How I made a vegan cookbook with Mena Massoud: Rowlbertos Media VLOG #19

In the summer of 2018 I met Mena Massoud as he was just starting to lay out the ground work for his new brand, Evolving Vegan. Mena is a up and coming star in Hollywood and most recently starred as Aladdin in the latest live action remake featuring Will Smith! The anchor product is a travel, vegan lifestyle, cookbook featuring some of the top vegan restaurants in North America. He hired Rowlbertos to hit the road with him and crew to capture all the photos for the book and other content to launch the brand. Almost 2 years later, the book is finally here and available world wide!
Get a little behind scenes look at how we created this brand from the ground up!
Book available at evolvingvegan.com
For more check out rowlbertos.com
-Rowley

[@TheDurk96]

Great story!

[@Palapalooza]

This is great man!