Where to put barcode label on product box for Amazon FBA?

This video shows normally, where to put sku / FNSKU barcode labels on product box (inner box). And, how to pack the product boxes inside master box, to protect barcode labels.

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Why does it say to put it INSIDE THE BOX????

[@PrepInChina]

For Amazon FBA, the barcode label is typically placed on the outside of the product box in a clear and visible location. It is usually placed on the side or top of the box, ensuring that it is not covered or obscured by other markings or packaging elements. The specific placement may vary depending on the type and size of the box, but the key is to make it easily scannable and identifiable during the fulfillment process. It's advisable to follow Amazon's guidelines and instructions precisely to avoid any issues with the handling and identification of the products. If you need any further information please contact us.