How to become hyper customer-centric in Financial Services

Keynote:
Ayca Tunc-Ruff, Vice President & Head of Financial Services DACH, Genpact
Dealing with legacy technologies, a stringent regulatory environment and macroeconomic pressure, Financial Services organizations face higher barriers achieving customer centricity and loyalty. A recent report states an average NPS score of 27 for leading financial institutions showcasing that the industry has room for improvement compared to sectors such as Retail and Consumer goods. The session will focus on how to think and act like a hyper customer-centric organization based on a 360-degree customer view.
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