Summary of Buyology by Martin Lindstrom | Free Audiobook

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Discover the truth and lies about why we buy.
Think about your last shopping trip. Did you go to the grocery store? The mall? Perhaps you purchased a few things online. Think about the items you purchased; more importantly, think about why you purchased them. Can you even remember? What was the rationale behind your purchase? If you’re like most people, you can likely admit that your purchase was a gut-level decision you probably can’t explain. So what motivated you to buy it? Throughout Buyology, you’ll learn the science behind why we make purchases and even why we prefer some brands over others, like Pepsi vs. Coke or Apple vs. Samsung. You’ll find that science reveals that our brains are incredibly complex and companies have long tried to understand our buying habits to sell us their products. However, many companies have gotten it all wrong. In fact, neuromarketing has revealed some surprising facts about advertising. For instance, sex doesn’t actually sell and antismoking ads make smokers want to smoke even more. So if you’re looking to produce a marketing strategy that sells or if you simply want to control your impulse purchases, keep reading to find out how neuromarketing has changed the way marketing will be done forever.
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[@QuickRead]

I'm glad you find the channel valuable!

[@zionrosareal8167]

Thank you so much! I have an advertising report coming up but I can't finish the book on time. Good thing you have this content.

[@anitakc5884]

Thank you so much for this summary . It really helped to revise the book . And loved it how you explained each and every details of the book 📚 and the book is really worth reading 👍

[@QuickRead]

You're very welcome!

[@rachellaher2563]

This is really nice to have after reading the book just to get an overview of what you just read but I wouldn't rely just on this video because the chapters are all wrong. The things summarized for chapter 1 weren't actually talked about until chapter 3. I was a little frustrated when I figured this out when trying to use this to help me write a paper summary for a class. Thank goodness I actually read the whole book before or else I would be screwed.

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Thanks for your feedback!

[@Anita_Sharmaa]

Nicely explained thank you from Nepal 🥰

[@TECHDOABLES]

Great help for my collage product man ! Great upload !!!

[@antontimakov7631]

Thanks you! Great work!

[@TheDunja07]

Is someone know about what is the best education (after MA degree) to become more familiar with Neuromarketing? Thanks a lot! :)

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Suggest more such book s

[@bonitabeastllc]

Thank you 🙌🏼🙌🏼

[@QuickRead]

You're so welcome!

[@kidoo1567]

Mirror neurons
Subliminal messages (