5 branding pillars for music artists: be authentic & consistent

This video is an updated and streamlined version of an old but SO necessary: Here are the five main branding pillars every music artist should consider in order to build a solid music brand foundation.
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Find me in these places:
MY WEBSITE: www.effisummer...
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TIKTOK: / effisummerscr. .
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I’m a music industry creative director working on a freelance basis with a range of music artists/bands, genres and record labels. I create complete visual profiles, aesthetics, brand identities, concepts and art direction for music videos/photo shoots, stage design, in depth social media marketing campaigns and album artwork designs/illustrations. I also coach artists in branding, mindset, goal setting and social media.
I work predominantly with exaggerated visual heavy brands and always make sure the end result is authentic and genuine to the artist.
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#musicbranding #creativedirector #musicmarketing #musicindustry #musicpromotion #visualbranding

[@AnmaraMusic]

This was great!!! I am a very visual musician and also love writing and graphic design so I’ve been feeling high realizing how I can weave a world with and around my music. All thanks to you! Love your style btw.

[@bobbydellmusic]

Effi is so freaking smart

[@SaturnVoyager11]

Thank You!!! 🔥🔥🔥