Steve Stoute and Russ discuss Independence at
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- Опубліковано 10 лют 2025
- INDEPENDENCE: A Conversation with Steve Stoute and Russ
During the conversation, Steve Stoute and Russ discussed Russ' journey, his process releasing music, how he got his first show, making $1,000,000 a week, and how if Drake was to go Independent he'd shut down the music industry.
SELECTCon was a two-day digital conference presented by UnitedMasters bringing together industry experts, artists, creatives and brands to share insights with the independent creative community. Packed with fireside chats, panels, workshops, upfronts, performances, and more, the conference will feature Timbaland, Russ, Tobe Nwigwe, Royce Da 5'9, Director X, Bryan Michael Cox & Johnta Austin, Cam Kirk, Reel Goats, and brands such as Instagram, NBA, ESPN, Cash App, Earn Your Leisure, and JPMorgan Chase & Co.
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Russ stays dropping gems. Huge inspiration for all independent artists 🙏
Facts man
Truth
Anyone smoking weed is altering their mind, that is sorcery, Forbidden in The Bible
Anyone masturbating or looking at another person with intent to have sex with them is lusting, that is sin and will hold you back from your plans.
Anyone who is not praying to God is like a wave being tossed around by the sea, never having an objective or place to rest.
Through Jesus Christ only will you see Eternal Life, anyone who tries to get in another way will not make it to Heaven.
I wish my dad was rich so I could start an llc or corporation at age 17 and then claim im self made ... hahahah
@@oh_itshiro7185 where in the Bible did it mention smoking weed and masturbation ?
Russ is like that magician that reveals all his tricks.....I wouldn’t be where I’m at in my career if it wasn’t for Russ
Facts of the century
ur able to sustain urself with music and moves surrounding music, so imagine how much money the ones who have even 1 million monthly listeners on spotify have
You are nowhere lmao
@@YOUNGNGRATEFUL
"some people rap (wrap)
but never blow
like hetero
sexuals"
- J Cole
@@YOUNGNGRATEFUL I’m cryin 😂
Seriously Russ is the king 👑
He encouraged me to go independently without a label and the results are amazing
You can feel the whole hate on russ thing fading away,cuz people are staring to listen to what he has to say,and they can’t deny the fact that russ is a freaking genius
Not necessarily a genius but just smart enuff to have a good lawyer behind him. Dude, when Ure making money u need 2 things a GREAT LAWYER N ACCOUNTANT THE FORMER BEING THE MAIN PIECE! But yea he was smart to get himself teamed up
I’m he’s definitely a very smart dude. I do respect the hell out of him and am a personal fan, but I understand why people hate him. He’s got a chip on his shoulder and he’s mouthy. Doesn’t matter though, he’s great and self made.
well not as good as drake
Tendo kanyike big fax😂
De lo Interno al Todo people don’t like it when your confidence is high af
Was waiting on this to drop. I already know Russ boutta drop gems. I appreciate y’all doing this for young artists.
russ is a real genius ... he built levrage got a deal got exposure then left the deal .... the smartest in the game.
He’s not a genius. He just does what makes sense and he’s educated on the business side of music so he won’t be taken advantage of.
ultradeadd thats not true. most of these kids are in terrible 360 deals and don’t even own their masters which is why they fizzle out and go broke.
Literally
Like slim thug
ultradeadd i agree with you, that’s the route that should be taken. but there’s a reason you can’t name many big artists that are independent
It didn’t even feel like an hour. It went by really fast. That’s how I know the information was so pure and great. I don’t know anything about Russ but now I’m gonna follow him from here on out.
This interview is everything! I'm gonna reevaluate my music strategy.
Russ a genius, always learn something new from his interviews.
🔥💎🔥
Big respect ✊ to Russ & y’all for doing a good interview.
Came mostly to hear Steve but I respect Russ as an artist and businessman. Good convo to listen in on. Preciate it
This was by faarrrr more informative than the 100s of music marketing videos I've ever watched in YT. Thank you! 💯💯🔥🔥
It’s unbelievable how much game was given in this interview, FOR FREE!!!
this is so fire... i can listen to russ talk for hours 🔥
Steve ain't slick. He signed a lot of artist to bad contracts. He's a business man trying to stay ahead of the curve.
That’s what I’m saying lol if you “can do it all by yourself” what’s the point in using this service? The only exclusive thing is having your music possibly played during NBA games. The majority of people watching live nba games don’t have the same music preference as the typical young dude who likes rap/hip hop, if your music is catering to the mainstream/pop crowd then it may be worth it idk
The Buzz Inc serious question, how else do you currently get your music on Apple Music, Spotify etc without a distribution service such as United masters, distrokid, tunecore, cdbaby etc ?
@@GutsmanLoL complete an application with the iTunes store and upload your music
@@dadlife9790 Right- cut.every.middle.person.out!
Lol what is a good contract? How much do you give an artist who brings nothing else but potential to the table?
I just met Russ and never heard of him wow I am the newest follower..Just awesome Genius
It’s so fucking great to see two like minded people talk to each other
S/o to JBP listeners, came here after listening to them talking abt this interview in the pod
There’s not enough comments or views on this video. The industry of music business is changing in front of our eyes and my artist Shaun Creates will be part of the new era of historic rap artist.
It just came out bro give it time
Barce HTTR95 lots of people sleep on the business portion and aren’t educating themselves!
Stoute and Russ vibing so hard in this. love when they get to talkin about artists' catalogues in the last 15 minutes. And just dropping knowledge throughout- Heavy. Thank you both for everything you've done and continue to do.
Watching this interview in the studio .I stop recording just listen and now I’m 45 mins In and stuck .Great information!!!
there is no reason for this to have less than 10k views in 2 days. This is something every artist should be watching
Nobody will care if you are not good, bro. You actually have to be good at this music sh!t
Here for the gems !
Absolute gems and knowledge dropped 🔥
Here grinding from Argentina 🇦🇷
this is the second time i am watching this. This information is valuable af! thank you
Russ is dope artist his music is fire king of melodies and lyrics and he has fantastic personality. Russ if you see this Middle East fans love you so much we can’t wait to see you on tour .
This guy is my inspiration now to be an independent artist 🙏
Dude F*ck Yes! 1hr of GOLD.
Steve is slick bro. United masters contract is basically a label. They don’t call it that but it is. Read the fine print
Expand
Yeah but it’s only 90/10 compare to other “labels@ where it’s 18/82
Vo Pat exactly. This guy clearly doesn’t know what he’s talking about
Rockstar Tony right lol
Wym
This the best game I’ve got from an artist in .... EVER. Thank you Russ . 🐐
This is amazing I learned so much and I've been doing music for over 15 years. Shouts out to Steve Stout and Russ for the game
respect not acting like your already there and not making any money. but real actual hard work and show how much it takes. because of this, he become rich and keep his money without attitude,. respect for rus
This interview was fire... I’m def bout to switch from Distro to United Masters
Thinking bout doing the same
@@BILLADOMUSIC nah I changed my mind 😂😂 cuz UM got this clause in they contract that’s suspect.. something bout they have the ability to match your contract if another label wants to contract u.. just do more research on it
Steve is right about Drake.. the industry has to all conspire together and OVER pay Drake for a new deal to save the industry itself.. because he and the next 25 artist under him truly don’t need labels.. and once they all realize that, it’s over. If I was Drake I’d walk into the label and quantify exactly what I’d make and say triple it or I’m out.. and imma tell all my friends how to move.. go independent and let rocnation essentially do the administrative and legal stuff the labels do for a fee, not a percentage forever.
He will will disappear randomly....
Like @usher & @pharrell they are not smart enough to listen
😂
Brandon 😂😂😂😂
@@Brandon-kx6oq 💀💀💀💀💀
This is absolute GOLD!!! I'm in the music biz in South Africa and this is REAL GAME !!!
Watching in from Nepal 🇳🇵absolute gems in this video; Russ you be my main role model frfr 👑👏🏽 Amazing video Steve !
Always good to get some knowledge from Russ. Looking forward to what he's going to do now he free again.
Russ is really motivation for us independent artist that are just getting their foot on the gas
I like how it’s not edited just raw 💯
THE BEST -- the ones who are here today are the real ones
Best interview I've seen in a long time 🙌🏾
It'll be a trip when these big artists really start moving on their own and takin their leverage back. It's boutta be wild
Tremendous Inspiration. God Bless
Man did his homework, did things his way through trial and error. Learned from his mistakes and adjusted. Powerful moves and self belief
These are the type of conversation we need
So many gems of wisdom in this video. Thank you so much! I’m inspired. Loved the JAY-Z stories btw, top 5!
Yo I just stumbled on this channel and I am like wow. I need this to know I can manifest to be the greatness I am. Thank you I will be watching this all tge time.
This is absolutely amazing. I'm even more hyped up and inspired now to just keep dropping my music, no matter what...SBN
I trust UnitedMasters alot more than a major label, because you own your stuff 100% and get 100%
Fire 🔥 interview
Yo, so much game in this interview! Preciate you guys for helping us out.
This was a fire interview no cap
I love this video... Russ and Steve thank you 🙏... I just added United Masters to my business... I already have The Orchard, Cd Baby and Distrokid.... I just dropped 3 singles this pass 2 week on United Masters. Hey Steve, look out for at least 1 single a week from me indefinitely... I’ve been indie since 1998 and sold 600 thousand albums cd 💿 from my trunk. Now I’m doing both Street Sales and now online marketing heavy
I love this type of content we all need to share this power its needed
Let that be a lesson to a lot of people thinking they will get on by one song. Be a hustler and keep grinding , Russ been one of my inspirations since Everyday Struggle interview
Incredible interview. Absolutely love hearing the intricate details to his success and business model
Lmao 😂 🤣 Damn I really enjoyed this interview! Thank you so much! I learned so much! 🙏🏼
This Man is actually TALENTED, How do you hate Talent, oh - cuz it's not you that's successful, that's why people hate\Tear down, instead of uplift and respect?? Sad, I write, Produce, mix, and Master myself, never waited on another Man to do what's needed to be done!! Bang!!
Great conversation with two innovators
Dropping knowledge, now I gotta know who Steve stoute is
Really? Stoute has had his hand in the game for a long long time. He always seemed slimey to me.
Bro, Steve needs a mic, headphones, and camera without auto exposure settings. Bare minimum! This is too big a platform and too great of an interview to be using a webcam and built-in mic!
Straight up. But theres no over head.
😅😅😅
two great minds. This should be an amazing convo
Trini producer here really inspired by this one thanks boss
That NAS album Promo is fucking genius
Needed this!
As far as the business of music Russ is one of the greatest minds that ever walked the planet hands down.This is not debatable
He on his way definitely
Get the book "all you need to know about the music business." Its extensive and more in depth off of what Russ is mentioning.
Great talk! 🔥🔥❤❤
Russ seemed to be dissapointed of sudden breaking if the conversation... :( I felt that thou.
👍🏾👍🏾👍🏾👍🏾👍🏾
😈👼🏾
@stevestoute & @russ 💯💯💯 One of da greatest interview ever🔥🔥🔥🤧💪🏾
Here to learn
Thanks you Steve Stout for providing this platform. Very informative
russ is in another level
Dope interview 🔥🔥
Yall getting me emotional.... pure motivation
So dope!! Thx y’all!!!! 💎 🙏🏽
Russ is a Realist. 🙌
BTW... man.. This whole conversation is a HighLight!
So many gems, take notes yall.
I love you guys 👊🏾
Motivation at it’s finest right here 🔌🗣
russ keeps me going as an artist knowing consistency and hard work will pay off eventually thats all I need to know fr
Bro if you not talented it’s over
Thank you great video
🙏🏾🙏🏾🙏🏾
Man steve ya lighting is really fucking killing me!!!!
Russ has a great business mind, but lets not forget the guy is extremely talented. If you dont have talent, you wont be able to replicate what he is doing. Also, part of his success is luck too. Being born at the right time with technology assisted in this success. Kuddos to this mans accomplishment. Can someone help me understand if he is signed to Diemon or Columbia?
Diemon is basically the label he made with his friends as a collective. It’s independent. He’s finished his deal with Columbia just a little while ago. He said he’s back 100% independent now on his Instagram and twitter
"but lets not forget the guy is extremely talented. If you dont have talent, you wont be able to replicate what he is doing." Word, he said the same thing about people trying to copy his "a song a week" tactic, but then the people wonder why it doesn't work, he was like "the music is trash, that's why it doesn't work" ... And he's right. You gotta have the quality music FIRST. Then you can think about marketing tactics/strategies..
watching this... and i AM an artist in jacksonville FL lmao. just recorded some songs tho. getting some knowledge. stay well
Highly entertaining and informative 👏 👍 truly inspired
Best FREE GAME IN THE WORLD by one man that is going to change everything with words.
We pay for it with our views and our time, sorry to get so deep but all social media is fighting for your attention
Information is everything when it's pure. Thanks for the time and wisdom. Let's meet at the top 🥂
Loved your answer about your backup plan. That was golden.....
Powerful video right here man
His story is inspiration 🙏🙏
Ppl are not serious, why is this not at a million views
Great Interview.
Come on Steve lol don't do T.I like that. He was the hottest thing in the south and he has at least 3 classic albums.
TIp grew as he went inthe hip hop game kinds like titty Boi / 2 chainz , he popped then had to go back to the drawing board and his beats and flow got better and better and put out hot singles and dope albums !!! TI is a dope artist in hip hop and a legend in the dirty south ! Shout out to OutKast, Goodie Mobb , Luda , Killer Mike , Cyhi the Prince , 8 ball and MJG , Trick Daddy and Rick Ross !!! Dirty South East Coast !!! Tampa, Fl in here !
Crazy, i dont think TI has even one classic album. To each their own tho.
Stoute said with a str8 face its been a long time with for tip like fifty ain’t had good music ten years ago new York biased
TI actually got better over time & his skills are subpar w/ the Top Dawgs! Stout tried to be slick w/ the NY sidestep. Keep it 💯 across the board bro. Give credit when’s it due
I'm an Artist and Producer because of Russ.
BLESSINGS
A voice for all of us
Humility > Pride
Confidence > Pride
I already know this is GOLD
39:49 Barras, pensalas (Bars, think about it. Love you Russ)