Evilenia Tsimpoura -

#ZNetwork Corner: Virtual Reality’s Green Revolution 🌱🌍
Our Account Manager, Evilenia Tsimpoura, tells us there is a new Metaverse in town, and it's not just for avatars and virtual hangouts. In a nutshell, immersive VR is becoming the secret weapon in the fight for a greener future.
But how is it going to revolutionize the sustainability industry? Evilenia worked with her team on creating a virtual replica of the R&D Centre for one of our biggest global clients.
Picture this: Conference-goers putting on VR headsets, suddenly transported into a world where they're tossing virtual bottles into recycling bins (talk about gamification!). But it's not all fun and games - participants got a front-row seat to the client’s sustainability efforts and a crash course in the world of the Packaging and Packaging Waste Regulation (PPWR).