Backstage with Yuhan Wang for London Fashion Week SS24

Step behind the scenes at London Fashion Week SS24 with Yuhan Wang and Authentic Beauty Concept. Crafted by Authentic Beauty Concept Advocate, Adam Garland.
Who is Yuhan Wang?
Eponymous London-based womenswear brand, Yuhan Wang, was founded in 2018 by Chinese designer Yuhan Wang. Studying Graphic Design at the School of Visual Arts in New York before moving to London to study Fashion Design at Central Saint Martins, her designs delve into feminine beauty through the eyes of traditional Asian ideals.
Who is Adam Garland?
Global Advocate Adam Garland, a British Stylist based in London having worked in the industry for over 20 years is experienced in hair styling, education and editorial. Behind the scenes, he explains how he uses Authentic Beauty Concept products to create these glamorous but undone looks.
Authentic Beauty Concept products used on Yuhan Wang models at London Fashion Week:
Enhancing Water - a leave-in spray mist that deeply moisturises hair & skin ready for styling
Working Hairspray - the fast-drying formula gives a natural look and ensures great workability when curling hair
Nymph Salt Spray - a non-overburdening salt spray for loose textured waves
Authentic Beauty Concept is a holistic premium haircare brand co-created with a unique hairdresser collective to start a new path to authentic beauty. Discover our beliefs on our website.
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