What makes ideas viral and products spread contagiously? In this engaging talk, Professor Jonah Berger discusses social epidemics, or how products, ideas, and behaviors catch on and become popular.
Smart guy. He is creating a cognitive dissonance in the minds of the attendees and a sense of anticipation when talking about the emotions chapter in his book in order to sell it. I enjoy seeing theorists applying their findings.
What makes ideas viral and products spread contagiously? In this engaging talk, Professor Jonah Berger discusses social epidemics, or how products, ideas, and behaviors catch on and become popular.
Smart guy. He is creating a cognitive dissonance in the minds of the attendees and a sense of anticipation when talking about the emotions chapter in his book in order to sell it. I enjoy seeing theorists applying their findings.
Enjoying this lecture tremendously...hahaha Tq Prof!
@whartonschool this book seems to be interesting
would love to attend Jonah Berger's lecture once
Best wishes from INDIA
Why were my professors never this entertaining?
We hav reportings and my topic was Emotion!!! And he didnt even discuss it? What a lucky day
Amazing class! I'm gonna use some of it to build my fashion brand ;-) Thanks
SURPRISED this didn't have more views/listens
What book you talking about where we can "read about it"?
CONTAGIOUS: WHY THINGS CATCH ON BY JONAH BERGER
mmm... time to buy the book :)
Never say no to SpikeBoarding.
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contagious/D/eremoTe.D(erolvetationN)camera //nd.D
contagious/D/eremoTe.D(erolvetationN)