Semiotics analysis for beginners! | How to read signs in film | Roland Barthes Media Theory

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  • Опубліковано 1 тра 2019
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    In this video for media studies and film studies students, we look at Roland Barthes ideas surrounding semiotic analysis. This acts as a spring board for most students when starting textual analysis.
    In this video we look at symbolic examples such as the Apple logo for denotations and connotations, before giving examples of how camerawork, editing, mise en scene, and sounds can be signifiers and signs in moving image texts.
    We look at Tales Of Terror From Tokyo as an example along with The Adjustment Bureau.

КОМЕНТАРІ • 210

  • @TheMediaInsider
    @TheMediaInsider  Рік тому

    SUPPORT ME ON PATREON!
    For even more content and ways to keep this channel going, visit:
    www.patreon.com/user?u=59166800

  • @x8slider
    @x8slider 3 роки тому +23

    I find this so fascinating. This is how my mind works naturally. But kind of backwards. I never knew what semiotics was. This is kind of a little story to those who might find it interesting:
    There is autistic veins in my family, and many of us have synesthesia, with many other conditions.
    You could lock me in a room with a pile of dirt and I’d find a way to entertain myself. I just love detail.
    No surprise - I became a graphic designer.
    Since Covid hit, I haven’t been able to switch off my brain - not from stress but from excitement. It’s like I ‘woke.’
    I’m realising I actually thrive in this environment, and I’m taking off like a rocket now. I have so many ideas and inventions I’ve created in the last 6 months.
    If you ever skated and remember Rodney Mullen - he was diagnosed late in life as a high functioning autistic, and he is now lecturing and teaching people to think differently.
    Imagine a world where these things were thought of as gifts... and not an impairment. What we could achieve...
    I’m new to the terms semiotics, but I feel that learning more about this will teach me to understand myself. Or in the very least - it will help people understand and see through the bullshit in our world.

    • @hampTC
      @hampTC 3 роки тому +1

      That's so interesting. I love learning about how different people can be from each other.

    • @fmlimag
      @fmlimag Рік тому

      Amazing story my friend, glad to hear you had been prospering. Even if you are autistic, it shouldn't let people demean your potential and talent. I mean the best footballer of all time is blatantly autistic

  • @MoveOnUpMusicEvan
    @MoveOnUpMusicEvan 5 років тому +114

    This is literally the best education channel I’ve ever seen how do you not have more subs and views? My teacher is great but I’ve got so much more out of this video on Barthes’ theory than I’ve been taught, and I got a grade 8 last mock!
    Also what I would recommend you do for next year is maybe do videos on some of the closed study products for various exam boards because i think that would really help next year’s lot as well as the theories.
    Anyways, keep up the great work!

    • @TheMediaInsider
      @TheMediaInsider  5 років тому +7

      Ha! Thank you - and thanks for the suggestion on set texts, definitely planning on doing that soon.

  • @hanziwithdakang3902
    @hanziwithdakang3902 3 роки тому +48

    When you are not Japanese, but understand everything they say because of the subtitles. Hahaha.

    • @laurioho2041
      @laurioho2041 Рік тому +3

      Ive watched so much anime i understood everything they said

    • @SamTahbou
      @SamTahbou Рік тому +2

      I understood everything without the subs, I'm not even close to being fluent in Japanese, but the dialogue was not a discussion on the minutia of semeotics, so it wasn't difficult.

    • @mayanlogos92
      @mayanlogos92 17 днів тому

      Me too 😂😂😂 cs the subs

  • @Victoria-wk4ob
    @Victoria-wk4ob 4 роки тому +27

    I study art history and for my exam I'll analyze a Vogue cover by the surrealist painter Salvador Dalí with Roland Barthes theory on myths. This video has been really helpful and educational, thank you so much! I'm subscribed now :)

  • @CameronBlakemakesvideos
    @CameronBlakemakesvideos 3 роки тому +4

    Just started Semiotics in a uni module and this really helped my understanding. Thanks 🙌🏻

  • @crypto_bug4301
    @crypto_bug4301 2 роки тому +3

    This was the perfect balance between concise and informative, extremely helpful, thanks :)

  • @commtheoryjunky
    @commtheoryjunky 4 роки тому +6

    Well done! Thank you! This was extremely helpful for my students. Cheers.

  • @Theatuss
    @Theatuss 5 місяців тому

    Thank you for this. I've been stuck on a question about defining semiotics for literal days now, this really helped me out.

  • @Of_infinite_Faith
    @Of_infinite_Faith 6 місяців тому

    Finally!! A video with new information! Im so glad i watched it, I watch alot of vids about storytelling and films and most of them are just paraphrasing eachother. This one was fresh.

  • @shantanusingh8717
    @shantanusingh8717 5 років тому +2

    Thank you so much, this video is so worthy.. I understood the topic so easily!

  • @halamostafaelzahed8592
    @halamostafaelzahed8592 3 роки тому

    Thank you so much for the simple and great explanation.

  • @its_ya_gurl_vee
    @its_ya_gurl_vee Рік тому

    Got this video link from my professor for my communication class. Great video, Thanks!

  • @nurraudhah4429
    @nurraudhah4429 3 роки тому +7

    It's 4am here but I love watching your videos! I've been drowning in work and this semester including online distance learning because of the pandemic I've been feeling defeat cause I can barely understand any of my subjects but your videos make it so much better for me and I find myself in love with learning again. Thank you so much!
    Sincerely, a girl from Malaysia

    • @TheMediaInsider
      @TheMediaInsider  2 роки тому

      That's really lovely to hear, thank you! I'm always glad for suggestions of what to make next, if there are any topics you need help with?

  • @raffaelesalerno4029
    @raffaelesalerno4029 4 роки тому +7

    I study Theory of Cinema at Univ and finally after 4 years, with this vid, the semiotic thing got a clear vision, thanks man!!!! :-)

    • @abderraoufben3586
      @abderraoufben3586 4 роки тому

      Raffaele Salerno I may need you , would you help me

  •  5 років тому +8

    There are some really great videos about semiotics on youtube, this is one of 'em. Fantastic bro.

    • @TheMediaInsider
      @TheMediaInsider  5 років тому +1

      Thanks bro!

    • @sammy3118
      @sammy3118 3 роки тому

      can you send in link for those videos as well please :)?

  • @crazydiamond91
    @crazydiamond91 4 роки тому

    Great video. Quite informative. Waiting for more such content.

  • @b4nanapho
    @b4nanapho 8 місяців тому

    using this to help prepare me for my midterm. thank you

  • @christopherknott1082
    @christopherknott1082 2 роки тому

    I'm studying for a teacher's state exam (ESOL K-12), and one of the sample questions involved the word semiotics. Not comfortable with my knowledge with that word, I Googled information searching "semiotics of culture." I read a number of dense articles that only served to confuse me more. Then I saw your video which opened my mind up to a better understanding.

  • @lovefromjas1658
    @lovefromjas1658 5 років тому +3

    yes!!! Love these videos, thank you !! Can’t wait for more

  • @aishikchakraborty6816
    @aishikchakraborty6816 4 роки тому

    Thank you so much. This was so helpful !!

  • @JotaBarros_foto
    @JotaBarros_foto 4 роки тому +1

    Thank you so much for this one. It really helped me. Congrats. :)

  • @fatimaamellouk1686
    @fatimaamellouk1686 5 років тому

    Weirdly enough, the same day I was confused about the term you posted this video. I finally got to watch it and you have no idea how thankful I am to you 👐 my cultural studies' final is coming soon, this was super helpful 👌

  • @nomadicmonkey3186
    @nomadicmonkey3186 3 роки тому +3

    This is really cool. Semiotics is one discipline that has been hovering around the peripheries of my fields of interest and I low-key meant to learn more in-depth for quite long.
    Not directly related to the topic but you reminded me of how bland and claustrophobic typical Japanese flats are. I was taking it so much for granted that I didn't notice these factors in analysing the scene since I was born and raised in Japan. Tales of Terror from Tokyo is a great localised title btw, I'm a sucker for alliteration.

  • @entoptik
    @entoptik 7 місяців тому

    Well Done! Thank you!

  • @divya67723
    @divya67723 3 роки тому

    Stumbled upon your page and im completely engrossed. Never felt drawn into a video!

    • @TheMediaInsider
      @TheMediaInsider  3 роки тому +1

      Nice! I'm trying to upload more these days, but it's finding time to make them between teaching!

  • @maiahall123
    @maiahall123 3 роки тому

    Wow...I understand everything now! Brill

  • @JonesOnline
    @JonesOnline 4 роки тому

    Helped a lot, thank you so much!

  • @nuhuh411
    @nuhuh411 Рік тому

    I'm a media student and I just wanted to let you know that you helped me get the best grades I could so thanks for tha

  • @BulletZist
    @BulletZist 4 роки тому

    thank you so much. u really give a great explanation.

  • @dr.jamesvarkeymandapathil7384
    @dr.jamesvarkeymandapathil7384 2 роки тому

    Interesting and great presentation regarding the polysemic nature of signs

    • @TheMediaInsider
      @TheMediaInsider  2 роки тому +1

      Many thanks - I want to follow up with how the polysemic nature of signs can be exploited by producers with anchor text to completely change the meaning.

  • @michaelsmdk
    @michaelsmdk 4 роки тому

    Grate video! helped a lot. Thank you!

  • @ironmofo23
    @ironmofo23 3 роки тому

    Thanks for this, I'm taking a class with a film component and was having trouble understanding the difference between signifier/signified

  • @xxwastedsugarxx
    @xxwastedsugarxx 3 роки тому

    Thank you, this was helpful.

  • @dailydopamines7366
    @dailydopamines7366 5 років тому +4

    Really helpful for revising my A Level mocks! Are you going to do any A Level theory videos?

  • @LorettaBangBang
    @LorettaBangBang Рік тому

    Loved it!

  • @scruffybirds4011
    @scruffybirds4011 5 років тому

    Very useful, thank you!

  • @speaker_bright_khumalo
    @speaker_bright_khumalo 2 роки тому

    Amazing content!

  • @jagathjayasekera5524
    @jagathjayasekera5524 2 роки тому

    Your explanation is excellent even an average person can understand. Thank you so much for sharing your knowledge and experience. ARYUBOWAN! (SRI LANKAN way of wishing, meaning 'may you live long!')

  • @TuptonHallMedia
    @TuptonHallMedia 5 років тому +1

    Excellent as always!

  • @milarosenrot
    @milarosenrot Рік тому

    I’m so happy I discovered this channel bc made easier to understand stuff for my colleg tests❤

    • @TheMediaInsider
      @TheMediaInsider  Рік тому +1

      Then I’m so glad you found it too! Can I ask specifically what type of content you would need most for your course?

    • @milarosenrot
      @milarosenrot Рік тому

      @@TheMediaInsider ohh thank you for your concern, great quality with the videos! I haven’t watched all your videos but I found a lot of important ones that I could apply to my game design course. If by chance you could deepen into the Gaming media would be perfect! Thank you so much again 🙏

  • @iliailo9159
    @iliailo9159 4 роки тому

    Thank you and good luck

  • @RocioLopez-zz7hm
    @RocioLopez-zz7hm 2 роки тому

    I understood more with this 9 minute video than the last 5 weeks in uni

  • @danaaala-student4262
    @danaaala-student4262 Рік тому

    Very helpful.

  • @Davide-xk4bg
    @Davide-xk4bg 3 роки тому

    Terrific teacher!

  • @Skr.Rhythm
    @Skr.Rhythm 3 роки тому +36

    Uni made me watch this, very nice lecture but i don't appreciate your example, scared the shit out of my pants at 2 am...

  • @nikalisauskaite5584
    @nikalisauskaite5584 4 роки тому +67

    damn it. I understand russian

  • @Ilhemworld
    @Ilhemworld 2 роки тому +3

    thank you so much for the explanation, I am in the middle of writing my thesis and I have to analyse movies, this was really helpful

    • @Ilhemworld
      @Ilhemworld 2 роки тому

      @@user-kp9tm2cu4b what do you mean by model? If you mean an approach I'm using cultural contextual disource analyses

    • @user-kp9tm2cu4b
      @user-kp9tm2cu4b 2 роки тому +1

      @@Ilhemworld A Semiotic model for analysis

    • @Ilhemworld
      @Ilhemworld 2 роки тому

      @@user-kp9tm2cu4b yes that's it semiotic and poststructuralism

  • @mikekwok3278
    @mikekwok3278 2 роки тому +1

    this was very useful for my class

    • @TheMediaInsider
      @TheMediaInsider  2 роки тому

      That's great! They're handy to use as refreshers too

  • @jardeep
    @jardeep 5 років тому +3

    Thanks a lot for this

  • @mohamednevim1124
    @mohamednevim1124 2 роки тому

    Thank you!

  • @chillerebus2260
    @chillerebus2260 3 роки тому

    dude thanks for the easy summary,

  • @MuhsinMahmud
    @MuhsinMahmud 5 років тому +1

    *Can we get a GCSE Media Studies OCR Revision Live Stream Asap?*

  • @kimwhl2848
    @kimwhl2848 Рік тому

    Hey, I am currently writing my bachelor thesis on Representation in Documentary films and I am analysing the music played in the film. Your video really helped me understand the semiotic approach. May I ask to what texts you are referring to, so that I can quote them in my thesis? Thanks!

  • @zintlezimba630
    @zintlezimba630 2 роки тому

    thanks alot for this!

  • @monikamunoz9168
    @monikamunoz9168 Рік тому

    I love this video and the information given, is it possible for you to please upload a censored/clean version for use in showing my photography students? They're middle school (they've definitely heard worse), but naturally I'd like to keep things safe for work in the classroom.

  • @d3lighto
    @d3lighto 4 роки тому

    Thank you 🥰

  • @prabhjotkaur655
    @prabhjotkaur655 4 роки тому

    Very helpful thanks sir

  • @marcogarcia3017
    @marcogarcia3017 3 роки тому +1

    Hello! I just discovered your channel and it seems like it's gonna be very useful for me! I'm starting my thesis on mexican film Y tu mamá también. I'm planning on doing a semiotic analysis of it so I wanted to ask you in which works of Barthes does he introduce and explain the concepts you mentioned? It'd be so helpful! Thank you in advance

    • @chaimahamza4596
      @chaimahamza4596 3 роки тому +1

      Hi there i want to ask u which theory you're going to apply on your movie and how cuz I'm working on a movie too for my master dissertation and I'm kinda confused on how to apply it on scenes .i hope u replay me and thank u in advance

  • @gildardo7919
    @gildardo7919 3 роки тому

    Thanks bro for allowed us to dive a little bit in to the symbolism world.
    Could you make a video analyzing "new york city boy´s pet shop´s video? I know that that video was the beggining of a big programming for a whole generation
    By the way Im here out of curiosity, you are my first video on the topic, so Im going through your chanel´s videos in order to learn more.

  • @yummyyummyRudy
    @yummyyummyRudy 4 роки тому

    amazing video, :)

  • @Majnun74
    @Majnun74 Рік тому

    After watching this, I realized how much of this I do in my daily life: staging.

  • @laibanadeem7541
    @laibanadeem7541 4 роки тому

    hi could you make a video on Baudrillard's theory of postmodernism please

  • @antoniagehin1793
    @antoniagehin1793 3 роки тому +4

    Hi, would you recommend me any bibliographic texts in wich these 4 categories of signs are discussed? thank you!

    • @kimwhl2848
      @kimwhl2848 Рік тому

      I just asked the same question! Did you find any yet?

  • @SR0792
    @SR0792 3 роки тому

    U are my teacher..

  • @Mutiairhamni
    @Mutiairhamni 3 роки тому

    very helpful

  • @taolinpine
    @taolinpine 3 роки тому

    im shivering...

  • @chicagofineart9546
    @chicagofineart9546 Рік тому

    I had to read a Barths' novel (The Sot Weed Factor) in a Comp. Lit. class in college. At the time I thought to myself: This is a writer who has way to much time on his hands and very little to think about. That was 50 years ago and I see no reason to revisit that opinion. It also convinced me that in communicating with others brevity is the is the best tool.

    • @TheMediaInsider
      @TheMediaInsider  Рік тому

      That book sounds like a slog! I’ll be sure to avoid I think!

  • @azammohammed9567
    @azammohammed9567 8 місяців тому

    I'm not Japanese but I understand some of the Russian subtitles. Pladimir Vutin would be proud. On another note, this video on semiotics reminds me of when I was analysing American Psycho. I was looking at the paintings on the wall and noticed a lot of stencil like human figures in corporate wear. Even the stark white wall had a meaning. I believe the stencil art signified a sort of coldness and starkness of corporate culture; which was probably what triggered the protagonist, Patrick Bateman. Now I'm going to look at the world around me differently.

    • @TheMediaInsider
      @TheMediaInsider  8 місяців тому

      Excellent point - with films it’s safe to assume everything has been chosen for its specific meaning

  • @adityakrishnamalhotra1
    @adityakrishnamalhotra1 Рік тому +1

    The study of signs
    Signs apple logo
    Signifier
    1. Denotation the literal meaning
    2. Connotation
    Chinese sweat shops or high end consumer tech

  • @catherinewhite7322
    @catherinewhite7322 4 роки тому

    Hi there, I really enjoy your videos. I am looking for some content on the challenges of representation. Will you please advise me? TIA :)

  • @largelatte7320
    @largelatte7320 4 роки тому

    Isn't lighting apart of Semiotics? Or would that just go alongside with camera work?

  • @molex241
    @molex241 4 роки тому +119

    Ahah jokes on you I watch anime so I literally understood that entire video lol

    • @TheMediaInsider
      @TheMediaInsider  4 роки тому +21

      Ahhh I'm totally mugged!

    • @Feja2503
      @Feja2503 4 роки тому +10

      haha same here. The uni wanted me to watch this, and idnt want me to know what they were saying. But i did. And they said i wasted my time with anime.

    • @shakTheHack
      @shakTheHack 3 роки тому +1

      For real I was translating the whole to thing to myself🙃

    • @RonioFOX
      @RonioFOX 3 роки тому

      Nani? Kkkkkk

    • @mobiditch6848
      @mobiditch6848 3 роки тому +2

      ...or maybe you “meant” the jokes on me (meaning you) since by “understanding” the Japanese your attention was diverted from an additional element of the mise en scene in that the video was framed within another video which was attempting to highlight aspects of a whole that make their way generally unencumbered by ambiguity, thereby missing a further feature of the “message” while congratulating yourself on your cleverness you essentially impoverished your critique.

  • @ferhanfikret8990
    @ferhanfikret8990 7 місяців тому

    I think in reality signs are selected a lot of times because of budgetary reasons, or because that’s the only thing they had available when shooting. That’s an aspect of media studies that I rarely see addressed. It’s especially relevant in todays amateur productions for UA-cam etc

  • @jamesodoro5717
    @jamesodoro5717 3 роки тому

    Hello, can you divulge into some communication problems Semiotics addresses? Thanks and i look forward to your response.

  • @ibodhidogma
    @ibodhidogma 3 роки тому

    Fantastic video, thank you.
    Also, Barthes is pronounced 'Bart', like Bart Simpson.

  • @TheRightSideOfHistory
    @TheRightSideOfHistory 3 роки тому

    Hi. Thanks for the video. I’m looking to do a critical analysis of some advertisements looking at race and gender mostly. I’m told I need to be doing semiotic analysis. For someone with zero background in media studies, what books would you suggest that can be used to perform the analysis? The easiest to understand with least jargon. Thanks again.

    • @TheMediaInsider
      @TheMediaInsider  3 роки тому

      Hi Shahla - I'm posting a video about my favourite film books that'll be live THIS FRIDAY!

  • @louiseangelaetino545
    @louiseangelaetino545 3 роки тому +15

    Language is hard to ignore especially if u understand them 😂

  • @mouadennassiri8528
    @mouadennassiri8528 5 років тому

    Thanks sir keep going

  • @lukemcgloin4579
    @lukemcgloin4579 5 років тому +1

    Do you mind going over global reach on music videos? Great videos

  • @phdstudentindistress
    @phdstudentindistress 3 роки тому +8

    ‘You’ve no idea what they’re saying.’ *scoffs in Japanese*

  • @negaman8479
    @negaman8479 Рік тому

    why do i feel like i have learned this somewhere in music theory...like how each sound might have different meaning, different tone means something else entirely from having no sound( ambience, but too much might turn into terror)

  • @MJ-uk6lu
    @MJ-uk6lu 3 роки тому +2

    That weird moment, when video is about signs and I understood both Russian and Japanese.

  • @jonathanclarke5763
    @jonathanclarke5763 3 роки тому

    wheres that link you were talking about?

  • @larryvaughn5843
    @larryvaughn5843 Рік тому

    If you teach lighting, you might consider upping your game in this video regarding the lights.

  • @jasminspepperpot8156
    @jasminspepperpot8156 3 роки тому +1

    Apple also means the apple Eve gave Adam. Lots of meaning there.

  • @KrunchyKandy
    @KrunchyKandy 3 роки тому

    How does ur snowball sound so good?

  • @tdreamgmail
    @tdreamgmail 4 роки тому

    What movie was that?

  • @rebeccaastill3293
    @rebeccaastill3293 4 роки тому +4

    when i saw inside llewyn davis i SCREAMED i love that movie

  • @luminosarts7064
    @luminosarts7064 4 роки тому

    Hahah I cant even, I understood most of the words and knew what was being said 🤣

    • @Feja2503
      @Feja2503 4 роки тому

      Haha same. Uni: watch this, you cant understand what they are saying.
      Me:.. uhuh.

  • @metatrongroove2824
    @metatrongroove2824 Рік тому

    Thought that Apple symbol was a stand in for e-waste?

  • @MrSlitskirts
    @MrSlitskirts 4 роки тому +2

    Great clip and explanation of Semiotics such as at the start with the Apple logo. Just one thing, Mise-en-Scene is a French word, and it's pronounced 'Me-Zon-San' : dictionary.cambridge.org/pronunciation/english/mise-en-scene. but as you stated, and as Film Student (Bachelor of Film (Production) and Master of Moving Image) it means 'to put into the scene' as you described, shot types, lens and sound design. Great work though.

    • @TheMediaInsider
      @TheMediaInsider  4 роки тому

      Thanks! My next video is literally all about mise en scene! Should be up next week

  • @jissinmathew4733
    @jissinmathew4733 7 місяців тому

    👏🏻

  • @sara31145
    @sara31145 3 роки тому

    What is semiotics of handwriting?

  • @premvishal3785
    @premvishal3785 2 роки тому

    i cant sleep tonight. scared the hell out of me

  • @amysolomon3851
    @amysolomon3851 3 роки тому +2

    Such a great video! Although, his name is pronounced Bart, not Bar-thez :)

  • @ScribblebytesWorldwide
    @ScribblebytesWorldwide 2 роки тому

    Please do me. Please do a semiotic breakdown of my channel and content. There might be stuff you pick up on that I cannot see because I'm too involved.

  • @yujiajin7076
    @yujiajin7076 2 роки тому

    Shouldn't mise-en-scene include the other three categories(sound, camerawork and editing)?

    • @TheMediaInsider
      @TheMediaInsider  2 роки тому +1

      They aren't visually within the film, so usually they get separated - mise en shot is the visual aspect of cinematography. Check out my video on auteur theory for more info!

    • @yujiajin7076
      @yujiajin7076 2 роки тому

      @@TheMediaInsider Thank you so much!

  • @adamziad9185
    @adamziad9185 2 роки тому

    Name of the movie?

  • @innvtr2487
    @innvtr2487 3 роки тому +2

    "You can't understand a word they're saying."
    Me, who studied Japanese in school: OwO