K-Means Clustering In R (feat. Tidyclust)

Hey guys, welcome back to my R-tips newsletter. In today's video, I'm sharing a massive tip on how to quickly get up and running with K-means clustering in R. We'll take a complicated marketing data set, AND show you how to cluster customers so you can target them for your business. Let's go!
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Table of Contents:
00:00 Introduction to K-Means
00:38 Get the R Code Shown In The Video
1:09 Load the libraries & get the marketing data
2:52 Prep the Marketing Data for K-means
4:15 Preprocess with Recipes
5:44 Run K-Means
6: 37 Predict with K-Means
7:05 BONUS: Data Visualization
8:28 Learning More (R-Track Masterclass)
#datascience #clustering #kmeans #rstats

[@jamesleleji6984]

Super helpful. Thanks 👍

[@BusinessScience]

You're welcome!

[@Aaqib..]

Fantastic, thanks a lot

[@BusinessScience]

Glad you liked it!

[@jonathanlee3776]

Very nice! I wish I knew about tidyclust before I did my cluster analysis 😅

[@BusinessScience]

Tidyclust makes clustering SO much easier.

[@dishansilva7117]

Please share codes file