Fair play. Annabel has capitalised on the power of social media to build a career and a following which is the route in these days. It’s always been about who you know to give you a leg up - but that goes for any career really… if you don’t have an ‘in’ it’s hard but still doable… Not a huge fan of her tunes/genre but she’s clearly worked hard and put the hours into learning to Dj. Good luck to Annabel
My favorite thing about Annabel is her honesty. It has been about 50% success stories and 50% heartbreaking failures, which she posts about just as readily as the successes. Very brave. Very inspiring
Love you, guys! And thank you so much for what you are doing. I'm 40 and on a swift career change from interpreting to DJing and production, and I really get cold feet sometimes when I think where it's gonna take me! :) Guests like this are VERY inspiring!!!
@@martonjanos835 dont worry ur never too late heck i started almost 12 years ago (next year 2025 which is soon is exactly 12 years since i started DJ'ing / Producing) even i thought i was late haha, i know some online that are doing it now that are about 12-13 years old i started when i was 18 i'm 29 now turning 30 in february so yea never too late man!!! i'm only doing as hobby by no means am i making a living i just love doing it
I love how for a whole week i was researching day and night about how to make my brand as a DJ and one day i go to youtube this is the first video I see that was uploaded that day. Ill take it as a sign from the universe 😮😮
"I'm so proud of your accomplishments in the DJ world. That was a fantastic interview. I still fondly remember watching your Twitch streams. You're a truly special person. Sending you a big hug, dear friend. You're always ahead of the curve!" @annabelstopit ❤🙏
Thank you for your talk, this was great. Some people may say, fake it to make it, I say practice, practice and practice, then just take a deep breath and jump in. Make your dreams come true.
Annabel, I just love your spirit and positive mindset, and I also recognized myself in that moment I quit my 9-5 job to go full time into music :))) and your souncloud refs blew my mind !!! Tera Kora, indeed love these vibessss
Thanks for the eye opener about the DJ world,it helps knowing the info about the journey,..I’m prep,prep,prep at the moment,.looking to break out next year.
Amazing episode, I've come to realize that building an audience is step one in order to get booked. Going to try Anabels strategy of 90 reels in 3 months and see where it takes me! Her hustle has brought her to where she is now and I'm excited to see where she'll be a year from now!
Great effort put into making a future for yourself. Lot of hard work. Take no notice of the bitter ones on here. Great going and and inspiration for those of us having a midlife crisis working to make it and get out of our shitty long term jobs/careers. Well done! 😊
Oh yes. Soundcloud and Bandcamp are a treasure trove of music.....it also helps to know music from 30+ years ago to stretch your know and creativity....the majority of my sets are music from these platforms and then throw in an original to keep it real....
I often prefer remixes not known. Im nearly 36. Obsessivley collected and listened to old garage music before 97 and only just got some decks and found im not too bad. Ive always listened like a dj and wanted full version high quality versions of everything. Naming them all the same way. I noticed alot of djs i know tend to be music snobs and hate commercial tracks. My uncle terrible for it
I think the only real way forward is to also produce music. DJing is truly only half of the career, producing is the other half. DJs are a dime a dozen, as well as producers. Being both sets you that much further ahead of the crowd. Another thing is if you’re not standing out in a niche, you’re likely not standing out (think of Jack of master of none). Claptone might be the one to pull this off, but because he’s all over, I don’t typically listen. Personally, I follow artists for the music and vibe they push. If you do it all then you’re likely not on my radar. Underground or bust!
That's what I tell most DJs when go shows where they are DJs who don't produce. Being a producer DJ makes you way ahead creating your own Sound and matching that sound with others
Skills wise no question about it, and then there's grit. When it comes time to marketing yourself I'd say this is where most people give up. When you work your tail off and get no support or worse get negative feedback this starts to eat away at you. You start to doubt yourself and suddenly here comes the endless parade of negative self-talk. It happened to me with DJ'ing and and it happens now with voice over / audio engineering. I know this is natural so the fight continues but how sad it is when a talented DJ / artist does not push past it.
I don't agree that being a DJ and a producer sets you apart. If you're a good producer you'll get recognition, more so than a DJ who is an average producer.
Great journey that she went through and lots of takeaways for upcoming DJs who want to get their big break. Thanks for sharing Annabel and thanks Crossfader for putting this together. One thing, the number 1 way to learn how to hold a crowd is to go fully Open Format for a little while as it will challenge you like no other style of DJing!
@@patmer2087 Playing a set with different genres of music. Drum 'n Bass, Hip-hop, pop, R&B, EDM, Techno, Rock. Put it all in the blender to make your own cocktail of a set.
I dont know if the audio is clipping but there is a clicky sound when they talk, specially annabel. I didnt notice for like 10 mins, but once i heard it, could not stop hearing it the whole time
This video was overall helpful but just makes me miss the old ways of how creatives in the scene would organise themselves. Not necessarily their fault, but it just seems so synthetic towards the art of mixing music - that a good portion of this video was just talking completly about social media traffic. We need to evolve backwards into the ways of a spaces where, nobody knows the dj, insane tunes and a banging soundsystem and the right people gathering together. I fucking love mixing and playing to an audience but the shit storm that revolves around that these days is nothing but hedonistic for the lack of a better term. I'm not pessimistic (as much as it sounds like it) but we truly are disconnected from the source of MUSIC and creating authentic safe atmospheres that bring like-minded people together.
this is not meant as hate at all, but the DJs that have been interviewed on here have literally being doing it 2 minutes so when there are stories up 'ups & downs' , these are nothing compared the guys and girls who have slogged their guts off for years in sall bars/clubs, honed a craft both technically and how to read a room, and what is basically happening now is get a load of followers and social media profile...and THEN figure out how to mix basic tech house!
Everybody's journey is different. We in a new era where social media can actually boost your profile and make people want to see you. What you do when they arrive is up to you. I also agree with the aspect of reading the room, the practical aspects of it.
Christ, I wouldn't call it Tech House. To be honest the music on this channel is generally appalling anyway. Big bass awfulness to appeal to the 18 year olds that have zero interest in good music. It depends if you have any desire to stay true to yourself and play good underground music or pander to the masses and play some cheese to make money.... I could never bring myself to do that. And I won't be posing in my budgie smugglers on instagram for a few likes/laughs
That's the reality of the modern world. No one will invest in your brand and have you tour as a global DJ if you don't have a brand to sell, and the same applies for all musicians. The arts is not a purely skill-based industry, and I would argue that it never has been.
I’m not being a jerk but I’m giving facts. I’m happy for her but I can’t be entirely impressed about a blond white girl (with more than passable looks l)who can REALLY play (Anna can really spin: wicked 🔥🔥🔥🔥)getting in the door as if it’s some. Sort of miracle. She took advantage that’s all of an industry that’s model looks Anglo obsessed with said demographic playing Black Music (Yes House Music is in its roots is:✊🏾✊🏽+🌈). That’s a tough sell to the demographic that NOW consumes it voraciously…. So Anna and the look are a lock the fact that she’s technically one of the best djs period is a double bonus
Yes, contacts are super important through all parts of life. But if you dont have the contacts then you need to start creating your own opportunities. I had to do that as I started as a DJ. It's easy to loose faith when you hear about famous DJs who is percieved to be elevated though contacts he/she had before. But just go mate. Everyone has worked hard contacts or not. DJ as a job is hard work. Good luck mate.
Biggest mistake I see aspiring DJs make is focusing 90% on their mixes and skills until they become 'really good' and then expecting anyone will care. Some cats are not even part of any 'scene', anonymous punters at best, and their approaches to promoters and venues are really feeble. You do have to find a way to sell yourself (cringe for most of us) and connect with the kind of people that can recommend you to the right people and the right time. And 'DJing on Social Media' seems completely lame to me but, times change, and like it or not that's the way people break through now.
This interview is a perfect example of being consistent and also lucky to be at the right place at the right time. Imagine getting gigs without even knowing how to read a crowd? That's just pure luck and great branding. So take note marketing comes first then comes your skills. Also, this is probably easier if you're a female these days.
"probably easier if you're a female these days" lol total fallacy floating around as a result of male insecurity about the fact that they might not be as good as the girl dj who gets booked. look at the industry, the bookers, and the names on the flyers--most are still male. definitely not easier as a woman. if all you pay attention to are the woman djs and thats all you notice, 1. congrats you're a dude who think women aren't as skilled as men and are only booked for their boobs 2. seems like the girls dj sets are getting more attention just maybe just because...they play better than the men? idk just a thought
@@cherry-in5wg this is a fact. As a black male Dj I’m REALLY on the outside looking in so I have a different lens. People have to be realistic about their brand. Her being absolutely wicked behind the decks and a great curator was first and THEN the aesthetics. We aren’t going to pretend that isnt part of the package and she knows it and will leverage suit and tie misogyny and sexism to her advantage. she’s smart as hell. Another example is the green haired deep house Dj . Wicked technically behind the decks and good looking….. again leveraging misogyny and sexism to her advantage as the bonus. They both were sure to get there but the aesthetics got them there faster. Blossom DJ (Pink hair) is NEXT
I remember back in lockdown when Annabelle was streaming on Twitch and the we was all setting off the "Hype Train" with Bits taking it up to level 5 She was literally crying with all the support, she couldn't speak, not like Annabelle :)
its crazy how now a person can be popular for djing before ever playing to a single party. no playing on an actual larger than life soundsystemm with subs, never working a dancefloor, never playing a 2++ hour peak set. you haven't even had time to suffer for your sound .
streaming income......ppffttt..... used to be when a new DJ needed to bring in extra income they had to sell pills and were expected to be adequate self starting entrepreneurs with ride or die street smarts....
like we got raided by task and jailed for our djing.... like being thrown on thee ground face first and handcuffed with gun at ur head because one of the promotion team just narced on us after 3 years history.... as we were lifting off. all that crazy stuff gets baked into your sound as a DJ. tik toc.....???... with djs self recording themselves dancing behind the decks while the dancefloor is growing roots. yuk.... watch old interviews with Franky Bones, kids.
While I don’t disagree that growth can come from adversity I don’t know that trauma is a prerequisite to success. Hard work and a bit of luck as the saying goes. We’re talking music not becoming a standup comedian. 😂
Really enjoyed this podcast, just some feedback for the next one: Let the guest speak without interupting them with "mhm", "yeah", "totally" etc. Whilst I understand you want to make them feel understood, and that it's a conversation, I think you might be surprised where they take you when you give them a bit more space to think and talk.
Why y’all taking away from what she’s worked so hard for? Yea she’s a beautiful woman but if she didn’t work hard on and off the decks and on and off the DAW her looks wouldn’t take her this far.
I hate to say this and am not a hater, but female DJ privilege is alive and well in the industry. A nice looking woman behind the decks either faking it or real, will garner much more attn than a male DJ.
This is a fantastic podcast, I would say though that it could be a lot more listenable if you didn't repeat her words and add 'yeahs' quite as much. Sometimes things that feel natural in conversation don't always come across in a recording. Just my thoughts, but still great!
Great video thank you so much. I have a quick question. When your offered a gig abroad do they pay for your flights or do you have to take that out of your fee ? Always wondered.
@@plentyofcalciumnah they’re not we always have to pay artist fee, booking fee and then hotels / flights on top of that. Altho im sure that differs from artist to artist
...and again, she admitted she already had the connections. Being good will only help you keep the gig. But the get the gig that depends on who do you know.
Of course, but I had the connections from years and years of doing community radio and running my own music blog on top of my 9-5 job. You still have to do the work to get the connections and build relationships in the first place 💪🏼
Big fan of hers but the industry is shagged if this Tiktok and Twitch approach is the only way. It's going to be a death of quality. Half of what I hear on beatport has a drop within the first 15 seconds. It's deadly crap.
My insecurity doesn't come from posting or building the brand. It's simply the fact I know I lack the producing skills to make it long term and feel like a fraud. Getting booked is easy.
Hi yeah I've been djing for 2 years.... 😂 you are not a Dj you are a social media whoever with a good marketing team. This is cultural for some of us and seeing this kind of thing where it's all about the $$ and marketing and other non Dj shit. Anyway I see an implosion of this branded poop. Stick with the people who care so much about it all they have done their adult lives is music. Not "I had to pay the rent" so I became a Dj. That's just disrespectful.
If only you can let the guest speak without interrupting. I’ve watched most of your podcasts and is something that keeps happening were you guys keep interrupting right as the guest gets into the story.
I wonder what kind of other credit social media DJs would have if we take out social media, certainly most of them would not cut it out on the musical or technical knowledge side, kinda sad actually, then again, its what people choose to support... Good old days are gone for good by now...
nah she just doesnt have a disruptive hit popular track..if you dont have that its gonna be tough and her name is too close to the more popular ANNA from brazil..she's gotta be more special
These influencers are sadly a result of the modern commercialisation of underground dance music by greedy marketing teams, and social media narcissism. What's all this "brand" stuff? You're not a product, you're supposed to be an artist. Digital DJing is extremely easy, anyone can do it. No passion for underground electronic music needed. No need to hunt for records in shops, no need to get access to pirate radio recordings and tapes, no need to work everything out yourself with no internet. No need to send tapes to club promoters. Just see some girls on social media getting attention for dancing about and want the same attention. That's it. Ask her about the history of various genres, she won't know anything. Put her on Technics, she won't be able to mix. Make her wear a bag over her head at gigs and she'll lose interest in the whole thing.
If you're a female you have more chances than a man to get gigs and shows even if you just know to play and pause a song and it's a fact even if you like or hate
No, you just have different chances. For instance some male DJs get the foot in the door by being stage/booth hands, carrying around and setting up heavy equipment. That's harder to get to do as a 100 pounds 5" woman than a 200 pounds 6" man. If you do that and know how to DJ, it's only a matter of time before you get to do the 1h warmup DJ set before the band plays on a Tuesday because you'll already be there, abd none of the resident DJs can be bothered
@@klausmogensen8691 Both of you have valid points but I have to say that with how Male saturated the DJ industry is there are often a lot more opportunities being provided for Female DJs these days. Whilst they still have to put the effort in, they still have more chances due to the industry trying to become more gender diverse and as a result we come across far more ads looking for Female DJs on social media these days. Anyway I wish all upcoming DJs the greatest success regardless of gender, age or sexuality
While there may be anecdotal evidence of female DJs having an easier time getting gigs, the actual statistics don't support this claim. According to CareerExplorer, only 32% of DJs are female, while 68% are male. This suggests that there is still a significant gender imbalance in the industry, and that male DJs have a much larger presence than female DJs. It's important to avoid making generalizations based on assumptions or limited information, and to acknowledge that there are still barriers to entry for women in the music industry. It's also important to recognize the achievements of female DJs and celebrate their contributions to the industry.
@@eeyorestonedthis is an equality of opportunity vs equality of outcome argument. There may indeed have been a lower opportunity for females in the past, and therefore we have a generation of predominantly male DJs today, that doesn't mean that it's still easier for a male to make it. In fact I expected that percentage to be more like 10% so they are already getting good representation and I bet if you graph it over the last 30 years it's risen exponentially.
@@chrisogrady28 While I understand the argument about equality of opportunity vs. outcome, it's important to note that there are still systemic issues that can make it more difficult for women to succeed in the DJ industry. For example, there is a gender pay gap in the industry, with female DJs earning less than their male counterparts. Additionally, there is still a lot of bias and sexism in the industry, with women being subjected to harassment and discrimination. So, while it's true that opportunities may be more equal now than in the past, there are still obstacles that can make it harder for women to succeed. The rising representation of female DJs is definitely a positive trend, but there is still work to be done to ensure true equality in the industry.
Thank you for having me! It was an honour to share the journey so far with you 🖤
Thanks!!!
@@egnever.egnever of course I had to show love! Thanks for all the music 🔥
Lets gooooooooooooooooo
I remember seeing one of her early reels back in the day! Love to see the glow up
Inspirational
She seems excited to be in the industry. She made her sacrifices. Definitely deserves all the success and more.
Follow Annabel
instagram.com/annabelstopit/
www.tiktok.com/@annabelstopit
soundcloud.com/annabel
Fair play. Annabel has capitalised on the power of social media to build a career and a following which is the route in these days. It’s always been about who you know to give you a leg up - but that goes for any career really… if you don’t have an ‘in’ it’s hard but still doable…
Not a huge fan of her tunes/genre but she’s clearly worked hard and put the hours into learning to Dj.
Good luck to Annabel
My favorite thing about Annabel is her honesty. It has been about 50% success stories and 50% heartbreaking failures, which she posts about just as readily as the successes. Very brave. Very inspiring
She’s been djing 2 years,
Get a grip.
@@DiscoDrewyou’re maddddd 😂
@DiscoDrew actively since 2019, I believe. I've only been following her for 2.5 years, though
Couldn't agree more! Thanks for watching 😁
soooo true
Sadly, brand > music these days. Followers mean more than DJ skills for bookings.
Believe it not, it's bringing punters in makes events pay.
obviously, more people = more money, its always been like this
Love you, guys! And thank you so much for what you are doing. I'm 40 and on a swift career change from interpreting to DJing and production, and I really get cold feet sometimes when I think where it's gonna take me! :) Guests like this are VERY inspiring!!!
I'm so glad you found it inspiring! Thanks for watching and good luck with the new chapter of your journey 🖤
And i thought I am way too late as I’m 37 and want to be a DJ😅
@@martonjanos835 dont worry ur never too late heck i started almost 12 years ago (next year 2025 which is soon is exactly 12 years since i started DJ'ing / Producing) even i thought i was late haha, i know some online that are doing it now that are about 12-13 years old i started when i was 18 i'm 29 now turning 30 in february so yea never too late man!!! i'm only doing as hobby by no means am i making a living i just love doing it
I love how for a whole week i was researching day and night about how to make my brand as a DJ and one day i go to youtube this is the first video I see that was uploaded that day. Ill take it as a sign from the universe 😮😮
It's definitely a sign! You got this 🖤
The mushrooms will tell you who you are
Thank you for this interview with this amazing guest, her authenticity is so refreshing!
"I'm so proud of your accomplishments in the DJ world. That was a fantastic interview. I still fondly remember watching your Twitch streams. You're a truly special person. Sending you a big hug, dear friend. You're always ahead of the curve!" @annabelstopit ❤🙏
What a lovely person Annabel seems.
What a journey ! 🙌🏽
Massive respect to Anna 👊🏽
Thank you for your talk, this was great. Some people may say, fake it to make it, I say practice, practice and practice, then just take a deep breath and jump in. Make your dreams come true.
Annabel, I just love your spirit and positive mindset, and I also recognized myself in that moment I quit my 9-5 job to go full time into music :))) and your souncloud refs blew my mind !!! Tera Kora, indeed love these vibessss
Definitely my favorite interview of the year! She’s a beast!
Wow! Thanks so much for watching 🖤
Thanks for the eye opener about the DJ world,it helps knowing the info about the journey,..I’m prep,prep,prep at the moment,.looking to break out next year.
Annabel, I appreciate your story sharing of how your DJing career launched, especially about quitting your salary job.
Amazing episode, I've come to realize that building an audience is step one in order to get booked. Going to try Anabels strategy of 90 reels in 3 months and see where it takes me! Her hustle has brought her to where she is now and I'm excited to see where she'll be a year from now!
We are right behind you in this! Glad you have been inspired to take action! 😀
Mate, the struggle is real. Self employment is literally the loneliest place on earth. So cool to see how are able to reinvent yourself!
Great effort put into making a future for yourself. Lot of hard work. Take no notice of the bitter ones on here. Great going and and inspiration for those of us having a midlife crisis working to make it and get out of our shitty long term jobs/careers. Well done! 😊
Oh yes. Soundcloud and Bandcamp are a treasure trove of music.....it also helps to know music from 30+ years ago to stretch your know and creativity....the majority of my sets are music from these platforms and then throw in an original to keep it real....
I often prefer remixes not known. Im nearly 36. Obsessivley collected and listened to old garage music before 97 and only just got some decks and found im not too bad. Ive always listened like a dj and wanted full version high quality versions of everything. Naming them all the same way. I noticed alot of djs i know tend to be music snobs and hate commercial tracks. My uncle terrible for it
I think the only real way forward is to also produce music. DJing is truly only half of the career, producing is the other half. DJs are a dime a dozen, as well as producers. Being both sets you that much further ahead of the crowd.
Another thing is if you’re not standing out in a niche, you’re likely not standing out (think of Jack of master of none). Claptone might be the one to pull this off, but because he’s all over, I don’t typically listen. Personally, I follow artists for the music and vibe they push. If you do it all then you’re likely not on my radar. Underground or bust!
Judge Jules has mentioned this many times. So much so that practically every interview he does, this topic is always touched.
That's what I tell most DJs when go shows where they are DJs who don't produce. Being a producer DJ makes you way ahead creating your own Sound and matching that sound with others
Skills wise no question about it, and then there's grit. When it comes time to marketing yourself I'd say this is where most people give up. When you work your tail off and get no support or worse get negative feedback this starts to eat away at you. You start to doubt yourself and suddenly here comes the endless parade of negative self-talk.
It happened to me with DJ'ing and and it happens now with voice over / audio engineering. I know this is natural so the fight continues but how sad it is when a talented DJ / artist does not push past it.
I don't agree that being a DJ and a producer sets you apart. If you're a good producer you'll get recognition, more so than a DJ who is an average producer.
@@hearmenow909 I only wish that were true..
@annabelstopit. You have no idea how happy it makes me to see you on all these vids!
Love you 🖤
Met her last thursday during ADE, an inspiring woman!
Great journey that she went through and lots of takeaways for upcoming DJs who want to get their big break. Thanks for sharing Annabel and thanks Crossfader for putting this together.
One thing, the number 1 way to learn how to hold a crowd is to go fully Open Format for a little while as it will challenge you like no other style of DJing!
What’s “open format” DJ’ing?
@@patmer2087 Playing a set with different genres of music. Drum 'n Bass, Hip-hop, pop, R&B, EDM, Techno, Rock. Put it all in the blender to make your own cocktail of a set.
I absolutely loved this podcast, I am a beginner DJ and this gives me hope and makes me feel ok about where I'm at. Thank you ❤
Go and learn production
I dont know if the audio is clipping but there is a clicky sound when they talk, specially annabel. I didnt notice for like 10 mins, but once i heard it, could not stop hearing it the whole time
yeah the clipping sucks the life of a dj LOL
Inspirational podcast, helped me a lot to sort out my thoughts, as a newbie DJ, thanks
This video was overall helpful but just makes me miss the old ways of how creatives in the scene would organise themselves. Not necessarily their fault, but it just seems so synthetic towards the art of mixing music - that a good portion of this video was just talking completly about social media traffic.
We need to evolve backwards into the ways of a spaces where, nobody knows the dj, insane tunes and a banging soundsystem and the right people gathering together.
I fucking love mixing and playing to an audience but the shit storm that revolves around that these days is nothing but hedonistic for the lack of a better term.
I'm not pessimistic (as much as it sounds like it) but we truly are disconnected from the source of MUSIC and creating authentic safe atmospheres that bring like-minded people together.
this is not meant as hate at all, but the DJs that have been interviewed on here have literally being doing it 2 minutes so when there are stories up 'ups & downs' , these are nothing compared the guys and girls who have slogged their guts off for years in sall bars/clubs, honed a craft both technically and how to read a room, and what is basically happening now is get a load of followers and social media profile...and THEN figure out how to mix basic tech house!
Everybody's journey is different. We in a new era where social media can actually boost your profile and make people want to see you. What you do when they arrive is up to you. I also agree with the aspect of reading the room, the practical aspects of it.
Christ, I wouldn't call it Tech House. To be honest the music on this channel is generally appalling anyway. Big bass awfulness to appeal to the 18 year olds that have zero interest in good music. It depends if you have any desire to stay true to yourself and play good underground music or pander to the masses and play some cheese to make money.... I could never bring myself to do that. And I won't be posing in my budgie smugglers on instagram for a few likes/laughs
That's the reality of the modern world. No one will invest in your brand and have you tour as a global DJ if you don't have a brand to sell, and the same applies for all musicians. The arts is not a purely skill-based industry, and I would argue that it never has been.
If you’re slogging it in bars you’re out of touch
I’m not being a jerk but I’m giving facts. I’m happy for her but I can’t be entirely impressed about a blond white girl (with more than passable looks l)who can REALLY play (Anna can really spin: wicked 🔥🔥🔥🔥)getting in the door as if it’s some. Sort of miracle. She took advantage that’s all of an industry that’s model looks Anglo obsessed with said demographic playing Black Music (Yes House Music is in its roots is:✊🏾✊🏽+🌈). That’s a tough sell to the demographic that NOW consumes it voraciously…. So Anna and the look are a lock the fact that she’s technically one of the best djs period is a double bonus
i just started djing a couple weeks ago i honestly think its more so who you know rather than your skill set most the time. 😅
Yes, contacts are super important through all parts of life. But if you dont have the contacts then you need to start creating your own opportunities. I had to do that as I started as a DJ. It's easy to loose faith when you hear about famous DJs who is percieved to be elevated though contacts he/she had before. But just go mate. Everyone has worked hard contacts or not. DJ as a job is hard work. Good luck mate.
But you only had been Djing for a couple of weeks. It’s work, Social media is marketing yourself too.
Biggest mistake I see aspiring DJs make is focusing 90% on their mixes and skills until they become 'really good' and then expecting anyone will care. Some cats are not even part of any 'scene', anonymous punters at best, and their approaches to promoters and venues are really feeble. You do have to find a way to sell yourself (cringe for most of us) and connect with the kind of people that can recommend you to the right people and the right time.
And 'DJing on Social Media' seems completely lame to me but, times change, and like it or not that's the way people break through now.
love the journey. keep pushin ❤
“Know the transitions inside and out” - key takeaway. Just like a comedians set
This interview is a perfect example of being consistent and also lucky to be at the right place at the right time. Imagine getting gigs without even knowing how to read a crowd? That's just pure luck and great branding. So take note marketing comes first then comes your skills. Also, this is probably easier if you're a female these days.
"probably easier if you're a female these days" lol total fallacy floating around as a result of male insecurity about the fact that they might not be as good as the girl dj who gets booked. look at the industry, the bookers, and the names on the flyers--most are still male. definitely not easier as a woman. if all you pay attention to are the woman djs and thats all you notice, 1. congrats you're a dude who think women aren't as skilled as men and are only booked for their boobs 2. seems like the girls dj sets are getting more attention just maybe just because...they play better than the men? idk just a thought
@@cherry-in5wg this is a fact. As a black male Dj I’m REALLY on the outside looking in so I have a different lens. People have to be realistic about their brand. Her being absolutely wicked behind the decks and a great curator was first and THEN the aesthetics. We aren’t going to pretend that isnt part of the package and she knows it and will leverage suit and tie misogyny and sexism to her advantage. she’s smart as hell. Another example is the green haired deep house Dj . Wicked technically behind the decks and good looking….. again leveraging misogyny and sexism to her advantage as the bonus. They both were sure to get there but the aesthetics got them there faster. Blossom DJ (Pink hair) is NEXT
Great episode - so proud of the graft Annabel has put into her music career, so many highs and soooooo many lows but she is thriving. A-Team forever
so happy you enjoyed this ep x
Love you and love this comment 😭💗
Annabel is the BEST!!!
Once again folks - it’s not what you know it’s who you know
I remember back in lockdown when Annabelle was streaming on Twitch and the we was all setting off the "Hype Train" with Bits taking it up to level 5 She was literally crying with all the support, she couldn't speak, not like Annabelle :)
I love this so much 🥺 I'll never forget those moments! 🖤
A-Team! Annabel im excited to one day watch you in person
Wow never heard of Annable before but looking at her videos she knows how to party
💯
its crazy how now a person can be popular for djing before ever playing to a single party. no playing on an actual larger than life soundsystemm with subs, never working a dancefloor, never playing a 2++ hour peak set. you haven't even had time to suffer for your sound .
streaming income......ppffttt..... used to be when a new DJ needed to bring in extra income they had to sell pills and were expected to be adequate self starting entrepreneurs with ride or die street smarts....
like we got raided by task and jailed for our djing.... like being thrown on thee ground face first and handcuffed with gun at ur head because one of the promotion team just narced on us after 3 years history.... as we were lifting off. all that crazy stuff gets baked into your sound as a DJ. tik toc.....???... with djs self recording themselves dancing behind the decks while the dancefloor is growing roots. yuk.... watch old interviews with Franky Bones, kids.
While I don’t disagree that growth can come from adversity I don’t know that trauma is a prerequisite to success. Hard work and a bit of luck as the saying goes. We’re talking music not becoming a standup comedian. 😂
@@anthonygato407 I got this video recommended (don't know why) but shit is bleak as hell these days.
Really enjoyed this podcast, just some feedback for the next one:
Let the guest speak without interupting them with "mhm", "yeah", "totally" etc. Whilst I understand you want to make them feel understood, and that it's a conversation, I think you might be surprised where they take you when you give them a bit more space to think and talk.
yep, was really cringey
Totally agree with you @lucamarchal4534
Why y’all taking away from what she’s worked so hard for? Yea she’s a beautiful woman but if she didn’t work hard on and off the decks and on and off the DAW her looks wouldn’t take her this far.
OMG Legend !!
🖤💫
I hate to say this and am not a hater, but female DJ privilege is alive and well in the industry. A nice looking woman behind the decks either faking it or real, will garner much more attn than a male DJ.
I swear I say this all the time. It’s true. All they gotta do is take a pic behind the decks and here comes all the flame emojis and hype
True, but also not. You just can't be average as a man, same as the dating world. Is what it is..work harder init.
Good on her, very inspiring 🙏🙏🙏
This is a fantastic podcast, I would say though that it could be a lot more listenable if you didn't repeat her words and add 'yeahs' quite as much. Sometimes things that feel natural in conversation don't always come across in a recording. Just my thoughts, but still great!
Yep. Let the guest talk.
Tbh, that slavic orthodox tshirt is fireee ❤🔥❤🔥❤🔥❤🔥
Haha she will love this comment1
YES with the T-Shirt appreciation 👏🏼 worked overtime at Sainsburys when I was 18 for that 😂
@@annabelstopit where can i find that shirt tho
@@annabelstopit where'd ya get the shirt!?
Dope interview and story. Wow
Great episode, inspires you to keep grinding 😎
Agreed
Does she produce or does she play other artists' music?
Great video thank you so much. I have a quick question. When your offered a gig abroad do they pay for your flights or do you have to take that out of your fee ? Always wondered.
Same question here!
I mean... if a venue reaches out to you, then probably they are more than willing to get you there. Thoughts?
They're funded from the DJ's side. One reason why only a tiny minority of touring DJs make a decent living from it.
@@plentyofcalciumnah they’re not we always have to pay artist fee, booking fee and then hotels / flights on top of that. Altho im sure that differs from artist to artist
For reference I run a club night
Doing the more commercial stuff may not be one’s thing, but, aside from the money, it really teaches one to read a crowd
True that, it’s like club DJ hazing 😂 🍭😎🫶
Big up ❤ good info , i started DJ 1985 🎉
Daaaamn! Крутая футболка🔥
this has inspired me to upload a remix banger ive made & not worry about the copywrite....what could possibly go wrong lol
Annabelle's story is nothing short of incredible.
totally!
ay man the cliffhanger😂😂😂😂
Love her t-shirt. Where can I get one?
Kokon To Zai 🖤
really good episode🏆
Really appreciate you tuning in!
...and again, she admitted she already had the connections.
Being good will only help you keep the gig. But the get the gig that depends on who do you know.
Of course, but I had the connections from years and years of doing community radio and running my own music blog on top of my 9-5 job. You still have to do the work to get the connections and build relationships in the first place 💪🏼
Hi everyone - what is that first track in the intro?
Love this episode!! But mics need to be fixed 😅
All that this proved is not what you know, is Who you know and what sacrifices you'll do for the fame, success....
Should've had someone like Yaeji tell this story.
I rather hear a story of someone started from bottom rather than a privilege person who has all the support
Big fan of hers but the industry is shagged if this Tiktok and Twitch approach is the only way. It's going to be a death of quality. Half of what I hear on beatport has a drop within the first 15 seconds. It's deadly crap.
She's is pretty my god what an angel
Can someone write the names of the artists to follow please 🙏 ❤
This guy needs to stop saying “Yea Yea Yea” all the time.
My insecurity doesn't come from posting or building the brand. It's simply the fact I know I lack the producing skills to make it long term and feel like a fraud. Getting booked is easy.
Whoop whoop 🖤🍭🫶
Legend 💪🦋🦋💙💪🌶😎🔥🔥
list of the producers she was mentioning
@annabelstopit is a BEAST!
🖤
Hi yeah I've been djing for 2 years.... 😂 you are not a Dj you are a social media whoever with a good marketing team. This is cultural for some of us and seeing this kind of thing where it's all about the $$ and marketing and other non Dj shit. Anyway I see an implosion of this branded poop. Stick with the people who care so much about it all they have done their adult lives is music. Not "I had to pay the rent" so I became a Dj. That's just disrespectful.
I have no team, so I'll take that as a compliment!
@@annabelstopitlol
Whats the song playing in the intro?
EJECA - Jalek (Breaks Version)
@@Crossfader ❤️
Yeah, yeah. Yep. Yeah. Ohhhhhh, Yeah. Yep. Ye Ye Ye. eH Ehhhhh.
Once instagram came out Female djs were able to utilize the marketing to build a brand / hype.
If only you can let the guest speak without interrupting. I’ve watched most of your podcasts and is something that keeps happening were you guys keep interrupting right as the guest gets into the story.
dairy of a ceo intro style i see u
You've no idea how much this means to us 😂
I wonder what kind of other credit social media DJs would have if we take out social media, certainly most of them would not cut it out on the musical or technical knowledge side, kinda sad actually, then again, its what people choose to support... Good old days are gone for good by now...
🎉🎉🎉🎉🎉🎉
👏👏👏
💯
What happened to the music?
nah she just doesnt have a disruptive hit popular track..if you dont have that its gonna be tough
and her name is too close to the more popular ANNA from brazil..she's gotta be more special
Thank you but this video does not really say anything about branding.
These influencers are sadly a result of the modern commercialisation of underground dance music by greedy marketing teams, and social media narcissism. What's all this "brand" stuff? You're not a product, you're supposed to be an artist.
Digital DJing is extremely easy, anyone can do it. No passion for underground electronic music needed. No need to hunt for records in shops, no need to get access to pirate radio recordings and tapes, no need to work everything out yourself with no internet. No need to send tapes to club promoters. Just see some girls on social media getting attention for dancing about and want the same attention. That's it.
Ask her about the history of various genres, she won't know anything. Put her on Technics, she won't be able to mix. Make her wear a bag over her head at gigs and she'll lose interest in the whole thing.
So many of you are so bitter, nobody is stopping you from doing it your way. The question is will you do it or will you continue to complain?
You need to be able to what? TLDW. Timestamp pls
43:00 😎
Twitch sounds like a lot of work and not a lot of money
who is she? never heard
Well. If you listen to the podcast you will learn who she is.
Love it! Thank you so much for this incredible content! 🫶
the t-shirt slogans though... russian speaking people would see this..
*Have lots of followers and play slow boring music below 150 BPM* 😂
Being attractive is optional (with mask/helmet)
you guys should buy a couple of chairs to sit on
We are absolutely aware of this 😂
Stools are cool too 😂
Some salty men in here...LOL things just never change.
I noticed that too in the comments. I don't understand why people are salty for her success.
If you're a female you have more chances than a man to get gigs and shows even if you just know to play and pause a song and it's a fact even if you like or hate
No, you just have different chances. For instance some male DJs get the foot in the door by being stage/booth hands, carrying around and setting up heavy equipment. That's harder to get to do as a 100 pounds 5" woman than a 200 pounds 6" man. If you do that and know how to DJ, it's only a matter of time before you get to do the 1h warmup DJ set before the band plays on a Tuesday because you'll already be there, abd none of the resident DJs can be bothered
@@klausmogensen8691 Both of you have valid points but I have to say that with how Male saturated the DJ industry is there are often a lot more opportunities being provided for Female DJs these days. Whilst they still have to put the effort in, they still have more chances due to the industry trying to become more gender diverse and as a result we come across far more ads looking for Female DJs on social media these days. Anyway I wish all upcoming DJs the greatest success regardless of gender, age or sexuality
While there may be anecdotal evidence of female DJs having an easier time getting gigs, the actual statistics don't support this claim. According to CareerExplorer, only 32% of DJs are female, while 68% are male. This suggests that there is still a significant gender imbalance in the industry, and that male DJs have a much larger presence than female DJs. It's important to avoid making generalizations based on assumptions or limited information, and to acknowledge that there are still barriers to entry for women in the music industry. It's also important to recognize the achievements of female DJs and celebrate their contributions to the industry.
@@eeyorestonedthis is an equality of opportunity vs equality of outcome argument. There may indeed have been a lower opportunity for females in the past, and therefore we have a generation of predominantly male DJs today, that doesn't mean that it's still easier for a male to make it. In fact I expected that percentage to be more like 10% so they are already getting good representation and I bet if you graph it over the last 30 years it's risen exponentially.
@@chrisogrady28 While I understand the argument about equality of opportunity vs. outcome, it's important to note that there are still systemic issues that can make it more difficult for women to succeed in the DJ industry. For example, there is a gender pay gap in the industry, with female DJs earning less than their male counterparts. Additionally, there is still a lot of bias and sexism in the industry, with women being subjected to harassment and discrimination. So, while it's true that opportunities may be more equal now than in the past, there are still obstacles that can make it harder for women to succeed. The rising representation of female DJs is definitely a positive trend, but there is still work to be done to ensure true equality in the industry.
hi