How Hashtags REALLY Work Now (tested it out)

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  • Опубліковано 15 тра 2024
  • If you feel like your reach is lower than usual you might want to stop using hashtags
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    00:00 - Wait what? Hashtags Might Hurt Your Reach?
    00:52 - Hashtags in Search: Confirmed
    1:24 - How Many Hashtags To Use in 2024? (Surprising Restriction from Instagram!)
    2:32 - Spam Algorithm & Hashtags. More than a friendship.
    5:10 - The Hashtag Reset Protocol (Test it out and let me know what happened)
    6:13 - Should We STOP Using Hashtags Altogether?
    7:09 - A New Approach For Hashtags: Browse vs Search Intent
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  • Навчання та стиль

КОМЕНТАРІ • 70

  • @heyDominik
    @heyDominik  20 днів тому +2

    Wanna be part of my experiments and get insights and strategies like these? Join my InsiderClub for FREE: iginsiders.com/club (yes, I'm not kidding)

  • @ambercarr341
    @ambercarr341 16 днів тому +16

    I just hate that if we search for a tag, we can no longer look at recent posts. You can only see top posts. How does that help smaller accounts?

  • @dimanatti
    @dimanatti 20 днів тому +7

    Instagram struggles with alot of issues with features, they try everything, but they never try to listen to the actual user.

  • @MrMorsbach
    @MrMorsbach 20 днів тому +36

    I’m a creator and make videos for multiple different creators and I can 100% tell you this isn’t true. I have accounts where we use a lot of hashtags and they get 200k-7million views and i have a creator with which I only use 3 hashtags per post and they do the same numbers. It depends on how good your content is, if it’s good it’s good and going to reach millions of people.

    • @jeffoji3300
      @jeffoji3300 20 днів тому +8

      Saved me 8mins. Thanks!

    • @TheExodusLost
      @TheExodusLost 20 днів тому +5

      Do you have any clients where you use ZERO hashtags? No? Because that would be your valid argument here

    • @Leadaccelerator
      @Leadaccelerator 19 днів тому +3

      Just shut up, he has the data, and data never lies

    • @nojiverecords
      @nojiverecords 18 днів тому

      This is the same guy who told me to just delete my Instagram because I was shadowbanned and there’s nothing I can do about it.. 2 years later, I’m not shadowbanned and that account is now at 968k. If I listened to him idk where I’d be 🤦🏾‍♂️😆

    • @PlainsAyu
      @PlainsAyu 18 днів тому

      @@nojiverecords968k? I dont believe you. Which account is it?

  • @officialDAENX
    @officialDAENX 20 днів тому +6

    I’ve listened to this video earlier today. Prepared and posted a reel in the following hours, this was my eleventh reel on my account. I had always put hashtags but this time I didn’t.
    I was getting between 10-400 views on my prior reels. This time I got 2700 views ! With decent engagement. Coincidence ? True success factor ? It does seem like my content was shown more because the hashtags didn’t "limit" the audience. Also, I took the time to check the accounts of thoses who liked my reel ❤ and I could see that they are mostly my ideal audience, people that love EDM music/DJ content. That impressed me considering the absence of hashtags.
    I will say the composition of my reels is getting better each time - and per the result I’d deduce that this one was much better (but realistically not a world of difference, it’s only my eleventh reel).
    I’ll try again. Thanks for the knowledge ! ❤

  • @judeemclaughlin7394
    @judeemclaughlin7394 20 днів тому +4

    From my experience: you get the spambots even without hashtags. Almost all of my engagement is spambots.

  • @khalilsstories
    @khalilsstories 20 днів тому +4

    I realized myself that hashtags do in fact hinder your video reach!! All my videos without hashtags do amazing

  • @PauloTravels
    @PauloTravels 20 днів тому +1

    Thanks for sharing these insights. I’ll start posting less hashtags. We use to tend who does best in our industry and if they use hashtags we end up doing the same but it doesn’t mean that’s the best strategy!

  • @EcomCarl
    @EcomCarl 20 днів тому

    Julian's findings on Instagram hashtags are quite illuminating! 🌟 It's crucial for content creators to focus on quality and relevance rather than quantity of hashtags, as this could significantly impact the reach and engagement of their posts.

  • @JulienBelmont1
    @JulienBelmont1 18 днів тому

    We're getting rid of hashtags in what we're building. They're useless, confusing and like you said, are being abused. Love your videos as usual!

  • @Ammeeeiizing
    @Ammeeeiizing 19 днів тому +6

    Loooved it!!! Question: could u pls talk about art accounts? 😇❤️

    • @JayDDA1234
      @JayDDA1234 16 днів тому +1

      I second this, would love some proper info aimed at art accounts!

  • @ronnymm
    @ronnymm 20 днів тому +3

    Are we talking about reels only? What about feed posts?

  • @TroySwezey
    @TroySwezey 19 днів тому +2

    'Don't use the same hashtags over and over."
    Ok, so say you have a dog grooming business, how many appropriate hashtags could there actually be for such a narrow niche?

  • @badboybanton
    @badboybanton 5 днів тому

    Hey Dominik,
    Instagramer with over 30k followers here.
    I tried not using hashtags for a week on 6 posts. The number of likes was mixed results but the overall number of accounts reached HALVED.
    Great channel btw & one of the reasons I’m at 30k is because I listened and did everything you said in your UA-cam vids. 😊

  • @lunazamoraart
    @lunazamoraart 17 днів тому +3

    This is why I stay on TikTok and UA-cam. IG is ridiculous to understand.

  • @woodcraft_cz
    @woodcraft_cz 19 днів тому

    This could be me 😮 will be trying this asap

  • @themirrorbeauty
    @themirrorbeauty 20 днів тому

    Do you recommend not using hashtags in the next 4-6 Reels or feed posts, too? Hashtags still give me reach (sometimes better than anything else) on my photo posts, but when it comes to reels, we don't have that data, so I don't know if they are doing anything for me.

  • @Ty_stixx
    @Ty_stixx 20 днів тому

    Interesting...Would going back and deleting hashtagsfrom past posts help at all or should just leave it alone? Thanks Dom for all the grreat info!

    • @heyDominik
      @heyDominik  20 днів тому +1

      Just leave it. Just try it out for a few posts

    • @etano1701
      @etano1701 19 днів тому

      Never delete your posts

  • @kuyabara
    @kuyabara 20 днів тому

    okay. so what happen if we edit post and remove all hashtags? will that work?

  • @natashartistry
    @natashartistry 18 днів тому

    What you said about resetting everything with posting without hashtags for a while...This happened to me a looooong time ago, but one year I went from using all 30 hashtags to using about 5-10 for months. And then one day I decided to start using 20-30 again and my views went up like never before. Unfortunately that lasted for about 1-2 months and then stopped. :D

  • @THAMNOS
    @THAMNOS 20 днів тому +1

    So, would using 'keywords' instead of hashtags work better in this case? Because if I don't use hashtags - I may not get to my target audience. If instead of hashtags I just used plain words that relate to my niche - would that work better?

  • @JayDDA1234
    @JayDDA1234 16 днів тому

    any advice on how to get text verification codes to work, the number's not blocked on my phone. Lost my personal account due to this and can't even get signed up for a new one....no codes 🙄 Scared it happens to my business account too.

  • @motorheadkert
    @motorheadkert 18 днів тому +1

    the pinned video at the end looks not related to that one you talking about

  • @colephillips_hnl
    @colephillips_hnl 20 днів тому

    My engagement recently has be up, but my reach has been down… any advice?

  • @michaelseirer
    @michaelseirer 13 днів тому

    interesting - do you have data on what happens when removing hashtags from existing posts?
    👍

  • @Brotherhood054
    @Brotherhood054 12 днів тому +1

    3 reels with no hashtags and screwed more than ever. So sick of watching accounts with worse content exploding

  • @raze1974
    @raze1974 14 днів тому

    Just trying it now, I usually use around 5 hashtags.

  • @tllymchll7474
    @tllymchll7474 19 днів тому

    I have a fan account on instagram and I just hit 10k and I had a few posts with 2 hashtags perform well and I had a few post with the same hashtags that bombed. But I’m gonna use this strategy and see what happens.

    • @tllymchll7474
      @tllymchll7474 11 днів тому +2

      Update: I made 3 posts without hashtags and I got a lot of views and engagement. When I did add hashtags I got a lot of engagement. So it depends on what the content is

  • @repgapacor7022
    @repgapacor7022 19 днів тому

    Hey, have you talked about why some people doesn't have "also share to feed" feature anymore when they post a reel? Is there any change in algo?

    • @heyDominik
      @heyDominik  19 днів тому

      Yepp. Lots of people have had this feature taken away over the past few months.

    • @repgapacor7022
      @repgapacor7022 19 днів тому

      @@heyDominik is there any reason?

  • @vlo4829
    @vlo4829 19 днів тому +1

    I don't buy that spam is why they stopped using hashtags. I've had a lot more spammers try to add me since they took away the hashtags. I think they just prefer having the entire experience curated by the algorithm. There are almost zero ways for people to find accounts organically/on their own. The ENTIRE experience is now curated by the algorithm.

  • @marieyogh
    @marieyogh 14 днів тому +1

    I used to have a thousand of likes and shares... I do my best to make good content, now I merely have just 500 views

  • @papirouna
    @papirouna 17 днів тому

    I dont use any hashtags for the account I manage (it’s a 170K account)

  • @AndreaMichele65
    @AndreaMichele65 19 днів тому +1

    My top three videos had zero hashtags. It wasn't intentional. I was shocked.

    • @etano1701
      @etano1701 14 днів тому

      it's because your video was better than the rest

  • @etano1701
    @etano1701 19 днів тому

    Is it just me or did the retention graph disappeared in my reels analytics?

  • @Anadrol88
    @Anadrol88 20 днів тому

    Very interesting thank you, I feel that hashtags really don't work anymore...

    • @heyDominik
      @heyDominik  20 днів тому

      you're not alone!

    • @Anadrol88
      @Anadrol88 20 днів тому +2

      @@heyDominik Thank you, it's unclear if you talk more about reels here, or if it also applies for pictures ?

  • @Cubic_2
    @Cubic_2 17 днів тому

    Anyone else experiencing getting 0 reach on posts beside from people finding them on hashtags. Not that it’s a lot of people only like 4 but I don’t think it’s meant to happen.

  • @nojiverecords
    @nojiverecords 18 днів тому +1

    Hashtags were never dependable for Instagram content creators. This guy and others just made videos fronting like they did to build their UA-cam channels.
    Manipulative people like him, knows the average viewer over here will never truly build a following so they tell you anything because they know you’re going to comeback for BS advice. It’s smart I must say but one day, karma will have the last word.

  • @MarketingHarry
    @MarketingHarry 15 днів тому

    "Hashtags are dead" is a prevalent myth. In fact, in today's digital landscape, strategic hashtag usage remains a powerful tool for enhancing content visibility and engagement. Incorporating SEO keywords as hashtags across various formats is indeed a game-changer. It not only boosts discoverability but also ensures that our content resonates with the right audience. By aligning our hashtags with trending topics and industry-specific keywords, we can maximize our reach and drive meaningful interactions.However, it's crucial to strike a balance and avoid overloading our content with hashtags. Quality over quantity is key!✨️

    • @etano1701
      @etano1701 14 днів тому

      The video quality is more important than the hashtags

  • @Fantasticfive2
    @Fantasticfive2 13 днів тому +1

    Dang, I was going to start a theme page but start with other peoples content first to attract women to my audience for when I actually start my business in the future 😭

  • @user-ol7mz4kp2t
    @user-ol7mz4kp2t 20 днів тому

    Haha i know content creator who teach other ppl how to put 90 hashtags in one post- and people paying for this😃

  • @richzvl
    @richzvl 10 днів тому

    too much talk