Douchey Marketing vs Ethical Marketing: How To Sell Stuff Online (and be cool about it 😉)
Вставка
- Опубліковано 31 тра 2024
- Are You Making One Of These TERRIBLE Marketing Mistakes? 🤮
Learn The Easy Marketing Method That Works ►► go.copyposse.com/storm-evg-ytd
Marketing scams, manipulation, gross sales tactics, dishonest claims and other terrible marketing methods are used every day.
Some of it is intentional.
Some of it is an honest mistake.
So in this video, I’m going to set the record straight.
What EXACTLY is considered “douchey marketing”?
What is considered “ethical marketing”?
😎 And how can you sell your stuff online in a cool way (while still making a profit)?
Keep watching!
00:00 Intro
01:00 What Is The Copy Posse?
02:20 Definition: “Douchey Marketing”
07:25 Definition: “Ethical Marketing”
09:12 Don’t do this (examples)
11:55 Build Authority WITHOUT Testimonials
12:58 Clickbait? 😬
14:15 The NEW Rules Of Marketing
👀 Want to read along with the video? Check out this blog post: copyposse.com/blog/douchey-ma...
🌐 CONNECT WITH ME:
Instagram: / copyposse
Facebook: / alexcattoni
Twitter: / alexcattoni
LinkedIn: / copyposse
TikTok: / copyposse
Check Out My Website: copyposse.com
***
🔥 MORE FREE RESOURCES FOR YOU:
➡️ Learn The 10 Components of a Hot Offer: go.copyposse.com/hotoffer-ytd
➡️ 8 Steps To Getting Paid To Write: go.copyposse.com/ccr-ytd
➡️ How To Use Emojis & GIFs In Your Marketing: go.copyposse.com/gg-ytd
➡️ 101 Ways To Find Your Next Client: go.copyposse.com/101-ytd
***
🎥 OTHER VIDEOS YOU MIGHT LIKE:
➡️ • EVERYTHING You Need To...
➡️ • My PROVEN Copywriting ...
➡️ • 5 Copywriting Exercise...
➡️ • How To Write A High Co...
***
GET STEP-BY-STEP TRAINING FROM ME 👇
⛈️ Every Strategy & Tool I Used To Build A 7-Figure Business From Scratch In ONE Year: go.copyposse.com/storm
🚀 Everything You Need To Get Paid To Write: go.copyposse.com/cplf-ytd
⚡️ Learn My Million Dollar Sales Page Formula: go.copyposse.com/5dc-ytd
💌 Write A Personality-Filled & Persuasive Email Campaign: go.copyposse.com/oti-ytd
🔮 Create A Brand Voice That Customers Will LOVE: go.copyposse.com/eyeeg-ytd
🛠️ Get ALL Of My Website Copy Formulas: go.copyposse.com/llwt-ytd
***
⚡️ WHO IS ALEX CATTONI & THE COPY POSSE?
The Copy Posse was started with one sole mission: to redefine what it means to be a copywriter, marketer, and entrepreneur today.
Founded by 2022’s Marketer of The Year, Alex Cattoni, her inspiration came after observing a dangerous divide in the copywriting industry...
She noticed that while there were a lot of brilliant and authentic marketers out there, many still used manipulative, hypey, and severely outdated sales tactics that she just didn’t vibe with…
That’s why in 2019, after 8 years of working behind-the-scenes with the hottest transformational authors and businesses on the planet, Alex decided to start THIS UA-cam channel 🙌
To teach people the techniques and strategies she’s used to build a heart-centered, authentic, and lucrative copywriting business from the ground up…
And get more messages that matter to the masses.
It is our conviction that the BEST copywriting today combines proven marketing principles with modern-day branding and storytelling.
We believe your message matters and your words can change the world. You have the power to create the life of your dreams, build a lucrative business AND make an impact on humanity with the type of marketing that today’s businesses need and today’s audiences crave.
Through our online programs and social communities, we’ve helped hundreds of thousands of rad humans find more freedom, have more fun, and sell more products and services without selling out on their integrity…
And we want to help YOU do the same.
Subscribe to our channel so you don’t miss out on the latest copywriting, marketing, branding, and social media lessons.
#EthicalMarketing #Marketing101 #MarketingForBeginners
Join the NEW school of copywriters & marketers (who actually give a 💩) ►► go.copyposse.com/posse-ytd
Hi Alex ! I am a brand new copy and content writer starting my page on LinkedIn .
I love all your videos ( I watch them everyday to get useful tips like these , keep making!)
I really want to work in a business like the Copy Posse to sharpen and get some skills under my belt . But most buisness require a degree , 1+ yrs experience but really I dont have all that (I am Grade 7 student) .
Could you make a video of how young copywriters can start their carreer? I also dream of working at the Copy Posse one day 😊
I love how you shedding light on the difference between ethical and douchey marketing! It's crucial for marketers to prioritize empathy, transparency, and honesty to build genuine connections with their audience. 💡 Let's make caring cool again in the world of marketing!
A video on how to spot scams is a must need
yup,very interested in hearing your take on how to spot scammers!! Bring it on Alex! About the topic of the video - I am SO glad to have found you and love your philosophy on ethical marketing. I am so relieved to hear there you and your posse of people are in agreement with doing ethical, honest and truly helpful marketing instead of just making a quick buck
Yes! Please post a video on how to spot scams. Super important! Thank you!
Yes Alex, you should put out some content that points out the most common scam tactics
I discovered you yesterday and couldn't stop watching your videos. As an e-commerce beginner in an industry full of fake marketing, I found this video very interesting and valuable. Thank you, Alex, for the value!
Awesome! Welcome to the Posse! ⚡️
Thank you for this video! I didn't need testimony when I first find you. I just felt inside that you are the real deal. My intuition is never wrong.
I’ve been watching you for a while now, your teaching captivated me to start looking into career in copywriting . I will love to learn from you one day.
I appreciate your upto date lecture explaining with cute smiling and that's why you are unique copywriter that make place in human heart.
Hey
Alex definitely want videos on this two topics from you.
1] open loop
You've already made an video on hooks but what about open loops?
& If you can please make other one video on hooks. 😍 loved last one on hooks.
2] want a video or a short crash course for hoe to craft bullets .
A h.o.t topic for newbies.
Hi Alex ! I am a brand new copy and content writer starting my page on LinkedIn .
I love all your videos ( I watch them everyday to get useful tips like these , keep making!)
I really want to work in a business like the Copy Posse to sharpen and get some skills under my belt . But most buisness require a degree , 1+ yrs experience but really I dont have all that (I am Grade 7 student) .
Could you make a video of how young copywriters can start their carreer? I also dream of working at the Copy Posse one day 😊
Well done Alex - leadership is by example
Thank you Alex
Thank you .
{😊Hello Ms. Cattoni,
I wanted to briefly let you know that I never planned on using Ai for any of my writings: song; copy; books; business ads and proposals.}
{I was thinking to myself (@3:42pm California PT🤣) I I’m going to see if “copy posse” doesn’t use Ai 🤖; than neither am i.}
{I am definitely a “copy possier”.🤣
I checked in to copy posse to see if there is anything really free and I got a complete career roadmap for free😂. Since then I have been receiving your emails and I must say there is a reason you are the best in this copy world. The emails come as I have been reached back an old friend and these are just simply unexplainably amazing. . Writing here to mention the gratitude.
Thank you Alex
Thank you so much! Welcome to the Posse! ⚡️
Solid breakdown
Thanks for watching!
Hey Alex do you know who is teettoo badmaash?
Great but I have a question for you There are many AI tools on the market, and we look through AI detectors and see different reports on various websites. So how do we know whether this content is written by AI or not
AI lacks the creativity, empathy and understanding of a human copywriter :)
Be careful of travel scams. They are very insidious.
More informative Content
I have a super article i want sale how?????
Hi , although English is not my native language, I am determined to pursue a career as a copywriter , is it possible
It's totally possible! You can do it in your native language too!
🔝
Customers over Profits
Your videos are reading chapters of a book this chapters a topic where you can't find any utube channel no body is taking about this problematic resolve but Alex Cattoni 2024 Game Changer Inspiration AWARD 🥇
How to build authority WITHOUT testimonials? Use older testimonials... Are you serious? You're still using testimonials
The first example I gave was when I promoted my very first product -- I had no customer testimonials, but I did have years of experience working as a freelancer with clients. So I reached out those clients for a "testimonial". Even though they had nothing to do with the product I was promoting, they still spoke to my character and ability... helping me build authority.
The second example I gave (where I used what you call "older testimonials") -- was showing how I utilized testimonials from other offers to create trust around a brand new offer (which had no testimonials yet).
Those were just two examples I've used in my business. There are other ways to do it if have no previous clients or customers. You could talk about the things that qualify you (education, years of experience), name drop recognizable mentors you've worked with, places your work has been featured, notable interviews you've done, etc. Lots of things you can do here to build authority without being the least bit shady or using fake/dishonest testimonials.
Hope that helps clarify it for you.
truth is as a copywriter youll only make 1k to 1500 a month why? because only a full round copywriter makes the big $... if you cant do a funnel or FB adds and landing pages then guess what? this is what you are not being told here
If that's what you choose to believe, then that's what you'll create!
@@AlexCattoni i get it as you are a marketer selling so you have to promote this but truth is the truth... i been in the business for years
If you wanna know what real clickbait is, watch My Story Animated.
ugh... fake news... so cringe.
FOr a copywriter, you beat around the bush way too much.
Can you send me emails every day i completely read your emails and I like your emails.
In India we've channel named @labourlawadvisor they always be honest with their audience and that's reason people love them, and here I felt that too. Just be that and l love to see video on fraud one.
Hi Alex ! I am a brand new copy and content writer starting my page on LinkedIn .
I love all your videos ( I watch them everyday to get useful tips like these , keep making!)
I really want to work in a business like the Copy Posse to sharpen and get some skills under my belt . But most buisness require a degree , 1+ yrs experience but really I dont have all that (I am Grade 7 student) .
Could you make a video of how young copywriters can start their carreer? I also dream of working at the Copy Posse one day 😊