The problem with Track and Field worldwide is that it's too compartmentalized. It's every man for himself, and it begins to cannibalize itself. Look at the major-leagues in essentially every major sport: NFL, premiere league, etc. They all have major sponsors that are funding the sports themselves. The athletes from those major sports earn a salary from the leagues/club owners who have incredibly deep pockets. They are then also able to supplement their salaries from their own sponsorship deals. Tom Brady makes money from the NFL, who has major deals with beer brands, insurance companies, car companies, etc. and supplements it with his individual sponsorship with Under Armour. Track and field is a major enough player to garner those huge sponsorships, while athletes can supplement their salaries with individual deals. Suddenly, we're no longer relying on the good will of individual federations, but the contractual obligations of a worldwide league that can mandate X number of appearances to qualify for "majors" akin to the majors of tennis and golf. It's really just a reorganization of money that already exists in the sport, but re allocating it for the betterment of all of its stakeholders.
two pieces of content with this man dropping in one day, it's christmas for olli's hoares
This is the year of Mac Fleet on-camera, folks!
What an awesome conversation.
Love the way he articulates himself, very fun listen!
Great interview and fantasic banter from Ollie. Looking forward to the Aussy Champs.
🇦🇺 Can’t wait to see Ollie smash it at Aussie Champs 🇦🇺
The Hoaredog on Citrus Mag? unbelievable
Wow nice
The problem with Track and Field worldwide is that it's too compartmentalized. It's every man for himself, and it begins to cannibalize itself. Look at the major-leagues in essentially every major sport: NFL, premiere league, etc. They all have major sponsors that are funding the sports themselves. The athletes from those major sports earn a salary from the leagues/club owners who have incredibly deep pockets. They are then also able to supplement their salaries from their own sponsorship deals. Tom Brady makes money from the NFL, who has major deals with beer brands, insurance companies, car companies, etc. and supplements it with his individual sponsorship with Under Armour. Track and field is a major enough player to garner those huge sponsorships, while athletes can supplement their salaries with individual deals. Suddenly, we're no longer relying on the good will of individual federations, but the contractual obligations of a worldwide league that can mandate X number of appearances to qualify for "majors" akin to the majors of tennis and golf. It's really just a reorganization of money that already exists in the sport, but re allocating it for the betterment of all of its stakeholders.
A great conversation!
Love to see the Hoare on the Citrus pod
Look at those beautiful Woodways behind them. That is some serious cash $$
"Take care, brush ya hair" 😊
Just a lil extra cushion