Verizon's Interactive Booth Concept at Best Buy's HLM22

To stand out in a sea of vendors at Best Buy's annual Holiday Leadership Meeting, Verizon made it a point to make its booth as interactive as possible. The network provider encouraged attendees to try out their realistic sports simulator, transporting them into a virtual football stadium, complete with Verizon branding. Attendees tested their skills in a two-minute drill as they attempted a touchdown, pass or a field goal to win the game. The fun continued with three mini golf stations, each representing one of Verizon’s subsidiaries.
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