Ken Fisher Answers: What Is a Fiduciary?

Do you know what a “fiduciary” money manager is? Not many people do! But that doesn’t mean it’s not important. In this video, Fisher Investments’ founder, Ken Fisher, explains the fiduciary standard, how it applies to investment advisers and what that means for you. Registered investment advisers are obligated to operate under the fiduciary standard. A fiduciary money manager must put the interests of the clients first, rather than picking strategies and investments that are just good enough. Many sellers of financial services either are not a fiduciary or can operate as a fiduciary in some aspects but may not always be obligated to do so. Much of the financial services industry has operated under an alternate standard, called the suitability standard. The suitability standard states that an adviser must recommend something suitable-or good enough-for you. However, this rule leaves some ambiguity and room for these money managers to recommend products that put the advisors interest ahead of yours and may not necessarily be in your interest. The fiduciary standard helps clearly identify an adviser obligated to put you’re your interests first. Watch now to learn more!
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[@Winterstick549]

Fiduciary plays to win.
Others play not to lose.