Things I do for my clothing brand | branding, design inspo, pricing, launch prep routine, small biz
Вставка
- Опубліковано 28 чер 2024
- ♡ WE'RE OPEN! Shop Overthinker Apparel here: [overthinkerapparel.com/]
♡ Unleash your creative power with Kittl: kit.tl/OverthinkerApparel
Thank you Kittl for sponsoring this video!
〰️
♡ A must do for your clothing brand is to save upto $1600 with discounts on .Store, Canva, Wix, click the link below:
elevate.store/OAlink/2
〰️
Ever wondered where I source my blanks, or why some sweatshirts cost more than others? Or perhaps you're curious about where to turn abstract ideas into tangible designs? Well, in today's video, I'm pulling back the curtain to reveal some of the "secret" processes I go through before each launch. I'll share the reasoning behind every step, giving you an insider's look at how things work around here. Hope you enjoy today's video!
With Love,
Kayla
〰️
Stay in the loop! Check out my other socials:
Overthinker Apparel official shop: overthinkerapparel.com/
Instagram: / overthinker_apparel
TikTok: / overthinker_apparel
Business Inquiries: [sponsorship@overthinkerapparel.com](mailto:sponsorship@overthinkerapparel.com)
*ATTN: Our only social media accounts are listed above. All other accounts are fake and from scammers.
〰️
Supplies that make my small biz life easier:
♡ Upgrade your workspace with FlexiSpot adjustable desks:
US site: bit.ly/3KnUbtT
Canada site: amzn.to/40BgD7Q
♡ Amazon Storefront: www.amazon.com/shop/overthink...
〰️
0:00 - 0:35 background
0:36 - 1:12 quality
1:12 - 1:34 plans for future drops
1:35 - 2:27 design inspo (kittl templates)
2:27 - 3:06 confession - branding issue
3:07 - 4:01 got my new logo (kittl)
4:01 - 4:37 new branding + licensing (kittl)
4:37 - 5:32 where to place my designs? (kittl mockups)
5:32 - 6:14 not an artist? not a problem (kittl AI art)
6:14 - 6:32 from AI art to merch designs (Kittl)
6:32 - 6:48 affordability + pricing
6:48 - 7:32 pricing factor 1
7:32 - 8:06 pricing factor 2
8:07 - 8:45 pricing factor 3
8:45 - 9:29 more pricing considerations
〰️
Music: epidemic sound
〰️
FTC- Some links are affiliate, meaning I receive a little commission if you decide to buy through them. Thanks for your support!
〰️
Subscriber count: 183k
〰️
♡♡♡ Be Brave, Be Imperfect, Be You
Overthinker Apparel, founded by Kayla, emerged from the desire to help people feel a little better about their imperfections while coming to terms with my own. What began in a humble apartment has now blossomed into a brand that spreads comfort and joy to thousands of customers.
Our unique creations, ranging from embroidered sweatshirts to decor, are designed to provide you with a sense of belonging. They're tangible reminders that it's okay to be authentically you, it's okay to stumble, and it's okay to grow at your own pace.
When you choose Overthinker Apparel, you become part of our community that learns and grows together. Connect with us on Instagram or UA-cam (@overthinker_apparel). We're thrilled to be a part of your story!
♡ Check out our shop here: [overthinkerapparel.com/]
Your feedback matters! Do you prefer narrative styles like today's video, or do you enjoy more ASMR and relaxing content? Perhaps a hybrid of both?
I'm open to all suggestions and am always looking to improve my editing skills. So, if you notice anything that could be done differently or better, please feel free to let me know.
Thanks for watching! And don't forget to check out Kittl to unleash your creative power: kit.tl/OverthinkerApparel
I like the narrative, because I often listen while I work. However, a hybrid of both would also be fine, as observing your process and method is also helpful.
May i know your sweatshirt cloth
I love the ASMR but doing hybrid wise would still be awesome ❤
i agree with ducksavage (lol) - hybrid would be great as it's a nice balance! But i lean towards the narration ❤
Hi love everything you do, keep going you deserve every success you get🎉 For me personally i prefer narrative videos, cant stand the ASMRs and try to proportion your ad timing within the video, when the ad takes more that half of the video, viewers get bored (or at least i do ☺️). Good luck with your business, it’s really amazing
The way you think about what your customers can afford is amazing… and I normally skip sponsorships In videos but you made it so interesting 😊 Thank you 🙏
I’m a huge fan of the sweaters. Tbh this is my inspiration for my own business.
Professional Overthinker - I need that on a sweatshirt! Love your videos. I am starting on my own business journey and these keep me motivated.
Super thank you for everything. I hope your life and business keep getting better and happier
Thanks for this new video! You have inspired me a lot, I've been following you from the starting of your channel. Lots of love ❤
Thanks so much for following along!🥹💖💖
My custom friends are my priority as well,and making sure they have the best experience shopping and unboxing...
I totally understand you❤
Ive been working on my own brand and your videos have been very helpful
Whenever I feel down because my brand is not doing well, I always come back to your videos for inspiration. Thanks 😊😊😊
Why isn’t it doing well?
Wow ! you have inspired me. I'm try to start my T-shirt business and is difficult for me to pinpoint my niche. Thanks for sharing.You have gained yourself a subscriber.
Did you ever think about having classes or being a mentor? I think many others will want to learn from you!
That’s a great idea! But currently I’m not ready to take that step. If anyone reaches out claiming to be me and offering courses, please be cautious as they’re scammers.
Yes absolutely even I would like to learn
I really wanted to start my own little clothing brand but i couldn’t…cus i had no experience or idea
How about an essential list ?
Me too I really wanted too I already watch all your videos .
We prefer this one...narrative. Nice glass. Love your designs
I wish I could tell my inner artists that its okay to use a template and adjust it. Thank you for the video. Very informative.
I was eagerly waiting for your video, Lots of love ❤❤
Hope you enjoyed it!🤍🤍
wonderful video. i love that your not afraid to talk about the insides of operating a business! if u dont mind me asking, what is the name of the heat press you use?
Today i purchased the "always there for you" crewneck !
Love your videos ❤
I would love to do a business like you do, but when I see all that you do, it scares me, as I know I could never do all of that. You are a Superwoman for sure and I love that your mother works with you and supports your dreams. I wish you had time to post more often.
New vlog in the making 👀💖💖
Everything is so cute I love everything so much 😍
I want to start a business like yours. Youre an inspiration.
I'm also a Clothing Manufacturer and if you need anything let me know.
your new logo looks fantastic, it's a great idea to add it to your products ☺
Glad you like it!🫶
You're really an inspiration to me! I want to start an embroidery business and ur video really gave me courage ❤
Would you please give me more information about the tagging and packaging items or materials and where you buy them from.
Ill really appreciate it ☺️
From Philippines. I really love your business ideas.
Yayyyyy! Great Video, Super Power to you, love your content and passion!!! Kudooos
Thanks so much!!💕
Thanks now I know about Kittl!!!😊
🔥🔥🔥✨✨✨👏👏👏 woo-oowww.... you're such AN INSPIRATION to those wanting to start their own business and thank you for showing us that it does take hard work and effort, but also that its worthwhile.
I love your logo 😍
I was wondering, what size and type of needle do you find works best for smaller lettering on sweatshirts?
I really love the quality of your sweatshirt. Kindly share where and how you get your blanks please. Thank you
Amezing your new logo look fantsatic.. Its a great idea to add it yo your producets.. Thanks
From where did you get those tees i mean without any logo or something and at what cost?
And totally loved it...🥺💜✨🦋
Thank you. Very helpful.
Manufacture is Here ❤❤❤
how do you print the lay-outs? before placing in for heat press? can you do a tutorial please
Make video on how you design a design for clothes and bags, cute designs
Ist time i saw your video i am house wife i started clothes and accessories business at home i am veryyyyyyyyy struggle. I think go to Stop the business but your video motivated and impressed i go to proper planning and refreshing my business with my 9 month baby and my husband very lovable and carrying but he's not interested my passion (he's scolding for business) i saw your business story video here at night 1 pm
Thanks 🙏
I pray for you and hard work never fails
❤from India
Always waiting for your contains ❤❤
More to come!🥰🫶🫶
@@overthinker_apparel waiting eagerly 🙂
I ❤the new logo :) Don't over think it 🤔
When did you have those cute glasses / cups!!!? I waaaant!
They’re coming soon! More info will be in the next vlog🥰
Hi I love you're work can you tell me how you get your designs made
What is the name of the tool you used to stick the image on the t-shirt?
Which printing method do you use? And does the printing method work on cotton clothes?
Which weaving machines are you using ?
I love your creations. May I know where you get your materials?
I'm also a Clothing Manufacturer and if you need anything let me know.
For your embroidery designs - do you come up with the designs yourself or use artists? I’ve been dreaming of starting my own business for a long time; especially in the area of embroidery and I have ideas & sketches but not necessarily the artistic talent to bring them to life on a garment. Would you be able to share your experience around paying artists commissions if you use any or making your ideas come to life?
Hi your videos are very helpful. Planning to open my own online shop. In your opinion which heat press is better? The manual or the htvront? If what brand of heatpress are you using. Thank you so much. 🥹🙏❤️
what's the brand you get for your baby tees?
Yayeeee I can’t believe it I’m the first one 😩💗
☺️🫶🫶
Like the quality of your sweatshirts which are the one comes with best quality. Which brand
Which camera using for video shooting?
Hii, Do you design these yourselves? your designs are super cute
Could you please list all the machines plus sewing equipments you use
What model number of Gildan Dryblend do you use? I cant find the one you have :(
Love your glass can cups! What do you call the board you use for your embroidery placement on the shirts?
It’s from Mighty hoops💙
Thank you.
What clothing you use for tees and hoodie
Hi ! I really like you’re work ! I would like to know What is the brand of this machine ?
I’d love to do my own business and don’t know which gildan or Hanes sweatshirts to choose😫would you mind please confirming which these are? I’d appreciate it so so much I can’t find it anywhere
Hi, I just came your page and I’m so In love with your work. I have been doing fashion for a while though I hit rock bottom recently, I was hoping I could get some insight from you, I would also like to start a brand like this from home too. I hope you can help 🙏
Hi, What embroidery do you use ? What is the area for the sewing logo? I’m looking for one embroidery machine and start a small businesses for mi wife and sons 😊 good videos ❤
Where can I buy those machines? Thank you!
Great video 🎉
Thank you!🫶🫶
Hi! what type of shirt printing are you using? DTP or HTV? and what type of printer and ink? I really wanted to try to start a small biz here in my country. pls help me thank you!
how do you but the shirts?
I am from India.
Do you use sublimation printing and which printer you convert, please answer me.
May i know what printer did u use for sublim?
which machine are you using ?
What machine are you using for embroidery?
what material the sweater is made from? i like your sweater
What sort of machine you use, to print. where to buy?
can you please tell me what brodery sewing machine you use and the other tools brand please i am from algeria Thank you so much
i like the logo :3
🥰🥰thanks!!
Where do you buy all this clothes( wholesale)?
Where do you get that machine from?
Which printing you use
7:02 blank brands
Hii, I am also starting my clothing brand I already gotten my logo and ideas but now I have trouble finding good hoodies and crewnecks for my clothing, any suggestions on finding good blanks hoodies and crewnecks?
I am starting my small business right now but creating designs for my mugs, tumblers and glass is my problem. Your video actually helped me. But kittl is providing minimal access for the free one. I would to subscribe but its to much for me since I am still starting. Do you have any promo codes to start it with?
Want to ask what free digitizing app you are using?
What brand of machine did you used ?
what are the mechines you are using
does kittle have the exact same products that you buy?
Mam, may i know...where did you collect all these blank T-shirt from?
Hi...Love the style of the video, see you in the next one.
Thanks for watching! New vlog coming very soon🫶🫶
Where u found the good quality sweatshirt or tshirt as wholesale pls ans me
Who is your graphic illustrator (apart from KITTL), he seems to have a creative brain❤
Hey can you kindly share the names of the machines you use?
Which brand of machine your are using
Hi! I'm your new follower, may I know the brand of your embroidery machine 😊😊😊
❤wow
What are Apps you're using for editing mam?
4:52 what is the machine called?
Make a video about machines you use,,, they'll be helpful for many interpronuer..
From where do you import the garments?
I'm also a Clothing Manufacturer and if you need any kind of help let me know.
How can I import some of your clothes wholesale
Which DTF printing machine do you use?
Please please answer me..
I don’t have any
Where you got the raw material
Hi. Supplier recommendation please
Nice👍🏻
What embroidery machine
did you build a following online before you started selling?