3 Ways To Increase Renewal and PREVENT CHURN: RETENTION Teams

#Retention #PreventChurn #CustomerSuccess
You might have already heard from a few of your customer success colleagues that their company is currently hiring RETENTION managers or that are in the process of setting up a RETENTION team.
In this video, I explain when it makes sense to set one up, what type of companies typically invest in this specialized role and how it's different than CUSTOMER SUCCESS MANAGER, a RENEWAL or a SUPPORT role.
🎥 WATCH this video for 3️⃣ PROVEN tactics already implemented by other customer success organizations to SAVE customers who have already notified them they would like to CHURN. I share examples for both your SMB customer segment as well as STRATEGIC accounts.
00:00 Intro
00:22 Retention Team
00:43 The Role
01:13 Save Playbooks
01:52 Usage Depth/Breadth
02:57 Free Subscription
05:06 Executive Alignment
💬 Please share your experience and thoughts on this topic in the comments below.
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[@sergiohincapie4201]

Great and short tips! Very accurate.

[@CSMPractice]

Thank you so much! Really appreciate it. You may find my blog on churn analysis also helpful: www.csmpractice.com/churn-renewal-analysis-should-you-bother/