THE DARK TRUTH BEHIND "AURA"

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  • Опубліковано 13 гру 2024

КОМЕНТАРІ • 145

  • @BrazenBull001
    @BrazenBull001 Місяць тому +193

    Nardwuar is the aura destroyer

    • @ma_martin
      @ma_martin Місяць тому +1

      lmaoooo indeed

    • @安德烈布爾塞亞
      @安德烈布爾塞亞 Місяць тому +1

      lil b and yung lean are prolly the only people whose aura haven't been destroyed by nardwuar icl..

    • @ElohimOgun
      @ElohimOgun Місяць тому

      He puts in the work to question the family members and closest friends to these artists and expose their human side 🤣

  • @MaxChalkley
    @MaxChalkley Місяць тому +113

    its just Chinese social credit system but worse

    • @michaels.2072
      @michaels.2072 Місяць тому +8

      Western youth yearn for the Chinese social credit system

    • @MaxChalkley
      @MaxChalkley Місяць тому +3

      @@michaels.2072 yes exactly

    • @dalfaroux
      @dalfaroux Місяць тому

      @@michaels.2072 they already do have something like that, at least the ones messing with their attention span on media platforms like tiktok

    • @Ida-Adriana
      @Ida-Adriana Місяць тому

      Omg I thought i was the only one obsessed with CCP SCS 😂😫 Do you know that it’s being introduced in the western countries also? There’s a lot of debate about it in academia, the pros & cons of dictatorship, basically… 😣

  • @TheAlexanderVoid
    @TheAlexanderVoid Місяць тому +47

    I took a shot every time “aura” was said in this video. I’m now in the grave with zero aura.

  • @noahvember
    @noahvember Місяць тому +35

    this is huge for the unemployed community

  • @TMAHHLOL
    @TMAHHLOL Місяць тому +61

    so awesome you can make an entire video incomprehensible to people who don't spend 12 hours per day using tiktok. truly the Chinese white kanye west of youtube video

    • @TMAHHLOL
      @TMAHHLOL Місяць тому +3

      thumbs up :3

    • @joshuafed123
      @joshuafed123 Місяць тому +1

      Exactly the point I made in my comment just now. This is an example of a chronically online sick individual who thinks these micro TikTok trends are relevant to people in society.

    • @TMAHHLOL
      @TMAHHLOL Місяць тому

      @@joshuafed123 can I have your Chinese white Kanye babies

    • @mwemamaina2203
      @mwemamaina2203 Місяць тому +4

      Parts of this video made sense and others didn't. When he first started talking about aura it seemed that you had to be chronically online to understand the context from which he based the video off of. This idea of aura only applies to a few western contemporary genres of music. This aura phenomenon is mostly concentrated on rap and a few other genres, you wouldn't find jazz or pop in this discussion. These popular artists are mostly talked about on tiktok and insta, where the aura idea comes from. But I do agree with him when he later discussed the growing focus on an artist persona and liking it to the way ancient people wore costumes to be more like the deities they worshipped.

    • @moshymosh
      @moshymosh 12 днів тому

      Typical Karsten Kroening video with 0 research and pure nonsensical ramblings.

  • @leeder-
    @leeder- Місяць тому +35

    imo BONES in the early/mid 2010’s had an insane amount of aura

    • @kaleb2758
      @kaleb2758 Місяць тому +8

      unc undergound ☠️

    • @leeder-
      @leeder- Місяць тому +4

      @@kaleb2758 no deadass though lmao

    • @ma_martin
      @ma_martin Місяць тому +5

      agreed, he and whole team were one huge mystery at some point

    • @poopooman-q7r
      @poopooman-q7r 22 дні тому

      i was thinking this too bro but after he did the nardwuar interview their whole image kind of all fell apart

    • @ma_martin
      @ma_martin 21 день тому +1

      isn't greaf still a mystery? I kinda fell off, but remember he was the biggest unknown

  • @pxtchwrkx1168
    @pxtchwrkx1168 Місяць тому +27

    I feel like people are confusing the terms "aura" and "mysterious", Just because people on tiktok consider aura to be mysterious or "a mask" does not mean that the definition needs to be dumbed down to that. I get what you are saying about a cultural Ethos but I dont understand how you are connecting that to "aura" Aura does not NEED to be mysterious. Since you brought up ancient times. Aura is a goddess in ancient Greece in charge of the wind and breeze and I think this helps explain the more universal definition of Aura. Rather than a specific style of behavior, Aura is the energy you emit into the world the "breeze you leave". It does not need to be defined as anything..., it is simply the energy you put into the world. You could have a healing aura, a leaders aura, a mysterious aura, or even an evil aura. Additionally, for many spiritual people, Aura is something they believe they can sense within someone helping them interpret the intentions of said person. But where I think you are right is in people like 2hollis and playboicarti purposefully replicating evil aura from history. If you go through 2hollis's deleted discography he's very into the occult, but didn't always have that "dark mysterious" theme, it seems he purposefully changed to a darker more egotistical theme. (talking about how his ego has overtaken him etc...). Additionally, I dont really have an opinion on playboi carti but he is definitely preaching satanism. Cool video though, I agree the way we look at aura is definitely a problem

    • @pxtchwrkx1168
      @pxtchwrkx1168 Місяць тому +15

      bro idk what im yapping about i just hit the bong😭

    • @nittwittslikk5241
      @nittwittslikk5241 Місяць тому

      You said the truth tho, aura is more than being mysterious ​@pxtchwrkx1168

    • @NotExeyy
      @NotExeyy 9 днів тому

      unemployed

  • @misawashere
    @misawashere Місяць тому +5

    I thought aura was a repackaged term for “swag”

  • @leanhjames1
    @leanhjames1 Місяць тому +9

    unemployed final boss

  • @donkykong1243
    @donkykong1243 Місяць тому +12

    The dark truth of "dark truth" videos

  • @dereks617
    @dereks617 Місяць тому +1

    i love your channel it’s like a perfect in between of music and fashion and talking about the old and new and bringing a almost a pov most people don’t tend to speak on at times 🙏

  • @biggestbird420
    @biggestbird420 Місяць тому +3

    thank you!!!! I leanret so much about dark aura and i am 14 who knows dark psychology(am i cooked????).

  • @jaewannjoseph
    @jaewannjoseph 5 днів тому

    Instant subscribe, I love how each point you made in this video made absolute sense. It's funny enough that you mentioned my two favorite artists and explain very accurately what even drew me to them many many years ago. You made a great point with this video.

  • @PsychoJenny29a
    @PsychoJenny29a Місяць тому +6

    I agree the "the Bacchae" is the epitome of "aura" and style.
    Too me it is fascinating that we as humans are not too different from even people who lived almost 4k years ago.
    Our brains seem used to a certain way of viewing ourselves and each other. Fun!

  • @mwemamaina2203
    @mwemamaina2203 Місяць тому +6

    I think this video appeals to people who are chronically online as it would be a bit difficult for people to understand the video without having gotten the full context from social media. Also the use of this spefic ' mysterious ' type of aura doesn't acknowledge the other different kinds of aura. This definition of aura you mention is specic to insta and tiktok, the same place you got the reference clips in the video, making it only understandable to people who are on insta and tiktok, who interact with those type of posts. Overall the vid was good 👍, pointing out the trend of valuing an artists persona over how good the music is. The wording could've been better but the point was understood.

  • @dalfaroux
    @dalfaroux Місяць тому +8

    this is related to parasocial interactions

  • @tomaso0
    @tomaso0 Місяць тому +16

    I think this kind of started in recent times with Yeezus, and Kanye adopting that Hedonistic persona in music. Also he had a literal mask on stage

    • @Bobo_was_born
      @Bobo_was_born 25 днів тому

      I completely agree with your statement, Im even mad that those 15 yr old worship Carti like he is a trendsetter or something out of this world, they should watch some older videos of him and see what he is all about lol, goofy as hell, chill skater boy, which is not a bad thing at all but this whole dark fantasy modern day vampire... its just silly and cringe at this point

  • @RB-ki9xv
    @RB-ki9xv 25 днів тому +4

    Yapper final boss

  • @FrenchGoddy
    @FrenchGoddy Місяць тому +10

    everyone has an aura, everyone gives off some typa vibe whether it’s good or bad

  • @wrightblan1501
    @wrightblan1501 Місяць тому +6

    I was going to say aura started with Prince, but then I realized aura goes at least as far back as Bob Dylan.

    • @wrightblan1501
      @wrightblan1501 Місяць тому

      @@aarovision. you mean Jimi Hendrix?

    • @rakeemkoroma2398
      @rakeemkoroma2398 Місяць тому

      even classic old hollywood actors had aura and mystique

  • @earlturner-ji2zr
    @earlturner-ji2zr Місяць тому +1

    You said a really grest take in the final part, it comes out of peoples lack of religiosity and them unconditionally seeking it

  • @fafa-vg5su
    @fafa-vg5su Місяць тому +5

    I'm high, idk what's ur talking about* think it's important and I'm happy for you good job on the video

  • @totaldeparture7848
    @totaldeparture7848 Місяць тому +2

    "The Weekend was really the first artist to have this type of aura" Umm have you heard of Daft Punk? They were the kings of mystery and intrigue or what is apparently being called aura now for decades. I would still say your average person knows far less about them and what they look like than The Weekend even though they're a far bigger household name.
    Then Deadma5 did it. Then countless more. Now it's practically how to try to get famous 101. Artists hiding their identity to garner mystery and fame is absolutely not a new concept. That said, I agree that this idea of people arbitrarily assigning and retracting aura points over absolute nonsense is the epitome of bullshit. Just let artists live their lives lol.

  • @kkatpheiz
    @kkatpheiz Місяць тому +13

    its just kids bored being nihilists, next step our lil school rickstars will visit church every sunday, mark my word

    • @Bobo_was_born
      @Bobo_was_born 25 днів тому

      You might be on to something lol, TikTok brain rot is a real curse

  • @PaleoPalico
    @PaleoPalico Місяць тому +3

    You're getting CLOWNED on tiktok bucko

    • @joshuafed123
      @joshuafed123 Місяць тому

      Where

    • @PaleoPalico
      @PaleoPalico Місяць тому

      @joshuafed123 On tiktok?

    • @moshymosh
      @moshymosh 12 днів тому +1

      He's been getting dogged on for a year now. This self-dubbed "fashion designer" thinks he's above mfs. Just check his video on NPC fashion when he literally is one

    • @PaleoPalico
      @PaleoPalico 12 днів тому +1

      @@moshymosh I hate that type of people

  • @Tutolixx
    @Tutolixx Місяць тому +6

    Lamest title i ever seen

  • @manewilk8341
    @manewilk8341 Місяць тому +4

    I See No creases in The spine of infinite Jest Karsten

  • @erikconlon6254
    @erikconlon6254 18 днів тому +1

    Came here from a meme I saw on ig

  • @ti2809
    @ti2809 Місяць тому +2

    nice concise thesis here but then i saw the comments that made much better points

    • @moshymosh
      @moshymosh 12 днів тому

      Bro writes his videos with chatgpt and does 0 research

    • @ti2809
      @ti2809 12 днів тому +2

      @@moshymosh trueeeee no effort these days

  • @joshuatelem8796
    @joshuatelem8796 Місяць тому

    Kinda cool seeing one of my friends fits featured in the video

  • @cashmuni
    @cashmuni Місяць тому +4

    MICHAEL JACKSON*

  • @dailydriveasmr
    @dailydriveasmr Місяць тому

    I run into thurston moore quite often and he’s so down to earth and chill af it just makes him seem that much fucking cooler

  • @Vos4002
    @Vos4002 Місяць тому

    These videos are incredible

  • @Mxntvl2006
    @Mxntvl2006 Місяць тому +1

    I think aura is seen as the new clout. Everyone loves clout, everyone wants clout. The more clout the more attention

  • @casonl1376
    @casonl1376 Місяць тому +2

    no way this is a video

  • @totaldeparture7848
    @totaldeparture7848 Місяць тому

    Btw I hope that didn't come across as a rant, I love your videos man I just think it's funny how constantly the cycle just repeats itself for new generations only with new terminology.

  • @XLT999
    @XLT999 Місяць тому +6

    Y’all need to leave the phone at home and go for a hike. This some shit the squad of nerds fight amongst themselves.

    • @joshuafed123
      @joshuafed123 Місяць тому

      Never heard someone say Auro that many times until this twink said it

  • @lolno6975
    @lolno6975 Місяць тому +1

    If i had to give a top 5 aura in rap all time, this would probably be it (no particular order):
    -Drake (pick any era, he has aura, and his aura is more of an anti-aura. Makes no sense but it works)
    -Carti WLR to current day (this might be the most aura ever but the LV thong did pinch him back a little)
    -The Weeknd during The Hills (in terms of a single song aura this might be it. This song was inescapable and mysterious ass Abel was at the head of it)
    -Kanye during TLOP (the whole album rollout was a massive aura shifter, especially the tour pretty much saw him take over aura at that time)
    -Eminem during 1999-2000 (quirked up white boy who was hust better than everyone at rapping, hiding a mysterious and violent alter ego? This set the precedent for aura and can be argued as the highest ever)
    Notable Honourable Mentions:
    -Yachty, Lets Start Here to Current day (my personal shout for next aura goat, hes onna generational run and his aura climb with every second of music hes been making)
    -J Cole, features up until Grippy 👅(this wouldve been in the top 5 easily if Grippy didnt exist. If he was a feature it became his song, even against an aura beast like Drake)
    -Kendrick, Good Kid Maad City (imo this is the peak of his aura, drops an amazing album showing him going aura for aura with Drake which is impressive because this was Take Care Drake, as well as dropping Swimming Pool which was a massive jump in aura from Section 80 due to popularity)
    -2hollis, entire career (he has the most potential to make the top 5 and take over aura in general, especially with Gold and Trauma getting popular recently)
    -Nettspend, Nothing like uuu to Current day (hes 2hollis but more popular, a lot of potential but doesnt have the boost of being his own producer)
    -Fimiguerrero, Immigrant to Current day (UK rapper so the potential aura gain is unmeasurable, as well as Vogue and MVP getting massive stamps of approval can easily wildly jump)
    -Travis, Astroworld to Current Day (the hidden feature rollout pretty much sold me on Travis, he will make top 5 after his next album)

  • @SSG3MIKE
    @SSG3MIKE Місяць тому +3

    Dis gotta be brainrot right here

  • @devilsposterboy
    @devilsposterboy Місяць тому

    the weeknd being the originator of aura and alex g having 10 classic albums are actually insane to say im ngl but the psychological aspects of this video are cool for sure.

  • @mr.brightside4636
    @mr.brightside4636 Місяць тому

    awesome video

  • @elote12331
    @elote12331 Місяць тому

    Showed this to my parents now they’re both in a coma 😢

  • @lazylazy871
    @lazylazy871 Місяць тому

    Inspired by Unsolicited Advice’s ritual video? Christmas example and timing made me think of it

  • @GoldMoufP
    @GoldMoufP Місяць тому +1

    Early 2010’s young thug did it first up until 2019 then carti followed suit

  • @ShyneSing
    @ShyneSing 5 днів тому

    thanks for making a video about me

  • @lucasmoney
    @lucasmoney Місяць тому +1

    the alex g vs mk.gee aura off

  • @rokuz5309
    @rokuz5309 Місяць тому +3

    boy slow down dropping all that bs 😭😭

  • @Dilandau8
    @Dilandau8 Місяць тому

    The aura is simply the visual and auditory interest produced by a person and the lingering impression that person leaves in our minds. You can find that even in old 18th century novels and I'm pretty sure even before. Heck, There are some characters with aura in Homer's Iliad and Oddyssey and probably in any human myth...
    Aura is in no way modern. You can sense even in print that people like Sarah Bernhardt or Farinelli had an aura, or any public speaker. And I feel like bands like Led Zeppelin have more of an aura than any of the modern artists mentioned in the video so far...if anything, it is way harder for artists today to cultivate a shroud of deep mystery for a long time.
    Another French artist with a certain aura comes to mind: Mylène Farmer.

  • @ElohimOgun
    @ElohimOgun Місяць тому

    Nav had serious aura before everyone saw what he actually looked like LMAOOO

  • @angun703
    @angun703 Місяць тому +2

    Thats what the point of the mask is

  • @jetboy_
    @jetboy_ 28 днів тому +1

    are you a Strokes fan?

  • @death-conscious
    @death-conscious Місяць тому

    Normal people irl: "man this guy makes cool music"

  • @dumbeh
    @dumbeh Місяць тому +2

    I dont think you said ethos enough

  • @noahvincent1558
    @noahvincent1558 Місяць тому +1

    karsten is in his mage eternal era. dw bro u a jarl 2

  • @mikehunt5926
    @mikehunt5926 Місяць тому

    lou reed lost all his aura when he tweeted my little pony and that’s why he died

  • @snoppy17
    @snoppy17 Місяць тому

    Aura is a spiritual aspect. Think of that one tweet about "xi jinping spiritually dominates every photo he's in" Xi's aura is strong.

  • @StevensVidz
    @StevensVidz Місяць тому

    Aura is minding your own business and people who don’t mind theirs trying to get into yours! Ahhhhh!

  • @whooked
    @whooked Місяць тому

    snoop dogg had mad aura in the 90s nas too

  • @Esnalovesmusic
    @Esnalovesmusic Місяць тому

    Y'all need to listen to listen to Q Aura. To know the real Aura.

  • @MayenWood-nz7ok
    @MayenWood-nz7ok Місяць тому

    im employed what does this mean 💔

  • @malteeriksson2883
    @malteeriksson2883 Місяць тому

    I feel like XXXTENTACION did the aura thing too

  • @daron7584
    @daron7584 Місяць тому

    plant guy +10,000 aura

  • @kaitqo
    @kaitqo Місяць тому

    THE FIRST GUYS ME

  • @frankorlando2420
    @frankorlando2420 24 дні тому

    Prince had aura

  • @isaiahgonzalez8924
    @isaiahgonzalez8924 18 днів тому

    Bro put Kanye next to motzart ik my goat ✊

  • @imkindofsleepy9383
    @imkindofsleepy9383 Місяць тому +3

    corny ahhh video 'dark side of aura' LOLLL

  • @kulewers3876
    @kulewers3876 Місяць тому

    outro song?

    • @badboyflame_
      @badboyflame_ Місяць тому +1

      a piano cover of Washer by Slint

    • @kulewers3876
      @kulewers3876 Місяць тому

      @@badboyflame_ thanks, knew it sounded familiar

  • @stxticnathan6627
    @stxticnathan6627 Місяць тому

    I feel like you can't be funny and have aura at the same time

  • @ssspit
    @ssspit Місяць тому +1

    everyone is trying... due to social media.. weird ass concept, just go outside. be a human ppl pls.

  • @Seabass1206
    @Seabass1206 Місяць тому

    whos magee?

  • @556WalkemdownTorrents
    @556WalkemdownTorrents Місяць тому +1

    folk looks like he posts on r/amiugly
    [M 21] Do i have aura guys ? goofy ahh

  • @jent14
    @jent14 Місяць тому +1

    i have that loser ass balls aura 😎

  • @darthpoop444
    @darthpoop444 Місяць тому

    Lou Reed and Marilyn Manson invented aura

  • @jayp8-kx4ni
    @jayp8-kx4ni Місяць тому +6

    why do you use a cap while you are under a roof.

    • @milipo23
      @milipo23 Місяць тому

      so that hair doesn't get in the way

    • @eyemaster8687
      @eyemaster8687 Місяць тому +4

      for aura

  • @whoshotjj
    @whoshotjj Місяць тому

    That's what the point of the mask is

  • @josephnieto9335
    @josephnieto9335 21 день тому

    grasping at straws to make a nothing filled 15 min video is crazy

  • @jjg2k23
    @jjg2k23 Місяць тому

    Bro these titles are getting out of hand in 2024 🤣

  • @cophater298
    @cophater298 Місяць тому

    cash carti

  • @Nulljpg
    @Nulljpg Місяць тому +1

    Jesus Christ

  • @edwllcxn
    @edwllcxn Місяць тому

    Death Grips

  • @rainercollins
    @rainercollins Місяць тому

    dudes be making videos about anything

  • @raymondcarter8915
    @raymondcarter8915 Місяць тому +3

    No mention of DOOM while talking abt masks and Hip Hop is crazy, even Carti acknowledged MF DOOM.

    • @kaleb2758
      @kaleb2758 Місяць тому +5

      he did?

    • @prevail777
      @prevail777 Місяць тому

      @@kaleb2758 "i just hit a lick with a mask, MF Doom"

    • @raymondcarter8915
      @raymondcarter8915 Місяць тому

      @@kaleb2758 Carti was surprised his engineer didnt now DOOM, so he had to school him. Thats really where all the mysterious stuff comes from..Not no Weeknd smh.

    • @kaleb2758
      @kaleb2758 Місяць тому

      @@raymondcarter8915 i mean the dude in the video literally mentioned mf doom

  • @jtech011ify
    @jtech011ify Місяць тому +6

    You have no aura 😂 bye

  • @JeuneF
    @JeuneF Місяць тому

    Brainrot subject

  • @Arthur-sv1vk
    @Arthur-sv1vk Місяць тому +1

    my goat carti mentioned.

  • @joshuafed123
    @joshuafed123 Місяць тому +2

    I’m typically a fan of your work, but this was an incredible reach. This whole concept of aura is a TikTok trend amongst teenagers. Pop culture in general is more far reaching than that sphere of people that you’re getting this reference from.
    Having this sort of opinion, kind of makes it look like you’re a chronically online person who is out of touch with society as a whole.

    • @The_Fallacy
      @The_Fallacy Місяць тому +1

      There is still value in exploring it. It was done seriously. Its a real concept

  • @ketchupOW
    @ketchupOW Місяць тому +1

    xxx tentacion was not as mysterious but still had aura

    • @darkkchrome
      @darkkchrome Місяць тому

      he was at the beginning, he said it himself in an interview in 2016. he switched it up more closer to end of 2017

    • @ketchupOW
      @ketchupOW Місяць тому

      @@darkkchrome yeahh and ig there was a mask that he wore too.

  • @nunobanze7845
    @nunobanze7845 Місяць тому

    Yes its a real thing but controled by unemployed teenagers

  • @norbertzky
    @norbertzky Місяць тому

    Hollis made it to aura video

  • @Marcus-rr6ns
    @Marcus-rr6ns Місяць тому +1

    i mean u have aura

  • @b3witthawop64
    @b3witthawop64 Місяць тому

    The clips you brought up past the ten-and-a-half minute mark straight up gave me whiplash because of how tonedeaf it comes across initially. Like I get it, but I don't get it

  • @00nlygor3
    @00nlygor3 Місяць тому +2

    Thought u was just yapping but this Lowk make sense