How to Build Segments in Adobe Analytics. Tutorial for Beginners (2018)
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- Опубліковано 27 вер 2024
- Get to know how to build segments in Adobe Analytics Segment Builder. Segmentation is explained in this Analysis Workspace video tutorial for beginners. Learn more in the new video course go.osadchuka.c...
Get to know:
1. how to build a segment in Segment Builder
2. how to save a segment in Analysis Workspace project
3. how to create a segment in one click
4. how to compare mobile with non-mobile traffic
5. how to compare traffic from different countries
Share in comments your favourite segments, and ask questions.
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great video,. Helped a lot.. Just 1 question - Can we use date range while creating segments? or is it by default last 90 days?
I have a query: The product was added to the cart but didn't made the purchase. How to create segment in adobe analytics?
Hi Andry...
Thanks for the video. Instead of creating a segment can we use mob under platform(v4) to know the mobile traffic...why do we need to use segments?
Not sure what mob and v4 stand for, the latter looks to be a custom eVar. The out of the box dimensions do not include a single value that represents the mobile traffic, that's why a segment was created. What you can do is break down a dimension by Mobile Device Type that will show various values where Other stands for non-mobile and the rest of values are associated with mobile.
@@andreyosadchuk Thank u
Great way to create "on the fly" segments. I like it. Thanks!
Awesome! Thank you Max :)
Hi Andrey,
I have a query for you.
i want to know the performance of few campaigns for which the unique identifier is an id , i have created several segments but i want to club together all the id's in a single segment.
example : campaign 1
definition - id = 120093 and 123455and 234553 and 3235535,
what is the correct way to do so
Hey Safin, create a segment with the criteria campaign ID equals any of 1 2 3 or just list the IDs one by one with the OR condition.
I am seeing the message that i don't have the access permission to the link in the description for new video courses. How can i get that permission? Please advise me. thanks!
Hi Andrey, You shared really awesome stuff.
Here I have a query, hope you will help me for the same.
I am getting an issue in counter incremented through DTM. The scenario is - user visit on site. A counter is incremented every time on the page the user visits is not a thread page type. the counter stop when the user visits a thread page type (increment the counter for that page)for the first time.
e.g. page1, page, 2 page3, and thread page.....Counter should be =4
if user comes through Google to thread page Counter should be =1
Please let me know the detailed information.
Thanks in Advance
Stacy
Hi Stacy, I'm happy you found this video helpful :-)
I'm not fully sure I understand your scenario, could you provide more detail by answer the following questions?
1. Do you want to fix the implementation of a custom event OR to create an advanced calculated metrics with a segment that would return a counter value?
2. What value do you expect for the following scenarios?
2.1 Entry page1>page2>page3>Exit
2.2 Entry page1>page2>page3>thread>page1>Exit
2.3 Entry page1>page2>page3>thread>page1>page2>Exit
2.4 Entry thread>page1>thread>Exit
2.5 Entry thread>thread>Exit
Hi Andrey,
Thanks for your quick reply.
I am new in DTM and Analytics:
could you please suggest me the best thing on following scenario:
User visits Community site. A counter is incremented every time the page the user visits is not a Thread page type. The counter stops when the user visits a Thread page type (incrementing the counter for that page) for the first time. Examples:
1. user visits Home Page, and Category page, Forum page, and Thread page type then leaves the site. Counter = 4
2. user visits Home Page, browses to the Explore Category page, News page, views the (Thread page type), then clicks 2nd (Thread page type) and then clicks next (Thread page type). Counter = 4
3. user clicks a link from Google Search and lands on and views a (Thread page type). Counter = 1
According to yours:
2. What value do you expect for the following scenarios?
2.1 Entry page1>page2>page3>Exit = event will not triggered
2.2 Entry page1>page2>page3>thread>page1>Exit
= 4
2.3 Entry page1>page2>page3>thread>page1>page2>Exit
= 4
2.4 Entry thread>page1>thread>Exit
= 1
2.5 Entry thread>thread>Exit= 1
THanks :)
Stacy, it requires quite a complex algorithm. Could you elaborate more on what business question you are trying to answer? Maybe there is a simpler way to achieve that...
Hi Andrey! This is really helpful.
Question, How will I be able to see the underlying/raw data? Thank you.
I want to create a segement for a list of product IDs. how can i mass upload the list instead of manually adding product IDs in separate containers?
If the list is massive, consider adding a classification and building a segment on it.