Coca Cola the Real Magic of Africa

The artwork centers around Africa at the Paris 2024 Olympics with 5 main chapters and themes:
A Magical First for Africa
Themes: Our African Pride, Celebrating Botswana, and Create Real Magic
Africa achieved its first gold medal in the men’s 200 meters at the Olympic Games, represented by Letsile Tebogo, who set a record-breaking time of 19.46 seconds.
Celebrating the Sons of Botswana
Themes: Our African Pride, Celebrating Botswana
Letsile Tebogo, Bayapo Ndori, Busang Collen Kebinatshipi, and Anthony Pesela made history for Team Botswana, securing silver in the 4x400 meters relay and setting a new African record.
Enjoy All the Africa Medals
Theme: Our African Pride
Paris 2024 marked a successful Olympics for Africa, with a total of 39 medals across 12 nations. Botswana’s pride, alongside Kenya, shone brightly.
Paris 2024 Olympics
Theme: Paris 2024 Olympics
Using Coca-Cola's distinct design elements, I incorporated abstract visuals of the Eiffel Tower and Olympic rings, blending iconic symbols with modern AI-generated visuals.
Real Magic
Theme: Create Real Magic
Inspired by Coca-Cola's "Real Magic" campaign, I utilized AI to explore how technology can evoke emotional connections through design.
This project showcases how Coca-Cola has adapted its branding and embraced AI to stay relevant while maintaining its deep-rooted values. My artwork is a reflection of this journey a blend of Africa’s pride and global celebration, made real through the magic of creative branding.
Disclaimer: The project represents my personal interpretation and does not reflect Coca-Cola's official materials.
#RealMagic #Paris2024 #OurAfricanPride #CreativeDesign #BotswanaAtOlympics #AIPoweredArt #BrandingInnovation
‪@cocacolaafrica‬ ‪@Olympics‬ ‪@Coca-Cola‬