Undecided gays are verified unpredictable at the best of times. Elton John was the same till he took the full sausage. Do we need this new self appointed people's spokesperson for money?
Oh, good. I seen the title and was concerned that Joe was upset in some way. Nice to see he was just being a cheeky bugger, as per. [edit] I absolutely love how the British idea of 'storming' off stage is politely walking away as the cameras fade away. No throwing words or chairs, just an icey silence.
You do know that news agencies have different people working on the important stuff than they do on the fluff, right? Just because every agency has a story about something doesn't mean that's all they were focused on it and nothing else.
@@ofrenic Yes. I think you underestimate the power of advertising. It's marketed as good for your body, so naturally a percentage of people will believe it. That's all they need, the sugar addiction takes care of the rest.
I'm always very cautious about big media based sustainability stunts like this. Inevitably some information ends up distorted or missing. White PET is harder to recycle than clear and does cause an issue in waste streams but other colours cause even more issues. In some cases the colour of the bottle is needed to provide UV protection for the contents (often used for some medicine bottles) and can make the contents last longer depending on what it is. It's also worth noting that it is often easier to make recycled PET into cloudy or coloured bottles as this disguises any mixed colouration from different coloured virgin bottles. I'd hate for people to avoid these recycled coloured bottles because they view them as unsustainable. Generally speaking, yes clear PET is better and I know everyone's heart was in the right place like this but it's campaigns like this that often cause the most eco-confusion (such as switching out multi-use plastic shopping bags for multi-use cotton, which unlike jute has a much worse carbon footprint than plastic, no matter how much you use it.) Bottom line is we can't expect everyone to research deeply into topics like these, we need well-researched and sensible product packaging laws for sustainability, the same as we do for safety.
Bloody brilliant, well done! Although companies should be ashamed of themselves and not be able to get away with stuff like this considering the state the planet is in!
First time I have seen you actually change something.Well done and I applaud your achievement. Less plastic is always good but less white plastic is even better👍
I just love joe Lycett..he has principles and is still popular ...amazing !!!!! he also is a truely balsy comedian and is prepared to take things to edges that very few do nowadays
Entertaining to see that the builders at Channel 4 didn't have the 'fox' to remove the lazer paper from the stainless framework holding the plexiglass in the makeup room! Don't blame you. I usually don't peel it off either. hahaha :)
Recycle bottles and cans like we do in Norway by paying 20p extra pr bottle which you get back when you recycle them in the machine at the stores!! Norway recycle over 92% of all bottles and cans sold!!!
That’s awesome. Now, go after GM for acquiring, defunding and eventually destroying our inexpensive, city center, electric trolley systems, and replacing them with GM diesel buses.
It’s all a really good message but I can’t help feeling like I’m being haunted with that blinking drawing... I feel like I’ve come to the end of my days and blinking woman is the one who chooses if I go to heaven or hell! Back off Margery I’ve got a few good decades in me yet!
This is proof that companies are capable of doing many things when under pressure. We should use this knowledge to force more companies to be better to the environment and people in less economically developed countries
I guess you people aren't familiar with Joe. This isn't weird by his standards. This is a man who legally changed his name to Hugo Boss to make a point/ positive change.
@@daniellamcgee4251 Very familiar and this didn't ring true enough. Everything about it can be plausibly filmed after the event. Don't get me wrong, I'm a fan and I like the guy, but I wasn't convinced. Only Joe and the producers and presenters of that show know. And this took a long to come out. I get the sentiment though and it worked for me, I'm aware of the white plastic thing. So I guess whether I believe him or not, it was still effective. I think I would have been happier if he'd put his hands up and said "ah shit you got me". This was trying slightly tooooo hard.
Yop will have known about the plastic but chose to do nothing until publicly shamed and are changing to clear for fear of loss of sales, not to save the planet but will then advertise it as changing over to be greener , as though they care . The only green they care about is $$$
Good effort, but wasted. All plastic is waste. Even if it can now be recycled it can only be recycled once. So every bit is still destined to be waste. Please save your almighty energy and wisdom to get manufacturers to stop using plastic all together.
Brilliant, however, I’m still looking forward to the day when corporate responsibility is spontaneous rather than something prompted by the deployment of a celebrity.
I had no idea what Joe was saying until the end when he had the Yop commercial. Is it a yogurt drink? We don't have it in America. We have something similar but it's for children.
lol I like the, “Grow up @joelycett...” comments as it shows how utterly stupid it is to let yourself get so involved in other people’s drama (real or perceived) that you post about it on social media - especially when you don’t really know the people involved (just because someone is a celebrity doesn’t mean you know them). Why not spend that energy tweeting companies and asking them why they’re so terrible?
Nice one! I would also love that this plastic would not be load in cargo ships and bought by 3rd would countries where is burned and thrown into the ocean... while we are led to think it's being recycled...
We should all be thankful that Joe uses his powers for good, not evil.
Just hope he doesn't let Walrus take over.
For good or mischief
How could he use them for evil
Yess
@@frankiejennings9132
Walrus
The power of the media when used correctly. Brilliant.
Well said, humour will get you everywhere
Massive thumbs up to Joe and the whole team behind allowing him to do shows and exposures like this. EPIC results and trust!!
Won't last if Channel 4 goes private.
@@TheStevenWhiting eff do you mean?? Channel 4 has always been private ya goon!
I like how Joe is making change, and being funny at the same time.
He's a modern day Esther Rantzen.
Undecided gays are verified unpredictable at the best of times.
Elton John was the same till he took the full sausage.
Do we need this new self appointed people's spokesperson for money?
@@sausagesandwich8938 bisexual people are not "undecided gays" thanks
@@sausagesandwich8938 the Roman empire was fine untill the men started kissing each other.
@@sausagesandwich8938 ironic considering your name.
Oh, good. I seen the title and was concerned that Joe was upset in some way. Nice to see he was just being a cheeky bugger, as per.
[edit] I absolutely love how the British idea of 'storming' off stage is politely walking away as the cameras fade away. No throwing words or chairs, just an icey silence.
*I SAW the title 🤦♂️
Thought the same thing!
@@flughafentxl im glad you saw it too
"Down with this sort of thing"
Yes, but now you know. Joe is solid, nothing's gonna shake him. He, Has Got Your Back.
It also shows that no matter what is going on in the world, journalists will still make a celebrity walking of a show top news 🤷♂️
Celebrity? I've literally never heard of him.
@@tytzup5397 Use your ears
@@tytzup5397 You need to catch up then!
You do know that news agencies have different people working on the important stuff than they do on the fluff, right? Just because every agency has a story about something doesn't mean that's all they were focused on it and nothing else.
@@tytzup5397 you might know him as Hugo Boss
Funny how a decade become < 12 months with a lil PR storm.
Its like a miracle on a biblical scale :o
Result!!!
Way to go, Joe. Have no idea what YOP is, but I'm no longer buying white plastic.
A yoghurt drink
@@roseharvey2664 Thought as much, Rose...pretty sure I wouldn't buy that, regardless of how it was packaged 😁🤮
A clever way of selling water and sugar to people who want to be healthy.
@@eskileriksson4457 does anyone really think it's healthy?
@@ofrenic Yes. I think you underestimate the power of advertising. It's marketed as good for your body, so naturally a percentage of people will believe it. That's all they need, the sugar addiction takes care of the rest.
I love-love-LOVE the way he gets things done. Keep up the amazing work, Joe and team! ❤️
Ok, guess it’s time for Joe Lycett to run for PM, he gets things done
People with the ability to influence should feel obliged to make the world a better place. As should everyone.
why?
At the end of the day, nobody is going to remember or give a shit.
Oh do I have news for you lol
Bullshit. People will do whatever they want
@@Dessienewshoes Only morons fail to learn from others.
this should teach people on how manipulative the media can be
I'm always very cautious about big media based sustainability stunts like this. Inevitably some information ends up distorted or missing. White PET is harder to recycle than clear and does cause an issue in waste streams but other colours cause even more issues. In some cases the colour of the bottle is needed to provide UV protection for the contents (often used for some medicine bottles) and can make the contents last longer depending on what it is. It's also worth noting that it is often easier to make recycled PET into cloudy or coloured bottles as this disguises any mixed colouration from different coloured virgin bottles. I'd hate for people to avoid these recycled coloured bottles because they view them as unsustainable. Generally speaking, yes clear PET is better and I know everyone's heart was in the right place like this but it's campaigns like this that often cause the most eco-confusion (such as switching out multi-use plastic shopping bags for multi-use cotton, which unlike jute has a much worse carbon footprint than plastic, no matter how much you use it.) Bottom line is we can't expect everyone to research deeply into topics like these, we need well-researched and sensible product packaging laws for sustainability, the same as we do for safety.
This was excellent. I'm excited for you to be on Travel Man.
Bloody brilliant, well done! Although companies should be ashamed of themselves and not be able to get away with stuff like this considering the state the planet is in!
Buzz: Created. Mission: Accomplished. Clickbait: Clicked.
Hotel: Trivago
Hugo: Boss
Well done Joe and the rest of the team, just goes to show the power of social media and what a brilliant way of using it
Good on you Joe! Well done for using your position so well. We need more of this
One of these days i am gonna put on this show and Joe is just gonna say "I solved world hunger" and I am just gonna believe him
Honestly soon come
It was a bold move, but the payoff is definitely worth it. Well done Joe!
First time I have seen you actually change something.Well done and I applaud your achievement. Less plastic is always good but less white plastic is even better👍
It is such an honor to see a great wizard in action. Unbelievable
That's just absolutely amazing!
It's a third time i am writing this - Joe Lycett is a genius
Far out this is amazing. I was so nervous watching the build up to the storm off!
Joe is the chaotic good we need in the world
The year is 2024... The bottles are still white.
Man that advert certainly was something 😂
Do you know which song he used?
Got to love him! Love how he did this so incredibly clever
Wow always liked you Joe but now I'm a bit in awe, you rock dude. Thanks for being a brilliant human being!
I just love joe Lycett..he has principles and is still popular ...amazing !!!!! he also is a truely balsy comedian and is prepared to take things to edges that very few do nowadays
If Big Oil ever manages to hire Joe Lycett, expect immediate apocalypse.
Brilliant! And that’s coming from an Aussie and we don’t have Yop in Australia :(
Perhaps Joe could push for it to go global!
Same here 😁😎🇦🇺👋
@@foolishlyfoolhardy6004 Yop is a Yogurt based drink 'created and marketed' by Yoplait. Coles sell it. Maybe not everywhere in Australia.
Joe Lycett basically trolling everyone, and I love him for it 😂
Love Joe. Love the way he uses humour to challenge the status quo
I loved this, so funny and he pulled it off so well😂
Come'on, 10 years to change the packaging ? But suddenly it will take only 1 year...
As far as im aware YOP still use white coloured plastic......
Joe. You are a force to be reckoned with. Keep going, my friend.
I love how he had his mask on to talk to the camera, but not in a room full of people 🤣
The blinking eyes behind joe disturb me
It is weird but clever
2024 and it doesn't seem like they made the switch from what I can see online? (I don't actually buy the product)
6:00 Anyone know the name of the song and band singing here? I did a lyric search but it kept bringing up the wrong songs.
Joe!!! That's the jumper I wanted to buy!!!!
Love it! I’ve never heard of a problem with white plastic
Anton Du beke...he ain't wrong 😂
I can’t believe that is AJ, she’s beautiful! I could only recognize her by her voice.
Entertaining to see that the builders at Channel 4 didn't have the 'fox' to remove the lazer paper from the stainless framework holding the plexiglass in the makeup room!
Don't blame you. I usually don't peel it off either.
hahaha :)
I Love the blue suit jacket/ blazer
it’s so nice! ✨
I hope they will do that in Australia! Currently our YOP is in white plastic
Damn, Joe! I hate unbearable moments like this.
I was nervous the whole build up to the action as if I was directly involved.
What’s the song that he uses in his ‘advert’ please?
Yup I remember this being all over my Facebook and the news
5:00 the artwork starts blinking . . . I thought I was losing it.
Bravo Joe and team.
Recycle bottles and cans like we do in Norway by paying 20p extra pr bottle which you get back when you recycle them in the machine at the stores!! Norway recycle over 92% of all bottles and cans sold!!!
I freaking love Joe, come to Australia!!!!
That’s awesome.
Now, go after GM for acquiring, defunding and eventually destroying our inexpensive, city center, electric trolley systems, and replacing them with GM diesel buses.
So where are you running the commercial? Prime time or late night?
This is the only way I'd ever watch Steph's packed lunch
Garbage
Joe Lycett’s brilliance 😂😂😂😂
And now he's been questioned by the police over a joke - which is how I became aware of him!
It’s all a really good message but I can’t help feeling like I’m being haunted with that blinking drawing... I feel like I’ve come to the end of my days and blinking woman is the one who chooses if I go to heaven or hell! Back off Margery I’ve got a few good decades in me yet!
1 year later and I see they're still using white bottles??
Brilliant 🤣😂🤣😂
@Joe Lycett. Where did you get your sweatshirt?
This is proof that companies are capable of doing many things when under pressure. We should use this knowledge to force more companies to be better to the environment and people in less economically developed countries
If ther are smart they will take him up on that offer and run that ad, and make the bottle clear
somebody tell me where i can get that jumper
Plot twist he really did walk off live TV and made all of this up afterwards
Yeah i thought that.. seems a bit desperate
I agree,
I thought the same, how to get yourself out of a hole and look good 🤔
I guess you people aren't familiar with Joe. This isn't weird by his standards. This is a man who legally changed his name to Hugo Boss to make a point/ positive change.
@@daniellamcgee4251 Very familiar and this didn't ring true enough. Everything about it can be plausibly filmed after the event. Don't get me wrong, I'm a fan and I like the guy, but I wasn't convinced. Only Joe and the producers and presenters of that show know. And this took a long to come out.
I get the sentiment though and it worked for me, I'm aware of the white plastic thing. So I guess whether I believe him or not, it was still effective. I think I would have been happier if he'd put his hands up and said "ah shit you got me". This was trying slightly tooooo hard.
Good on you. Truly well done.
Totally love Joe ❤ your a legend xxx
you're
Probably should have pressed for a different material than plastic completly, considering only a meager 8-15% is actually recycled in practice.
So unfair that Yop isn't sold in America! Had it first in France 30 years ago....
A true mad man god bless him.
HOLD ON HIS BACKGROUND BLINKS
Wondering when this US company will be doing the same in the fricking US.
Yop will have known about the plastic but chose to do nothing until publicly shamed and are changing to clear for fear of loss of sales, not to save the planet but will then advertise it as changing over to be greener , as though they care . The only green they care about is $$$
Joe didn't so much storm off, as mince off. But I get the point.
The blinking eyes of the people in the painting behind Joe are kind of creepy.
We are halfway through 2022 and yop is still in white bottles. I do hope they really will change the packaging, and soon
Let's have more Joes in the world please!!!
Good effort, but wasted. All plastic is waste. Even if it can now be recycled it can only be recycled once. So every bit is still destined to be waste. Please save your almighty energy and wisdom to get manufacturers to stop using plastic all together.
Is THAT why a lot of recyclers won't fuck with milk or yogurt containers! Now I get it!
He's awesome❤
Brilliant, however, I’m still looking forward to the day when corporate responsibility is spontaneous rather than something prompted by the deployment of a celebrity.
Another winner. Good job. A decade my arse. Liars
I had no idea what Joe was saying until the end when he had the Yop commercial. Is it a yogurt drink? We don't have it in America. We have something similar but it's for children.
I’ve never heard of Yop.
But now I must have it.
He says not classically trained as an actor, I thought he read drama at uni ?
It'll be front page news, unless Meghan does something.
😂😂😂
That's funnier than it should be.
I will buy a clear yop if I see that advert. Never bought it before
Joe strikes again!!!! Yippee.
I thought something was off about that interview, he doesn't seem the type to walk away like that.
Proper madlad
lol I like the, “Grow up @joelycett...” comments as it shows how utterly stupid it is to let yourself get so involved in other people’s drama (real or perceived) that you post about it on social media - especially when you don’t really know the people involved (just because someone is a celebrity doesn’t mean you know them).
Why not spend that energy tweeting companies and asking them why they’re so terrible?
I never even heard of Yop. I assume it is a drink of some sort?
It’s a yogurt drink from Yoplait.
Nice one! I would also love that this plastic would not be load in cargo ships and bought by 3rd would countries where is burned and thrown into the ocean... while we are led to think it's being recycled...
Well done Joe. Love you as a comedian but you seem like a genuinely nice guy too!....
Didn't know what Yop was until this video