Growth, Sales, and a New Era of B2B

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  • @mhausenblas
    @mhausenblas 4 роки тому +3

    Having worked myself in two B2B startups myself, I'm on board with Martin's hypothesis. I'm a little unsure if there's a slight misunderstanding of OSS, though (it's not a business model but a way to collaborate and distribute software), but other than that, good insights.

  • @osamaa.h.altameemi5592
    @osamaa.h.altameemi5592 5 років тому +2

    Super deep talk, thx a ton. But how to accommodate those two models to developing countries i.e., countries that are just starting to adapt online payments and localized apps.

    • @facundomiranda3391
      @facundomiranda3391 5 років тому +1

      Look at Nubank.... is a fintech start ups from Brazil and now holds a plus 10 billion valuation... maybe you can Google that company. Im from a developing country too and building something for people that makes in avg 400 bucks a month just to survive and 0 savings is a god challenge lol

    • @osamaa.h.altameemi5592
      @osamaa.h.altameemi5592 5 років тому

      @@facundomiranda3391 Thx for the info :), it seems we are in the same boat, my people have around $600 monthly income and irreliable savings as well

    • @facundomiranda3391
      @facundomiranda3391 5 років тому +2

      @@osamaa.h.altameemi5592 i totally feel you, our countries are very different to developed countries for sure. Sadly, there is no much we can do about that in only a decade.... but for example if you look in companies like Nubank, Mercado Libre, both +10 billion companies, they kind of """copycat""" usa companies that didnt expand to latin america. So, they took advantage of having in mind what worked in USA and then ( knowing that they would never expand to latin america) they made their own version with iterations based on local data. For example, Mercado Libre, the first unicorn in South América, was a " copy " of Amazon / Ebay, they moved first here and expand to almost every country in Latin América. If everybody here sells in Mercado Libre, then everybody buys in Mercado Libre and viceversa, building a great and valuable network effect for each user that buys and/or sells something

    • @osamaa.h.altameemi5592
      @osamaa.h.altameemi5592 5 років тому +1

      @@facundomiranda3391 that is deep and couldn't agree more :) thx for the insight again and best of luck in ur endeavors.

    • @facundomiranda3391
      @facundomiranda3391 5 років тому +1

      @@osamaa.h.altameemi5592 thanks, i hope you do great !

  • @grildcheez1504
    @grildcheez1504 5 років тому +8

    What is growth? Isn't sales, growth? Great talk but it would be superhelful to clarify what "growth" is in this context?

    • @kyokushinfighter78
      @kyokushinfighter78 5 років тому +11

      Growth= # of people USE your product. Sales=# of people PAY your product. In B2B world, the two are mutually exclusive, well, most of the time.

    • @javierfvargas
      @javierfvargas 4 роки тому

      @@kyokushinfighter78 Thanks, it is the closest to clarify what the curves and it's units are. However, I know this comment was long ago, but, would you mind to clarify what do you mean when you say that in B2B sales and growth are mutually exclusive?

    • @bballmaster81
      @bballmaster81 4 роки тому +2

      @@javierfvargas when you focus on growth, ur product optimization is geared towards user experience and getting more people to adopt ur product. if ur focusing on sales, then ur building more features that enable u to sell to more people. it's hard to do both at the same time as those are tradeoffs, hence the mutually exclusiveness

  • @SuperKillaki
    @SuperKillaki 5 років тому

    How do you get growth in B2B without having to go through IT security and business buy in hurdles to secure pilots. Web apps circumvent the need for this but if you want to sit on the employees desktop you kind of need all the approvals. Any views would be most welcome!

  • @gabrielfurlong4042
    @gabrielfurlong4042 5 років тому +1

    COn usuarios que no paguen, ¿como puede darse ranto para que crezca la base pero que pueda sostenerse ?

    • @tello9504
      @tello9504 4 роки тому +1

      El ecosistema de emprendimiento norteamericano no es el mismo de aquí, a ellos les dan dinero por mostrar un PowerPoint

  • @scottdclary
    @scottdclary 5 років тому

    Awesome Video!

  • @ethanjyx
    @ethanjyx 5 років тому +3

    amazing talk. i didn't look at b2b in this way.

    • @ruhanhansuka5149
      @ruhanhansuka5149 5 років тому +1

      True that.. the whole thing sounds like an extension to CONSUMER COMPANIES

  • @andrewm1221
    @andrewm1221 5 років тому

    Great video, looking forward to seeing more from your channel!

  • @facundomiranda3391
    @facundomiranda3391 5 років тому

    Great Talk Martin! If i got it well, the "million" ( or "billion") dollar question is : how do you build extra value through complexities in your product so your new users start paying for that added value, making your sales grow paired to your user base's growth.

    • @George-Aguilar
      @George-Aguilar 5 років тому +1

      Yuri Zaff I think the more important part would be figuring out what elements you need for your product to grow organically first.

  • @sand-sun-and-rum
    @sand-sun-and-rum 5 років тому

    14 thousands video views and not one LIKE or DISLIKE. Did UA-cam follow Instagram's lead and remove like visibility?

  • @GauravSharma1
    @GauravSharma1 5 років тому

    Brilliant talk!! @martin

  • @ranjithchalasani6179
    @ranjithchalasani6179 4 роки тому

    We put targeted insight fueling your B2B sales and marketing results with data and insights across a plethora of industries. For more information about B2B marketing do follow our website: www.vereigenmedia.com/solutions.php

  • @wedoebe
    @wedoebe 5 років тому

    Makes a lot of sense.

  • @NicolaHartman-e6p
    @NicolaHartman-e6p 2 місяці тому

    Wilson Jennifer Johnson George Miller Charles

  • @curtiswilliams2834
    @curtiswilliams2834 4 роки тому

    Dudes boring. Content decent. But yawn