Not quite - it’s also having tailored clothing that is almost zero waste. Made locally so way less impact on the environment. And creating clothes in a way where they could be reworked into new garments as styles change. Pretty wild. I’d honestly be happy with just clothes that fit but this seems pretty cool and a lot more futuristic than just back to tailored clothes.
Yes, but majority of the emissions savings is in reducing the waste, not the shipping, and the majority of the emissions is back at the farm and the factory, not on the boat and in the truck.
We’ve come full circle indeed lol I’ve been saying this since I was a kid. All I wanted was a couple of pairs of clothing that actually fit me but noooo
Depending on once sensibility about private data, you propably could then keep track of the changes in your physical form in an avatar, trying out clothes on that poor fellow first and then have them printed later for yourself. Assuming work time is not even a minor issue that would multiply, then even more complex forms may only cost yarn and a fee for services rendered. Depending on how cheaply the manufacturing process would become and lincenced or even made freely available it may even impact pleoples lives for the better ... having inexpensive well fitting clothes to your own imagination. Doesn't sound to me like in the times where you went to a tailor and days or weeks later you get your new suit of armor or the rough cuts for plebs.
"The fashion industry is plagued by two interconnected issues: sweatshops and waste...The industry’s planned obsolescence, which ensures garments wear out quickly due to poor manufacturing quality, contributes to this waste...Fast fashion companies have built their business model around cheap labor, relying on sweatshops to produce clothing quickly and inexpensively." This is the type of disruptive technology worth getting behind. It solves several problems within the industry and the massive impact it has had on the environment etc., and it helps put an end to exploitive labor practices. Also, we get what we pay for and this would open the door to true "sustainable fashion".
I can’t wait for our wasteful unproductive predatory side to society to be replaced, but my pragmatic side thinks the oils barons aren’t going quietly into the night. We will need work together, educate ourselves, and bridge the gap of division. No small task by any means.
this won't change the user behavior, which is the main cause anyway, if this can change the buying behavior, it is achieve the "green" it claim, if not it will just as the same as the other fast-fashion and achieve profit, huge profit
@@poppygoldensun That's a deep question that requires a longer answer than what a youtube comment can accomodate, but to put it into few words: Culture, societal values (which are affected by culture), the dominant economic system, media manipulation, and other related things, which is to say I don't agree that a single techonology will change the whole industry, as the stablished powers will try to supress it, or it simply won't be as game changing as it's being made out to be, really. There's also the fact people are used to this system of fast fashion, and having to spend more time to get your clothing might be asking too much from people with increasingly shorter attention spans.
I have a degree that's functionally in apparel production. I feel like they're way, way overselling this technology. Looking at the styles they're selling that are actually 3D woven, they're basically just weaving tubes and turning them into pants with seam at the crotch. The jeans aren't 3D woven. Those are just custom jeans made from a 3D scan, and that technology has been around for around two decades. That technology is also not super popular because it doesn't really take into account how you want your jeans to fit you. Denim designers will tell you that a quarter of an inch here or there makes or breaks the fit of a pair of jeans. 3D scanning from a phone just isn't that precise, and it can't really take into account how you want your clothing to feel on a very personal level. Scanners in a store are more precise, but customers *HATE* them. Basically to display the garment, it has to show you a 3D rendering of your body, and no one likes looking at theirs. Even if you're in shape, it's not a pleasant experience for the vast majority of people. Levi's hyped basically this technology a while back to make figuring out which jeans would fit you most ideally and it was pretty universally hated. I feel like this idea would be more successful and more interesting if they created garments that truly played to the machine's strength rather than trying to recreate a product that was made with old technology (aka, the loom and sewing machine) on a completely different machine. 3D weaving is likely never going to be quite as versatile as 3D knitting, but adding a crotch seam to two tubes of fabric hardly seems like any sort of revolution. Trying to create a product that really took full advantage of the tubular nature of their loom would make for a much more compelling product.
A lot of their videos do this, you watch them and go wait that's been around for ages.. It's all just marketing. Custom made clothes yea going into shop and tailoring has existed for centuries and then last few decades 3d scanners. Then the 3d seamless clothes they make, the sports industry and gym leggings have been doing seamless stuff for ages now.
@@wafflecart Yeah, really the only novelty here is that it's a 3D woven tube instead of a knit, where you can presumably customize the size of the tube a bit. I'm assuming there's only a relatively small amount of customizability since they're only offering wide leg pants. If the size of the tube was more customizable they could likely do a lot more interesting zero-waste clothing styles.
Basically socks knitting machines have been produced this way, the only seam to stitch is the toe area. Many activewear, such as spirtsbar, leggings, tanktop have used tubular knitting machines.
Yes but you can define the weave on the fly. It was clear that there are a ton of textures and options way more than you could even configure on any traditional loom if you even had the opportunity to waste all that time programming one
The real solution is not just to save 20% on scraps. The clothing manufacturer's/brands need to stop the never ending fashion seasons. We DON'T need a whole new wardrobe of clothes every 3 months or sooner as they try to force us to accept. Stop making so many new clothes so often and that will cut-down on the waste right away. We don't need that many new clothes all the time.
The “real” solution is the one that can solve the problem. So unless you are going to get off your phone and go singlehandedly turn the tide of the fashion industry and society’s knack for “disposable” items, the “real” solution is and will continue to be suboptimal for some goals, so that it can have a hope of meeting others. I get the sentiment. I’m just already grumpy, and I’m taking it out being a keyboard warrior.
@@aribetan-snook3628no single person can impose a cloth-tax on multi-national multi-billion dollar companies. That can only happen when we force governments to pass regulatory laws. And THAT'S not going to happen if everybody thinks the fashion industry is fine. So yes, writing a UA-cam comment IS at the very least spreading the idea that consumerism is the problem, and if you want to be a keyboard warrior, fight WITH us to convince more people that we need to stop consumerism!
I'm not gonna lie, this is cool af! I'm a high-end designer. I make couture clothes. Fit is very important to me. I love the idea of being able to weave the pattern pieces without any waste. I could make a digital version of my garment, then have each pattern piece made, with no waste. I think high-end fashion gets too complicated to make in one piece, though. Hopefully, you can have it made in any fiber, in any weave, and in any color. The only problem is that sometimes you don't know what fabric you will like until you see it made already. Fabric shops will have to adapt somehow. Maybe they could sell digital files of their fabrics, then you take that file to this company to be made, and then the fabric suppliers keep real samples in their showroom? They would have to somehow make sure the files don't get copied, though. Maybe they work with block chain? I'm not that knowledgeable on block chain technology, though.
The sustainability economic transitions if we want to have a viable society include: Localize, automate, increase access for more people, open source design and digital network feedback. This is detailed better in The New Human Rights Movement book by Peter Joseph, but it remains good principles that this custom clothing company is doing at least two or three steps of.
Well to be fair, when you're talking custom clothing that's about right. Just in general clothes were more expensive in the past. We've become very used to sweatshop prices.
@@renjiaiI think just as we’ve gotten used to sweatshop prices, we’ve also been desensitized to designer pricing as well. I taught myself to make jeans from scratch a few years ago, and even with the 12 hours or so of labor per pair, I would not feel comfortable charging $600. Now compound that with not having to pay for the fabric, pattern making, measuring, and a good amount of labor. This tech has so much promise imo, but at $600 they’re limiting the reach to customers
Great idea, and... The problem is that "fit" is as subjective as style. Look at the girl at 9:33, in the enormous jacket. If it fit her "properly" (subjective), she might not consider it fashionable.
Also, our bodies are constantly changing, whether it's muscle or fat, gain or loss. Heck, for the first couple of decades of their life, most people gain height, and then over the remaining decades, most people lose height.
It's a solution to a non-problem, that introduces more problems that can be solved in future iterations, and sold again. Such is the game of consumer products.
On-demand custom-branded clothes sounds sick!!!! P.S. Don't cut the jokes, editors and writers adding their personalities to the final video is what makes Freethink unique vs every other "new tech" media channel/news channel.
Custom made clothing has been around since Greek ancient times, it's called drapping. The French couture houses are only producing per clients orders, because it's all made by artisan's hands. There's a recent documentary by Dior, they showed part of the drapping process for the French opera singer who sang the French national anthem on the rooftop during the Paris Olympic opening ceremony. Yes, it's custom drap, sewn just for her body. Same as Celine 's gown when she sang on the Eiffel tower, also custom drap, swen just for her. Both gowns are part of the Dior collection in the archives. Rich clients, such as celebrities, has precise measurements maniquent at Paris couture houses, so that they don't need to try it out for fitting, they just wear it on the red carpet.
I love how many coments are also calling out the fact that the problem is not really the tecnology but the economy and society, i wish we lived closely so we could organize and create a diferent future, but dont get discouraged, pls join your local movements or create new ones, we need all the comunity we can create, stay safe and hopeful 🖤♥🖤♥🖤♥🖤♥🖤♥
this won't change the user behavior, which is the main cause anyway, if this can change the buying behavior, it is achieve the "green" it claim, if not it will just as the same as the other fast-fashion and achieve profit
Custom clothing, made locally. Love it! Future of fashion is where we go back to what we did before capital expanded globally to insane levels. We make local, from local sources (where possible), recycle local and custom tailor them so there is limited waste. Nice. Great work Freethink.
Custom made clothing has been around since Greek ancient times, it's called drapping, from a flat cloths The French couture houses are only producing per clients orders, because it's all made by artisan's hands. There's a recent documentary by Dior, they showed part of the drapping process for the French opera singer who sang the French national anthem on the rooftop during the Paris Olympic opening ceremony. Yes, it's custom drap, sewn just for her body. Same as Celine 's gown when she sang on the Eiffel tower, also custom drap, swen just for her. Both gowns are part of the Dior collection in the archives. Rich clients, such as celebrities, has precise measurements maniquent at Paris couture houses, so that they don't need to try it out for fitting, they just wear it on the red carpet.
@@___beyondhorizon4664 Ok, thanks. I was sure rich celebrities could pay somebody to make pretty much anything custom for them. That's not really what my interest was about. My interest is about commoners and automation. What I like about this custom clothing machine is that it can be localized and made available to the public, not as some rich luxury, but as a practical way to order what you want, instead of a bunch of guess work by 'designers' getting crap made and put on racks and almost nobody wants it. Textile industry is hugely wasteful and I'm against that. I'm for a Zero Marginal Cost Society!
This can be combined with disruptions in fiber production, and enable fiber choice. Precision Fermentation and new spinning techniques won't just bring us spider silk yarns made without spiders, but also analogues to cotton and wool, made without farms and animals. Imagine not only being able to have custom fit clothes woven for you, but a custom blend of threads, and some of those choices being made with much lower emissions and animal cruelty concerns. I would love custom jeans made with just the amount of Dyneema fiber to make them very hard wearing. Right now I can get jeans that fit terrible but have exotic fibers, or jeans custom made in a sweatshop out of standard stuff. Rather than trying to guess which fibers customers want and what density weave in certain garments, they will just ask you and pop those rolls onto the machine. They won't have to hold big fabrics of weird weaves and blends as inventory, just the rolls of yarn.
this won't change the user behavior, which is the main cause anyway, if this can change the buying behavior, it is achieve the "green" it claim, if not it will just as the same as the other fast-fashion and achieve profit, huge profit
@@linhkieuthingoc-gr5fj Behavior? We all gonna walk around naked? We buy what is on the shelves, and what is on the shelves wasteful crap driven by profit margins. If your plan to green the clothing industry is to tell consumers to change their behavior, you are doomed to failure. Better fibers, better fit, and better quality will only sell if they can done at a profit being sold to the same consumers. Disruption only occurs when people are buying the new thing because it offers a better total value, not because they have to to save the world.
@@themogget8808 let's wait and see if it really have a positive on enviroment, that would be great for all of us, otherwise it just some GREEN MARKETING for profit, all the marterial fiber are still the old kind, i mean, and they still need to sew it together
@@themogget8808they are clearly talking abt overconsumption mindset. We don’t need as many clothes that we usually buy. We need them in better quality instead. Better quality costs more but is ethical in all ways since every party will get paid well. But nowadays we’re very much used to buying more but cheaper.
I studied fashion & Textile Designed. Custom made clothing has been around since Greek ancient times, it's called drapping. The French couture houses are only producing per clients orders, because it's all made by artisan's hands. There's a recent documentary by Dior, they showed part of the drapping process for the French opera singer who sang the French national anthem on the rooftop during the Paris Olympic opening ceremony. Yes, it's custom drap, sewn just for her body. Same as Celine 's gown when she sang on the Eiffel tower, also custom drap, swen just for her. Both gowns are part of the Dior collection in the archives. Rich clients, such as celebrities, has precise measurements maniquent at Paris couture houses, so that they don't need to try it out for fitting, they just wear it on the red carpet. For the average customer, they forget that fashion is not just functional, it should also ecentuate your body but also hide the imperfect flaws. I have a big calves, small shoulder. I like lose, semi fitting top and pants to hide my imperfection, such as a slim fitting pants. The only time I wear tight fitting clothes is activewear for the gym I can see the extreme custom fit technology apply to elite athletes such as Olympic track and field, swimmers etc. The speed suit with the front zipper worn by travk and field Olympians during Paris Olympics, is a practical way to get in/out of the suit. I designed this front zipper track suit for my senior graduation project back in 1998, too bad i didn't get to present it to Nike!
Love the 3D weave technology. I always wondered if something like that was possible. That they've planed to keep the treads uninterrupted when weaving so they can be reuses is brilliant. This company is a step in the right direction. Unfortunately, I still think there's bigger problems with fashion that this isn't going to solve. Like people overbuying and throwing out clothes because they don't like them anymore. Or when sites get clothes returned they just throw them out instead of reselling. Or companies that just trashing unsold inventory. It's not about the technology in those cases, it's the culture of over-consumption we've created and the lack of ethics or accountability from these corporations.
I feel this this would make it harder to pass down clothes or thrift because then the next person to get the clothes would have to be an exact match to you.
Interesting. I was thinking how my size fluctuates over time. They mention unweaving and reweaving it into a new garment, so that could be the answer for any illfitting or unwanted garments.
You could get a virutal data card with your garment so that it would be extra easy to shop used clothing online that will reliably fit you. Also, those clothes would be more expensive, making the market for used clothes more attractive.
I think that whoever mass produces anything should be required to be responsible for the waste the product will produce, and have that solution in place before the product hits the market. There is so much cheap crap produced and 100% of it goes straight to the landfill. We buy it and pay to dispose of it and the manufactures keep spiting them out, like disposable razors. Man has the intelligence and the ability, and most of all knows better that to just generate garbage that ends up being the consumers problem. Once they're responsible for the waste of their product you know they're going to rethink it and stop taking advantage of consumers and our planet.
If people stop buying products they don't even need, specially that are so harmful for the environment and humanity, no one would make them. Market is to demand like fish to water. We, the consumers are the responsible for everything we consume, not the industries. We buy, they sell, we stop buying, they will have no reason to produce
That would be good, manufacturing responsible for waste, a high 'waste tax' and then encouraging local custom clothing shops, ideally set up as NFP worker co-operatives.
I'm not autistic, but there are cuts/clothing styles, where the seams irritate the begesus out of me. And when I'm involved in anything athletic, the chaffing from seams will almost always drive me insane.
Going through he comments, im glad to see an appreciation for the tech, but most of all, an understanding of the fashion problem. Sourcing material, fashion seasons, cheap (slave) labor, recycling, and so many more.
Except the biggest issue with fast fashion isn’t that the extra fabric that is wasted, it is the cheaper material that is not made to last, plus the consumer desire to have more clothes than they really need and to changeover from one microseason to another and discard the old clothing quickly. I hope that this technology can help, but we need cultural changes.
yeah...cool stuff but I went to their website and looked at their jeans.......$215!!! and custom fit jeans are $600. Did you guys not factor in any of the 30% waste savings?
What a lot of people seem to be missing is, the way this is different from traditional handmade clothing is the fact that it's not cut from pre-made cloth. The cloth is woven in the exact amount needed, for the specific person who needs it.
This is the future and luckily many companies have realized this. There is a major "arms race" in to perfect not just the measuring and the automated production but also the design where people can make their own mood board and the AI will come up with designed tailored to you specifically. One of the big movements we see is the full automation of the entire supply chain. Saw a whole bunch of very cool self knitting/sewing machine tech in China at a trade show a few months ago. Also many booths with AI measuring from 99,99% accurate ones designed to be in stores and also many aiming for the mobile market. I was also really happy to hear that the Chinese government is kinda sick and tired of all the waste that fast fashion is creating and will be pushing hard to minimize that. Already see some of that in action today, more and more garment manufactures use AI cutting machines where it will optimize the use of a piece of fabric to minimize waste. Going from the average 20% waste to less than 1% which is awesome!
Good luck getting all the small fast fashion companies to apply this. We tried with 3d programs to reduce sampling, but most people just don't want to learn to use it or they feel its too expensive.
You can already buy clothes from them, an other comment pointed out their jeans sell for around 200 bucks, but not the custom made ones, those are over 600 😂
@@agme8045 dead one arrival then, this is just fancy marketing video. They don’t understand the fashion industry it’s all about current trends, price and brands. Nobody will buy their stuff if it’s not on trend, at good price and especially if at high price for no name brand..
@@creatingwithben9531that would show the flaws in their product. If it’s perfect then great but it’s most likely not. Hiding the practical application and masking it with hype about other things is how you sell a product to consumers. You have to lie in a way to avoid showing or telling the truth and let the emotional response drive the hype. Things aren’t as good as we expect so showing the reality of the product allows us to critic it and find the flaws
on-demand production is much better than overproducing and having to find the space to store the product or even send to landfill...if the clothing was made to last, on-demand production model would be much better. the brick-mortar stores can just have 3d body scanners that will save customer dimensions to the database and customer can order whatever clothing it is that they need.
I had this idea a while back. If every thread is individually controlled and every apparel item is completely custom on demand then that allows for very beautiful and intricate thread patterns and seams. Well, I don't know how useful seams would be using this technology but seams can be very beautiful. Thread patterns are one of several pillars of beautiful and desirable clothing. It seems most clothing only uses cross hatch patterns for weaving thread.
I want to support them so much. Stuff like this is why I became a biomedical engineer. I want to genetically engineer plants to produce sustainable materials. I want to get into sustainable and even carbon-negative textiles, maybe even mycelium-based leather, etc. That's the last piece of the puzzle to round out what they're doing. And they're even promoting body diversity, which further reduces waste because people can get clothes that fit them for years to come. That's the true meaning of "personalization", not the version corporations are trying to sell us where they produce 15 colors of the same thing and you pick your favorite. They're really tackling this from multiple angles to bring together a truly "disruptive" technology. This where I will be shopping. I've been really agonizing over my clothing choice but this one is a no brainer. I don't care how it looks. I just need something that feels good, fits and, lasts long. This should be the gold standard moving forward. Hopefully this gets big enough to shut down those sweatshops.
Thanks! Been wanting this for decades. Also, this concept can be used with carbon fiber and fiberglass weaves for seamless boats. planes and cars. Increase of strength and reducing materials are just perfect endeavors.
I am super short and so alter a lot of my clothes. But the decreasing quality of the fabric and consequently shorter life span of the garment make it not worth my time. I really do hope this new loom changes fashion.
Awesome in concept and novel enough you can't show the loom before they sure their IP over it. I literally can't conceive of how a 3D loom would work, but awesome that someone figured it out!
I think this "solution" is blown out of proportion. Yes, it's fancy and cool, and no, it's not ready for the masses. For each color and type of yarn, that robot is loaded by hand. Hundreds of spools of yarn have to be put on the racks, and the yarn lead to the robot. An operator has to watch the machine to spot broken yarn or empty spools, and this has to be fixed before the loom can continue.
The trick now is to pair this with automatic sewing robots, because even with only 20 minutes of assembly and finishing time, your labor costs will price your products out of the reach of most people. If you're paying someone $15-$20/hr (i.e. not sweatshop wages) you're gonna have to charge $100+ for that garment, and likely more. I'm personally not likely to buy a lot of pairs of $200 blue jeans, no matter how wonderfully they fit.
So the solution to mass-production of waste, over consumption, underpaid garment workers is to make cheaper garments made in the fraction of the time by robots?
Robots are nowhere near being able to sew. I'm a couture designer. There is nothing like a garment constructed by hand sewing. Haute couture is what it is because it it sewn by hand. I'm not going to say that a robot couldn't ever make haute couture, but that would be way off in the future. Like, hundreds or thousands of years in the future.
@@juliettevharris Unlikely to take that long. Think about how much the human race has done in just the last 100 years or so. Telegraph. Electricity. Radio. TV, Airplanes, Atomic bombs, Space flight, internet, Self-landing rockets, $100 DNA sequencing, One of the big differences we have now is the speed of discovery and the cross-pollination of ideas (breakthroughs in 1 area, get quickly adopted into other areas,. just due to how fast information and idea-sharing is happening). We have computer algorithms doing 100's of years of medical drug-modeling in hours now. We have computer algorithms doing 100's of years of architecture and building experimental designs in weeks. Computer aided design is what helped design big physics projects like the Wendelstein 7-X or the humanoid robot designs like BMW Group's "Figure 02". The speed and iteration and improvement of those is only going to get faster and better at an exponential speed.
@creatingwithben9531 No, they aren't. It's a loom. It's weaving fabric together. That kind of technology has been around for a long time. This is a very advanced loom. It even said in the video that it's making one pattern piece at a time. It still needs to be sewn together. They said eventually they will be able to weave an entire garment in one piece. There is a difference between weaving and sewing. weave-verb -form (fabric or a fabric item) by interlacing long threads passing in one direction with others at a right angle to them. Sew-verb -join, fasten, or repair (something) by making stitches with a needle and thread or a sewing machine. This loom is weaving at a different angle than just the 45°, though. This is what makes it so advanced, along with other components, like the software. It is still a loom, though.
The question is, it cheaper and faster to exploit impoverished people across the world and the environment. And the answer is usually, yes. That's horrific, obviously, but I think the answer to it is being willing to spend more money on fewer clothes (for those in a financial position to do it), buying less things in general, tailoring and repairing clothing and shopping second-hand. I'm skeptical of this being able to disrupt anything other than already expensive clothing. Also, a little wild to say "THIS IS THE FUTURE. But also the future isn't here and this all doesn't exist yet, but trust me it will and it will be awesome". Because I've heard this story many, many times before.
the applications of this are AMAZING. we could combine this clothing textiles made form recycled clothing pieces that end up in landfills. these looming machines can make new pieces out of old landfill textiles, eventually making clothing waste obsolete! Also, with no need for hand sewing, this automation of labor could potentially provide us with fast fashion rate productions without having the fast fashion sweatshops! This could make the world a more humane place to live in without sacrificing quality or quantity (the best of both worlds). So yeah, if we combine this with recycled textile mills, we could have a sustainable revolution in the fashion industry.
20- year fashion industry vet here. They're missing crucial details in this video: 1. Yarn materials: Are they using eco-friendly fibers or synthetics that create microplastics that take 1,000 yrs to degrade? 🌊 2. Cotton sourcing: Organic doesn't always mean ethical. Labor practices and water usage are huge concerns. 💧 3. Dyeing process: This step can be incredibly wasteful and polluting. Without addressing these issues, claims of sustainability fall short. And until they can start manufacturing garments for other designers on a larger scale their prices will still be unattainable to many people. Perhaps license the software and build the looms for other designers so greater impact can be made on the industry and world. Just a thought! 😊
You had me at 7:55 hahaha But serious issue, I love this idea but it has a long way to go... industry upsetting always does. Also, screw the fashion industry.
Won't you still waste the clothes when you outgrown them? And since they are custom made, it's much harder to just give them away since it's custom fit for your previous body. So would it actually be nice to have this in every city? But it's not all bad. At least the loom allows recycling to be easier so it's not 100% bad
I love it when I go into a store; pick up 3 pairs of pants all labelled the same size; and try them on and only one comes close to my measurements. And don't get me started on shoes ...
Honestly, shoes are the least problematic piece of clothing when it comes to size, of course it’s not perfect, but there aren’t any other mass produced products that come in so many sizes (it’s trickier if you have a bigger shoe size though, specially for women).
@@agme8045 - "shoes are the least problematic piece of clothing when it comes to size," - try finding a shoe that fits when you have a wide foot. most stores won't carry them.
Loving this! And wondering, as a boomer whose weight has always fluctuated for many decades .... be the final touch if could just re-weave into a larger or smaller size of same garment!
So how does it change the supply chain? They aren’t growing the cotton right? Are they spinning the cotton into yarn? The process of putting it together changes away from sweat shops but they’re still that part of the chain. The products are shipped all over still to get to the consumer.
You should look into Le Utthe, it’s probably the most “sustainable” fast fashion brand there is. It’s an Argentinian company, that does the whole process by themselves, they supply the cotton from their own plantations in Argentina (so they don’t use cotton from countries on the other side of the world), they manufacture locally, they do the logistics with their own float of trucks and sell in the shops owned and managed by them (so no franchises, at least not yet). They even developed a process to recycle the cloth scraps, and they have a bunch of pieces of clothing made with their recycled cotton. While design-wise they aren’t exactly the best, their clothes are very affordable (clothing in Argentina is super expensive due to very protectionist policies, so their prices are actually very good). They have over 50 stores in Argentina, and they are planning on expanding to neighboring countries. It’s not perfect, it’s still fast fashion, and the quality is not good, but at least they are employing locals in every step of the manufacture process, they mainly source the raw materials locally and recycle their own waste (they do import certain synthetic materials as far as I know).
@@agme8045 I’m not reading that when it seems you’re not answering my question but referencing a different company. Is the company you’re talking about the company in the video?
@@ffrreeddyy123456 I’m talking about a company that grows the cotton, makes the clothes and sells the clothes all locally, and claims to do it in a sustainable way, by recycling the cloth scraps and reusing them in new clothes. I’m in no way attached to the company lol, it just happens that right before watching this video, I watched an other one about the company I’m mentioning here lol
Add an ai design function to the custom order and I'd happily pay hundreds for some custom jeans/dress/etc. Imagine that you pick an outfit or piece of clothing you like, but they take your measurements and determine that if the waistline started lower or higher it would be more flattering, or if it was a cool red instead of a warm red because of the undertone of your skin, etc. That's the ultimate.
@@ffrreeddyy123456 Knits and woven fabrics are both very common and popular for different types of garments! Knits are (generally?) made by looping together a single strand, and they’re popular for things like T-shirts. Woven fabrics are made of intersecting yarns, usually at perpendicular angles, and they’re more popular for things like dress shirts. This site has a better explanation than I can offer: threadden.com/sewing-tips/the-difference-between-knits-wovens/
I personally believe that modern standard size fashion destroyed cultural clothing styles around the globe. With this technology, you can probably sell "digital tailoring" as an new hobbie for the fashion conscious youth. Wouldn't it be cool if different clusters of cultures around the world start wearing similar clothes again? Clothes that are fit for their climate instead of global brand recognition. I enjoy watching old pictures of English clothing, Chinese fashion, middle eastern styles. The past world seemed so colorful, todays world just looks all gray and "all the same".
@@omerkaya545 “wouldn’t it be cool if different clusters of cultures around the world start wearing similar clothes again?” They do and they are usually not very democratic countries.. when It I see videos from 100 years ago and everyone is wearing the same I find it boring, I’d prefer having choice and being individual and unique instead of dictated to. Plus you do NEED different types of clothes for different purposes. Back then people just couldn’t afford clothes for work, for school, clothes for working out, clothes for sleeping, formal clothes etc. Men for example would wear a suit for most of them purposes and women would wear skirts. We have come a long way since then because prices have become more affordable and improvements in standard of living and hygiene.
Yeah, but the quality would be much better. They would be much more durable. I would imagine it would be worth the cost, even more so than a $50 pair of jeans currently.
This is a great idea but the problem is, if they really produce durable high quality clothing they can’t sell ungodly amounts of clothes and will go bankrupt in this economic system. Something like this would have to be a governmental service, as unsexy as it sounds, to be a sustainable alternative.
I was thinking just that lol, I mean, I’m not saying they are evil for not open sourcing their machine that probably costed a lot to design and make. However it’s very clear they don’t actually care about making an impact
You missed a point about when they surveyed women. The research is took over 55 measurements on the bodies of 1000 women, they only included white women and even then they actually came to the conclusion that they could not be standardised sizing. Though in the 1950s, they took that research and completely ignored the findings and used the bust measurement as the one point and then made up the rest of the waste hip and length in relation to a hourglass figure.
That’s a really great point! This point about how there was a lot of bias baked into the sample set actually did come up in the interview, but we didn’t feel like we had enough time to dive into it in the episode. There are so many pernicious and weird aspects to clothing sizes that I learned about in making this piece. Thank you for bringing this up in the comments!
@@NickFromHardReset yes only fashion nerds like me even care haha Great video! I hope that people see this and feel more hopeful about the world. So many incredible people making great advances in technology that can make a big change to our planet
I Agree with you. The idea is very interesting, but it seems like a fancy toy for the wealthy lol. You should look into Le Utthe, it’s probably the most “sustainable” fast fashion brand there is. It’s an Argentinian company, that does the whole process by themselves, they supply the cotton from their own plantations in Argentina (so they don’t use cotton from countries on the other side of the world), they manufacture locally, they do the logistics with their own float of trucks and sell in the shops owned and managed by them (so no franchises, at least not yet). They even developed a process to recycle the cloth scraps, and they have a bunch of pieces of clothing made with their recycled cotton. While design-wise they aren’t exactly the best, their clothes are very affordable (clothing in Argentina is super expensive due to very protectionist policies, so their prices are actually very good). They have over 50 stores in Argentina, and they are planning on expanding to neighboring countries. It’s not perfect, it’s still fast fashion, and the quality is not good, but at least they are employing locals in every step of the manufacture process, they mainly source the raw materials locally and recycle their own waste (they do import certain synthetic materials as far as I know).
with knitting, i kind of understand how this process could work. but with WEAVING, how would they be able to alter the WIDTH of the leg tube? yes, you can shorten the threads going around the tube (weft) , but you can't take out or add any of the vertical threads (warp) to actually change the diameter of the tube, with the overall same level of thread density of the fabric. so, i wonder if their custom made pants, are just like.. always straight tubes? i guess the channel tried to oversell this company.. like with vertical farming, great idea, and yes its closer to the area of distribution, but in these times the volume makes the price, and unless the WHOLE process is fully automated, you will not be able to compete with mass made fashion, like at all.
just 10 minutes of "finishing up the product" in a capital of a developed country will make it financially out of reach for many people. for someone who wants a custom tailored pants for 600$, why wouldn't they instead go to a real tailor? are people really lazy or socially awkward enough to spend 30 minutes at home scanning their body with their phone, instead of simply going to the city to meet a real human tailor?
@@JacobthePoshPotato Given the innovation and disruptive nature of this approach.. I think there's a fair argument to be made that the 100year old definition of "mass production" probably needs to be re-thought or reframed. "Mass Production" as it's historically been understood, means producing mass quantities of identical things,.. and the reason we defined it that was, was because we had no way to mass produce individualized things. But now we do. So .. maybe those old definitions need to change. Remember how Armies entered WW1 on Horseback and by the end of the War we had Tanks and Gas and Trench warfare and many other disruptive things. Definitions and older historical concepts were forced to change.
if it took 20-25 years to make 3D printers available (in time where technology was rapidly increasing in complexity and RnD has become faster and faster with the years), then designing & 3d printing clothes at home COULD be commercially available in 15 years and tailoring can become popular as a hobby just like 3d printing has become.
This report is inaccurate. Yes this circular weaving machine technology is novel as weaving machines or looms are traditionally/typically flat bed machines but there have been circular knitting machines from the start of the industrial revolution. And knitting machines can produce fully fashioned garments made to measure/fit with minimal finishing required just as the garments shown here. So creating made to measure garments with no waste and minimal finishing is not as novel or revolutionary as this report makes it out to be. The novelty is the circular weaving machine tech and that this is done for WOVEN garments, a distinction not even mentioned in this report which I find bizarre!
Just a thought-wouldn’t tailored clothing be bad for sustainability? It wouldn’t be easy to resell and reuse clothing that’s made specifically for another person’s body
this truly is the dream. i can see this extending to almost any product in the future, having local 3d printers printing just about anything on demand. that would obviously have a revolutionary impact on consumption and economy, for the better tho since no longer about greedy infinite growth and incredible waste.
The downside of individual clothing is: second hand becomes very difficult. And it destroys a lot of jobs in developing countries. Although these are not high quality jobs, not sure about if this is a bad thing. 🤔
I definitely think the consumer side of this will be the hardest part. As we see with computers and smartphones.. the ewaste problem is huge (including on the consumer side). I think it would be great to have individually customized clothes.. and when I'm done with them, I just box them up and send them back to be broken down and (if possible) re-used. Course, I normally wear my clothes to the point where they are threadbare and holes. I imagine some of it can still be reused.
So they cant create what 3d knit can, this "secret machine" only can do tubes, so you still need to do cut and sew. ByBorre and Shima Seiki leaps and bounds ahead. Also co-founders are all clothed in traditional cut-n-sew, not in their "cheap and fast, 20 minutes, garments".
I always enjoy an advertisement for a company. I hope they gave him his pants for free. So much nonsense we have only had custom clothing for CENTURIES. Strangely the 3D pants are still sewn? And tubular knitting and weaving has also been around for ages. I hate misinformation
nitpick: please don't use "chromatic aberration" effects like at 10:46 - they make me dizzy! my glasses cause it on my peripheries already, so my brain thinks i need to tilt my head. pretty common for strong prescription folks with high-index glasses.
Considering the high initial cost of the 3D loom, the company is likely to adopt some kind of printer-cartridge or razor-razor blade model to make the material exclusive to the machine. If the goal is to make customized garment, would robotic automation of cutting and sewing be a more versatile and lower cost approach?
Creating clothes from tubes isn't exactly revolutionary. We've been using tubular knitting techniques for ages to make socks and hats. It's not really a new invention-just applying an old method to different types of garments.
This definitely sounds like a good idea, but currently has two big offsets in my mind. Right now the clothes are a bit on the pricey side. Looking at the unspun website. I assume that'll probably go down over time as it becomes more mainstreamed. The second is my body type and weight fluctuates constantly so having something that fits me perfectly one month might be baggy or too tight on me the next.
this won't change the user behavior, which is the main cause anyway, if this can change the buying behavior, it is achieve the "green" it claim, if not it will just as the same as the other fast-fashion and achieve profit, huge profit, but it just automate a small part
I've been using my Henson razor 🪒 for 2 years now. I haven't spent another dime on razors. This advertisement is worthy of this video. And I hate ads and that's saying a lot.
So the future of fashion is just to go back to tailored clothing, except get it faster.
Not quite - it’s also having tailored clothing that is almost zero waste. Made locally so way less impact on the environment. And creating clothes in a way where they could be reworked into new garments as styles change. Pretty wild. I’d honestly be happy with just clothes that fit but this seems pretty cool and a lot more futuristic than just back to tailored clothes.
Robot tailors
Yes, but majority of the emissions savings is in reducing the waste, not the shipping, and the majority of the emissions is back at the farm and the factory, not on the boat and in the truck.
We’ve come full circle indeed lol I’ve been saying this since I was a kid. All I wanted was a couple of pairs of clothing that actually fit me but noooo
Depending on once sensibility about private data, you propably could then keep track of the changes in your physical form in an avatar, trying out clothes on that poor fellow first and then have them printed later for yourself.
Assuming work time is not even a minor issue that would multiply, then even more complex forms may only cost yarn and a fee for services rendered. Depending on how cheaply the manufacturing process would become and lincenced or even made freely available it may even impact pleoples lives for the better ... having inexpensive well fitting clothes to your own imagination.
Doesn't sound to me like in the times where you went to a tailor and days or weeks later you get your new suit of armor or the rough cuts for plebs.
"The fashion industry is plagued by two interconnected issues: sweatshops and waste...The industry’s planned obsolescence, which ensures garments wear out quickly due to poor manufacturing quality, contributes to this waste...Fast fashion companies have built their business model around cheap labor, relying on sweatshops to produce clothing quickly and inexpensively." This is the type of disruptive technology worth getting behind. It solves several problems within the industry and the massive impact it has had on the environment etc., and it helps put an end to exploitive labor practices. Also, we get what we pay for and this would open the door to true "sustainable fashion".
I can’t wait for our wasteful unproductive predatory side to society to be replaced, but my pragmatic side thinks the oils barons aren’t going quietly into the night. We will need work together, educate ourselves, and bridge the gap of division. No small task by any means.
@@josiahz21 I agree 100%
this won't change the user behavior, which is the main cause anyway, if this can change the buying behavior, it is achieve the "green" it claim, if not it will just as the same as the other fast-fashion and achieve profit, huge profit
@@linhkieuthingoc-gr5fj what influences buyer's behavior?
@@poppygoldensun That's a deep question that requires a longer answer than what a youtube comment can accomodate, but to put it into few words: Culture, societal values (which are affected by culture), the dominant economic system, media manipulation, and other related things, which is to say I don't agree that a single techonology will change the whole industry, as the stablished powers will try to supress it, or it simply won't be as game changing as it's being made out to be, really.
There's also the fact people are used to this system of fast fashion, and having to spend more time to get your clothing might be asking too much from people with increasingly shorter attention spans.
I have a degree that's functionally in apparel production. I feel like they're way, way overselling this technology. Looking at the styles they're selling that are actually 3D woven, they're basically just weaving tubes and turning them into pants with seam at the crotch.
The jeans aren't 3D woven. Those are just custom jeans made from a 3D scan, and that technology has been around for around two decades. That technology is also not super popular because it doesn't really take into account how you want your jeans to fit you. Denim designers will tell you that a quarter of an inch here or there makes or breaks the fit of a pair of jeans. 3D scanning from a phone just isn't that precise, and it can't really take into account how you want your clothing to feel on a very personal level. Scanners in a store are more precise, but customers *HATE* them. Basically to display the garment, it has to show you a 3D rendering of your body, and no one likes looking at theirs. Even if you're in shape, it's not a pleasant experience for the vast majority of people. Levi's hyped basically this technology a while back to make figuring out which jeans would fit you most ideally and it was pretty universally hated.
I feel like this idea would be more successful and more interesting if they created garments that truly played to the machine's strength rather than trying to recreate a product that was made with old technology (aka, the loom and sewing machine) on a completely different machine. 3D weaving is likely never going to be quite as versatile as 3D knitting, but adding a crotch seam to two tubes of fabric hardly seems like any sort of revolution. Trying to create a product that really took full advantage of the tubular nature of their loom would make for a much more compelling product.
A lot of their videos do this, you watch them and go wait that's been around for ages.. It's all just marketing. Custom made clothes yea going into shop and tailoring has existed for centuries and then last few decades 3d scanners. Then the 3d seamless clothes they make, the sports industry and gym leggings have been doing seamless stuff for ages now.
@@wafflecart Yeah, really the only novelty here is that it's a 3D woven tube instead of a knit, where you can presumably customize the size of the tube a bit. I'm assuming there's only a relatively small amount of customizability since they're only offering wide leg pants. If the size of the tube was more customizable they could likely do a lot more interesting zero-waste clothing styles.
@@wafflecartthis channel also falls easily into making video on promising technology that just sounds like thanos blood test
Basically socks knitting machines have been produced this way, the only seam to stitch is the toe area. Many activewear, such as spirtsbar, leggings, tanktop have used tubular knitting machines.
Yes but you can define the weave on the fly. It was clear that there are a ton of textures and options way more than you could even configure on any traditional loom if you even had the opportunity to waste all that time programming one
The real solution is not just to save 20% on scraps. The clothing manufacturer's/brands need to stop the never ending fashion seasons. We DON'T need a whole new wardrobe of clothes every 3 months or sooner as they try to force us to accept. Stop making so many new clothes so often and that will cut-down on the waste right away. We don't need that many new clothes all the time.
it's evolved from the old nobility
The “real” solution is the one that can solve the problem. So unless you are going to get off your phone and go singlehandedly turn the tide of the fashion industry and society’s knack for “disposable” items, the “real” solution is and will continue to be suboptimal for some goals, so that it can have a hope of meeting others.
I get the sentiment. I’m just already grumpy, and I’m taking it out being a keyboard warrior.
@@aribetan-snook3628no single person can impose a cloth-tax on multi-national multi-billion dollar companies. That can only happen when we force governments to pass regulatory laws. And THAT'S not going to happen if everybody thinks the fashion industry is fine. So yes, writing a UA-cam comment IS at the very least spreading the idea that consumerism is the problem, and if you want to be a keyboard warrior, fight WITH us to convince more people that we need to stop consumerism!
I'm not gonna lie, this is cool af! I'm a high-end designer. I make couture clothes. Fit is very important to me. I love the idea of being able to weave the pattern pieces without any waste. I could make a digital version of my garment, then have each pattern piece made, with no waste. I think high-end fashion gets too complicated to make in one piece, though. Hopefully, you can have it made in any fiber, in any weave, and in any color. The only problem is that sometimes you don't know what fabric you will like until you see it made already. Fabric shops will have to adapt somehow. Maybe they could sell digital files of their fabrics, then you take that file to this company to be made, and then the fabric suppliers keep real samples in their showroom? They would have to somehow make sure the files don't get copied, though. Maybe they work with block chain? I'm not that knowledgeable on block chain technology, though.
The sustainability economic transitions if we want to have a viable society include: Localize, automate, increase access for more people, open source design and digital network feedback. This is detailed better in The New Human Rights Movement book by Peter Joseph, but it remains good principles that this custom clothing company is doing at least two or three steps of.
3D knitting already exists for pretty much over a decade. (Uniqlo uses it, others as well) look at Stoll
They mention affordability multiple times and how they’re able to cut out multiple middle man but the 3D woven pants are $600 currently…
Well to be fair, when you're talking custom clothing that's about right. Just in general clothes were more expensive in the past. We've become very used to sweatshop prices.
If they want to be a part of “the demand” and make a difference in the world that price will have to come down significantly.
@@renjiaiI think just as we’ve gotten used to sweatshop prices, we’ve also been desensitized to designer pricing as well. I taught myself to make jeans from scratch a few years ago, and even with the 12 hours or so of labor per pair, I would not feel comfortable charging $600. Now compound that with not having to pay for the fabric, pattern making, measuring, and a good amount of labor. This tech has so much promise imo, but at $600 they’re limiting the reach to customers
@@Doublepitstochesty420it’s in its early stages. They need more machines, then the cost will go down.
This is basically AI indochino lol.
Great idea, and...
The problem is that "fit" is as subjective as style. Look at the girl at 9:33, in the enormous jacket. If it fit her "properly" (subjective), she might not consider it fashionable.
Also, our bodies are constantly changing, whether it's muscle or fat, gain or loss. Heck, for the first couple of decades of their life, most people gain height, and then over the remaining decades, most people lose height.
It's a solution to a non-problem, that introduces more problems that can be solved in future iterations, and sold again. Such is the game of consumer products.
On-demand custom-branded clothes sounds sick!!!!
P.S. Don't cut the jokes, editors and writers adding their personalities to the final video is what makes Freethink unique vs every other "new tech" media channel/news channel.
Custom made clothing has been around since Greek ancient times, it's called drapping.
The French couture houses are only producing per clients orders, because it's all made by artisan's hands. There's a recent documentary by Dior, they showed part of the drapping process for the French opera singer who sang the French national anthem on the rooftop during the Paris Olympic opening ceremony. Yes, it's custom drap, sewn just for her body. Same as Celine 's gown when she sang on the Eiffel tower, also custom drap, swen just for her. Both gowns are part of the Dior collection in the archives.
Rich clients, such as celebrities, has precise measurements maniquent at Paris couture houses, so that they don't need to try it out for fitting, they just wear it on the red carpet.
I love how many coments are also calling out the fact that the problem is not really the tecnology but the economy and society, i wish we lived closely so we could organize and create a diferent future, but dont get discouraged, pls join your local movements or create new ones, we need all the comunity we can create, stay safe and hopeful 🖤♥🖤♥🖤♥🖤♥🖤♥
OK FUTURE IS HERE BABY , I WANNA WALK IN A STORE AND PICK MY OWN CLOTHING WITH MY OWN IMAGINATION AND LET THE ROBOT DRESS ME UP WITH PERFECT FIT
I got you.
Means be naked at center and the threads will
this won't change the user behavior, which is the main cause anyway, if this can change the buying behavior, it is achieve the "green" it claim, if not it will just as the same as the other fast-fashion and achieve profit
what if ur balls acccidentally get sewn bruh !
@@linhkieuthingoc-gr5fjExcept if recycling becomes cheaper, and more environmental friendly
As weaver this keeps yanking my brain into engineering😂 Imagining my loom bent in a circle.
Circular knits has been producing socks, sports bra for decades
Very bizarre statement about Ada Lovelace. She didn't use punch cards. Instead she wrote algorithms for Charles Babbage's analytical engine.
lol, you are a clown.
Scrolled down just to find this comment. Lovelace rocks, but not on the Jacquard.
Custom clothing, made locally. Love it! Future of fashion is where we go back to what we did before capital expanded globally to insane levels. We make local, from local sources (where possible), recycle local and custom tailor them so there is limited waste. Nice.
Great work Freethink.
Custom made clothing has been around since Greek ancient times, it's called drapping, from a flat cloths
The French couture houses are only producing per clients orders, because it's all made by artisan's hands. There's a recent documentary by Dior, they showed part of the drapping process for the French opera singer who sang the French national anthem on the rooftop during the Paris Olympic opening ceremony. Yes, it's custom drap, sewn just for her body. Same as Celine 's gown when she sang on the Eiffel tower, also custom drap, swen just for her. Both gowns are part of the Dior collection in the archives.
Rich clients, such as celebrities, has precise measurements maniquent at Paris couture houses, so that they don't need to try it out for fitting, they just wear it on the red carpet.
@@___beyondhorizon4664 Ok, thanks. I was sure rich celebrities could pay somebody to make pretty much anything custom for them. That's not really what my interest was about.
My interest is about commoners and automation. What I like about this custom clothing machine is that it can be localized and made available to the public, not as some rich luxury, but as a practical way to order what you want, instead of a bunch of guess work by 'designers' getting crap made and put on racks and almost nobody wants it. Textile industry is hugely wasteful and I'm against that. I'm for a Zero Marginal Cost Society!
This can be combined with disruptions in fiber production, and enable fiber choice. Precision Fermentation and new spinning techniques won't just bring us spider silk yarns made without spiders, but also analogues to cotton and wool, made without farms and animals. Imagine not only being able to have custom fit clothes woven for you, but a custom blend of threads, and some of those choices being made with much lower emissions and animal cruelty concerns.
I would love custom jeans made with just the amount of Dyneema fiber to make them very hard wearing. Right now I can get jeans that fit terrible but have exotic fibers, or jeans custom made in a sweatshop out of standard stuff. Rather than trying to guess which fibers customers want and what density weave in certain garments, they will just ask you and pop those rolls onto the machine. They won't have to hold big fabrics of weird weaves and blends as inventory, just the rolls of yarn.
this won't change the user behavior, which is the main cause anyway, if this can change the buying behavior, it is achieve the "green" it claim, if not it will just as the same as the other fast-fashion and achieve profit, huge profit
@@linhkieuthingoc-gr5fj Behavior? We all gonna walk around naked? We buy what is on the shelves, and what is on the shelves wasteful crap driven by profit margins. If your plan to green the clothing industry is to tell consumers to change their behavior, you are doomed to failure. Better fibers, better fit, and better quality will only sell if they can done at a profit being sold to the same consumers. Disruption only occurs when people are buying the new thing because it offers a better total value, not because they have to to save the world.
@@themogget8808 💯
@@themogget8808 let's wait and see if it really have a positive on enviroment, that would be great for all of us, otherwise it just some GREEN MARKETING for profit, all the marterial fiber are still the old kind, i mean, and they still need to sew it together
@@themogget8808they are clearly talking abt overconsumption mindset. We don’t need as many clothes that we usually buy. We need them in better quality instead. Better quality costs more but is ethical in all ways since every party will get paid well. But nowadays we’re very much used to buying more but cheaper.
I studied fashion & Textile Designed.
Custom made clothing has been around since Greek ancient times, it's called drapping.
The French couture houses are only producing per clients orders, because it's all made by artisan's hands. There's a recent documentary by Dior, they showed part of the drapping process for the French opera singer who sang the French national anthem on the rooftop during the Paris Olympic opening ceremony. Yes, it's custom drap, sewn just for her body. Same as Celine 's gown when she sang on the Eiffel tower, also custom drap, swen just for her. Both gowns are part of the Dior collection in the archives.
Rich clients, such as celebrities, has precise measurements maniquent at Paris couture houses, so that they don't need to try it out for fitting, they just wear it on the red carpet.
For the average customer, they forget that fashion is not just functional, it should also ecentuate your body but also hide the imperfect flaws. I have a big calves, small shoulder. I like lose, semi fitting top and pants to hide my imperfection, such as a slim fitting pants. The only time I wear tight fitting clothes is activewear for the gym
I can see the extreme custom fit technology apply to elite athletes such as Olympic track and field, swimmers etc.
The speed suit with the front zipper worn by travk and field Olympians during Paris Olympics, is a practical way to get in/out of the suit. I designed this front zipper track suit for my senior graduation project back in 1998, too bad i didn't get to present it to Nike!
Love the 3D weave technology. I always wondered if something like that was possible. That they've planed to keep the treads uninterrupted when weaving so they can be reuses is brilliant. This company is a step in the right direction.
Unfortunately, I still think there's bigger problems with fashion that this isn't going to solve. Like people overbuying and throwing out clothes because they don't like them anymore. Or when sites get clothes returned they just throw them out instead of reselling. Or companies that just trashing unsold inventory. It's not about the technology in those cases, it's the culture of over-consumption we've created and the lack of ethics or accountability from these corporations.
I feel this this would make it harder to pass down clothes or thrift because then the next person to get the clothes would have to be an exact match to you.
Interesting. I was thinking how my size fluctuates over time. They mention unweaving and reweaving it into a new garment, so that could be the answer for any illfitting or unwanted garments.
You could get a virutal data card with your garment so that it would be extra easy to shop used clothing online that will reliably fit you. Also, those clothes would be more expensive, making the market for used clothes more attractive.
At this point im mad that people are stupid that they think this will save world. It will just bring more consumerism to fashion
I think that whoever mass produces anything should be required to be responsible for the waste the product will produce, and have that solution in place before the product hits the market. There is so much cheap crap produced and 100% of it goes straight to the landfill. We buy it and pay to dispose of it and the manufactures keep spiting them out, like disposable razors. Man has the intelligence and the ability, and most of all knows better that to just generate garbage that ends up being the consumers problem. Once they're responsible for the waste of their product you know they're going to rethink it and stop taking advantage of consumers and our planet.
Check out "Extended Producer Responsibility"- already EU regulation beginning in 2025. :)
If people stop buying products they don't even need, specially that are so harmful for the environment and humanity, no one would make them. Market is to demand like fish to water. We, the consumers are the responsible for everything we consume, not the industries. We buy, they sell, we stop buying, they will have no reason to produce
That would be good, manufacturing responsible for waste, a high 'waste tax' and then encouraging local custom clothing shops, ideally set up as NFP worker co-operatives.
This exactly! 3D looms will only be a disteuction to make you think things are changing.
I'm autistic and hate seams but love texture. I can see others in the community loving not having seams that irritate them.
I'm not autistic, but there are cuts/clothing styles, where the seams irritate the begesus out of me. And when I'm involved in anything athletic, the chaffing from seams will almost always drive me insane.
Tights without toe seams would be great.
Going through he comments, im glad to see an appreciation for the tech, but most of all, an understanding of the fashion problem. Sourcing material, fashion seasons, cheap (slave) labor, recycling, and so many more.
This project is such a huge gamechanger!!! Can't wait to see it in action in tackling industry waste!!
Except the biggest issue with fast fashion isn’t that the extra fabric that is wasted, it is the cheaper material that is not made to last, plus the consumer desire to have more clothes than they really need and to changeover from one microseason to another and discard the old clothing quickly.
I hope that this technology can help, but we need cultural changes.
yeah...cool stuff but I went to their website and looked at their jeans.......$215!!! and custom fit jeans are $600. Did you guys not factor in any of the 30% waste savings?
Better to shop at thrift stores 😊 it's recycling fashion. I found a pair of roebuck pants 20 years ago, it still looks new
What a lot of people seem to be missing is, the way this is different from traditional handmade clothing is the fact that it's not cut from pre-made cloth. The cloth is woven in the exact amount needed, for the specific person who needs it.
This is the future and luckily many companies have realized this. There is a major "arms race" in to perfect not just the measuring and the automated production but also the design where people can make their own mood board and the AI will come up with designed tailored to you specifically.
One of the big movements we see is the full automation of the entire supply chain. Saw a whole bunch of very cool self knitting/sewing machine tech in China at a trade show a few months ago. Also many booths with AI measuring from 99,99% accurate ones designed to be in stores and also many aiming for the mobile market.
I was also really happy to hear that the Chinese government is kinda sick and tired of all the waste that fast fashion is creating and will be pushing hard to minimize that. Already see some of that in action today, more and more garment manufactures use AI cutting machines where it will optimize the use of a piece of fabric to minimize waste. Going from the average 20% waste to less than 1% which is awesome!
Good luck getting all the small fast fashion companies to apply this. We tried with 3d programs to reduce sampling, but most people just don't want to learn to use it or they feel its too expensive.
1. How much will this cost?
2. How does this scale?
You can already buy clothes from them, an other comment pointed out their jeans sell for around 200 bucks, but not the custom made ones, those are over 600 😂
@@agme8045 dead one arrival then, this is just fancy marketing video. They don’t understand the fashion industry it’s all about current trends, price and brands. Nobody will buy their stuff if it’s not on trend, at good price and especially if at high price for no name brand..
really awesome concept, but they should disclose the technology for others to copy and improve so that their claim aim could be achieved easier
BRAS!!!!
This could have been a 5 minute video instead of 16 minutes, considering there wasn't much to show.
I would have loved more clips of how the custom fit clothes fit better than regular clothes
@@creatingwithben9531that would show the flaws in their product. If it’s perfect then great but it’s most likely not. Hiding the practical application and masking it with hype about other things is how you sell a product to consumers. You have to lie in a way to avoid showing or telling the truth and let the emotional response drive the hype. Things aren’t as good as we expect so showing the reality of the product allows us to critic it and find the flaws
They way they blur the machine, looks like mainstream media blurring porns 😂
@@creatingwithben9531 you can learn more about custom fit garment by typing the keyword "drapping". It was invented by the ancient Greek
The question might be how the current 3d weaved clothes can fit to a person that is becoming fat or skinny? And how do we recycle these clothes?
on-demand production is much better than overproducing and having to find the space to store the product or even send to landfill...if the clothing was made to last, on-demand production model would be much better. the brick-mortar stores can just have 3d body scanners that will save customer dimensions to the database and customer can order whatever clothing it is that they need.
I had this idea a while back. If every thread is individually controlled and every apparel item is completely custom on demand then that allows for very beautiful and intricate thread patterns and seams. Well, I don't know how useful seams would be using this technology but seams can be very beautiful. Thread patterns are one of several pillars of beautiful and desirable clothing. It seems most clothing only uses cross hatch patterns for weaving thread.
I want to support them so much. Stuff like this is why I became a biomedical engineer. I want to genetically engineer plants to produce sustainable materials. I want to get into sustainable and even carbon-negative textiles, maybe even mycelium-based leather, etc. That's the last piece of the puzzle to round out what they're doing. And they're even promoting body diversity, which further reduces waste because people can get clothes that fit them for years to come. That's the true meaning of "personalization", not the version corporations are trying to sell us where they produce 15 colors of the same thing and you pick your favorite. They're really tackling this from multiple angles to bring together a truly "disruptive" technology.
This where I will be shopping. I've been really agonizing over my clothing choice but this one is a no brainer. I don't care how it looks. I just need something that feels good, fits and, lasts long. This should be the gold standard moving forward. Hopefully this gets big enough to shut down those sweatshops.
Thanks! Been wanting this for decades. Also, this concept can be used with carbon fiber and fiberglass weaves for seamless boats. planes and cars. Increase of strength and reducing materials are just perfect endeavors.
I am super short and so alter a lot of my clothes. But the decreasing quality of the fabric and consequently shorter life span of the garment make it not worth my time. I really do hope this new loom changes fashion.
Amazing. I’d dream of adding this to my architecture so when in your closet you can always request a new pair of clothing!
Ancient Greek invented custom drap clothing from a flat cloth, into a 3D custom fit garment. You can see the drapping on the Greek goddess statue.
6:56 noo a panda plushie- i wish i had that panda plushie. I love panda plushies…
I guess Jeff will need to make the Amazon warehouses much bigger to get clothing next day 🤣.
Awesome in concept and novel enough you can't show the loom before they sure their IP over it. I literally can't conceive of how a 3D loom would work, but awesome that someone figured it out!
I think this "solution" is blown out of proportion. Yes, it's fancy and cool, and no, it's not ready for the masses. For each color and type of yarn, that robot is loaded by hand. Hundreds of spools of yarn have to be put on the racks, and the yarn lead to the robot. An operator has to watch the machine to spot broken yarn or empty spools, and this has to be fixed before the loom can continue.
The trick now is to pair this with automatic sewing robots, because even with only 20 minutes of assembly and finishing time, your labor costs will price your products out of the reach of most people. If you're paying someone $15-$20/hr (i.e. not sweatshop wages) you're gonna have to charge $100+ for that garment, and likely more. I'm personally not likely to buy a lot of pairs of $200 blue jeans, no matter how wonderfully they fit.
So the solution to mass-production of waste, over consumption, underpaid garment workers is to make cheaper garments made in the fraction of the time by robots?
Robots are nowhere near being able to sew. I'm a couture designer. There is nothing like a garment constructed by hand sewing. Haute couture is what it is because it it sewn by hand. I'm not going to say that a robot couldn't ever make haute couture, but that would be way off in the future. Like, hundreds or thousands of years in the future.
In this video robots are sewing@@juliettevharris
@@juliettevharris Unlikely to take that long. Think about how much the human race has done in just the last 100 years or so. Telegraph. Electricity. Radio. TV, Airplanes, Atomic bombs, Space flight, internet, Self-landing rockets, $100 DNA sequencing, One of the big differences we have now is the speed of discovery and the cross-pollination of ideas (breakthroughs in 1 area, get quickly adopted into other areas,. just due to how fast information and idea-sharing is happening). We have computer algorithms doing 100's of years of medical drug-modeling in hours now. We have computer algorithms doing 100's of years of architecture and building experimental designs in weeks. Computer aided design is what helped design big physics projects like the Wendelstein 7-X or the humanoid robot designs like BMW Group's "Figure 02". The speed and iteration and improvement of those is only going to get faster and better at an exponential speed.
@creatingwithben9531 No, they aren't. It's a loom. It's weaving fabric together. That kind of technology has been around for a long time. This is a very advanced loom. It even said in the video that it's making one pattern piece at a time. It still needs to be sewn together. They said eventually they will be able to weave an entire garment in one piece. There is a difference between weaving and sewing.
weave-verb
-form (fabric or a fabric item) by interlacing long threads passing in one direction with others at a right angle to them.
Sew-verb
-join, fasten, or repair (something) by making stitches with a needle and thread or a sewing machine.
This loom is weaving at a different angle than just the 45°, though. This is what makes it so advanced, along with other components, like the software. It is still a loom, though.
There goes another industry and workforce down the drain in the name of saving the planet 👏 bravo humans !
The question is, it cheaper and faster to exploit impoverished people across the world and the environment. And the answer is usually, yes.
That's horrific, obviously, but I think the answer to it is being willing to spend more money on fewer clothes (for those in a financial position to do it), buying less things in general, tailoring and repairing clothing and shopping second-hand. I'm skeptical of this being able to disrupt anything other than already expensive clothing. Also, a little wild to say "THIS IS THE FUTURE. But also the future isn't here and this all doesn't exist yet, but trust me it will and it will be awesome". Because I've heard this story many, many times before.
the applications of this are AMAZING. we could combine this clothing textiles made form recycled clothing pieces that end up in landfills. these looming machines can make new pieces out of old landfill textiles, eventually making clothing waste obsolete! Also, with no need for hand sewing, this automation of labor could potentially provide us with fast fashion rate productions without having the fast fashion sweatshops! This could make the world a more humane place to live in without sacrificing quality or quantity (the best of both worlds). So yeah, if we combine this with recycled textile mills, we could have a sustainable revolution in the fashion industry.
Yes but only works with basic clothes with only one layer as there isn't a seam (wasn't flat at one point to be able to add layers)
20- year fashion industry vet here. They're missing crucial details in this video:
1. Yarn materials: Are they using eco-friendly fibers or synthetics that create microplastics that take 1,000 yrs to degrade? 🌊
2. Cotton sourcing: Organic doesn't always mean ethical. Labor practices and water usage are huge concerns. 💧
3. Dyeing process: This step can be incredibly wasteful and polluting.
Without addressing these issues, claims of sustainability fall short. And until they can start manufacturing garments for other designers on a larger scale their prices will still be unattainable to many people. Perhaps license the software and build the looms for other designers so greater impact can be made on the industry and world. Just a thought! 😊
I love this idea!!!!
You had me at 7:55 hahaha
But serious issue, I love this idea but it has a long way to go... industry upsetting always does. Also, screw the fashion industry.
BEST CHANNEL ON UA-cam !!!
Won't you still waste the clothes when you outgrown them? And since they are custom made, it's much harder to just give them away since it's custom fit for your previous body. So would it actually be nice to have this in every city? But it's not all bad. At least the loom allows recycling to be easier so it's not 100% bad
I love it when I go into a store; pick up 3 pairs of pants all labelled the same size; and try them on and only one comes close to my measurements. And don't get me started on shoes ...
Honestly, shoes are the least problematic piece of clothing when it comes to size, of course it’s not perfect, but there aren’t any other mass produced products that come in so many sizes (it’s trickier if you have a bigger shoe size though, specially for women).
@@agme8045 - "shoes are the least problematic piece of clothing when it comes to size," - try finding a shoe that fits when you have a wide foot. most stores won't carry them.
Loving this! And wondering, as a boomer whose weight has always fluctuated for many decades .... be the final touch if could just re-weave into a larger or smaller size of same garment!
So how does it change the supply chain? They aren’t growing the cotton right? Are they spinning the cotton into yarn? The process of putting it together changes away from sweat shops but they’re still that part of the chain. The products are shipped all over still to get to the consumer.
You should look into Le Utthe, it’s probably the most “sustainable” fast fashion brand there is. It’s an Argentinian company, that does the whole process by themselves, they supply the cotton from their own plantations in Argentina (so they don’t use cotton from countries on the other side of the world), they manufacture locally, they do the logistics with their own float of trucks and sell in the shops owned and managed by them (so no franchises, at least not yet). They even developed a process to recycle the cloth scraps, and they have a bunch of pieces of clothing made with their recycled cotton.
While design-wise they aren’t exactly the best, their clothes are very affordable (clothing in Argentina is super expensive due to very protectionist policies, so their prices are actually very good). They have over 50 stores in Argentina, and they are planning on expanding to neighboring countries.
It’s not perfect, it’s still fast fashion, and the quality is not good, but at least they are employing locals in every step of the manufacture process, they mainly source the raw materials locally and recycle their own waste (they do import certain synthetic materials as far as I know).
@@agme8045 I’m not reading that when it seems you’re not answering my question but referencing a different company. Is the company you’re talking about the company in the video?
@@ffrreeddyy123456 I’m talking about a company that grows the cotton, makes the clothes and sells the clothes all locally, and claims to do it in a sustainable way, by recycling the cloth scraps and reusing them in new clothes.
I’m in no way attached to the company lol, it just happens that right before watching this video, I watched an other one about the company I’m mentioning here lol
Great job in covering the subject but also the writing and video production 👏🏽 🌟
Glad you enjoyed it!
Add an ai design function to the custom order and I'd happily pay hundreds for some custom jeans/dress/etc. Imagine that you pick an outfit or piece of clothing you like, but they take your measurements and determine that if the waistline started lower or higher it would be more flattering, or if it was a cool red instead of a warm red because of the undertone of your skin, etc. That's the ultimate.
I wonder if we'll have sweatshop owners rising up to burn the 3d looms like weavers of old rose up to burn the first looms.
World's first? What about the Shima Seiki Wholegarment knitting machine?
Knitting and weaving are very different! There are many knitting machines out there, but weaving produces different fabrics with different properties.
Is t knitting a type of weaving? How are they different?
@@ffrreeddyy123456 Knits and woven fabrics are both very common and popular for different types of garments! Knits are (generally?) made by looping together a single strand, and they’re popular for things like T-shirts. Woven fabrics are made of intersecting yarns, usually at perpendicular angles, and they’re more popular for things like dress shirts.
This site has a better explanation than I can offer: threadden.com/sewing-tips/the-difference-between-knits-wovens/
I buy clothing from the thrift stores with the intent of quickly altering to fit. I have a big pile of clothing from thrift stores that does not fit.
Truly Brillant!
I personally believe that modern standard size fashion destroyed cultural clothing styles around the globe.
With this technology, you can probably sell "digital tailoring" as an new hobbie for the fashion conscious youth.
Wouldn't it be cool if different clusters of cultures around the world start wearing similar clothes again?
Clothes that are fit for their climate instead of global brand recognition.
I enjoy watching old pictures of English clothing, Chinese fashion, middle eastern styles.
The past world seemed so colorful, todays world just looks all gray and "all the same".
@@omerkaya545 “wouldn’t it be cool if different clusters of cultures around the world start wearing similar clothes again?”
They do and they are usually not very democratic countries.. when It I see videos from 100 years ago and everyone is wearing the same I find it boring, I’d prefer having choice and being individual and unique instead of dictated to. Plus you do NEED different types of clothes for different purposes. Back then people just couldn’t afford clothes for work, for school, clothes for working out, clothes for sleeping, formal clothes etc. Men for example would wear a suit for most of them purposes and women would wear skirts. We have come a long way since then because prices have become more affordable and improvements in standard of living and hygiene.
Great idea, I just don't think i will be spending $200 on a pair of jeans anytime soon.
Well you might not, but people already do and it's not on jeans made specifically for them. The price is right.
Yeah, but the quality would be much better. They would be much more durable. I would imagine it would be worth the cost, even more so than a $50 pair of jeans currently.
@@poppygoldensun well if it has a lifetime warranty and repair than yes, would be a steal for $200
@@p5rsona For sure.
Okay, enjoy calling your transparent polyester slave labour leggings with distressed denim printed on them "jeans."
*Digital Couture.
Creepy, but well said
That would be amazing, especiallly if we can get cotton, linen and bamboo threads instead of polyester - plastic fibers are NOT sustainable!
Something I myself imagined to exist in the future at age 15.
So happy that it is possible in real life :3
This is a great idea but the problem is, if they really produce durable high quality clothing they can’t sell ungodly amounts of clothes and will go bankrupt in this economic system. Something like this would have to be a governmental service, as unsexy as it sounds, to be a sustainable alternative.
I can’t even imagine getting a perfect fit every time when it comes to clothing. This would be a game changer- particularly for women!!!
if they really want to make an impact they should open source their machine and allow people to create their looms around the world.
I was thinking just that lol, I mean, I’m not saying they are evil for not open sourcing their machine that probably costed a lot to design and make. However it’s very clear they don’t actually care about making an impact
You missed a point about when they surveyed women. The research is took over 55 measurements on the bodies of 1000 women, they only included white women and even then they actually came to the conclusion that they could not be standardised sizing. Though in the 1950s, they took that research and completely ignored the findings and used the bust measurement as the one point and then made up the rest of the waste hip and length in relation to a hourglass figure.
That’s a really great point! This point about how there was a lot of bias baked into the sample set actually did come up in the interview, but we didn’t feel like we had enough time to dive into it in the episode. There are so many pernicious and weird aspects to clothing sizes that I learned about in making this piece. Thank you for bringing this up in the comments!
@@NickFromHardReset yes only fashion nerds like me even care haha
Great video! I hope that people see this and feel more hopeful about the world. So many incredible people making great advances in technology that can make a big change to our planet
Inspiring and very interesting. But I don't see this being the hope of ending fast fashion.
I Agree with you. The idea is very interesting, but it seems like a fancy toy for the wealthy lol. You should look into Le Utthe, it’s probably the most “sustainable” fast fashion brand there is. It’s an Argentinian company, that does the whole process by themselves, they supply the cotton from their own plantations in Argentina (so they don’t use cotton from countries on the other side of the world), they manufacture locally, they do the logistics with their own float of trucks and sell in the shops owned and managed by them (so no franchises, at least not yet). They even developed a process to recycle the cloth scraps, and they have a bunch of pieces of clothing made with their recycled cotton.
While design-wise they aren’t exactly the best, their clothes are very affordable (clothing in Argentina is super expensive due to very protectionist policies, so their prices are actually very good). They have over 50 stores in Argentina, and they are planning on expanding to neighboring countries.
It’s not perfect, it’s still fast fashion, and the quality is not good, but at least they are employing locals in every step of the manufacture process, they mainly source the raw materials locally and recycle their own waste (they do import certain synthetic materials as far as I know).
with knitting, i kind of understand how this process could work. but with WEAVING, how would they be able to alter the WIDTH of the leg tube? yes, you can shorten the threads going around the tube (weft) , but you can't take out or add any of the vertical threads (warp) to actually change the diameter of the tube, with the overall same level of thread density of the fabric. so, i wonder if their custom made pants, are just like.. always straight tubes?
i guess the channel tried to oversell this company.. like with vertical farming, great idea, and yes its closer to the area of distribution, but in these times the volume makes the price, and unless the WHOLE process is fully automated, you will not be able to compete with mass made fashion, like at all.
just 10 minutes of "finishing up the product" in a capital of a developed country will make it financially out of reach for many people.
for someone who wants a custom tailored pants for 600$, why wouldn't they instead go to a real tailor? are people really lazy or socially awkward enough to spend 30 minutes at home scanning their body with their phone, instead of simply going to the city to meet a real human tailor?
So, instead of inheriting a wedding dress, you inherrit used fibers and make your own dress with them. I like that part
whenever the price drops to 50 bucks I'll buy into it
We can all have custom wool catsuits as was foretold in sci-fi.
By definition, this isn't mass manufacturing.
Not currently, no.
@@jasonnugent963 Even if they scale up, made to order is not mass production.
@@JacobthePoshPotato Given the innovation and disruptive nature of this approach.. I think there's a fair argument to be made that the 100year old definition of "mass production" probably needs to be re-thought or reframed. "Mass Production" as it's historically been understood, means producing mass quantities of identical things,.. and the reason we defined it that was, was because we had no way to mass produce individualized things. But now we do. So .. maybe those old definitions need to change. Remember how Armies entered WW1 on Horseback and by the end of the War we had Tanks and Gas and Trench warfare and many other disruptive things. Definitions and older historical concepts were forced to change.
if it took 20-25 years to make 3D printers available (in time where technology was rapidly increasing in complexity and RnD has become faster and faster with the years), then designing & 3d printing clothes at home COULD be commercially available in 15 years and tailoring can become popular as a hobby just like 3d printing has become.
omg, at last. I've been waiting for this. when are you coming to europe?
👀 sourcingjournal.com/denim/denim-business/unspun-32-million-series-b-funding-scale-operations-europe-vega-technology-520229/
This report is inaccurate. Yes this circular weaving machine technology is novel as weaving machines or looms are traditionally/typically flat bed machines but there have been circular knitting machines from the start of the industrial revolution. And knitting machines can produce fully fashioned garments made to measure/fit with minimal finishing required just as the garments shown here. So creating made to measure garments with no waste and minimal finishing is not as novel or revolutionary as this report makes it out to be. The novelty is the circular weaving machine tech and that this is done for WOVEN garments, a distinction not even mentioned in this report which I find bizarre!
Like Socks? They're cylindrical and seamless.
Just a thought-wouldn’t tailored clothing be bad for sustainability? It wouldn’t be easy to resell and reuse clothing that’s made specifically for another person’s body
this truly is the dream. i can see this extending to almost any product in the future, having local 3d printers printing just about anything on demand. that would obviously have a revolutionary impact on consumption and economy, for the better tho since no longer about greedy infinite growth and incredible waste.
😂😂You underestimate human greed. Someone will figure out a way to make it suck in the hopes of seeking profit.
@@asandax6 I'd agree except what happens when machine replace all labour?
@@asandax6 Never underestimate the power of disruption in the game of commerce.
Much like the "knitting" spools we played with as kids.
industry made on vanity.
The downside of individual clothing is: second hand becomes very difficult.
And it destroys a lot of jobs in developing countries. Although these are not high quality jobs, not sure about if this is a bad thing. 🤔
I definitely think the consumer side of this will be the hardest part. As we see with computers and smartphones.. the ewaste problem is huge (including on the consumer side). I think it would be great to have individually customized clothes.. and when I'm done with them, I just box them up and send them back to be broken down and (if possible) re-used. Course, I normally wear my clothes to the point where they are threadbare and holes. I imagine some of it can still be reused.
So they cant create what 3d knit can, this "secret machine" only can do tubes, so you still need to do cut and sew. ByBorre and Shima Seiki leaps and bounds ahead. Also co-founders are all clothed in traditional cut-n-sew, not in their "cheap and fast, 20 minutes, garments".
Look up CSM knitting machine. I think it is base on thism but automated and a lot smarter.
I always enjoy an advertisement for a company. I hope they gave him his pants for free. So much nonsense we have only had custom clothing for CENTURIES. Strangely the 3D pants are still sewn? And tubular knitting and weaving has also been around for ages. I hate misinformation
nitpick: please don't use "chromatic aberration" effects like at 10:46 - they make me dizzy! my glasses cause it on my peripheries already, so my brain thinks i need to tilt my head. pretty common for strong prescription folks with high-index glasses.
The main reason for the waste however is people buying clothes to wear few times and throw away for new trends
The tech is so new that Toyota did the same over 10 years ago to weave carbon fiber a pillars for the lexus lfa.
*Tinder should use this phone body scan thing so nobody could lie about their height or body type, legit 100 use case.*
Considering the high initial cost of the 3D loom, the company is likely to adopt some kind of printer-cartridge or razor-razor blade model to make the material exclusive to the machine. If the goal is to make customized garment, would robotic automation of cutting and sewing be a more versatile and lower cost approach?
This is wonderful!
Why isn't 0:48 the next spock?!?
the ferengi had the right idea here
This is not FASHION .
This is to amend your pants.
Creating clothes from tubes isn't exactly revolutionary. We've been using tubular knitting techniques for ages to make socks and hats. It's not really a new invention-just applying an old method to different types of garments.
This definitely sounds like a good idea, but currently has two big offsets in my mind. Right now the clothes are a bit on the pricey side. Looking at the unspun website. I assume that'll probably go down over time as it becomes more mainstreamed. The second is my body type and weight fluctuates constantly so having something that fits me perfectly one month might be baggy or too tight on me the next.
this won't change the user behavior, which is the main cause anyway, if this can change the buying behavior, it is achieve the "green" it claim, if not it will just as the same as the other fast-fashion and achieve profit, huge profit, but it just automate a small part
Make superhero costumes
weird that they want you guys to censor the donut but they show an up close shot of it on their website
I've been using my Henson razor 🪒 for 2 years now. I haven't spent another dime on razors. This advertisement is worthy of this video. And I hate ads and that's saying a lot.