Educational Video I Students Project I Basics of Brand Communication I School of Communications

From the easing mornings to the ending nights, our life is filled with many different kinds of products and brands that we associate ourselves with. The past almost 100 to 150 years has seen a drastic rise in the number of brands in the market and its importance in our lives. But why do we only prefer certain brands and not every one of them? Why do we trust only one specific brand? Why are fewer brands way more famous than others? All of these questions and many more are answered in this educational video that explores the subject of Brands and the Basics of Brand Communication. Share, Comment, Like and Subscribe!! Happy Learning!!
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Sincere Thanks:
Rev. Fr. Antony R. Uvari, SJ
Vice-Chancellor, XIM University
Rev. Fr. S. Antony Raj, SJ
Registrar, XIM University
Dr. V. Vijay Kumar,
Dean, School of Communications, XIM University
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A Project Done By:
Aditi Mohanty, Piyush Biswas, Poorabi Mishra, Richa Bharti (Students of BSc (Hons) Mass Communication 2021 - 2024 Batch for the course Documentary Film Production)
Produced by:
School of Communications, XIM University, Bhubaneswar, India
Executive Producer, Head of Creatives & Production:
Dr. Vijay Kumar Vijayan
Course Instructor & Project Guide:
Ms. Simple Sujata Mishra
Publicity Designer, Visual Editor & Team Leader:
Richa Bharti
Digital Cinematographer:
Piyush Biswas
Researcher & Script Writer:
Poorabi Mishra
Presenter & Motion Graphics Designer:
Aditi Mohanty
Technical Assistant:
Mr. Ratiram Khaka
Music Credits:
Pixabay
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Special Thanks:
Rema Deosi Sundi
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© School of Communications, XIM University, 2023