Great video! Can you explain specifically some different niches to choose from? This is something I’ve been stuck trying to figure out for a while now. Thanks!
My hardest part with 4:05 is that I love shooting Real Estate and I love shooting weddings and I like to shoot a healthy amount of each. I also make internal and occasionally external videos for large companies.... Why should I pick one, if I enjoy both and work with great clients every year? I just don't totally understand the 'specializing' in only one niche is the BEST way to do something? Maybe it is but I love to do both? Why should I tell people no, if I have time to shoot their wedding and I enjoy it, Just because I could maybe make more money just focusing on real estate??? I guess I'm just struggling with the concept haha Great video Thank you!
Well to that I'd say you can still specialise, but just in two areas instead of one - you could have separate websites/contact details etc for both, and run both operations separately. Market them separately, etc.
I might not work for you because you already have a clientele who already trust your work or by word of mouth trust you. However, for people starting out, finding a niche works best. You have a stronger message, can save on equipment (different jobs different rigs), easier to define where your target audience is, and word of mouth will spread in the same industry too.
@Daniel Lo Presti but if you "specialize" in two or more genres, are you a specialist anymore? I feel like you are either a specialized creator or you're a diverse creator. I just think the specialist/generalist persona doesn't apply well to the creative industry.
Another great video, so clear and focused! Thanks Eric!
Very clear message! Love this video!
Great video! Can you explain specifically some different niches to choose from? This is something I’ve been stuck trying to figure out for a while now. Thanks!
Great video again, very helpful!
Awesome message mate 👍🏼
I love that!
networking and building relationships. value
Great video
I wanna do this
Hi Eric,
I'm a Videographer and I specialize in creating Commercial ads eg NameCheap commercial ads... How can I meet clients to sell my services.
Step one : Build relationships with people: social anxiety kicks in
My hardest part with 4:05 is that I love shooting Real Estate and I love shooting weddings and I like to shoot a healthy amount of each. I also make internal and occasionally external videos for large companies.... Why should I pick one, if I enjoy both and work with great clients every year? I just don't totally understand the 'specializing' in only one niche is the BEST way to do something? Maybe it is but I love to do both? Why should I tell people no, if I have time to shoot their wedding and I enjoy it, Just because I could maybe make more money just focusing on real estate??? I guess I'm just struggling with the concept haha Great video Thank you!
Well to that I'd say you can still specialise, but just in two areas instead of one - you could have separate websites/contact details etc for both, and run both operations separately. Market them separately, etc.
I might not work for you because you already have a clientele who already trust your work or by word of mouth trust you. However, for people starting out, finding a niche works best. You have a stronger message, can save on equipment (different jobs different rigs), easier to define where your target audience is, and word of mouth will spread in the same industry too.
@Daniel Lo Presti but if you "specialize" in two or more genres, are you a specialist anymore? I feel like you are either a specialized creator or you're a diverse creator. I just think the specialist/generalist persona doesn't apply well to the creative industry.