The Action | This Is The Mod World
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- Опубліковано 21 сер 2024
- April-May, 1966.
The Action release their "I'll Keep Holding On" single and both Beat Instrumental and Rave magazine meet up with Reg King and company to talk about the history of the band, the Marquee, their popularity on the UK clubs and their singles. Enjoy!
Rolled Gold is a masterpiece...scintillating blend of pop, mod and psych!
Don't forget "Mighty Baby" their next incarnation . Luck was not on their side.
Absolutely brilliant 😎. There were so many brilliant bands around back then we would see bands such as the action , soul agents, st. Louie blues, jimmy james and the vagabonds etc etc etc . They did the rounds of the clubs / alnighters . We were spoiled for great bands what wonderful days.😎. Ps we didn't have to pay an arm and a leg to see them😎
Hard to believe they never made it big , reg had such a great voice, their music lives on 👍
Love The Action! Rolled Gold is an absolute masterpiece! Much love and respect from Los Angeles!❤❤
My very first Dance Hall saw The Action great band!!
What an underrated group.
Yep, very underrated.
Another terrific 60s group who fell by the wayside, chart-wise. When you look at some of the awful acts having hit after hit (Cilla Black, I am looking at you) and then peruse those groups who barely had a sniff (The Action, The Smoke, Turquoise, The Attack, Kaleidoscope, the UK version, The Mirage, Blossom Toes, etc…) then you really have to wonder what on earth was wrong with the record-buying public of the time. Too many quality 60s outfits who are now merely a side note in British musical history of the era.
I honestly can't believe they didn't have a hit. Scandalous.
Yeah. Bad luck, I suppose.
@@YesterdaysPapers I’ve been pondering why a group this good never had any hits , especially as George Martin recorded with them.
This is only a guess but when I’ve played their songs to people, they know the songs but not by the Action. It’s possible the Record buying public & especially the Mods back then, already had original versions of the songs so why buy them again.
@@thekitowl After a certain time it seems they stopped the Motown/soul covers for their singles like Never Ever and Shadows and Reflections.
I think they were like Geno Washington and the Alan Bown Set big on the live circuit.
Possibility the lack of orig songs and/or the songs they released were,not commercial enough for the gen market,or just plain bad luck
@@bryanpalmer9660 I agree that the lack of original songs is the reason. A band that hopes to garner sustainable international success needs decent song writing from within. The American market doesn't take well to hearing its own music coming back, unless it's an older song with some creative variations. It is generally the first version of the song that is most liked and it sets the standard. Too many British bands of the era watched the US charts and recorded unimpressive copies of US hits and then wondered why their fame never crossed the Atlantic.
Most underrated band ever!
One of my all time fave bands
Living in the States, the first time that I ever heard of the action was when I took a chance and bought Mighty Baby's first album. Loved it, especially 'Egyptian Tomb,' but covering US singles meant that the Action had no action in the US. The Marvelettes 'I'll Keep Holding on" was a personal favorite, and I had both the original (Chris Kenner) and Wilson Pickett versions of 'Land of 1000Dances.' Maybe if I heard the Action's versions first, I would prefer them, but covering US soul singles doomed them to my ears. When they morphed into Mighty Baby though, I fell in lovewith the sound.
I have the movie Observe and Report to thank for introducing me to this wonderful band!
I liked The Move and The Small Faces and of course the Pretty Things!!
Great bands.
I like the latter two but I never really got into the Move. Some good early singles though.
Great band
I like their version of I'll keep on holding on, but I love the original by the Marvelettes...
Twisted wheel 1966.
Best cover of “Try It”, by the Action! Monstrous backbeat!
It's the Attack who did Try it.
Great, thanks. How this group didn't get hit singles I just don't know.
Mods beating hard!
Wow
Kicked off the support slot for The Who, as they were seen as being a just bit too good by the The Who's management. Pretty sure that's right... But if they had continued supporting The Who, then it might have besn a different story for The Action. :0)
I've been living a lie my entire life, I thought Land of a Thousand Dances was by Wilson Pickett.
Oops that should have read st. Louie union 😎
DAMN, but I love this band! UFCKING crime they never hit. 🎸🥁🎤
Cover bands never go far… someone needed to step up and write…
They did record an album with all original songs. Sadly, it wasn't released at the time and most of the songs were released about 15 or 20 years ago
Well but they did amazing covers like Harlem shuffle!
Haven't you heard Never Ever? One of their best and written by Reg.