Advertising in the Autonomous Age - Adweek NexTech

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  • Опубліковано 1 лип 2024
  • The seemingly endless number of websites, apps, streaming services and more have made a #programmatic ecosystem that is nearly too complex to navigate - and it’s only growing.
    Enter autonomous advertising. In this session, we share how brands and agencies alike can implement the latest developments in autonomous #technology, machine-learning automation, and the next evolution of programmatic #advertising to create relevant, engaging, and personalized experiences for their customers.
    Learn more about autonomous advertising. bit.ly/4eMkerM
    Speakers:
    Tim Vanderhook, CEO & Co-Founder, Viant
    Jia Zhou, VP Programmatic, Xaxis
    Juliette Morris, CEO, Adweek (moderator)
    #AdTech #Viant #AI
  • Наука та технологія

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