for Nike? I don't think I hate her. It's not the playuh it's the play. She's far too self-important and selfish in her stylized affluenza. She's far too quick to pull the race card against a young woman that's never uttered a racially tinged word or taken a single racially charged action in all her life. Her fans are white, black, brown, red, yellow, green and blue. She really doesn't care what color a person's skin is. She cares about playing ball the best she can. Any person that can help her get there is worthwhile as a friend. Yet these women seem intent on trying to portray HER as a racist, somehow. By the by, I should mention that race plays as little part in relationships with me as with Caitlin. I am white, my wife is black. Did you ever see the movie Corina, Corina? My wife looked like Whoopi in that film when my wife was 38. That was roughly 30 years ago. She'll be 69 this September. I tease her about that. We have three grown kids and 9 grandchildren, the eldest of which just voted in her first, but hopefully not her last, election. She's from Manhattan, and I am from Washington state where we met. She was going to nursing school when we met. 1978 it was. We got married in May of 1980. She was 23 going on 24. I was 2 years younger. Yes I married an older woman. I was 21 going on 22 when we married. I never have really seen race. Yes I have seen color, but not as a disqualification, rather as yet another in a series of interesting differences that make the human race,the only race, so intriguing. Skin color is, to me, no different than eye color, hair color, or height. It's just something that makes us each just a little different so we don't get bored by the beautiful scenery around us. Variety, spice of life, and all that!

  • @michaelobrien5910
    @michaelobrien5910 5 годин тому

    Paige Bueckers has her own signature Nike shoe!!
    Of course they can do it if they want to
    Aja Wilson must be the hold up, else they'd release hers so they can get CC's out

  • @manuelcardenas4538
    @manuelcardenas4538 День тому +1

    Isn’t part of the cultural complaint from women that they get paid less than men?! “Whalla!” Thank you Nike

  • @scottgraham152
    @scottgraham152 День тому

    I want the Clark shoe for one reason and one only. To prove that Clark is #1 and to piss Ajax off.

  • @jjleeisme
    @jjleeisme День тому +1

    Does it really matter? From my understanding there is no royalty clause in the contract. In other words she doesn't get a cut from the number of shoes sold. I guess before she entered the league 28 million sounded like a lot, and Caitlin's agent drooled at the 5% she was getting so it looked like a great deal. Hindsight, as they say, is 20/20 and we now know what a steal this deal is.

  • @gualbertogarcia305
    @gualbertogarcia305 День тому

    I am “STILL WAITING” for My
    CAITLIN CLARK Rookiie shoes !
    ALSO, for The CAITLIN CLARK ONLY NIKE Product Line !
    CAITLIN CLARK’S NIKE Deal should have been at Least $10 Million per Year !

  • @noimillabe5299
    @noimillabe5299 День тому

    CC fan here but switched to buying Adidas products after Nike's fumble of the century.

  • @hosehead3179
    @hosehead3179 День тому

    The reason Nike wouldn't get on the ball is because Aja Wilson would've cried racism if it remotely appeared Nike was putting CC ahead of her.

  • @ranhill62
    @ranhill62 День тому

    If I was Clark, I would ask for a larger percentage off the sale of each pair of shoes. That would offset that meager $28 million dollars, compared to the male athletes.

  • @tabularasa9554
    @tabularasa9554 День тому

    I'm not even exaggerating, if Nike releases her sig shoe, it will sell out in 10min. They need to manufacture just that one shoe for 6 months straight just for the stock to last that long.

  • @ledbrave4042
    @ledbrave4042 День тому

    Done subscribed

  • @thecat600
    @thecat600 День тому

    New Coke is right up there in bad marketing. 😂

  • @bipolarpunt5721
    @bipolarpunt5721 День тому

    Why are you referring to James Deal that was 22 yrs ago, and make no adjustment for time value of money.

  • @impartialreview-r7f
    @impartialreview-r7f День тому

    Sports Pro top 5 most marketable athletes 1. Biles 2. Junior 3. James 4. Clark 5. Meisi 16. Bueckers 20. Curry 21. Stewart 22. Plum 25. Wilson 26. Reece 28. Ionescu 35. Durrant Observation: more women than male basketball players on the top 50 list. Would that be true without Clark? I don't think so.

  • @ducnguyen-qv7sw
    @ducnguyen-qv7sw День тому +1

    My friend is an owner of a sporting goods store, and we have reserved 6 pairs of Caitlin Clark signature shoes when it comes out.
    2 for my girlfriend the other 4 is for two of our daughters(my step daughters).

  • @hollygolden9673
    @hollygolden9673 День тому

    Nike hates money.

  • @jameswoodring4496
    @jameswoodring4496 День тому +1

    It's probably like Asia.Wilson talks about quite privilege

  • @PryceMortensen
    @PryceMortensen День тому

    Caitlin will make heaps on royalty on the sales she could have had 4 pairs out by now and all a sell out they missed out big time

  • @whoops0122
    @whoops0122 10 годин тому

    tell them how insulting that roty shirt they made. i fcking hate it!

  • @michaelobrien5910
    @michaelobrien5910 5 годин тому

    They have to release Aja Wilson's shore first. If they didn't, all the black women's players and commentators will cry racism, saying that CC got white privilege and dump it on Nike

  • @zealazax6287
    @zealazax6287 День тому

    He didn't say when. Probably 2026. But where is the merch ? Tshirts and sweatshirts? Also no social media posts for Caitlin Clark during her rookie year. Instead they pushed only Aja Wilson and people doesn't care about her since the talent is not at the same level.

  • @ricardoa.aggabao8413
    @ricardoa.aggabao8413 День тому

    possibly … it’s not a fumble? … could be … threshing out on how it should come out?

  • @Woelch
    @Woelch День тому

    Won't cut it. Time has been wasted. Can't be recovered. Design and dev time are BS excuses for a big company as big as Nike

  • @sunburstsounds
    @sunburstsounds День тому

    How do y’all know there is no $ in the deal above the $28mm? Nike screwed the pooch but we don’t know all the details of the contract

  • @DannerPlace
    @DannerPlace День тому

    Nike prolly want to launch with the 2025 season.

  • @davidclos6193
    @davidclos6193 День тому

    If nike signed dylan Novany a shoe deal it woulda dropped in a mounth.

  • @TF-vb9us
    @TF-vb9us День тому

    They fumbled it because there’s such a large social movement intent on devaluing and denigrating women’s sports. They didn’t take Clark seriously financially because she is a woman. I’m not an Indiana fan but I hope she makes all those kinds of dudes choke on their rage 😂😂😂😂
    Aja got a deal first because she’s a 2x champion, MVP, DPotY, 6x All Star. That’s not blue hair DEI whining, that’s facts. Her accomplishments are bigger. CC will get her rings, no doubt, but as of yet she’s just hype.

  • @dukelombardi4565
    @dukelombardi4565 День тому

    The women’s Nike team being 💤.
    LeBron got 87 million in 2003 money.
    It’s really unfortunate, WNBA, US Olympic Selection Committee set women’s basketball back 4 years.

  • @noimillabe5299
    @noimillabe5299 День тому

    Jemele Hill plus Elliott Hill equals no CC shoes.

  • @thedirtygot9570
    @thedirtygot9570 День тому

    If Caitlin was black, she would be on the the Caitlin 3’s

  • @billiestevens318
    @billiestevens318 День тому

    They need to take advantage of the crazy weird fan base she has.

  • @davidclos6193
    @davidclos6193 День тому +5

    Woke nike. There a joke shoe company. Caitlin needs a new shoe deal.

  • @charlesdeangelo635
    @charlesdeangelo635 День тому

    I would have told Nike to shove it , but that's just me