Doktar Pulse: Cultivating Success with Merko

Merko is a global leader in tomato processing. With over four decades of experience, they have consistently delivered top-quality tomato paste and diced tomatoes for industrial use.
In the last four years, Merko has embraced innovation by integrating Doktar's CropMap technology into their operations. This transformation has empowered them to monitor harvest pace, proactively identify potential risks throughout the growing season, and craft a sales strategy that aligns perfectly with market dynamics and the total acreage of tomatoes planted.
Discover how Alistair Baran Blake, chairman and the dedicated team at Merko, has harnessed the power of CropMap to bolster their decision-making process. They have confidently outpaced their competitors by relying on solid ground data and adopting a data-driven approach.
To explore CropMap and its game-changing capabilities, visit our website: bit.ly/3rox8YU
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