The Top 7 Books For Startup Founders
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- Опубліковано 28 чер 2024
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2. SUBSCRIBE to my channel (if you haven't already)
3. Leave a comment on one of your favourite business/entrepreneurship books and why you liked it!
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Books are amazing. Like Tony Robbins has said: "Reading is the fastest way to condense decades of an author's experience into days", which is why I always take make sure I take the time to read and learn.
Today, I'm launching a new series called the Entrepreneur Book Club where I share with you my favourite books that have helped me throughout my entrepreneurial journey. In today's inaugural episode, I'm sharing my top 7 books for STARTUP FOUNDERS.
The reason for picking these 7 books are simple; I wish I had read these while I was starting out Click Funnels! These selections that I've picked cover several topics and challenges that every startup founder will face: Should I build a completely remote company? Should I take on VC funding? How do I get the message of my company or product to the masses? These were some of questions that I had, and these books helped me answer them or change my way of thinking to solve problems.
If you're a startup founder, I hope this selection of books helps you as much as it did for me.
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Timestamps:
00:00 Intro
01:29 Book #1
03:14 Book #2
05:54 Book #3
07:26 Book #4
08:58 Book #5
11:12 Book #6
13:04 Book #7
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1. Remote
2. Shoedog
3. Lost & Founder
4. Behind The Cloud
5. Crossing The Chasm
6. Extrem Ownership
7. The Blue Ocean Strategy
Saved me the whole video which gave me time to write this comment, thanks king 👑
I have one of these out of hundreds of business books I have.
For me, the entrepreneurship book has to be Atomic Habits. Yes, because it teaches you how to drop undesirable habits and build new ones, but ALSO because it teaches you to disassociate from your habits. It's so easy to think "I do this so this is the kind of person I am" and talk yourself out of being someone different who does different things. But by establishing that your habits are distinctly separate from you, it gives a sort of square zero for changing everything over, which made a big difference for me.
Extreme Ownership - As a young start up founder with a small team, ownership, taking responsibility for the good and bad is something I am learning and growing in. I appreciate this so much Russell! Thanks for all you share and do for our community.
One of my favorite books is The 10X Rule by Grant Cardone. It helps me get and stay motivated to take massive action towards my goals, and realize that success is a moral obligation.
My favorite Book is the Copywriting Secrets Book by Jim Edwards. I really liked how Jim made writing copy simple & fun by literally following copywriting formulas that have been working since the beginning of Marketing.
Copywriting is the Greatest skill any entrepreneur can learn. Btw, thank you Russel for all the amazing work.
One of my favourite business book ever is 100M Offers Alex Hormozi which I recommend to anyone reading this comment.
I've read it recently and it completely changed my business. I want from selling my main digital marketing offer from 1500$ to 3800$ just because of Alex's offer creation method.
Otherwise, great video Russel thank you very much as always 💪🏼
My favorite business book is "The Total Money Makeover" by Dave Ramsey. The book doesn't teach much about starting a business, but it really opened my eyes to the "hidden" world of finances. I was living paycheck to paycheck before I read that book, with $0 invested in any assets. I now am much better at saving money, I invest frequently, and I have an insatiable hunger for earning more money. The best thing that book taught me was that I am fully responsible for my financial success or failure - and that's game changing.
My favourite business book is The Personal MBA by Josh Kaufmann.
What I love about the book is how to condenses, without stripping away any essentials, all the crucial information one learns as a part of an MBA curriculum. It really is a book every business owner/manager/administrator can read and benefit from.
I liked Shoe Dog is because Phil Knight is not only a business genius. But he's also a very good story teller. I felt like I'm watching a movie reading his book. Hope most business books writes like his style.
I know it's probably cliché but honestly for me there isn't a more motivating book then Rich Dad, Poor Dad. Especially when you continue in the series with The Cashflow Quadrant. The way he talks about systems and scaling has shaped the way I think about business and entrepreneurship when running my startup!
These books are all new to me, and your highlighting one paragraph each was very helpful. One of my favorites is "The Hidden Millionaire" by Anthony Morrison. In it, he outlines what it takes to succeed as an entrepreneur in a way that can be understood by virtually anyone. Clearly, almost anyone COULD take the actions, and develop the mindset, that he discusses; it's a matter of WILL you? Here's a quote that I now think of as an early (2008) foreshadowing of remote work: "Creativity requires space to flourish. We all require a certain amount of privacy to allow our imaginations to soar."
My favourite book is The Millionaire Fastlane by MJ deMarco
I read his book one and a half years ago and it was the first book that I read on entrepreneurship,financial freedom and business.In fact,it was so good that it completely changed my life for good because I was in 12th grade and I had no idea what i was gonna do career wise but this book gave me clarity and the principles in the book are very easy to understand!
Don’t forget to LIKE, SUBSCRIBE and LEAVE A COMMENT on a book that’s helped you or your business for a chance to WIN ALL THE BOOKS in this video!
Loving the shoes dog by Phil knight. The story of from 0-empire is not only inspire start up company but also inspire the extra mile that he took in the 70s
🎉🎉 it’s great! I went to university of Oregon, Tracktown USA. That’s where he went to school in the 70s. He is a really big donor and philanthropist in the town still, primarily to the sports department!
My all-time favorite is the classic “Think and Grow Rich” by Napoleon Hill. There is so much gold in this book that applies today. I’ve just started reading another of his called “Outwitting the Devil” and it has some absolutely uncanny relevance to what is going on in our world today even though he wrote it in 1938!
I read it over and over, every year or two! So much gold…
My favorite book is The Four Hour Work Week - I read it while in business school, where the options seemed to be to either go work for a mega corporation, or try to start a mega-billion dollar company like Facebook or Uber. The Four Hour Work Week taught me that it's okay to be somewhere in between, and that "lifestyle businesses" weren't the devil that business school was making them out to be. Great video Russell!
My favourite book is "SO GOOD THAT THEY CAN'T IGNORE YOU"
the book is about that there is no such thing as passion you have to learn to love the work you do and soon you will know what you are good at 😉
Cal Newport is my favorite author, I would highly recommend his book deep work
thanks for recommending I''ll order it rn
I like Grant Cardone's book 10X rules because it gave me the right mindset to better organise my business and prepare myself for the future.
Even though it's not specifically for business, The Alchemist by Coelho is fantastic and deals with pursuing your dreams despite all of the setbacks which will come along the way. Extremely motivational and full of wisdom and a must read for every entrepeneur who is struggling from time to time (and we all do)
My favorite book business related is Rich dad poor dad. A mentality which is more than required for anybody who wants to get into business. Hope i can win these
My Favorite so far is ''Shoe Dog'' actually. And i smiled because i bought this book lately and i was wearing Nike shoes. This book was an answer for me in so many ways. I have that vision for my company i needed to expand, feel others peoples roads to succeess through a similar path i have. This book has opened my vision more and more, and i can see what a human can do with vision. That's a very powerful book i have to read again! And of course following that crazy calling...!
Russell is a man of integrity and has a genuine passion to help people those qualities are hard to find thanks man!
I am always wanting to hear what others are reading. Thanks, Russell! My new favorite book is JLD's baby: The Common Path to Uncommon Success. It blew my mind how he broke down step-by-step to get a product up and going. I think with Russell's Secret Series and this book it has been my go-to for starting a business and getting a jumpstart where others have already been.
Thanks for the recommends! I love hearing the the favorite quotes and frankly hearing about books I've never even looked at or knew existing. Thanks!
My favourite business book is “Think & Grow Rich” one I keep going back to. I have struggled with discipline but since reading that book I'm making great progress, keeping promise to myself. It also gives me new ideas and distinctions every time I read it. I'm currently sharing what I know with my 3 young kids in a child like way.
I Could relate to the bit in the video when you were talking about “Shoe Dog” and his biggest regret was not figuring out his son. This is a huge goal of mine, because I want to know how to best help them. I can tell you're a fantastic dad and you'll be able to help your kids navigate through life with it's struggle of course, but I know you'll look back with no regrets. Thank you Russell for all the incredible value you continue to add 🙌🏻. I’m a huge fan! Have all your books and listen to endless amounts of your content. Keep being OUTSTANDING!! Sending love ❤️
I’m glad that you included Shoe Dog in this list - it’s one of the best books I’ve ever read
Shoe Dog is amazing!!! I think every entrepreneur needs to read it.
Thanks Russell for all the recommendations.
My favourite book till now is Copywriting secrets by Jim Edwards. I really wanted to know what it takes to write a good copy. He has gone so deep into the concepts. Loved it
One of my favorite business books is Traffic Secrets. I read it on a bus ride through Mexico and I had so many epiphanies on driving traffic. Thanks for what you do Russell. Excited for FHL!
I love extreme ownership. Think I've read it a few time already. I started implementing the techniques at my fay job when I was promoted to management and now am taking the same concepts to my own business. Loved it so much I signed up for the online course Jocko offers. He's the latest author thats made an impact in my life... Tony Robbins and Russell's teachings being some of the others that were major pivot points in my life
Love that you review these books, I will read each one and do the same as to what people need to hear and what they are looking for in Biz. Each book brings such great value... Thanks, Russell. Appreciate you.
Been a book devourer for years… Most of my favorite ones are in these comments, of things related to business. I’m actually really digging the Secrets trilogy by Russell Brunson right at the moment and got copywriting secrets as well from your business partner! I’ve been in brick and mortar businesses for 20+ years and pivoting out of that and getting into digital marketing right now, as of this summer. There is so much to learn!
Thank you Russell. One of my favorite books for business and being an entrepreneur is Robert Kiyosaki's Rich Dad Poor Dad. I loved the book because it gave me permission to fail and to understand that is part of the journey as an entrepreneur. It encouraged me to understand the difference between working for myself rather than working for someone else.
Shoe Dog- This book showed me the true path of entrepreneurship, how the little things could impact so many lives in the world, what a rough road entrepreneurship is but it is worth it
Great list Russell!! My favorite was Extreme Ownership 💥 That book was a challenge and because of that, it caused so much growth!! 👏🏻
that was my favourite one as well
One book that gave a paradigm shift was 10X Rule by Grant Cardone. Listening to him narrate the ability to think bigger & aim higher made me reevaluate my own goals, leading to starting my business!
I found about him a month ago in time 10X Growth Con. How's it going for you so far?
Thanks Russel I was thinking about scaling my funnel agency and the biggest question I had was having a remote team. You show the resource and I took the action!
Thanks for the recommendations Russell… very good books all of them indeed… I personally like “Shoe Dog” from Phil Knight, as it really shows the story of an entrepreneur… not only does Phil show us what’s like to build a business from scratch, but also he becomes “vulnerable” and opens up with his ups and downs from his personal life, wins and tragedies… just like
Brene Brown says: “vulnerability is not weakness, it’s our greatest measure of courage.”
Just watching this today with my kids and I love it. Having someone else teach the importance of reading validates my own words in their eyes 👀 To see someone so successful preach on this is awesome 🤩 MAHALO 🤙🏽
Loved how you shared your favourite lines from the books...it made me more interested to read them ❤️
My favorite book is Nonviolent Communication By Dr. Marshall Rosenberg... I have read it more than 5 times because I think the ability to be a strong communicator is one of the most powerful skill sets whether in business or life
Like all things Russell, you give an energy to even a book list. I read/listen to each of your books multiple times each month and will do the same with your recommendations. Thanks for sharing the insights and motivation of what makes you you. See you t FHL!
If I may add, Russell presents himself as an American dad who cares; and for me, that's very reassuring - American dad's don't scale BS.
One of my favorite business/entrepreneurship books is This Is Marketing by Seth Godin. I love it because it talks about Seth's most important points on how to create valueble, impactful and ethical marketing that has a possitive effect on the people who consume your products and why they are important.
If I could have asked you 1 question, this would have been it! Thanks for always sharing content that makes my business and life better!
Great new series, Russell! Glad to hear the ones that were most impactful to you!! Thanks for sharing.
Thanks Russell. Nice list of recommended books. I am awaiting your 4th book "Life Secrets" !
You are an inspiration Russell.
Take care of yourself and your loved ones.
These are all unique books, I had not heard of some. Definitely going to get the ones I don't have. Great seeing you doing this Russell!
My favorite book by far is You Are A Badass by Jen Sincero. Understanding that you can literally do anything and there are no limits is insane. Learning that you are a badass and if you get out of your own way, you can completely change your whole life!!! 🔥🔥🔥
I’m reading now Essentialism! Really really good to improve our focus and say No more than YES! I recommend! The Shoe Dogs you mentioned call my attention! Specially with your example about family, which is something I’ve been struggling. On how to balance entrepreneurship and quality time with my family. And I miss a LOT a space to be alone with everybody at home, when you were talking about the second book. The Blue ocean is on my wishlist for a couple of months, it looks really good. Now all the others I want to read as well! The extreme ownership author is amazing! That guy is a machine! 💪 now fingers crossed to get this books here in my door in Italy! 😎
Think and Grow Rich - my parents are military and they programmed me to think like an employee. This book changed my mindset to think like an entrepreneur!
Looking forward to reading these recommendations.
I have loved the book Essentialism. It has helped me many times to realize where to focus as life throws many options at us.
My Favourite Book is "Permission Marketing by Seth Godin" -
The way of doing maketing has changed a lot in the last few years, and this book explains it a lot about it. In fact, this video that you are doing here is exactly what this book is about. "Turn strangers into friends, and friends into customers!"
I am not much or a reader but the benefits of all those books you reviewed are invaluable to someone in business. I loved the quotes for the books. Especially the one for the first book, Remote. In summary you can get more done in you own quiet space than the busy corporate office.
Audio books would be your best friend then. Use your library card to access them for free. Really the audio version, then buy the book to display on your shelf. I resisted audio books for a long time as I love to read. But now u can spend time with my pups or do other things.
The Secrets Trilogy had been the most impacting books for me so far. Not does it teaches you about the next gen business involving but teaches you the tactics and strategies along with. A huge shout out to Russell Brunson 👍🏻
Thank you for sharing. Always a pleasure to learn from you.
Thanks for sharing this great list of books!! This is what we need!! 🔥
Great list - and I've added a few of them to my wish list. Probably the most impactful for me was Tim Ferriss the 4 Hour Work Week - not because a 4-hour workweek is the goal - but when focus, operational leverage, and process combine, you can achieve great things. I read Blue Ocean strategy years ago, and it is one of the finest books to read BEFORE you startup. Of the ones you have listed (and I've read about half) - that one should be on the dollar one; read this first list for a potential start-up founder.
Hey Russell, I think this is a great video. I have been studying your courses, reading your books and listening to your podcast for 1.5 year since I started my business.
Since you "restart" your UA-cam channel, I was observing what kind of content you posted. So far, this video excites me the most and I clicked when I saw it the first time.
The books are amazing, I thought you will recommend a lot of legendary markering books, but it turns to be completelt different.
I think this content is what I want, so to me, it means you have found your voice on UA-cam haha. Keep up your good work💪💪
Great list. Thanks for sharing! Entrepreneurs underestimate the info that’s free at their local library. There have definitely been a lot of books that helped me build my business over the past decade!
Thanks for the recommendations! Will definitely read. A long time ago I read Awaken the Giant Within by TR. After reading it I was finally able to overcome negative beliefs.
The quotes alone make me want to read every last one of these books. Great list Russ!
My favorite book is definitely Traffic secrets by Russel Brunson, I love how he explains concepts that are sometimes not easy to understand in a totally conversational way by adding personal events related to a certain topic! It really changed my view on my business! Thanks Russel!
Thanks for sharing this Russel! I was inspired by my Dad my Senior year in High School to read " Think and Grow Rich" by Napolean Hill. That was the foundation of my first Success's right out of School. It has Stuck with me completely. I would Love to get these #7books. Great choices . And based on your advice I will read them!!!1. Remote 2. Shoedog 3. Lost & Founder 4. Behind The Cloud 5. Crossing The Chasm 6. Extrem Ownership 7. The Blue Ocean Strategy
Amazing books ...I need it all ..I feel russel has nailed it .. perfectly showing all the imp books at every stage of entrepreneurs
Great video thank you so much 👏🙌🚀 The funnel challenge commercial is awesome love your and your teams creativity. Looking forward to doing the challenge. Yayess 👏
I loved "The One Thing" because i'm always trying to do so many different things it helped me understand the value of prioritizing and focusing
Nice!
I love "Zero to One" by peter thiel, who believes startups investing on innovating on new products will help advance the world more than copies of great ideas.
I've listened to traffic secrets and loved it. Russell is sincere and genuine!
Love it Russell, I'm always interested in where you are getting your knowledge from!
Thanks for the great book recommendations Russell! My book list just got a little longer! One of my favorite entrepreneurship books I've read is Never Split the Difference by Chris Voss. This book changed my entire perspective about negotiations and has helped me better connect with people in my personal and professional life.
Also, I appreciate your Secrets Series! I discovered them earlier this year and read them very quickly. They have really helped me develop and begin execution on my new business venture.
I'm definitely loving the traffic secrets book because it makes simple on how to drive traffic to my stuff. 😊 Thanks Russell for sharing this
Thanks Russell. Great idea on putting together this list of books. I look forward to seeing your other book recommendations. My favorites book on your list is Blue Ocean Strategy. Might I also recommend The Lean Product Playbook by Dan Olsen. Maybe save that one for another one of your lists! Keep up the great work. You are changing lives and businesses all around.
One of my favorite books that I re-read constantly is Dotcom Secrets. I was tired of my 9-5 and was looking at ways to get out of the rat race and become my own boss. I was in a used book store and came across this book and since then have bought the whole secrets collection. They are packed with great information and I really like the recommendations for other books inside these books. Can not wait for the next one!!
Rich Dad Poor Dad is one of my favorite business books and I am very grateful that I have read this because, for a non-reader like me, the book changed my mindset and gave me a lot of opportunities to discover businesses and investments, and this pushed me to read more books and watch educational videos. I was 18 when I read this book, and I wish that I have read it sooner. I always thought that I must be good in school or choose a high-paying college course and graduate so that I can be wealthy but the book helped me realize that was not always the case. Because of Rich Dad Poor Dad, it changed me from having a fixed mindset to having a growth mindset. Although I don't have achieved my breakthrough yet at 19, the book helped me to get started and do side hustles while in college. Furthermore, the book helped me realize the deep "why" of why I am doing all the hustles, it's because of my family, and to help people someday.
One of my favorite books is the "Richest Man in Babylon". I got a lot of insights on wealth creation while reading that book. I read that book with a pen in hand to make notations on the edges.
My favorite business book is The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field. I liked it because it has a lot of actionable advice that really helps to give you a clear and focused direction.
My favorite business book is "When coffee and kale compete" by Alan Klement. It's about the innovative principle that a customer is hiring a product to get a specific job done. There are many different products someone could hire to get the same job done. With this lens, competition becomes a broader field than just products that are in the same category. For example, someone wants to store their books. The customer is now in the market to buy a shelve. But at the same time, she could also hire anything that gets the same job done, being, "store my books". Even so far as hiring an ebook reader to store books digitally. The competition field becomes broader, and you can take it to your advantage.
What a great list! Thanks Russell! I loved reading Shoe Dog! I have a copy of Millionaire Success Habits by Dean Graziosi on my night stand. I keep referencing the disciplines and mindsets he shares.
Great books! Looking forward to this series. Going to purchase all of these!
Thanks Russell. Amazing video. One of my favourite business books is called “Purple Cow: Transform Your Business by Being Remarkable” by Seth Godin, and the reason I love it is because it teaches you how to create truly irresistible products, products that truly over deliver the results you’re customers want to achieve, create a ton of raven fans (cult-ure spreaders) and make them always wanting to come back for more.
I love book series!!!!
My favorite book is The 48 Laws of Power, reason being is it was one of my first “hardcore” business books that I read in terms of learning how to apply real history lessons of power to utilize while also avoiding the mistakes, it’s history, philosophy, strategy, business, mastery, and even focus wrapped into a book. I read it every year on audio in car rides.
Audio books through the library has been my best friend lately.
My favourite book is
The 4 hr work week by Timothy ferriss
Because the author explains everything very clearly and practically . Mr Timothy lays importance on enjoying the life along with working and he also feels that one must use time effectively and also must plan for something like vacation,Mini retirement plans😇
I wish to gain more knowledge by reading your given books as well😊
Love them all! Gonna start reading them immediately.
Thanks for your list. I hope to share a book review each month. A helpful personal development book I keep recommending is The Five Second Rule by Mel Robbins. It breaks through all the self help motivation and shows how a simple 5 4 3 2 1 Go/Start overcomes most procrastination & inaction.
Thank you for the advice brother.
I like Blue Ocean Strategy, it was my first book on business, when I started to get more serious into my coaching business journey
Massively insightful! Thanks for this!!
I absolutely want those books. I really liked Secrets of a Millionaire Mind. I love the feeling I got from reading it, it really got me pumped up.
So much gold. Thanks man.
Great video! The Secret was such an eye opener for the law of attraction and how everything we think and say affects the world.
i have many favorites but Think and Grow RIch is my all time favorite. Its what got me started and hooked
One of my favorite business books has been Launch by Jeff Walker. Following his formula has helped me to Launch several of my virtual products and programs, in a very natural and organic way. Thanks for the awesome video russell!
Thanks for showing and review all of the 7 incredible books. Every one of those books have its own valuables points and give every one the Opportunity to be a future Entrepreneur, and life change to the better. It was awesome!!. Thanks Russel!!!!!!
The One Thing from Gary Keller. A few yeara old already but super Practical advice on moving the needle one step at a time. Thx for this reading list btw...
Several of the books mentioned by Russell and in comments I've never even heard of! Gotta start reading these
Never knew Rand Fishin wrote a book, Thank you so much for recommendations
My favorite book. Atomic habits. Which showed me the new power of the cumulative effect. With the right habits, you can build any product. "but the professional continues to go forward - even if he is hurt, uncomfortable and tiring!"
Yippee 🙌🏽 more books 📚 to consume! Mahalo for the list.
Thanks for the support Russel
Launch by Jeff Walker - A fabulous guide to.. launching and getting your stuff out there 👍👍
Fav book: The Art of The Start 2.0 by Guy Kawasaki.. it gives a nuts and bolts approach to everything from finding the 1st business partner to VC funding, bit general but all basis covered for 1st time startups to get a pretty comprehensive view of the entire process