I personally think sexy red is an industry plant whose sole purpose is to help in her small way to negatively impact the personal morals of young black women, I’d include sukiyana also, they know the damage they are doing but they’ve excepted whatever money they’re getting to go overboard with the ratchetness
How frustrating is it when you’re right, you know you’re right, but people don’t care or think you crazy and want to blow you off while you try to wake them up. It’s exhausting
Notice he doesn't just come to talk or criticize, he comes with a solution and a plan. Great piece. Guest is really well spoken and he makes a great point about the industry preferring to glorify superficial and consumerist artists/music so they don't have a generation of people who are more interested in ideas and personal growth than in just chasing status and buying what the shops are selling. Dark times in America but more of this sunlight can help brighten things up.
Amen if we had more of these type of people we would have more Tupac , Kendrick, J. Cole, Lupe Fiasco, Immortal Technique, Nas, and a lot of other people instead of what we see today.
@@bigq2696alot of "what we see today" you havent scratched the surface w which is why people like you name generic ass 2pac & biggie. stop trynna seem cool
🙏🏽 it really feels like we have a ragtag team of avengers forming. If they really onto humanity and show support for workers, we might actually have a shot of shutting down the system and moving in a new direction. Praying for all the truth tellers and those watching their brothers and sisters be manipulated without being able to do anything about it.
An "industry plant" is a term used in the music industry to refer to an artist who, despite appearing to have risen to fame organically, is actually backed by a record label or other music industry entities from the early stages of their career. The term implies that the artist's success is not entirely grassroots or independent but, rather, strategically engineered by industry professionals.
In other words it ued to be called artist development. Its the labels JOB to advocate for the artist: finding the right songs, media training, cross promotion in print, internet and TV, etc. This idea of grassroots and organic growth is from the early 2000s era of indie labels nd the artist takign things into their own hads becasue of. the internet leveling the playing field of opportunity. What you described is what the labels USED to do in the first place. Otherwise whats the point?
He just described rap in the late 80's and early 90's. Before she became a gangsta and started rollin' with gangsta bitches. Conscious rappers were going platinum. They're not wanting kids walking around with African medallions and X hats.
My jaw dropped when i learned that gangsta rap was driven by white music executives and marketed toward white suburban kid who felt cool listening to "dangerous" music.
It is no accident that the most popular Black music strayed away from being about love and social consciousness and toward self-aggrandizing, hedonism and divisiveness. People were behaving too cohesively, the movement was too fast (years between 1965-1975 or so) and would have too powerfully shifted the narrative from the negative image of BF that is so necessary to keep folks divided and distracted. Music is a powerful force and what you listen to often reflects in your mindset, behavior and personal choices.
No one said rap is the enemy. There was plenty of socially conscious rap. In fact, that was the norm when it first appeared on the scene.@@janadrianbettard8822
The problem isn’t the gatekeepers, the problem is “the gatekeeper”. Ephesians 6:12 “For we wrestle not against flesh and blood, but against principalities, against powers, against the rulers of the darkness of this world, against spiritual wickedness in high places.”
He aint lying about the OGs not playing their role. Snoop is 52 and still reppin ganglife. Most of the older rappers want to stay relevant in the music industry so they never tell the truth about anything because they don't want to offend the young rappers who might throw a job or a feature their way.
Snoop not repping gang life. He legit comes from a Crip neighborhood so it's not like he just put on a blue flag for entertain but he hasn't rapped about gang violence in like 20 plus years.
@@everybodywannabelikemike_ Of course he still claims Crip like what are you talking about? If Snoop came out and said he's not a Crip people would say he lying. Not everybody in a gang is a criminal thats what you people don't understand. You have people that grew out of street life but when they decided to join a gang as a youth they stood on their word so they not gonna deny affiliation just to satisfy the nerds smh.
@@nakitapalmer656 When your from a gang not everybody actively engages in crime for their whole life. That should be obvious. Snoop will obviously tell you he's a rapper but him being Crip is an historical fact and he knows you know that.
THE INDUSTRY IS WICKED, SICK, SAD, FILTHY, DELUSIONAL AND IT WILL COME TO A END!! BLESSINGS TO ALL THE BROTHERS & SISTERS WHO ARE RIGHTEOUS & CLEAN!! HUMBLE THEE SELF 🖤💯!!! TELL THAT TRUTH, PLEASE & THANK YOU 🖤BRAVO💯
I don’t just blame the industry, I blame black people who keep falling into the “trap”. We can only be victims now, nobody taking action. Respect my brotha
“Conscious rap” isn’t new… the difference is that back in the day around the 80s they didn’t look at it as a threat. Remember hip-hop was thought to be a fad and no real money behind it means that it wasn’t a threat to the machine. Once things changed in the late 80s/early 90s they quickly took control of the narrative and changed the culture away from what the roots that the pioneers setup. Real hip hop heads never die, we multiply 💯 know your roots and who you’re rooting for word to Soul 🗣️
The difference is back in da day their lyrics weren’t controlled….. Kendrick and Cole is cool n all but, they can’t say anything they want….. like I can lbvs
@@nitevibe9886 PE were outliers since they broke racial barriers. You had White metalheads attending their shows and Black conscience folks as well. When you bring folks together like that, it's a problem for the powers that be. Look no further than what happened to Malcolm X after he united all shades with religion
Sounds like Dee knows what he's talking about! Hip-hop would be life-changing if more people like Kendrick & Cole were embraced. That Whole Foods analogy was perfect! We need more than fast money and fast living. We need wisdom, wellness, and a holistic outlook on life.
That last part @08:27 was the most poignant and honestly its so simple yet so foreign to the culture, we praise death, thugs and gangsterism,that what he said at the very end is almost a revolutionary idea and thought, salute for this AOD
The world needs to hear everything that this amazingly intelligent man has to say. This man is literally speaking everything that I have to say about the industry. I’m honestly refreshed to hear this young man speak. Huge amount of respect to dude 💯🔥💎
I remember when he came to my city in a school sanctioned event and he was spitting some these facts. Most of the girls were infatuated with his accent and I was one of the few that really heard him. That was 8 years ago and it’s nice to see he’s still doing what needs to be said and done
Valid points but we can’t just blame the “industry”. The industry just lets the market speak & exploits it. If the market made conscious music highly in demand, labels would follow suit. Controversy, sex, drama, etc… sells. If people stopped consuming it, it wouldn’t be promoted so heavily. The power is really with the people. (Same with politics & all other forms of media)
I agree it’s really the people that demand a lot of that music from the market as far as mainstream. There is a market for Conscious music just there’s a market for Gospel. The thing it black folks can’t keep complaining & expecting aglo’s to want to help push a positive message to us when they’re profiting greatly from it. It’s in our own interest to build our own labels & distributions networks to compete against the major labels. & No it won’t be easy at all.
Nah. This was consciously orchestrated. What sells is what you promote, and they want to sell negativity and death so they make sure that's what's on the agenda. that's how it works.
You still believe in the delusion of a "free market"? The tastes of the market are determined by what is promoted, advtertised, and has the most money behind it. People have been conditioned to like this music for 30 years now
This is the realest and most courageous Man I’ve ever seen in the industry in my life. This young man is what we need as our leaders. Not drug addict lil Wayne or cult leaders like JZ. This man stands with the most high. Salute god ✊🏽
@@AwnPoynt #peace Yea they made a deal with him that if he made what we kno him for, they would allow him to have 1 more in tune with trax like: "so you wanna be a gangsta," "the ghetto," "life is," "gettin' it" etc. He agreed, but when it was time to put the machine behind him; they made it difficult for him. Itz a vid on here where he explain.
@@Invisible-Wall #peace Yea fault /= tricked. If he would have bucked the system; he gets injured, he gets smurked, or worst i.e. tortured, so he stayed in line like rest, but yea your former does not equate my latter that he said in his own-wordz #respektfully #againhesaiditImpresentinit #againrespektfully
It’s very simple. Lucifer was the angel over the praise and worship in Heaven. When he disobeyed God and was kicked out, he controls secular music in the earthly realm. That demonic spirit is what drives such an evil industry.
6:57 On that note right there. It's over a thousand of rappers. I'm from Chicago where it is too many restaurant's all over the entire Cook County. Especially MCDONALD'S. Me personally I'll choose grocery store over any restaurant's. The point is we don't need no more rappers that glorified penitentiary chances with negative energy that's destroying the youth of any culture same as we don't need no more restaurants next to the one who been in business forever.
My Glorious God! This is the first time I have ever heard of this young man. What an educated man. I am drawn to his character. Oh best believe I will research Dee-1. He is a true blessing to us all. A TRUE SOLDIER FOR CHRIST JESUS!!
So when you see people in "the industry" denying this truth, recognize what you're looking at 👀
TK tried it referencing Katt Williams’ interview
❤
2024 All lies will be exposed
Revelations: what was once hidden will soon be revealed.
And DID!!!
I personally think sexy red is an industry plant whose sole purpose is to help in her small way to negatively impact the personal morals of young black women, I’d include sukiyana also, they know the damage they are doing but they’ve excepted whatever money they’re getting to go overboard with the ratchetness
One of the many.
cardi bs at the top
Extreme ignorance!
Yep... All of those stripper, hood rat rappers know exactly what they're doing. It's so sad.
It's not just black women,these rappers have fans all over the globe who see this type of behaviour too...
How frustrating is it when you’re right, you know you’re right, but people don’t care or think you crazy and want to blow you off while you try to wake them up. It’s exhausting
This 🥷🏾 is apart of the same thing he downplay... MFs don't have time for ppl playing both sides
“Take me to Whole Foods instead of McDonald’s” spittin fr
Dee-1 very intelligent. He’s speaking real facts.
He’s one of the few people who can see past the BS we call the industry.
Notice he doesn't just come to talk or criticize, he comes with a solution and a plan.
Great piece. Guest is really well spoken and he makes a great point about the industry preferring to glorify superficial and consumerist artists/music so they don't have a generation of people who are more interested in ideas and personal growth than in just chasing status and buying what the shops are selling. Dark times in America but more of this sunlight can help brighten things up.
Amen if we had more of these type of people we would have more Tupac , Kendrick, J. Cole, Lupe Fiasco, Immortal Technique, Nas, and a lot of other people instead of what we see today.
@@bigq2696alot of "what we see today" you havent scratched the surface w which is why people like you name generic ass 2pac & biggie. stop trynna seem cool
@@earlw3638 Yeah it feels like ones who try to tear down the community get glorified versus those who don't get bashed.
🙏🏽 it really feels like we have a ragtag team of avengers forming. If they really onto humanity and show support for workers, we might actually have a shot of shutting down the system and moving in a new direction. Praying for all the truth tellers and those watching their brothers and sisters be manipulated without being able to do anything about it.
@@julianbrown-priceman8163 Exactly we need more conscious rappers to take down this system.
I wasn't sure about this cat, but now.. no one can convince me otherwise. This brother is not to be taken lightly💡💯🔥🔥🔥💪
Bruh solid!! Left me speechless everytime. A real soldier for the Living God and Jesus Christ
This man spitting straight FACTS and FIRE! 💯🔥🔥🔥🔥
An "industry plant" is a term used in the music industry to refer to an artist who, despite appearing to have risen to fame organically, is actually backed by a record label or other music industry entities from the early stages of their career. The term implies that the artist's success is not entirely grassroots or independent but, rather, strategically engineered by industry professionals.
In other words it ued to be called artist development. Its the labels JOB to advocate for the artist: finding the right songs, media training, cross promotion in print, internet and TV, etc.
This idea of grassroots and organic growth is from the early 2000s era of indie labels nd the artist takign things into their own hads becasue of. the internet leveling the playing field of opportunity.
What you described is what the labels USED to do in the first place. Otherwise whats the point?
Big Energy my guy the demons time is running out
We need workers to fix the roads, bridges, and tunnels, much more than we need rappers.
The opportunities are there niggas could move out the hood thru the trades but ppl don’t wanna talk about that
Taxes are supposed to pay for that.
@jasonmellone8902 still need the people to do it idiot lol
@@jasonmellone8902🤦🏽♂️ that was a slow comment
@@jasonmellone8902 the road don't fix itself, the money supposed to just lay on the ground?? 🤦♂️ bless yer heart
This should go viral 🏆🏆🏆
Yeah, we need to support this young man..💯💯💯
He just described rap in the late 80's and early 90's. Before she became a gangsta and started rollin' with gangsta bitches. Conscious rappers were going platinum. They're not wanting kids walking around with African medallions and X hats.
My jaw dropped when i learned that gangsta rap was driven by white music executives and marketed toward white suburban kid who felt cool listening to "dangerous" music.
@@bri-chimchimcher-ee6955Yes, white and Jewish executives
We Need More Dee-1 Interviews On Every Platform 💯
It is no accident that the most popular Black music strayed away from being about love and social consciousness and toward self-aggrandizing, hedonism and divisiveness. People were behaving too cohesively, the movement was too fast (years between 1965-1975 or so) and would have too powerfully shifted the narrative from the negative image of BF that is so necessary to keep folks divided and distracted. Music is a powerful force and what you listen to often reflects in your mindset, behavior and personal choices.
Evil always gon exist on this world. Rather u like it or not. Even if rap never existed.
No one said rap is the enemy. There was plenty of socially conscious rap. In fact, that was the norm when it first appeared on the scene.@@janadrianbettard8822
The problem isn’t the gatekeepers, the problem is “the gatekeeper”.
Ephesians 6:12
“For we wrestle not against flesh and blood, but against principalities, against powers, against the rulers of the darkness of this world, against spiritual wickedness in high places.”
He aint lying about the OGs not playing their role. Snoop is 52 and still reppin ganglife. Most of the older rappers want to stay relevant in the music industry so they never tell the truth about anything because they don't want to offend the young rappers who might throw a job or a feature their way.
Snoop not repping gang life. He legit comes from a Crip neighborhood so it's not like he just put on a blue flag for entertain but he hasn't rapped about gang violence in like 20 plus years.
@@leroygreen6310snoop still claim crip look at the superbowl dressed like a crip crip walking and snoop ain’t lived in his neighborhood for 30 years
I like this young man!!! I hope they don't kill him!!!
@@everybodywannabelikemike_ Of course he still claims Crip like what are you talking about? If Snoop came out and said he's not a Crip people would say he lying. Not everybody in a gang is a criminal thats what you people don't understand. You have people that grew out of street life but when they decided to join a gang as a youth they stood on their word so they not gonna deny affiliation just to satisfy the nerds smh.
@@nakitapalmer656 When your from a gang not everybody actively engages in crime for their whole life. That should be obvious. Snoop will obviously tell you he's a rapper but him being Crip is an historical fact and he knows you know that.
THE INDUSTRY IS WICKED, SICK, SAD, FILTHY, DELUSIONAL AND IT WILL COME TO A END!! BLESSINGS TO ALL THE BROTHERS & SISTERS WHO ARE RIGHTEOUS & CLEAN!! HUMBLE THEE SELF 🖤💯!!! TELL THAT TRUTH, PLEASE & THANK YOU 🖤BRAVO💯
This is a real deep good conversation they are having 💯💯💯
Nothing but the truth 💯
I don’t just blame the industry, I blame black people who keep falling into the “trap”. We can only be victims now, nobody taking action. Respect my brotha
C. Delores Tucker (may she rest in peace) is owed an apology and this young man is absolutely correct beyond belief.
“Conscious rap” isn’t new… the difference is that back in the day around the 80s they didn’t look at it as a threat. Remember hip-hop was thought to be a fad and no real money behind it means that it wasn’t a threat to the machine. Once things changed in the late 80s/early 90s they quickly took control of the narrative and changed the culture away from what the roots that the pioneers setup. Real hip hop heads never die, we multiply 💯 know your roots and who you’re rooting for word to Soul 🗣️
Wym Public Enemy was heavily attacked
The difference is back in da day their lyrics weren’t controlled….. Kendrick and Cole is cool n all but, they can’t say anything they want….. like I can lbvs
@@PsycheDoloexactly
@@PsycheDolo What can’t Kendrick say?
@@nitevibe9886 PE were outliers since they broke racial barriers. You had White metalheads attending their shows and Black conscience folks as well. When you bring folks together like that, it's a problem for the powers that be. Look no further than what happened to Malcolm X after he united all shades with religion
Sounds like Dee knows what he's talking about! Hip-hop would be life-changing if more people like Kendrick & Cole were embraced. That Whole Foods analogy was perfect! We need more than fast money and fast living. We need wisdom, wellness, and a holistic outlook on life.
This brother always dropping gems 💎💎💎
Just think if we had a whole generation of young people with the same mindset as this brother
A lot of us have been waiting on someone like him for a lo0ong time. 🙏🏻
This is so good. This needs to be everywhere. OMG!!!!
Dee-1 Is On Point I Appreciate The Content. ✊🏿❤️🖤💚✌🏿
This is exactly why Trump pardoned Kodak Black.
Makes sense
That last part @08:27 was the most poignant and honestly its so simple yet so foreign to the culture, we praise death, thugs and gangsterism,that what he said at the very end is almost a revolutionary idea and thought, salute for this AOD
"Legends at doing the devil work"
Holy Shit, it ain’t about talent 😅
Dg's........ Disappointing Grown ups.......A WHOLE ENTIRE WORD ✊🏾✊🏾💪🏾💪🏾, THIS BROTHA IS DANGEROUS 😊
Well said. Industry IS the weapon!
THIS VIDEO NEED TO GO VIRAL VIRAL !! Nothin but Facts spoken ‼️‼️🔥🔥
The world needs to hear everything that this amazingly intelligent man has to say. This man is literally speaking everything that I have to say about the industry. I’m honestly refreshed to hear this young man speak. Huge amount of respect to dude 💯🔥💎
3 months from now everyone will forget this interview and will go back to the same ole same ole sadly😒.
1000% TRUTH!
He just defined the real definition of a industry plant
This the channel with the best interviews,and gives the artists or whomever is being interviewed,a comfortable space to Drop jewels.
This young man is dropping facts!!
This man saying nothing but truth
Good Interview
Man this is so thought provoking!!! Great work!!!
Thank you for the honesty of the industry. You are a real legend.
Great work right here .. great words
It's crazy I'm THANKFUL FOR THIS INSIGHT FROM GOD!
I remember when he came to my city in a school sanctioned event and he was spitting some these facts. Most of the girls were infatuated with his accent and I was one of the few that really heard him. That was 8 years ago and it’s nice to see he’s still doing what needs to be said and done
Disappointed or dead. You are very wise. Keep doing what you're doing no matter what!! God bless!
Valid points but we can’t just blame the “industry”. The industry just lets the market speak & exploits it.
If the market made conscious music highly in demand, labels would follow suit.
Controversy, sex, drama, etc… sells. If people stopped consuming it, it wouldn’t be promoted so heavily.
The power is really with the people. (Same with politics & all other forms of media)
I agree it’s really the people that demand a lot of that music from the market as far as mainstream. There is a market for Conscious music just there’s a market for Gospel. The thing it black folks can’t keep complaining & expecting aglo’s to want to help push a positive message to us when they’re profiting greatly from it. It’s in our own interest to build our own labels & distributions networks to compete against the major labels. & No it won’t be easy at all.
💯 They are exploiting a market mostly. It’s up to the consumers to decide what they want to consume
Exactly
Nah. This was consciously orchestrated. What sells is what you promote, and they want to sell negativity and death so they make sure that's what's on the agenda. that's how it works.
You still believe in the delusion of a "free market"? The tastes of the market are determined by what is promoted, advtertised, and has the most money behind it. People have been conditioned to like this music for 30 years now
That last part tho!! Truth 🗣️💯💯
they create the problem, then they give you the solution.. same ole shit, different day
And that's the Truth Ruth!! Deal with it..
Very helpful and enlightening interview.
This interview was real AF. Enlightening.
This is the realest and most courageous Man I’ve ever seen in the industry in my life. This young man is what we need as our leaders. Not drug addict lil Wayne or cult leaders like JZ. This man stands with the most high. Salute god ✊🏽
This was an incredible interview
Great Talk!💣💥
Thank you brother 🙏🏻
Spread the message 👏🏾👏🏾👏🏾👏🏾👏🏾 even though a lot of people believe and know this to be true yet people still just ignore it it's sad
great interview. he’s easy to listen to and follow along with.
This a great interview 💯
Facts 😮..good interview
Thank you young man yes doing God work
Because you honour God he will bless you with wealth and add no sorrow to it. That scriptural
Outstanding interview
yea Too-$hort said it best when they
tricked him into making the type of music
he known for
Maaan shut up!
Huh? Really? Too-Short was tricked into making the music he is known for???
@@AwnPoynt #peace Yea they made a deal with him that if he made what we kno him for, they would allow him to have 1 more in tune with trax like: "so you wanna be a gangsta," "the ghetto," "life is," "gettin' it" etc. He agreed, but when it was time to put the machine behind him; they made it difficult for him. Itz a vid on here where he explain.
It's always someone elses fault except for the actual rappers 😅
@@Invisible-Wall #peace Yea fault /= tricked. If he would have bucked the system; he gets injured, he gets smurked, or worst i.e. tortured, so he stayed in line like rest, but yea your former does not equate my latter that he said in his own-wordz #respektfully
#againhesaiditImpresentinit #againrespektfully
REAL TALK!!! We are living in the last day .
amen brother! Big up Dee1, GOD Bless you even more bro!
W.O.W=WORDS OF WISDOM
Perfectly said
He Is 100% Right You Know‼️
You are doing God's work! Thank you for your perspective!
This brutha is bringing Truth. ✌🏾
How can something so beautiful as music be controlled by demons
It’s very simple. Lucifer was the angel over the praise and worship in Heaven. When he disobeyed God and was kicked out, he controls secular music in the earthly realm. That demonic spirit is what drives such an evil industry.
Shout out to this guy for speaking facts
Wow I’m looking up his music rn !!!
On point
Love Jesus and learn to love Judas as well👌. This brother is official on so many levels. A Kings Kid for real. Keep shining bro🙌
THE MOST TRUEST INTERVIEW YET!
Nailed it.
6:57 On that note right there. It's over a thousand of rappers. I'm from Chicago where it is too many restaurant's all over the entire Cook County. Especially MCDONALD'S. Me personally I'll choose grocery store over any restaurant's. The point is we don't need no more rappers that glorified penitentiary chances with negative energy that's destroying the youth of any culture same as we don't need no more restaurants next to the one who been in business forever.
My Glorious God! This is the first time I have ever heard of this young man. What an educated man. I am drawn to his character. Oh best believe I will research Dee-1. He is a true blessing to us all. A TRUE SOLDIER FOR CHRIST JESUS!!
Aye interview gene deal again
I Definitely Like This Dude, Wish There Were More Many More Young Dudes and Women For That Matter, Like Him. 💯
Say the truth brother 🙏
Thats why people need standards and integrity
He is dropping knowledge.
WHAT YOU Say Disappointed Parents. That hit different
FIRE 🔥 INTERVIEW DEE1 SALUTE KING!@@@@!❤
I fw this dude 💯💯🙏🏾
My brother. Love you man. Someone has to be the Moses when the people are in bondage
Damn this man speaks straight facts I ain’t heard of him till now. but I gotta do my research
Come On, Now!! Preach!! 👏🏽👏🏽👏🏽🙌🏽🙌🏽👌🏽👊🏽
They didn't want Jesus walks with me!!! Let that sink
Dee-1 speaking truth in all these videos 💯
TRUE PREACH.
Exactly what Katt was saying on Club Shay Shay