Unfortunately, our film Industry has been unable to empower itself with the ability to analyse Script merit. There is a tried and tested formula to good and successful content creation, but it's a hard path that demands time, devotion, deep passion and risk taking ability. Unequipped, our risk-averse Industry has thus consistently chosen the easier path of investing on bigger names than bigger content, without realising the golden rule of cinema 'There are no bad films, only bad scripts' and 'A good script makes everyone look good, but a bad script makes everyone look bad'. The day we truly start believing, respecting and investing in the Institution and precious talent of Script Writing, we will most certainly be able to make successful and worthy films, that will usher in the golden age of Hindi Cinema. How can poor content, laden with exorbitant ticket rates and fake reviews and collections, ever be able to instil confidence in the hearts of our audience, in whom rest the future of our Industry.
But what use is this when you profit just 10 crore from a 1000 crore revenue.... What more creativity and strategy is Karan going to pull this time. Maybe sack your CEO!! Adar is playfully risking his money with a tad bit of seriousness.
Unfortunately, our film Industry has been unable to empower itself with the ability to analyse Script merit. There is a tried and tested formula to good and successful content creation, but it's a hard path that demands time, devotion, deep passion and risk taking ability. Unequipped, our risk-averse Industry has thus consistently chosen the easier path of investing on bigger names than bigger content, without realising the golden rule of cinema 'There are no bad films, only bad scripts' and 'A good script makes everyone look good, but a bad script makes everyone look bad'. The day we truly start believing, respecting and investing in the Institution and precious talent of Script Writing, we will most certainly be able to make successful and worthy films, that will usher in the golden age of Hindi Cinema. How can poor content, laden with exorbitant ticket rates and fake reviews and collections, ever be able to instil confidence in the hearts of our audience, in whom rest the future of our Industry.
I'm sure Kareena Kapoor was the mediator in this deal. She's best friends with Karan Johar and Natasha Poonawalla.
But what use is this when you profit just 10 crore from a 1000 crore revenue.... What more creativity and strategy is Karan going to pull this time. Maybe sack your CEO!! Adar is playfully risking his money with a tad bit of seriousness.
Interesting...